Five-year enthronement three-year simulation

If you want to talk about the various insidious methods in the market... then Mingtan happens to be a professional counterpart and knows most of them in detail.

For example, this time, after the shopkeeper of Jinyu Pavilion had just finished telling the whole story of the rumor, she was able to quickly sort out and capture the key details and grasp the key points.It is easy to ask the source of its appearance-it is Jinfeng Bookstore.

Of course, the jade bracelet of five taels of silver also contributed a lot.

Ming Tan sat at the table of the Eight Immortals in the palace, smiled slightly, put the bracelet into the jewelry box, and prepared to bring it to Lin Shurong another day.

Jinfeng Bookstore is also an old store for many years. It has competed with Shun'an Bookstore on the same street and on the same street for so long, and it can be regarded as an old rival on Fangji Street.

It's just that although Jinfeng Bookstore has a larger storefront and a richer collection of books than Shun'an Bookstore, Sun Wenliang, the shopkeeper of his family, is a money-hungry person. The pricing has been raised a lot, and there is no second bookstore that is more expensive than this in the whole capital...

Therefore, when a substitute can be found, the guests will always give priority to patronizing the Shun'an Study Room with a more reasonable price, instead of taking advantage of Sun Wenliang for nothing.

After so many years, even though Jinfeng Bookstore's business is still booming, Shun'an Bookstore has never been compared by the other party, and has made a lot of small profits every time. Naturally, it has become a thorn in Sun Wenliang's side and a thorn in his flesh.

"……Ah."

Ming Tan sneered, put down the information he had found in his hands, squinted his eyes and tapped his fingertips on the table, then picked up a piece of paper attached to the back that was specially written with a Chinese ink pen.

It contains some secret matters that have been secretly found out recently.

According to inquiries, in recent days, Sun Wenliang seems to have been lucky enough to get the support of a noble person—Jinfeng Bookshop has many new books that are only sold in the south, and relies on them to attract many buyers. Jin Dou Jin has gradually become one of the shops that can dominate Fangji Street.

If we say that in the past, Shun'an Study was still able to make a tie with it; but later, almost all the business was robbed by Jinfeng Bookstore, coupled with the impact of taxes, curfew, etc., it naturally became desolate in front of the door, and returned repeatedly. The township almost didn't have enough money.

And as for the present one...

You can figure it out with your toes, it must be that the prosperous shopkeeper Sun wants to settle accounts after the autumn, so he inquired about the movements of Shun'an Study from many sources, and through the eyes and ears of the nobleman, he was the first to know that someone bought it for 900 taels of silver matter.

The new owner's financial resources are so rich, of course, Boss Sun has a great sense of crisis.That's why he wanted to preemptively, by fabricating rumors, defrauding the shops and regular customers on Fangji Street, and using public opinion to make the new boss of Shun'an Study Room disliked - so that while eliminating competitors, he could also Why not help yourself to new customers?

But it's a pity that for Princess Nine, his calculations have been completely exposed before he even started.

After reading, Ming Tan threw the note aside, leaned back, and leaned lazily on the back of the chair.

The corners of her lips were slightly pursed, and her eyes were half-closed. Although she had already figured out the context of the matter clearly, not only could she not see how relaxed she was, on the contrary, there was a subtle solemnity.

In fact, this matter, if Ming Tan is not a princess, it will be much easier to handle, just move your fingers to fight back.

But now, Shun'an Study has to sever ties with the royal family, and every move must not be ignored—that is to say, Ming Tan must not handle the matter himself without knowing the real identity of the nobleman behind Sun Wenliang— — Therefore, simple things will become complicated again, and the business can only be turned from decline to prosperity through tortuous means.

Then it is necessary to carefully analyze the current situation.

Even though Mingtan is now fully aware of Jinfeng Bookstore's tricks, the latter has seized the opportunity after all. The rumor that "the new boss of Shun'an Study has occupied the magpie's nest" has long since penetrated into Fangji Street, seriously affecting the development of the study. normal business...

The current situation is so tied, even Ming Tan has no good way to resolve the predicament for the time being.

Fortunately, the only two good things are that the inscription of Zhe Gui has not yet been printed, and the compilation of ancient books is still far away. She still has enough time to think about countermeasures, hoping to handle this matter perfectly.

——But today, Lin Shurong, who was able to discuss countermeasures with her, has not yet finished the mock exam that lasted nine days.

Alas, on the fourth day when Qingqing is away, I miss her.

The suffering of lovesickness is hard to resolve, so I can only spend another day in the government simulation book and go to the imperial garden to let the wind go.

The warm sun shines through the shade of the trees, casting small bright spots on the ground, but not long after, the cool autumn wind comes with chills, sweeping away all the heat, blowing the trees tottering. The leaves are rustling.

Ming Tan shivered, fastened his outer robe, and swept off a golden leaf on the stone table, raised his eyes and asked the beautiful girl sitting opposite: "Ah Min, are you cold?"

"It's okay." Ming Wei paused when he turned the page, looked up from the book, and looked at her with concern, "If Tan'er feels cold, why don't we go to Zangshuge to read again?"

