"The Painter" is scheduled to premiere nationwide on March 3, and the publicity has been carried out intensively.
The publicity company under Zhilei Network will take over this promotion with additional investment. It will gradually cover all the channels covered by Zhilei, and a wave of street-level physical advertisements will be placed on the eve of the release.
The new promotional poster has changed from the original stream-of-consciousness style. A set of ten posters are all replaced with the main body of the characters. Short video trailers and some tidbits are also thrown out in an orderly manner, trying to use the faces of the actors to attract a wave of Yangou first.
The happiest during this period can be regarded as Tongze fans.All of a sudden, fans who had a lot of materials couldn't wait to leave. Before the movie was released, many fan clips and posters of various styles had been released in Chaohua.
“18到20号期间将在五个城市开放五场点映,公司已经邀请友媒和一些有影响力的影评大V观影,余导和余编那边也会通过他们的关系做一些私人宣传。电影票从23号开始预售,你们25号要飞回燕城,参加26号中午的首映。”
Fang Chen read the arrangement once, then raised his head and asked, "Any questions?"
He Tong: "Pre-sale on the 23rd, should we launch a live broadcast and push it?"
"Pushing is fine, but the pre-sale starts at 0 o'clock, so you have to live at 0 o'clock to achieve good results. Otherwise, the discount will be released the next day, and the viewers who bought tickets in front will have to come to the live broadcast room. If you publicize in advance, you are afraid of affecting the previous preview Sales are affected."
"No discount, let's draw a lottery. From the 23rd to the 25th, we will draw 9 movie tickets for an hour at 100 o'clock every night."
"Alright." Fang Chen lowered his head to record.
He Tong asked again: "Are there any films in this schedule that are highly competitive?"
"There aren't many movies. Most of the films that grab the Ching Ming Festival are emotional movies. There is one theme movie, and there is a suspense movie and the third part of a series of cartoons that are imported. I estimate that the box office champion in April will be the theme movie and animation. generated in between."
"When is Yang Hedong's movie?"
""Eight Years Away", at 27 o'clock on the 0th, half a day later than ours. However, the pre-sale of the film was opened one month earlier, and the box office has already exceeded 4 million. It is estimated that by the time of the premiere, it will be 8 to 1 million. The tickets for that film are not cheap, the original price has already gone up to 60, and the pre-sale price is also 50. The box office appeal is not bad."
He Tong smiled: "He is top-notch, the heroine won the Wanhong Best Newcomer Award the year before last, the director's comedy film last year was Wanhong's most popular audience award, and the supporting roles are not low. With the blessing of ten years of love, it is not surprising that the pre-sale will have this appeal."
Fang Chen curled his lips: "But I inquired about it, and their production cost is nearly 3 million. Looking at the overwhelming publicity momentum, 7 to 8 million is the bottom line. If you want to make money, the box office must be 10 billion. .”
"Not necessarily," He Tong shrugged, "The box office is not good and there are webcasts, which is considered an advantage in traffic. But if the box office is really bad, then you can lower the price when buying a drama."
Fang Chen turned to Ye Yuze: "Will Zhilei buy that drama?"
Ye Yuze looked indifferent: "Look at the evaluation of the following departments, if you make money, you can make money, I don't care."
He Tong echoed: "Brother Ye is right, you don't need to give them too many glances. Anyway, our films have already paid back for the overseas distribution of our films, and the box office in China is pure profit. It's good to laugh and watch others compete. What's more Our box office may not be bad, I have great confidence in Brother Ye and my own face."
Fang Chen looked at him speechlessly: "Now you have clearly recognized the essence of making money by relying on your face."
"No, no, no." He Tong shook his fingers, "The face is just a stepping stone. After watching the film, the audience must feel that it is worth the money, so that they can attract money for a long time."
"Stop talking, stop talking." Fang Chen waved his hands and stood up, "It's time to audition, don't make Director Liu wait for us."
The filming in the studio went smoothly for about ten days. Today, the crew of "Tianyao" opened the media to visit the set, and He Tong and Ye Yuze didn't have to start work.It just so happened that Liu Ke also came over here to see the venue, and the two parties agreed to have a test shot by the way, and they didn't need to go back to Yancheng again.
The hotel where Liu Ke lived was nearby, and the few people walked over without driving, but they saw Liu Ke's assistant coming up to greet them from a distance, beckoning them to follow him through the side door.
