The real young master just wants to follow the career line [Transmigration Book]

??According to the usual theory, the influence of the film festival is limited.

??Such as City B Film Festival and City S Film Festival, which have been held several times in a row, are just carnivals in small circles, let alone City A Film Festival, an upstart that is held for the first time.

?? But who knew, since the opening of this film festival in City A, it's like buying a house on Weibo's hot search.

?? Not long ago, it was about Zhou Mu and Jin Shuo's conversation, and then the director's introduction, and recently it became a movie promotion.

?? ""Homesickness"? What is this movie? Is it new? Why isn't it on the ticketing software?"

??The audience who are not familiar with this brushed one recommendation after another and couldn't help asking.

??When they learned that "Nostalgia" was an entry for the City A Film Festival, and now it can only be watched at the City A Film Festival and designated movie theaters in City A, many people couldn't help asking questions.

?? Such a small-scale broadcast work, can it still be popular?

??Click on the topic to check, and found that apart from some real audiences, many of them are just tool people.

?? "...Is it a hot search for buying? What are you doing?"

??Facing the curiosity of some laymen, an insider popularized science on the question-and-answer website: "Recently, it is a critical period for film review, and the producer is rushing the heat."

??As we all know, most of the films at the film festival are realistic, and the titles and introductions are not very friendly. Many people are hesitant to look at the literary posters.

?? At this time, good publicity is extremely important.

??If the audience attending the film festival has heard about a certain film from a certain channel before and has a "familiarity" with the film, their willingness to buy tickets will rise sharply.

??Popular films will also help the judges in the selection process.

?? The producers of "Nostalgia" had this idea.

?? Therefore, after the premiere, Li Yuan and Cen Linran didn't care about the audience's feedback, they first seized the opportunity and did a lot of marketing.

??In fact, Li Yuan and Cen Linran made mistakes again and again in other aspects, but they seized this wave of opportunities and first let their films impress the audience, which indeed brought them great benefits. the benefits of.

??On the second day of the film's broadcast, the number of tickets purchased and attendance of "Nostalgia" surpassed that of "Mo Li".

?? At the entrance of the screening hall, there are more people in "Nostalgia" than "Mo Li".

?? These phenomena contrary to cognition are surprising.

??It has been two days since the premiere of the two films "Nostalgia" and "Mo Li". Most of the audience who watched one movie also watched the other movie.

??As for the level of the two dramas, they all have a weight in their hearts, so they can't help being stunned when they see the praise of "Nostalgia" full of screens.

?? "Why is "Nostalgia" being talked about on social media?"

?? "There are so many people queuing at the gate of "Nostalgia"."

??"Why?"

??In the view of these audiences, although "Nostalgia" is indeed good, it is still slightly inferior to "Mo Li".

??After watching the two films, he discussed with his friends, and they all felt that if there was one drama that won an award this time, they all guessed that it would be "Mo Li".

?? But who knew that in terms of publicity, it was "Nostalgia" that won the first chance.

??For audiences who have their own judgments on the two films, the current phenomenon is contrary to their inherent cognition.

?? "To judge whether a movie is good or not, don't you look at the quality of the movie itself?"

??In order to support the better movie in their minds, many viewers took the initiative to share "Mo Li" on movie-related websites and forums, and unexpectedly got the answers to their questions unexpectedly.

?? "Actually, we have heard about this movie, but we didn't dare to watch it."

?? "I heard about campus bullying, and the protagonist ended up miserable."

?? "My friend said that this movie made him feel powerless..."

??The audience who took the initiative to Amway understood.

??It turns out that they are in a different situation from other viewers on the forum.

??Before the plot of "Mo Li" was widely spoiled on the Internet, they went to the cinema to watch the movie, which was the first wave of crabs.

?? At this time, they had no expectations in their hearts.

??There is no preset in mind. Therefore, during the viewing process, with the impact of the plot, their minds and movies are integrated, which is quite shocking.

??After going out, I spontaneously turned into the tap water of the movie.

