Xueba Fengyun

No one would have thought that a website that rates restaurants would become popular all over the world overnight. Not only ordinary users flock to it, but even major restaurants are holding money and only want to hang their own recommendations on prominent positions on the website, as if this is a new The "Michelin Guide" is average.Especially after this website also launched an app that can be used on the Titan tablet, it became even more popular.

Now the most popular action of white-collar workers in big cities such as Dongfang City is to take out the Titan tablet to see what delicious restaurants are nearby.If the restaurant recommended by the user is naturally too hot, I am willing to wait in line for two hours.Less popular restaurants thought of other tricks and launched coupons, set menu coupons and vouchers on the app one after another.The owners of these restaurants also know that since I can't conquer you with delicious food, then I will conquer you with cheap and good quality!

And just as Dianping.com became popular, Penguin.com also announced that they launched a new service. "Starting today, Penguin Alumni Records has been upgraded to Penguin Friends.com, an independent domain name, and more exciting!" Mr. Ma recommended his social networking site in the video with a smile, "Are you still regretting the deskmates you missed in those years?" ?Join the friend network, let's find our former friends together!"

As the largest instant messaging software in China, Penguin has actually accumulated the largest user database in the world. In addition, Penguin Alumni Records has always been the most dedicated portal website. Therefore, Friends Online has accumulated a large number of basic users since its launch. .In particular, the openid protocol created by Liu Miao has received the most attentive support from Penguin. You can use Penguin QQ to directly log in to Friends.com, and import the friends on QQ to Friends.com.In fact, the social principle of Friends.com is very simple. The initial social circle is formed based on everyone's school and work unit, and then the secondary social circle is formed based on everyone's interests; finally, the basic social circle and the secondary social circle overlap and expand, and finally reach the maximum. Possibility to meet other people.

On Moments.com, there are several types of relationships. For example, classmates and colleagues are based on schools and work units; friends and friends of friends are based on your daily social circle; finally, there are relatives, strangers, and blacklists.At first everyone thought Moments was such a complicated new website, but after entering it, they found that it was a bigger and more effective social networking website.

At first, Liu Miao also thought about why k is so popular in the United States, while similar Renren and Kaixin were forced to transform into SNS game websites and even shut down after only one year of popularity in China.In the end, Liu Miao came to the conclusion that Chinese users actually care more about privacy than American users, and the indifference of Renren and Kaixin to user privacy also makes users more reluctant to disclose their real information.The basis for the existence of social networking sites is the authenticity of users. If you still can't figure out whether you are chatting with a dog or a human on K, then K will definitely be finished.

Therefore, when Liu Miao asked Mr. Ma to create a friend website, he would rather be more complicated than pursue safety.The new version of Friends.com must be bound to a mobile phone and email to be used normally, and if you want to obtain higher permissions, your ID card must also pass the authentication.Fortunately, the police have an authentication interface, so users don't have to worry about leaking their ID card information.What Friends.com pursues is that the ID card, email address, and mobile phone number must correspond to each other, and an account can only have a unique set of ID card, email address, and mobile phone number.Once lost in the future, you must take your ID card to the official to apply for unbinding, so let alone pretending to be someone else, even the trumpet cannot exist.

Therefore, the relationship of the entire social network is extremely real, and based on the relationship of users, each social circle cannot interfere with each other, and users themselves can improve the privacy of their own social circles.With so much preparation in advance, Friends.com soon became the most popular website among the 16- to 25-year-old group in China.However, with the quiet popularity of Friends.com, the popularity of Weibo seems to be hype after another.

Originally, Liu Miao planned to leave friends.com and Weibo to run by himself, because this is the biggest essence of the entire social networking site, but he found that these two sites must have a large number of users as a foundation to be successful, so He had no choice but to give Friends.com and Weibo to Penguin Network, and left the two websites Instagram (Meitu Sharing) and r (Dianping) to himself.

And Penguin Network has poured great enthusiasm into Weibo after experiencing the sweetness of Moments.com.Don't blame the people at Penguin.com for being too enthusiastic. It's because Penguin.com is being suppressed by Penguin Interactive.The entire Penguin Entertainment Group is divided into four major business groups: Penguin Interactive Entertainment, Penguin Network, Penguin Software, and Penguin Wireless. Among them, Penguin Software is mainly responsible for the development of QQ and various network software, so there is not much user pressure. The three business groups are all for the users to fight to the death.In particular, Penguin Network, as the second child of Penguin's four major business groups (Penguin Software is the leader), has failed completely since the birth of Penguin Interactive Entertainment, both in terms of revenue and the number of users, which makes Penguin Network feel suffocated.

The emergence of Youyou.com instantly made the operating officers of Penguin.com see the possibility of realizing traffic.Because Penguin.com possesses the two major killers of Penguin pop-up window and Penguin mini portal, Penguin.com has long become the number one portal in China, especially Penguin News Channel and Penguin Entertainment Channel are more qualified to challenge traditional media such as TV stations.But helplessly, the huge amount of traffic could not turn into registered users, and the operation officer of Penguin.com could only cry and faint in the toilet looking at the high UV and extremely low conversion rate.

