Tian Xue is the general manager of Wen Feixun's new film and television company. She has been following the progress in the early stages of the company's preparations. The Director and Writer's Studio established connections so that the company could get off the ground quickly once it was established.

She was originally a professional, but after she switched to Wen Feixun's team this time, she felt like a fish in water. As the saying goes, the relationship of interests is the most stable connection, and the Sino-Ocean Group and the Wen family represent the interests themselves, Wen Feixun thought Joining the film and television entertainment industry, of course, has fewer obstacles than others.

But it was the first time that the company asked her to start work before it was on the right track.

Life is hanging by a thread, Jiang Yu, Li Tong...

Tian Xuemo read these names and fell into deep thought. Since she was invited by Wen Feixun to manage the new company with a high salary, she naturally would not forget to understand his motivation for establishing the company.

In the past one or two years, the film and television industry has gradually declined, which is much worse than before.

Shengliu Entertainment is the only family with a well-established film and television production chain and industry chain. It is true that they can make a lot of money, but they have been standing for nearly 15 years. With a strong foundation, of course he can fight, but Wen Feixun's new company...

With the backing of the Sino-Ocean Group, it is convenient to do things with sufficient funds. Naturally, Tian Xue can guarantee Wen Feixun to make money, but these benefits are offset by the initial costs. Compared, it is purely a drop in the bucket.

Was it necessary for him to take the trouble to set up this company?

Or do you just want to occupy the market share of this industry, and then engage in long-term expansion?

It always felt a little weird, she had asked Wen Feixun this question directly, but to her surprise, Wen Feixun's answer was quite vague, it didn't feel like she was hiding it from her, and didn't want to tell her, moreover like—

Wen Feixun himself didn't understand the reason for doing this, he was in a state of confusion, just doing what he wanted.

Follow the instructions from the bottom of your heart.

This is too outrageous.

Did a small person in his heart tell him that he should open a film and television company?

Tian Xue drank a cup of black coffee, put her fingertips on the screen of her mobile phone, and tapped. The indifferent face in the photo was facing her. It was saved from a hard photo taken by a magazine. A little cool.

"Jiang Yu..."

She heard that this person has a very close relationship with Wen Feixun, and Wen Feixun was also sitting next to him at the premiere at the last time his life was hanging by a thread.

As for Li Tong, she didn't care about this person at all. After getting along with him several times during this period, from her judgment, it was impossible for Wen Feixun to treat Li Tong who had just grown up and had an ambitious or dull face. Children who can read ideas at a glance are interested.

Could this company be established for Jiang Yu?

——This idea suddenly flashed in her mind, which shocked Tian Xue a lot.

No way, setting up a company and giving free film announcements have to be done quietly so that no one will know. Is it so circuitous to fall in love?

Are falling in love and chasing people all rolled up like this now?

Must be thinking wrong...

The box office performance of "Life Hanging on a Thread" on New Year's Eve was within expectations. During the same period, there were comedies, romances, and gangster movies competing with each other. In the festive atmosphere, they were more attractive to audiences than suspense movies like this one.

Relying on the sharp increase in movie viewing traffic during the festival, the film schedule won by the producer, and the purchasing power of the starring fans, the box office of 6000 million was harvested on the first day, which is not bad.

But what Ling Jiang Yu didn't expect was that on the first day of the new year, the film started a rapid word-of-mouth fermentation.

In the beginning, it was a small essay written by major film critic bloggers with real feelings. At night, bloggers from many video sites also began to exert their efforts. Without a lot of spoilers, they used the trailer to analyze the plot of the movie very professionally, triggering discuss.

After that, another wave of short videos of "reviews" began to come out. With the music of the movie's ending song, it seemed that a new trend was about to form.

Not to mention that during the first week of the film’s release, celebrities posted blogs and called every day. Some posted movie ticket stubs, and some even recorded movie watching vlogs. They recommended them sincerely, and the trending searches never stopped.

"It's amazing, the main producer is Donglin Entertainment, right? Why are they so aggressive this time? How much did they spend? Will they get it back at that time?" Jiang Yu looked at the movie promotion page on Weibo and slowly recalled Donglin Entertainment is a company.

"Last year, Director Qiu's film was also produced by Donglin Entertainment. The publicity was the same as the boring gourd. It was useless at all. Has it changed sex this time?"

Zhong Mo also found it strange: "Before the film was released, I thought they were stingy. The publicity and distribution depended entirely on fans. There was no effective promotion at all, and the publicity was not accurate. I didn't expect that all the money was used after the film was released? "

"It's not like, Donglin doesn't seem to be so rich, and even Director Chen posted Weibo, can Donglin command him?"

"That's right, not only Director Chen, but also Shu Ya, these don't look like mission propaganda, and they are quite real. Could it be tap water?" Zhong Mo chuckled.

Jiang Yu's head hurt a little, and he didn't think about it any more: "Maybe Li Tong made the move. This movie is probably very important to him."

"But the company behind Li Tong won't be able to invite Director Chen and Sister Shu Ya..." Jin Yue muttered in a low voice, seeing that Jiang Yu had closed her eyes, she pursed her lips and didn't speak again.

Under the fierce publicity, "Life by a Thread" did not hit the box office at the end of the New Year's Day holiday, but it managed to become a group of dark horses, surpassing all the films released in the same period a week after its release.

Among them, the strong publicity is a very important reason, but the quality of the film is also hard enough.

Although Li Tong's acting skills are not perfect, but the character is good, and the acting is not so hip. After the announcement took effect, more and more people went to the cinema, and they felt that it was worth the money, and they would not feel that they were promoted Fraud, word of mouth will naturally get better and better.

Zhong Mo wanted to use the movie's shareholder style to push Jiang Yu, so he contacted some self-media that the company usually manages, and asked someone to write a draft to prepare for a wave of publicity.

Seeing that the box office performance of the film was so good in the early days, Jiang Yu's popularity gradually increased, and the company's senior management was willing to spend money on marketing this time, and let her do it, but what Zhong Mo didn't expect was that the publicity effect this time was simply Surprisingly good.

Early the next morning, the two entries 'Jiang Yu's acting skills' and 'Jiang Yu's Du Wei' were on the hot search lists on multiple platforms. On the way from Beicheng to Jiangcheng for the road show that day, Zhong Mo stared blankly. Watching the trending search for 'Jiang Yu Acting' slowly climbed to the top of the list, and the popularity remained high.

But the person who was discussing the topic didn't know anything about it, because he had already collapsed on the hotel bed because of a bad cold.

The author says:

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