Fang Chen looked at the noisy crowd at the gate and asked, "What happened?"
The assistant replied with a smile: "It's nothing, it's just that Director Liu and Editor Mao just rented a hall here for casting auditions. Originally, they just invited actors who thought they were suitable, but it turned out that the news might have been spread. There are so many crews, so many people want to come and try their luck. The casting director over there will handle it, it’s fine.”
The assistant led the people to a small meeting room, where Liu Ke and Mao Pengxing were waiting.
Everyone chatted and sat down.
Mao Pengxing looked at Ye Yuze nonchalantly, and said kindly: "That's right, the role we want Xiaoye to try is a villain. To be honest, it's not easy to act, and it's not the type that the audience will like."
Liu Ke went on to say: "Bian Mao and I have a terrible headache. We want to find good acting skills. After asking several people, they are not willing to accept this type. Those who are willing to act are not capable of performing the effect we want. It just so happens that Xiao He asked , I will tell you to talk about it in detail, haha."
Now even Fang Chen's curiosity was aroused: "Director Liu, Editor Mao, you two, don't be fooled, what kind of character are you?"
Liu Ke smiled: "Don't worry, don't worry, let's talk about the same thing. First of all, Xiaoye's appearance is too good, and you need to make up your image in the play to make everyone look invisible. Is this acceptable?"
Ye Yuze was taken aback for a moment, then nodded indifferently: "It's okay, as long as it fits the character, the face doesn't matter."
Liu Ke gave a thumbs up: "As expected of being a best actor, I like actors with high awareness like you."
Then, Mao Pengxing roughly explained the plot.
The title of the film is "No Blade", and the story begins with a young swordsman looking for people everywhere.What the young man was looking for was a well-known swordsman in the world. The swordsman has disappeared since he dueled and killed the leader of the Demon Cult three years ago.
As the young people inquired everywhere, a rumor gradually spread in the rivers and lakes, saying that the swordsman once got a treasure map from the leader of the Demon Cult, which indicated the hidden places of the huge treasures of the Demon Cult and the secrets of peerless martial arts.So when the young man followed the news and came to a small town of Bianchui, countless people from the rivers and lakes followed him.
When the imperial court discovered the changes of the people in the Jianghu, they sent officials to check it out.This official is the protagonist. He brought his staff and two soldiers in micro-clothes to the small town and infiltrated the people of the rivers and lakes. He gradually discovered that some people did not seem to come for treasures and secret books, but to protect a certain place. It is a secret, and these people are all very famous people in the arena.
Later, everyone was led into an ancient tomb and trapped in it again.Only then did everyone know that everything was a conspiracy and saw a letter in the main tomb.The person who wrote the letter claimed to be the orphan of the Chen family, and told about the tragedy of his family being wiped out when they passed by this small town of Bianchui. Who, please help find it, and push it into the mechanism that opens the tomb door.If the mechanism cannot be activated to leave, the ancient tomb will be blown up ten days later, and everyone will be buried with the Chen family who died in vain.
The main plot of the film is that the protagonist official, with the help of some people, restores the situation of the year, finds out all the murderers, and finally leads everyone to escape from the ancient tomb.
And Liu Ke and Mao Pengxing want Ye Yuze to play the role of the aides around the officials and the original culprit who designed this series of things-the orphan of Chen.
This role belongs to the kind that doesn't have many main roles but many background roles, and it's not easy to act.If you act well, you can have impact and memory when you finally reveal your identity; if you don't act well, you will become an ordinary villain that sets off the hero's stature.However, this type of paranoid revenge that drags many irrelevant people into the water is not pleasing. The better the acting, the more the audience will scold.
He Tong stroked his chin and said, "How about this, when the character appeared in disguise before, and finally reappeared the real face. In this way, for the sake of my brother Ye's face, maybe the audience will scold him Take it easy?"
Liu Ke and Mao Pengxing looked at each other, and Mao Pengxing nodded: "It's okay. These days, beauty can be regarded as a villain's standard."
Liu Ke thought for a while, and added: "In that case, I don't want to reveal Xiaoye's information before it is released, and the audience will be very surprised when they see it at the end."
He Tong didn't know whether to laugh or cry: "Director Liu, don't you still have to audition? It's decided right away?"
Liu Ke laughed loudly: "I still have to ask what Xiaoye means. How about it, are you willing to take this role?"