?? But the audience on the Internet who are not movie buffs, before they watched "Le Li", they were forced to imprint the inherent impression of "miserable" and "sad" in their consciousness.

??Based on the human nature of seeking advantages and avoiding disadvantages, joy and fear, subconsciously resist movies with "profound" and "dark" tones.

?? "I heard that the tone of "Nostalgia" is very warm, so I watched it first."

?? ""Mo Li", let's wait and see."

?? Knowing the minds of these audiences, others finally know the reason for the inversion of popularity and film quality.

?? "...It turned out that it wasn't because "Li Li" was bad, but because it was filmed too realistically."

??In fact, not only the two films in the film festival have such a phenomenon, but also the same logic in theatrical films.

??Family Carnival movies, Superman movies, and comedies are all regulars that have dominated the box office for a long time.

?? On the contrary, those literary films that are recognized as profound and unforgettable are not paid attention to when they are released.

?? "This is different from the audience's positioning of the film."

?? Some people - or most people, will movies as a pastime in their spare time.

??They need to find happiness, novelty and relaxation in movies. Many theater films cater to the needs of this audience, so they have amazing box office.

??Of course, there are other people who regard movies as a vehicle for exchanging ideas.

??They look forward to seeing different people in movies and observing the strange environment in which they live, so as to bring experience growth to themselves.

?? There is no distinction between high and low demands, but in terms of popularity, business, and box office, the former obviously crushes the latter.

?? "--Then what should we do? Could it be that we just watched "Li Li" lose?"

??Although they know the reason, some fans who like "Liberation" are still not reconciled.

?? "These people are really, they have all come to the film festival to watch movies, why do they still have entertainment brains?"

?? If you want to be relaxed and happy, why come to the film festival to watch movies?Came here, isn't it just to find the shock that theatrical movies can't give?

?? "Wait, maybe there will be a turning point?"

?? "What transfer?"

?? "——You forgot, the judges of the awards, and some film critics, their taste can always be expected, right?"

??The turning point expected by fans occurred on the third day after the film was released.

??□□A film review written by Director Jin Shuo and Jin on Weibo was reposted to the official account of a professional film magazine.

??It’s sad to say that Director Jin’s long commentary on "Mo Li" was written as early as the day of the premiere. However, his Weibo is not commonly used. The number of fans in millions is incomparable.

??His film reviews were written very seriously, and he spent a lot of time writing them when he got home.

?? But apart from when the official V of Qi Group and Tianhuan Film and Television forwarded it, there was not much trouble at other times.

?? Take a closer look at the two enterprise accounts that forwarded him. Although they are well-known in related industries, they are really not as popular as marketing accounts.

?? Reposts, likes and comments have just reached triple digits.

?? Seeing this, Director Jin didn't know for a while whether he was sad for the film review he had worked so hard to write but no one cared about it, or gloated over the poor publicity effect of the sponsor's father despite being rich.

?? Fortunately, one of his followers once interviewed him with the editor of a film professional magazine.

??The other party couldn't bear to have no one to read the good article, so he forwarded it on the official account of the magazine.

??The reading volume of 10+ completely ignited this movie review.

??At the same time, in an interview today, Ling Yu also mentioned this movie.

?? "Not as a judge, but only from my own point of view. This time, many films are very good-looking, but my personal favorite is "Mo Li"."

??The recommendation of the two big shots, coupled with the popularity accumulated by Cen Jue, completely changed the movie.

??The number of tickets purchased and the number of viewers skyrocketed, and some viewers occasionally recognized some disguised judges at the entrance of the theater.

??As expected by some veteran movie fans, the judges clearly preferred "Li Li" over "Nostalgia".

??A judge said in private with his friends: "Although "Homesickness" focuses on the separation between people brought about by the war, it is obvious that "Mo Li" has a more heavy feeling."

??Although the background of "Mo Li" was 20 years ago, the problems exposed in it still exist in today's society.

??As the growth rate of economic development slows down, young people need to make more efforts in exchange for a subsistence wage, while some accumulated capital is increasing exponentially.

??Under the background of the constant polarization of the gap, people are on the same earth, but they seem to be in divided parallel time and space.