"...Forget it, if you go to the Library Pavilion, you still need to go to the Ministry of Internal Affairs to approve the note, which is very troublesome." Ming Tan waved his hand and said lazily, "I'm fine, just wait until the wind stops, you can go on Read it."

"Well," seeing that she had her own opinion, Ming Hao also nodded and instructed softly, "Then if you still feel cold, you can tell me right away..."

"All right, all right, I know."

After reuniting with Ming Yan, Ming Tan knew that he owed the former a lot, so he went to the imperial garden with her every day to enjoy the scenery and read books, and from time to time, he could play a few leaf games. It really seemed that he had returned to a few years the time before.

The autumn wind is impermanent, it was blowing vigorously just now, but it was completely gone in a blink of an eye.Ming Tan was saying in his heart that he had the foresight, but luckily he didn’t go to the House of Internal Affairs to wait, when he saw Ming Yan on the opposite side suddenly put down the book, fumbled in his sleeve, took out a light blue bookmark with writing on it, and placed it carefully on the In the center of the stone table.

"Oh right, I almost forgot about this... Look, Tan'er!"

Ming Wei turned to the side, pointed at the note paper, and said, "This is a new poem by Layman Lonely Bird. It has just been circulated in the market recently. Have you ever read it?"

"Uh...not yet."

When he heard the name of Layman Lonely Bird, Ming Tan couldn't help twitching the corners of his mouth, uncontrollably thinking of the real body of the Prime Minister under this vest.

However, her strangeness only lasted for a moment, and she quickly adjusted her expression again, took the poem note from the table, and looked down.

——"The red line of charity is still lamenting today, but the clever tricks of stealing boxes are hard to fight."

Before reading the first couplet, the word "red line" in this sentence immediately caught Mingtan's attention, causing her to raise her eyebrows, and said with a smile to Mingyu: "This sentence is freshly written, could it be a use of it?" The 'Red Thread Box' saga?"

Ming Wei bent his eyes, nodded and replied: "Exactly."

"Red Line Stealing Box" comes from a Tang Dynasty legendary novel "Gan Ze Ballad", written by Yuan Jiao, a Hanlin scholar during Zhaozong's time.It contains a lot of fairy tales, strange people and strange things, including a highly skilled female assassin, a free-spirited strange monk, and a magnificent Huayue demon... All kinds of stories are full of meaning. The excellent work of the script is also widely welcomed by the people in Tiancheng. *

"The red line is the most famous one in "Gan Ze Ballad."

Ming Tan clicked some poems, and said with a smile: "The couplet of the solitary duck layman is just an allegory that the ruler should be good at employing people, and achieve success in political struggles in a peaceful way without bloodshed—and then related to the abdication of Yao and Shun in the previous sentence, The thought-provoking wording in the couplet... Well, it is still his usual style."

"Yes." Ming Wei, who has read poetry and books and is also a talented woman who is good at tasting, couldn't help agreeing when she heard the words, "The red thread traveled to the bed at night, but it didn't take Tian's head, but only stole the gold box. , to punish and intimidate, naturally it can be regarded as 'soldier without blood'."

——This is why I have to talk about the story of "Red Line Stealing Boxes".

It is written in "Gan Ze Ballad" that Hong Xian is a young heroine with unique skills and all-round talents in civil and military affairs. In order to repay her kindness, she works as a maidservant beside Xue Song, the Jiedu envoy of Luzhou.At that time, there was a Wei Bo Jiedu envoy named Tian Chengsi who was violent in nature, rebelled against the imperial court, and wanted to annex Luzhou where Xue Song was located; but after Xue Song knew about this, he was afraid of Tian Chengsi's [-] soldiers and was unable to resist. Therefore, I am depressed about this matter every day, often talking to myself and sighing.

It happened that Hong Xian was a clever girl, and she saw Xue Song's troubles not long after, so she offered to ask her benefactor, saying that she could go to Weicheng for him to observe the situation: "Today, the first watch is on the way, and the second watch can return to life."

Xue Song was shocked, only then did he realize that the maid next to him was a heroine who possessed magical powers, so he entrusted this task to her and let the red line go.

After the red line left, Xue Song was still uneasy and drank alone in the courtyard.And at this moment, a gust of morning wind blows by, and the red line that had just left for a short time unexpectedly appeared in front of him again!Xue Song jumped up in surprise, and hurriedly asked Hongxian how things were going and whether he had hurt anyone, but Hongxian smiled slightly, said "no need to kill", then took out an extraordinarily luxurious gold box with his backhand, opened a Look, Tian Chengsi's birth date is written inside.

It turned out that the red line traveled seven hundred miles at night and came to Tian Chengsi's courtyard.There were [-] soldiers of the latter on duty there, but the red thread came to the sleeping Tian Chengsi's bed smoothly as if he had entered no one's land.Although the enemy was right under his eyes, undefended, and could kill him with a slight raise of his hand, the red line did not kill him, but only stole the gold box from Tian Chengsi's bedside, and returned to Xue Song's home in Luzhou .