Ye Yuze nodded: "Challenging. Which segment do you want to try?"
Liu Ke waved his hand: "You don't need to use the script to try. The biggest difficulty of this role is not 'playing', but 'hiding', to achieve the effect of clearly doing actions in front of the camera without much sense of presence. In this way, a group of you Walk around this conference table a few times, try to 'hide' yourself."
Ye Yuze lowered his head and thought for a while, then got up: "Come on."
So, he took two assistants and four bodyguards to a corner of the room, and seven people began to walk around the conference table casually.
Fang Chen looked at it and opened his mouth in surprise: "This..."
On the third lap, Fang Chen realized that if he didn't look for Ye Yuze on purpose, he wouldn't even notice that he was in the crowd.
On the fourth lap, Ye Yuze put a bottle of water on the table.Hearing the sound of dong, Fang Chen realized that the bottle of water that was originally on the other side of the table ran to this side. He didn't even know when Ye Yuze picked up the water.
"Great! Perfect!" Liu Ke slapped his thigh violently.
Mao Pengxing also applauded: "It has solved our big problem. I thought I had to change the book and weaken this role."
He Tong joked: "I told you earlier that my brother Ye has nothing to say about his acting skills. Director Liu, should you give me a red envelope?"
Liu Ke raised his hand happily: "Bag! Make a big one!"
Since Liu Ke and Mao Pengxing had to go to the hall to check the casting meeting, everyone didn't stay long after the matter was settled.Fang Chen and Liu Ke made an appointment to discuss the contract, and left with He Tong and Ye Yuze.
When the group walked around from the side entrance of the hotel to the main entrance, they happened to meet Yang Hedong and his manager walking towards this side.
Since the two sides bumped into each other face to face, they greeted each other politely.
After the distance between the two parties increased, Fang Chen said, "I didn't expect him to come to audition, it seems that he still hasn't given up on the transformation."
He Tong shrugged: "Based on Director Liu's request, I guess he won't be able to try, unless he is willing to play tricks."
At this time, everyone didn't care about meeting Yang Hedong in the audition, and they didn't expect that something would happen a few days later.
The author has something to say: Thank you little angel aug for the nutrient solution~~
Thank you little angel fc for the nutrient solution~~
The publicity company under Zhilei Network will take over this promotion with additional investment. It will gradually cover all the channels covered by Zhilei, and a wave of street-level physical advertisements will be placed on the eve of the release.
The new promotional poster has changed from the original stream-of-consciousness style. A set of ten posters are all replaced with the main body of the characters. Short video trailers and some tidbits are also thrown out in an orderly manner, trying to use the faces of the actors to attract a wave of Yangou first.
The happiest during this period can be regarded as Tongze fans.All of a sudden, fans who had a lot of materials couldn't wait to leave. Before the movie was released, many fan clips and posters of various styles had been released in Chaohua.
“18到20号期间将在五个城市开放五场点映,公司已经邀请友媒和一些有影响力的影评大V观影,余导和余编那边也会通过他们的关系做一些私人宣传。电影票从23号开始预售,你们25号要飞回燕城,参加26号中午的首映。”
Fang Chen read the arrangement once, then raised his head and asked, "Any questions?"
He Tong: "Pre-sale on the 23rd, should we launch a live broadcast and push it?"
"Pushing is fine, but the pre-sale starts at 0 o'clock, so you have to live at 0 o'clock to achieve good results. Otherwise, the discount will be released the next day, and the viewers who bought tickets in front will have to come to the live broadcast room. If you publicize in advance, you are afraid of affecting the previous preview Sales are affected."
"No discount, let's draw a lottery. From the 23rd to the 25th, we will draw 9 movie tickets for an hour at 100 o'clock every night."
"Alright." Fang Chen lowered his head to record.
He Tong asked again: "Are there any films in this schedule that are highly competitive?"
"There aren't many movies. Most of the films that grab the Ching Ming Festival are emotional movies. There is one theme movie, and there is a suspense movie and the third part of a series of cartoons that are imported. I estimate that the box office champion in April will be the theme movie and animation. generated in between."
"When is Yang Hedong's movie?"
""Eight Years Away", at 27 o'clock on the 0th, half a day later than ours. However, the pre-sale of the film was opened one month earlier, and the box office has already exceeded 4 million. It is estimated that by the time of the premiere, it will be 8 to 1 million. The tickets for that film are not cheap, the original price has already gone up to 60, and the pre-sale price is also 50. The box office appeal is not bad."
