After the rebirth of this waste wood, he climbed to the top of figure skating

"Mr. Ren, our IC brand concept and the strength behind it have been introduced very clearly. Please rest assured in terms of remuneration, the conditions I give must be at the forefront of the industry." Jiang Hui said.

"As far as I know, IC and the parent company are relatively loosely connected in terms of management system, and more cooperation is carried out by sharing research and development fabrics and sharing production processes." Fu Sheng said.

Jiang Hui panicked for a moment. One of the crux of IC's bleak management is that the powerful parent company is unwilling to transfuse in a loose alliance.

"Recently, we have recruited a lot of businessmen, and there are many big national brands. What we like about IC is precisely this degree of freedom. Ren Ke is destined to be a national mobilizer and a figure skating star. A little endorsement fee is enough It's too easy to fix him." Fu Sheng said.

"What do you mean?" Jiang Hui thought to himself, thinking that Ren Ke, a 17-year-old kid, would be able to handle it soon.But I didn't expect this Mr. Fu to be so difficult.

"Air Jordan." Fu Sheng said firmly.

Jiang Hui took a deep breath, what an ambition!

What is Air Jordan?The mythical story of the success of the spokesperson and the brand's appearance is a living example in the MBN course.

In 1985, Jordan, who had not yet become a god, reached a contract with Nike, which had not yet risen.Then they launched the first sneakers named after Jordan, and created the Air Jordan series that countless boys dream about.In the following ten years, Jordan stepped towards the altar step by step, and Air Jordan became popular all over the world.Jordan has already retired now, but as long as Air Jordan is still there, the image of the trapeze dunk will always be in everyone's heart.In a sense, as long as there are people wearing Air Jordan jumping on the basketball court, Jordan has not retired.

"IC's design concept is sports, national fashion, excellence, and art. It is exactly the characteristics of Ren Ke. We want more than a one-shot deal of endorsement fees. Brands need the reputation and appeal of spokespersons to increase sales. , we need spokespersons to bring the brand abroad and quickly break the circle. We not only want a high-quality business, but also want to spread our ideas through the brand.”

"Not everyone can play basketball, but everyone can buy shoes. Figure skating has a wall after all. If you want to break the circle and promote figure skating, you must rely on more popular and immortal media. For example, clothing and accessories."

"Ren Ke's achievements are far more than that. I believe Mr. Jiang is ambitious in building the brand with such heart. So, why not try a more in-depth cooperation? We look forward to the spokesperson and the brand growing together and achieving each other." Fu Sheng Sitting slightly relaxed, like a business tycoon who is used to fighting at the negotiating table.The two marketing managers were stunned by Fu Sheng's momentum and arguments.

Ren Ke added, "I really want to do something for the brand of country C. Telling you this, I see that IC is positioned as a national trendy brand. Cultural trends are never formed alone. So, if a sport, plus What about fashion. Is it enough to create a whirlwind of C country culture?"

Ren Ke had never heard of the brand IC in his previous life, and he was probably buried in the thousands of hard-working national brands.Similarly, he did not see that country C clothing and culture really swept the world.Coming from rebirth, what if he could make a little contribution?

Jiang Hui's brain whirled like an overloaded CPU.A week ago, she was running for her brothers' wages for the next month.A day ago, she was nervous about whether she could sign a spokesperson.Now, she is actually imagining that her brand is comparable to that of Air Jordan.

This... this is really fucking awesome!

It's abominable, to be led by the nose after more than ten years of messing around.But... Jiang Hui thought about the luxurious pancake drawn by Fu Sheng, and honestly raised her glass.

"Gentlemen, let's toast to our cooperation. IC's new product design will start in two months, and I look forward to your participation then." The three glasses clinked together crisply.

Later generations who read Jiang Hui's autobiography will always question, shouldn't such a historic scene be a vision from heaven?It turned out that everyone just had a meal?

That's right, at this point in time, even they themselves don't realize what a great thing they're going to accomplish.

For Ren Ke, the most intuitive advantage of being the spokesperson of the IC brand is that he has gained a wardrobe full of clothes and a small amount of money on his bank card.

No, Ren Xiaoke said that was a lot of money.Enough to raise a hundred of him in the previous life.Ren Ke looked at the contract with an astonishing amount in a silly way, and generously rewarded himself with a high-grade whetstone.

Fu Sheng closed the thick medical book and rubbed his eyes.In order to come back, he almost forced himself into a medical student.

Everything went well in the initial comeback plan, 3A, 3A even jumped back very smoothly.

Then there is no more.The injured left knee hurts as soon as I practice, and I am afraid when it hurts, and deformed when I am afraid of movements.Fu Sheng knew that this was a psychological barrier, and he had to work hard to overcome it.

But there are more serious problems, and I don't know how to increase the training intensity.Since the weight-bearing squat training, Fu Sheng's left leg showed signs of pain again. Fu Sheng's jumping training was reduced from four groups to one group, and the special strengthening of jumping ability only dared to perform unilateral training on the right leg.

Fu Sheng thought to himself mockingly, if he continued to practice, his legs would be uncommonly thick.

It's a joke to say this, but it's scary when you think about it.How delicate is the requirement for body balance in top jumping? If the left side of the athlete's body is lighter than the right side, what is the balance.Let alone a quadruple jump, you will fall down in a double jump.