So, Xue Song sent someone to return the missing gold box, which almost made Tian Chengsi faint.From this, he knew that there were capable people hidden around the former, and he didn't dare to make any mistakes, so he hurriedly sent a letter to Xue Song, in which he repeatedly regretted his original evil thoughts, and sent all the three thousand soldiers around him back home for planting land, thus solving Xue Song's crisis.

This legendary story was written very wonderfully, with ups and downs in content, so it was changed into a repertoire by talented people, and was widely sung by many troupes, and it was regarded as a good story of "Guihe".

So far, "Gan Ze Ballad" has risen again in Tiancheng, and the red line has become a brave and heroic image in the hearts of the world.

"So, after reading the whole book, I still like the section "Red Thread" the most."

Ming Wei stared at the poem, and smiled slightly, "Wisdom and heroism, chivalrous integrity, the most important thing is that 'the two places can protect their cities, and the lives of thousands of people will be saved, so that the rebellious officials will be afraid, and the martyrs will be safe'*. Just like Mulan and Liangyu, she is an example of women in the world!"

She has always loved reading, and she has dabbled in everything from various schools of thought to all kinds of scriptures, and can almost turn over the entire library; This aspect of the story book resonated with Ming Hao, so he smiled and said: "Since we like it so much, let's call a troupe into the palace together to rehearse a red thread stealing box for you. What do you think?"

"Huh? Watching a play?"

Ming Wei was stunned for a moment, his eyes lit up, and there was a trace of longing in his eyes.

But this light disappeared in a blink of an eye, she lowered her head again, and said a little lonely: "To tell you the truth, Rui Lanxuan and the whole palace have been saving money recently, and I can't afford the extra monthly money." , so...forget it..."

"Huh?" Ming Tan blinked in surprise, "So frugal?"

Just to sing a few words in my own palace, the theater troupe doesn't need to set up the stage, at most only two taels of silver are enough.

Although the Tiancheng imperial family has always been simple, but according to the princess's monthly rules, it is absolutely impossible to afford such a small amount of money.What's more, Mrs. Jing and Concubine Ying are notoriously good friends, and the Ministry of Internal Affairs absolutely dare not deduct Rui Lanxuan's money - so where did all Ming's money go?

"...Well, my monthly money is all with my concubine."

Facing Ming Tan's question, Ming Yan wrung his sleeves and said honestly: "However, I don't know what she is busy with recently, but she always goes to Yide Palace and stays for half a day until I will return to the palace for dinner..."

Jinggui is in urgent need of money?Do you still go to see Concubine Ying often?

Ming Tan frowned, feeling a little dazed.What can the concubine need for flowers?

But Ming Wei said that she didn't know the reason, so she naturally didn't want to ask, so she had to regret it.

And during the period of Mingtan's thinking, Mingyu over there had already adjusted his mood.While putting away the pad of poems properly, she picked up the book just now again, and said casually: "When Layman Lonely's new poem comes out, it is rare to quote allusions from the legendary storybook. I am afraid that the folks will be like the previous one. Like "Cai Gen Tan", there will be another wave of rushing to buy "Gan Ze Yao"..."

What she said was an unintentional remark, but before the words fell, Ming Tan suddenly opened his eyes wide and stared at Ming Yan closely, causing the latter to be taken aback: "Why is Tan'er...?"

"Ah!"

Ming Tan's tone was excited, he grasped her hands and brought them to his chest, his eyes were like twinkling stars, full of light of hope.

"You are my savior!"

"……what?"

It doesn't matter if Ming Tan doesn't understand, as long as Ming Tan knows the reason himself.

She was so excited, naturally because of the current predicament of Shun'an Study, because of this sentence, she instantly understood the Dharma.

For commercial competition, what plays a decisive role in the early stage is often not the quality of the product, but the intensity and method of publicity.

Now that Jinfeng Bookstore has the upper hand and Shun’an Study’s reputation has plummeted, the best way to deal with it is neither to waste words to explain the whole story to everyone, nor to produce a batch of new books to challenge the former—but to find another way. Find a suitable product, catch the eyes of the world to the greatest extent, attract new customers to the door, and use their power to justify their reputation.

And this "route" is the new poem "Gan Ze Ballad" from the new poem of Layman Lonely and "Red Thread Stealing Box".

The so-called combination of current events and hype is exactly the usual method of marketing.

Layman Lonely Bird is famous all over the world, and his poems have always been the most sought after—and, compared with the boring classics and history, all kinds of story-based novels have a wider audience and are easier to gain fame.

If Shun'an Study can launch a set that is novel enough to surpass its peers and stimulate people's desire to buy.The "Ganze Ballad" I hope...

So, can't the current predicament of being neglected by the family be resolved?

The author has something to say: "Gan Ze Yao" is really good-looking! ! !

I also want to show my love to the sweethearts of the Ganze Ballad series of V in Station B of Amway, "Red Line Stealing Box" guides the way BV1KW411Z7VV, super nice! ! !

"Gan Ze Ballad" and the Red Line Stealing Box are referenced from the Internet.