He Tong smiled: "He is top-notch, the heroine won the Wanhong Best Newcomer Award the year before last, the director's comedy film last year was Wanhong's most popular audience award, and the supporting roles are not low. With the blessing of ten years of love, it is not surprising that the pre-sale will have this appeal."
Fang Chen curled his lips: "But I inquired about it, and their production cost is nearly 3 million. Looking at the overwhelming publicity momentum, 7 to 8 million is the bottom line. If you want to make money, the box office must be 10 billion. .”
"Not necessarily," He Tong shrugged, "The box office is not good and there are webcasts, which is considered an advantage in traffic. But if the box office is really bad, then you can lower the price when buying a drama."
Fang Chen turned to Ye Yuze: "Will Zhilei buy that drama?"
Ye Yuze looked indifferent: "Look at the evaluation of the following departments, if you make money, you can make money, I don't care."
He Tong echoed: "Brother Ye is right, you don't need to give them too many glances. Anyway, our films have already paid back for the overseas distribution of our films, and the box office in China is pure profit. It's good to laugh and watch others compete. What's more Our box office may not be bad, I have great confidence in Brother Ye and my own face."
Fang Chen looked at him speechlessly: "Now you have clearly recognized the essence of making money by relying on your face."
"No, no, no." He Tong shook his fingers, "The face is just a stepping stone. After watching the film, the audience must feel that it is worth the money, so that they can attract money for a long time."
"Stop talking, stop talking." Fang Chen waved his hands and stood up, "It's time to audition, don't make Director Liu wait for us."
The filming in the studio went smoothly for about ten days. Today, the crew of "Tianyao" opened the media to visit the set, and He Tong and Ye Yuze didn't have to start work.It just so happened that Liu Ke also came over here to see the venue, and the two parties agreed to have a test shot by the way, and they didn't need to go back to Yancheng again.
The hotel where Liu Ke lived was nearby, and the few people walked over without driving, but they saw Liu Ke's assistant coming up to greet them from a distance, beckoning them to follow him through the side door.
Fang Chen looked at the noisy crowd at the gate and asked, "What happened?"
The assistant replied with a smile: "It's nothing, it's just that Director Liu and Editor Mao just rented a hall here for casting auditions. Originally, they just invited actors who thought they were suitable, but it turned out that the news might have been spread. There are so many crews, so many people want to come and try their luck. The casting director over there will handle it, it’s fine.”
The assistant led the people to a small meeting room, where Liu Ke and Mao Pengxing were waiting.
Everyone chatted and sat down.
Mao Pengxing looked at Ye Yuze nonchalantly, and said kindly: "That's right, the role we want Xiaoye to try is a villain. To be honest, it's not easy to act, and it's not the type that the audience will like."
Liu Ke went on to say: "Bian Mao and I have a terrible headache. We want to find good acting skills. After asking several people, they are not willing to accept this type. Those who are willing to act are not capable of performing the effect we want. It just so happens that Xiao He asked , I will tell you to talk about it in detail, haha."
Now even Fang Chen's curiosity was aroused: "Director Liu, Editor Mao, you two, don't be fooled, what kind of character are you?"
Liu Ke smiled: "Don't worry, don't worry, let's talk about the same thing. First of all, Xiaoye's appearance is too good, and you need to make up your image in the play to make everyone look invisible. Is this acceptable?"
Ye Yuze was taken aback for a moment, then nodded indifferently: "It's okay, as long as it fits the character, the face doesn't matter."
Liu Ke gave a thumbs up: "As expected of being a best actor, I like actors with high awareness like you."
Then, Mao Pengxing roughly explained the plot.
The title of the film is "No Blade", and the story begins with a young swordsman looking for people everywhere.What the young man was looking for was a well-known swordsman in the world. The swordsman has disappeared since he dueled and killed the leader of the Demon Cult three years ago.
As the young people inquired everywhere, a rumor gradually spread in the rivers and lakes, saying that the swordsman once got a treasure map from the leader of the Demon Cult, which indicated the hidden places of the huge treasures of the Demon Cult and the secrets of peerless martial arts.So when the young man followed the news and came to a small town of Bianchui, countless people from the rivers and lakes followed him.