Coach Dai no longer shy away from this question, and asked Fu Sheng's opinion openly and honestly during training.Coach Dai's idea is simple.Fu Sheng is the child he watched grow up. He is very lucky to be able to stand on the ice rink again. He hopes that Fu Sheng can enjoy skating well. The old man can't afford him to suffer another serious injury.Arranging two sets of three-week jump programs full of sincerity is also worthy of respect.

However, how can it be called the top men's singles without quadruple jumps?

Fu Sheng wrapped a thick bandage around his left knee, and put on the protective gear layer by layer.He warmed up and stretched meticulously first, and Fu Sheng started from the housekeeping skill of blade jumping.Axel's one lap (1A) was a jump he had mastered on the third day of learning to jump. Dai Wenhuai was so excited that he bought two catties of beef and stewed it for his children to eat.After that came Axel's two-week jump (2A), then the never-failed 3S, and the 3Lo that made Fu Sheng famous.

Fu Sheng threw his hands back and jumped forward, 3A fell lightly like snowflakes.Fu Sheng's 3A is known as the most beautiful Axel triple axel jump in history. It is amazingly high and far, easy and freehand.Someone once calculated that his 6A completion rate in official competitions in the past 3 years turned out to be as high as 90%.Even if the anterior cruciate ligament of his left knee is ruptured, his 3A will not fail.

Andre once complained that the jump of 3A was done by Fu Sheng and he didn't want a top jump at all.It's too easy, one leg is lifted, and one leg is lifted again.

The next move is 10.3T with a difficulty value of 4 points.Fu Sheng pursed his lips, and seriously helped the skater. With a light movement of his ankle, he brought the speed up to the required line, but he didn't choose to take off.He took a deep breath, assisted another half turn, and found the golden position with the highest jumping success rate.

Fu Sheng slid and turned around, the knife teeth of his left foot touched the ice, and there was a sore feeling in his knee, as if something was shaking in his joint.

"Concentrating is all an illusion. You have already finished the operation." Fu Sheng said to himself.

He was cruel, and at that moment he saw the picture of the previous year's World Championships.The same movement, the same knife-toothed ice-pointing, it was obviously a very common trial jump, the knee "squeaked" and then the strong left leg fell weakly.

The moment Fu Sheng touched the ice, he realized that the ice was slipping. After half a circle in the air, he quickly spread his body to reduce the centrifugal force.But still fell down.

Athletes who are good at jumping are afraid to do jumping, how ironic.

Fu Sheng covered his eyes with his arm and gave himself 3 minutes.

Fifteen minutes later, the physiotherapist from the Affiliated Hospital of Linjiang Medical University will come, and the treatment will last for three hours.This is the daily routine of Fu Sheng's rehabilitation, 15 minutes of practice and 3 hours of physical therapy.

Physiotherapists often have a mind that is open to all kinds of people. In just three months, Fu Sheng tried various posture recovery methods.From basic massage and acupuncture, to medicinal bubbles and electro-acupuncture.To be reasonable, Fu Sheng suspected that there would be all kinds of unknown creatures in the dark herbal potion brought out by the physical therapist. After soaking it for the first time, he dreamed that he was chased by a group of scorpions all night.Compared with this, the tingling, itching and painful electro-acupuncture are all pediatrics.

Enduring pain is what an older athlete is best at.

"How is your special training for small muscle groups?" The doctor diverted his attention while inserting the needles. As a doctor, he was a little afraid to look at electroacupuncture therapy.

"It works, proving that my prediction is correct. Ligaments and muscles exist to connect bones. Muscles are strong enough to share the pressure on the ligaments. Well, the next step I plan to focus on training the muscles on the back of the thighs, using the muscles to provide more support." Fu Sheng wiped the sweat from his neck.

"If your method is really effective, it will be a great achievement. The usual thinking is to recuperate after three months of injury, mainly adopting passive recovery methods. I treat so many knees every year, and I never thought that my knees would be bad. It is even more important to take the initiative to strengthen the training of the nearby muscle groups. This method means that the athletes are so fierce, knowing that there are tigers in the mountains, they prefer to walk in the mountains." The attending physician said.

"This observation period has passed, and you ask me to get the data, and it will be your favor."

"Damn, my senior brother Tang team doctor told me several times that I must do my best to cure you. If the talisman water is useful, he can let me go back to my hometown and ask for it. Alright, I pulled out the needle, see you tomorrow at this time."

Fu Sheng sent the doctor away, went to the computer, and recorded the treatment and training data for the day.In the lower right corner of the screen, the mail icon lights up.This is his private mailbox, no more than five people know it.

Fu Sheng clicked on the email, his pupils constricted.

"Bastard, I heard that you are still being cured of your lame leg? Dreaming of you!

Limp two steps in front of the old man, maybe he can share more of your inheritance.It doesn't matter if you can't figure it out, think about your mother.She has survived for more than 20 years and is about to break through.As a result, a bad boy was born, and he went to practice bullshit skating, and everything was over.But she deserves it, after all these years she finally admitted that her inferior genes were passed on to you.I will give you one last chance to go back to the old house and kneel in front of your grandfather.

You are now a mouse in the ditch, everyone shouts and beats you.Want to come back?You will only be ruined more. "

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