Now that you have a friend network, hey!Users love to register, users love to stay, and the number of registrations and stickiness is increasing.Just the quarterly report for the first quarter surprised the entire Penguin Network. If this data is listed on NASDAQ, it will be held as a blue chip stock!Because Penguin has long had news that the company intends to spin off and go public, among which Penguin Network and Penguin Interactive Entertainment will definitely spin off, so how well your own business group performs is related to the final realization of everyone's options.Whether you are a millionaire or a multi-millionaire depends on the data in the past few years. If you do well, you will drink red wine and live in a villa;

Friends.com brought Penguin a real face, and Weibo, when it was done well, would be an incomparably glorious face.Although Penguin.com is already the number one portal in China, in the eyes of the industry, the number one portal in China is still Cyclops; Penguin.com is just one of the four major portals.why?Without him, there is only a lack of background.Don't look at the current traffic of Cyclops.com is not as good as Penguin.com, but how many big players they have are supporting.

It is also a blog service, Penguin can only attract a group of cutting-edge scholars, but Cyclops is a giant in various fields.Even if their traffic is lower than yours, their reputation is completely crushed.So when the Weibo service was launched, Penguin finally discovered the possibility of making these giants bow their heads.Weibo allows every user to become a news source, and without the proper cooperation of the operator, it is not so easy for celebrities to become famous on Weibo.The idea of ​​Penguin.com is very simple, if you cooperate with me well, then I will also make you famous on the Internet; if you insist on taking Joe, then just stay where you are.

But to Liu Miao's surprise, the Weibo network operated by Penguin actually followed Weibo's popularity strategy in the previous life, first inviting a large number of entertainment and sports stars and social celebrities to settle in, and then inviting social celebrities and grassroots talents to stay.With the hype in the news, Weibo immediately became the place of everyone's attention.Celebrities have also discovered the benefits of Weibo. They usually have to find public relations companies everywhere to distribute a statement to the whole media.In particular, his fans immediately came to support him as soon as he made his statement, which moved many emotional actresses to tears.

Just when Penguin.com was making a big splash with Weibo and Youyou.com, Liu Miao took a person to find Hua Jinlong, "I've already decided on a new company, and it's called Huanju Interactive Entertainment Co., Ltd. 51% of the shares, you own 20% of the shares, and the remaining 19% of the shares belong to this person. He will be the actual person in charge and the main operator of Huanju, and I will basically not interfere with his work." Liu Miao will A girl named Li Xueling introduced to Hua Jinlong, "The future happy gathering will be divided into four parts, namely Duowan Network Technology Co., Ltd., which is responsible for operating Duowan Game Network; Waiwai Computer Software Co., Ltd., which is responsible for voice software. Wai Wai's R & D and maintenance; Huanju Culture Communication Co., Ltd. is responsible for the operation of Wai Wai and peripheral development; Huanju Game Co., Ltd. is responsible for the operation of the game. I have decided to combine BNB, Street Basketball, Super Run, Feifei and Pai The operation rights of Paitribe's five games are handed over to Happy World, and at the same time they will also act as agents for some mid-range mmorpg and q-version games."

"I have two doubts now. First, your crooked operation is aimed at Penguin QQ. How do you occupy the market? Second, your Duowan.com is obviously aimed at Ranger and 17173. How do you deal with them?" Hua Jinlong also showed his professional face as a businessman.

"You can read Xueling's plan." Liu Miao also spent a lot of time finding Li Xueling, but she didn't expect her to have the same ideas as her in many aspects.That's why Liu Miao decided to hand Duowan, one of the top game websites in the future, into her hands. "Waiwai is mainly for game users, and it is mainly for voice communication. Let's put it this way, Penguin Ball is a text message, and mine is a phone call." .And in addition to communication, I will also launch two major services in the later stage, the live broadcast of the event and the beauty show. I can tell you that this will be an extremely profitable service. At the same time, there will be distance education. That's why I am responsible for the formation of Huanju Culture, because there are many things that require a professional company to operate. As for Ranger and 17173, they are taking the route of a dedicated achievement website. Simply put, their website is an encyclopedia, and any game It can be found. But in the future, Duowan.com will take the route of a news station, we only make popular games, and we will not cooperate deeply with unpopular games.”

"It seems that you came fully prepared." Hua Jinlong thought for a while, and finally signed the cooperation agreement.

In this way, a small company called Huanju Interactive Entertainment Co., Ltd. was quietly established in Yanjing, but its four major companies were registered in different places.Crooked Software was registered in Nanhua City, which is not far from Penguin; Huanju Culture and Huanju Games entered Dongfang City, which is currently the game melee zone; and Duowan Network stayed in Yanjing.After all, Hua Jinlong's roots are in Yanjing, and Duwan who stays in Yanjing can get a lot of care from the Hua family.For example, Duowan, which was just established, has become the chief cooperative media of the China Game Developers and Publishers Association, and has also become the official portal hosting website of the first Chinajoy.