??In the movie, the heroine can only rely on "making a big noise" to obtain fairness. Isn't this the case in modern society?

??Some judges cannot disclose their voting tendency because of the rules, but the preferences in the words of both them and film critics are quite obvious.

??These signals made Li Yuan and Cen Linran feel bad.

?? "—Don't we know the two judges?"

??Based on Cen Linran's "diligence", he did catch up with two judges.

??However, these judges are all good people who don't see rabbits and don't throw eagles. They could agree casually before, but they have to weigh many factors when voting.

??Their voting process is open from beginning to end. If they vote for "Nostalgia", will anyone doubt his impartiality?

??If the producers of "Homesickness" didn't buy so many troopers, and didn't show their scheming and financial resources, then they might still be able to vote for "Homesickness" with excuses such as encouragement and personal preferences.

??But now, under the crazy marketing of "Nostalgia", "Mo Li" has obviously suffered a disadvantage. Under the current situation, it may not be appropriate to talk about "encouragement".

What's more, "Homesickness" didn't do them much good, making them disregard their own reputation afterwards.

?? Under such a balance, the judges will no longer contact with "Nostalgia".

?? The signal sent by this action made Cen Linran and the two anxious, tossing and turning.

?? "No, we have to find a way, we can't just sit and wait, otherwise we will definitely lose."

??Cen Linran gritted his teeth and said, "Let's take that step."

??The next day, the organizing committee of the film festival received a report letter from the competent department.

?? In this report letter, an anonymous person reported the inside story of the film festival awards.

?? "A certain contestant is both the venture capital official of the film festival and a contestant. He suspects that the organizer of the film festival is engaged in award sales and requests your bureau to verify."

?? Seeing this, the person in charge of the organizing committee sweated instantly.

??Although there was no name-calling in the report letter, the person in charge of the organizing committee knew who he was referring to at a glance.

?? Leyin is one of the important members of the film festival's venture capital forum, and Cen Jue is the biggest investor. When the person in charge of the organizing committee found out about this, he was also taken aback.

??Later, he saw that Tianhuan Film and Television reposted the news of the film festival and learned about the relationship between Cen Jue and Qi Yu, and he was shocked again.

??For the sake of the fairness of the film festival awards, he froze to press down on the news, and repeatedly asked the judges to vote based on the quality of the film.

?? Who knows, he wanted to be fair, but was stabbed by the little bastard behind him.

?? "Boss, what should we do?"

?? "What can we do? Change the rules!"

??Even if you want to give a job to your superiors, you have to make a proper gesture.

?? As a result, the film festival increased the audience voting link.

?? With the ticket stub at the time of ticket purchase, each audience can choose the three favorite movies.

??The ballot box is locked and placed at the door. At the same time, online voting uses the ID card purchased as the basis for eligibility to vote.

??Cen Lin Ranfang was relieved when he learned of the new voting rules.

?? "Steady."

?? "The audience's choice accounted for 60% of the weight in this selection, and the judging accounted for 40%. We may not get the judging votes, but we will definitely get the audience's votes."

?? Their popularity is obvious to all - after all, millions of marketing dollars are not spent in vain.

??Just as the "Homesickness" party breathed a sigh of relief, the organizing committee was counting the results of the day's vote.

?? "It's a pity that "Mo Li" is gone."

?? "Who asked us to report the weight was changed by the superior..."

??Originally the organizing committee reported that the program was 50% for the judges and 50% for the audience, but the leaders conveyed the meaning that "the film festival should fully reflect the choice of movie fans", so the audience accounted for the majority.

?? "It can only be said that luck is also a part of strength."

??The organizing committee also believed that "Nostalgia" could not beat "Mo Li" in terms of popularity.

?? After one hour, the counting of audience votes ends.

??Looking at the ranking of votes, the organizing committee was shocked: "How could this happen?!"

??The number one place is the less lively "Mo Li".

??Moreover, "Mo Li" and "Nostalgia" opened up nearly 20% of the votes!

?? What the hell happened?