When the imperial court discovered the changes of the people in the Jianghu, they sent officials to check it out.This official is the protagonist. He brought his staff and two soldiers in micro-clothes to the small town and infiltrated the people of the rivers and lakes. He gradually discovered that some people did not seem to come for treasures and secret books, but to protect a certain place. It is a secret, and these people are all very famous people in the arena.
Later, everyone was led into an ancient tomb and trapped in it again.Only then did everyone know that everything was a conspiracy and saw a letter in the main tomb.The person who wrote the letter claimed to be the orphan of the Chen family, and told about the tragedy of his family being wiped out when they passed by this small town of Bianchui. Who, please help find it, and push it into the mechanism that opens the tomb door.If the mechanism cannot be activated to leave, the ancient tomb will be blown up ten days later, and everyone will be buried with the Chen family who died in vain.
The main plot of the film is that the protagonist official, with the help of some people, restores the situation of the year, finds out all the murderers, and finally leads everyone to escape from the ancient tomb.
And Liu Ke and Mao Pengxing want Ye Yuze to play the role of the aides around the officials and the original culprit who designed this series of things-the orphan of Chen.
This role belongs to the kind that doesn't have many main roles but many background roles, and it's not easy to act.If you act well, you can have impact and memory when you finally reveal your identity; if you don't act well, you will become an ordinary villain that sets off the hero's stature.However, this type of paranoid revenge that drags many irrelevant people into the water is not pleasing. The better the acting, the more the audience will scold.
He Tong stroked his chin and said, "How about this, when the character appeared in disguise before, and finally reappeared the real face. In this way, for the sake of my brother Ye's face, maybe the audience will scold him Take it easy?"
Liu Ke and Mao Pengxing looked at each other, and Mao Pengxing nodded: "It's okay. These days, beauty can be regarded as a villain's standard."
Liu Ke thought for a while, and added: "In that case, I don't want to reveal Xiaoye's information before it is released, and the audience will be very surprised when they see it at the end."
He Tong didn't know whether to laugh or cry: "Director Liu, don't you still have to audition? It's decided right away?"
Liu Ke laughed loudly: "I still have to ask what Xiaoye means. How about it, are you willing to take this role?"
Ye Yuze nodded: "Challenging. Which segment do you want to try?"
Liu Ke waved his hand: "You don't need to use the script to try. The biggest difficulty of this role is not 'playing', but 'hiding', to achieve the effect of clearly doing actions in front of the camera without much sense of presence. In this way, a group of you Walk around this conference table a few times, try to 'hide' yourself."
Ye Yuze lowered his head and thought for a while, then got up: "Come on."
So, he took two assistants and four bodyguards to a corner of the room, and seven people began to walk around the conference table casually.
Fang Chen looked at it and opened his mouth in surprise: "This..."
On the third lap, Fang Chen realized that if he didn't look for Ye Yuze on purpose, he wouldn't even notice that he was in the crowd.
On the fourth lap, Ye Yuze put a bottle of water on the table.Hearing the sound of dong, Fang Chen realized that the bottle of water that was originally on the other side of the table ran to this side. He didn't even know when Ye Yuze picked up the water.
"Great! Perfect!" Liu Ke slapped his thigh violently.
Mao Pengxing also applauded: "It has solved our big problem. I thought I had to change the book and weaken this role."
He Tong joked: "I told you earlier that my brother Ye has nothing to say about his acting skills. Director Liu, should you give me a red envelope?"
Liu Ke raised his hand happily: "Bag! Make a big one!"
Since Liu Ke and Mao Pengxing had to go to the hall to check the casting meeting, everyone didn't stay long after the matter was settled.Fang Chen and Liu Ke made an appointment to discuss the contract, and left with He Tong and Ye Yuze.
When the group walked around from the side entrance of the hotel to the main entrance, they happened to meet Yang Hedong and his manager walking towards this side.
Since the two sides bumped into each other face to face, they greeted each other politely.
After the distance between the two parties increased, Fang Chen said, "I didn't expect him to come to audition, it seems that he still hasn't given up on the transformation."
He Tong shrugged: "Based on Director Liu's request, I guess he won't be able to try, unless he is willing to play tricks."
At this time, everyone didn't care about meeting Yang Hedong in the audition, and they didn't expect that something would happen a few days later.
The author has something to say: Thank you little angel aug for the nutrient solution~~
Thank you little angel fc for the nutrient solution~~
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