The moon in full bloom

Of course, at this moment, Tao Qingyang, the person involved, was still full of entanglement and enthusiasm, and his cheeks were sore from smirking, so he naturally had no judgment on his own performance.

There was only one question on her mind.

How should I answer?How should answer!

"Sorry, dear customer, I just went to the toilet and didn't take the paper..."

After saying this, it is estimated that Chairman Wen will have to clean up the door himself, and throw her out of the company's gate together with her person and things.

Thinking of his boss, Tao Qingyang subconsciously looked at Wen Jingyuan, and found that the other party was also looking at him, and nodded invisibly.

That's right, in business negotiations, a small guy like her basically has no chance to speak up, and everything needs to be approved by the boss.

Tao Qingyang walked behind Chairman Wen as elegantly as possible. Fortunately, he recently went to Vice President Liu's office as an errand. He dressed a lot, and the color of the clothes would not cause customers to be disgusted. If Wen Huan used to wear casual clothes when he was a designer It must be even more embarrassing to wear it to work right now.

"I'm sorry, I'm really late." She admitted generously and lowered her head, "Because there are too many relevant materials to prepare, I wasted a little time."

The bearded man narrowed his green eyes, and asked back: "Today is going to be a meeting, and your materials are not ready yet?"

"Hello, that's not the case. The information I'm talking about is not the information needed for the negotiation, but..." Tao Qingyang paused, but said softly, "For your coming, the chairman specially arranged for me to learn this information. language, because I want to better convey our ideas to you."

Let her lie once, but it sounds sincere to say that the skills she has learned before are that the other party has learned Turkish on purpose.

Tao Qingyang added: "My job is a designer. Compared with a translator, the chairman thinks that I can better convey our ideas to you."

"Oh?" The other party's displeasure eased, "You mean, for today's negotiation, your company specially arranged for you to learn Turkish? Why haven't I heard Mr. Wen mention it?"

The last sentence was said by the bearded man to the chairman.

Tao Qingyang lowered his head, conveyed the meaning of the other party in a low voice, and then translated back the original words of the chairman: "This is what our company should do."

"Haha, thank you." The sincerity was so obvious, coupled with being held up hard, the bearded man was obviously satisfied, he raised his hand to look at his watch, and said relaxedly, "There are still 3 minutes before the meeting starts, it's us Arrived early."

Tao Qingyang heaved a sigh of relief.

Even if this level is over.

Wen Jingyuan did not show a look of relief, as if the other party's response had nothing to do with him, his eyes remained calm, Tianfu's people adjusted for a while, and officially started the negotiation.

It was not the first time the two parties met, so of course the self-introduction process was saved, but the last time Furui Jewelry was the middleman, the first contract was signed smoothly, and Tao Qingyang wrote the script for the promotional video.

But this time, she looked at the bearded man without any trace, and came to a conclusion in her heart.

A little overhang.

If the other party wants to enter the Chinese market, Tianfu is naturally the first choice, but the content of today's negotiation is about the long-term cooperation between Tianfu and the other party, and they will take over the advertisement in their country for the batch of Furui Jewelry.

In this way, Tianfu, as the largest media company, has another place for development.

It's just that Tao Qingyang still doesn't understand. If you really want to talk about it in detail, it is obvious that European and American countries have more opportunities. Why do you have to go all the way to the Middle East?

In Chairman Wen's domineering eyes, there was a sentence clearly written.

"You don't make money, you bastard."

Because of cultural differences, no matter how good Tianfu is, it is difficult to cater to Turkish consumers with its creative ideas, so the first question for the bearded man is: "Why should I choose your company instead of our local advertisers?" Woolen cloth?"

Fortunately, Tao Qingyang didn't need to answer this question, she was only responsible for conveying the ideas of both parties.

It's really hard to answer.

Because we are very professional and responsible?

Obviously it is impossible to say that, there are many professional media companies in the bearded country, no matter how you think about it, they are more reliable than them.

The marketing manager smiled calmly: "Perhaps you think that Turkish media companies are better at understanding the local culture, but this information can be known by anyone with a little research. Our advantage is that we know more about your products. .”

That's right, the cooperation agreement signed by Big Beard and Furui Jewelry is to send the jewelry of the two countries to the other party's market for sale. The various classical style ring necklaces provided by Furui are not very catering to the Turks in terms of shape. Aesthetics can be said to be unique.

This is a high-risk investment, just like the Chinese did not wear diamond rings in the past. When the market is not open, things cannot be sold, but once there is a market, they must make a lot of profits.

Compared with Tianfu, the advertising company in Turkey has the disadvantage that they don't understand this batch of Chinese-style jewelry at all!

"To sum up, we can spend more time investigating your market, but we can also spend less time than your local company to find out the selling points of this batch of jewelry." Tao Qingyang held his breath after translating this passage. , very quietly listen to each other's opinions.

Everyone on the scene is more responsible and calmer than her, but she is the most nervous one.

...Because, I have never seen a business negotiation scene before!

Fortunately, there is Wen Huan, a little expert at cheating. A few days ago, she provided a detailed handwritten company task process, which helped Tao Qingyang a lot.

At the end of the process, she also wrote down some common methods used by the company to negotiate with customers, and now they are finally in use, so that Tao Qingyang will not be in a hurry.

I can't embarrass her.

Tao Qingyang secretly clenched her fists, and suddenly remembered the words that her assistant sister whispered in her ear when she was pushed in.

"...You don't want the chairman to look down on you, do you?"

Indeed, she couldn't make the chairman a little bit dissatisfied, otherwise everything would be in vain, and the thing Wen Huan stayed up all night to write would also be in vain.

Come on, Tao Qingyang.

But now the negotiations have fallen into a stalemate.

The bearded man was still biting to death, Tianfu couldn't adapt to their marketing needs at all, and he didn't accept the bombing from the creative team and the marketing department.

Unless, unless they are willing to give some discounts.

Tao Qingyang was standing beside Chairman Wen, and he could clearly see his stiff hand hanging under the table.

It has come to this point, if they make concessions and give preferential treatment, wouldn't it be an admission that they are not capable enough to handle the order?

But listening to people from both sides arguing back and forth, there was no result for a while.

After the creative director finished talking about their understanding of the advantages of this batch of products, the idea of ​​rejection flashed in the bearded green eyes, and they remained silent.

A moment of silence.

At that moment, Tao Qingyang suddenly understood why he refused.

Selling something with an alternative style is not because you are afraid that you won't be able to sell it!The bearded man chose to give up Tianfu and switch to a local company to do the advertising design. He just wanted to cater to the Turkish market. At least he didn't have to worry about the style of the accessories not meeting consumer demand, which would lead to loss of money.

What to say?

After figuring this out, Tao Qingyang naturally found a solution. In a moment of silence, she bent down and whispered to Wen Jingyuan: "Chairman, I have an idea, I don't know..."

"Tell me." Wen Jingyuan was straightforward.

Tao Qingyang whispered a few words, only to see the other party nod his head, he finally got his mind, straightened up and looked at the bearded man, "Hello, we have finished the discussion. Our company has a reason that you have to choose."

"This is not a discussion, but your own thoughts." Although the bearded man could not understand Chinese, he saw Tao Qingyang's movements.

"During this negotiation, my job is to be a translator, but I'm also a designer in the advertising department of Tianfu Company." Tao Qingyang smiled.Fortunately, before she left the advertising department to be an assistant, she read some information about the Turkish businessman and Furui Jewelry.

She remembered that the jewelry that Furui exported was...

"Our company believes that your perception that we don't understand market demand is wrong." Tao Qingyang said decisively, with an irrefutable momentum, "There are similarities between the cultures of the two countries."

"Really?" The bearded man lacked interest.A simple sentence is the same as anyone will say, the key is, where is the evidence?

"Turkey's worship of the moon is world-famous, including the Temple of Artemis, which is listed among the eight wonders of the world, which can well demonstrate this point. Coincidentally, in Chinese culture, we also respect the moon very much. Not only that , the ancient Chinese poet, also created quite a few verses about the moon."

After Tao Qingyang finished speaking calmly, those green eyes finally looked directly at her.

It worked.

"Our moon god is called Chang'e." She continued, "So I think the aspects of the moon in the two cultures have a lot in common. And the theme of your jewelry is related to the moon, isn't it ?"

She had seen pictures before. Among the jewelry exported by Furui, a large part of the earrings or pendants were made in the shape of a full moon or a crescent moon.

However, due to the strong Chinese color in the shape, if you want to cater to the market, you can only modify it slightly, or simply apply the Turkish style.

It's just that in this way, you can only get something nondescript.

But now, Tao Qingyang provided a new idea.

"The two countries have different cultural presentation methods, but the root is the same moon. I think you should be satisfied with this as the design theme."

There is no need to worry about not meeting the appetite of consumers, because this is what they want.

The content of moon worship in Turkish culture has similar manifestations in distant China.

Just like the promotional video designed by Tao Qingyang, the boy from a foreign land gave the crystal clear bracelet to the mysterious messenger from the east.

There will always be a way to connect two distant countries.

Finally, the bearded man spoke English that anyone could understand with a thick accent.

"It's OK."

The author has something to say:

I persevered. Last month, the daily update continued for a day, and I will continue to persist this month! ! !

Forget it, I will be able to finish writing this article in another month or so. Although it is quite cold, but if someone reads it, I will finish it smoothly.

Thank you little angels~