I am selling house insurance in the entertainment industry

◎Keyun Music's move, Lian Xiaobai's solo debut◎

It's really unexpected that the first album of the expressionless band will sell to such an extent.

But the quality of this album is really strong.

It's not that Keyun Music didn't make defenses. In order to prevent the loss of users, they even launched a campaign to buy a one-year membership and get half a year free.

But it doesn't help at all, users are still losing.

In just one day, the retention rate of its major apps has been dropping.

After all, users are not stupid. The app here is so bad and the price is ridiculously expensive. Let alone buy a year and get half a year free, even if they buy it for a month, they don't want to spend any more money.

But when you go to Scream Music, you can buy one member and get two shares of happiness, especially the members on Groundhog Video, which is much cheaper than Keyun Music.

In fact, expensive membership is not the main reason for the loss of users. The main reason is that Keyun Music uses its three major apps to assign music copyrights to three different apps.

If you want to listen to a song, you have to sign up for this app to listen to this song, and you have to sign up for another app to listen to another song.

Obviously they are all the copyright library of Keyun Music, but they just use three different apps to earn three shares of money.

Although there is no one app to monopolize the market, but this kind of app is not as good as having only one app, which is really ugly.

In addition, the design of the app is becoming more and more bloated, and various reasons come together, which leads to the emergence of a new app that dares to challenge the market leader, and users flock to it directly.

Especially in terms of copyright, it is on par with it.

There is nothing to hesitate about, just go and be done.

And this album of the Expressionless Band, relying on this "Dongfeng" and relying on its own hard power, has achieved brilliant sales results very beautifully.

In the next few days, it soared all the way and broke the record.

At this moment, Keyun Music also realized that he could no longer use three different apps to divert the traffic, even if this would maximize the benefits, but this kind of move is to truly monopolize the market, and only when one company dominates.

At this time, there is someone who can fight against it, and it is a fool's behavior to continue to divide like this.

Immediately, Keyun Music executives were airborne to integrate all app resources and establish a new brand, Keyun Music app.

After all, the names of the previous 3 apps are already stinky, and now a new one is launched directly, the image is re-established, and brand-new activities and businesses are launched.

As for the previous 3 apps, they did not shut down completely, instead they are still maintaining their original operation, but they are actually supplying blood for the new app.

The copyright is concentrated in one app, and the starting price of membership has been lowered, and even the membership price of Scream Music has remained the same, but these cannot make it turn the tide.

There has to be a bigger appeal to keep people coming back to this new app.

And this attraction needs to spend a lot of money to smash it.

A week after the sales of the album of the band No Expression was booming, even Xiaobai's first solo album after solo was announced to be released on the Keyun Music app.

The price is only 1 yuan.

And for the whole album, the top producers at home and abroad were invited to write lyrics and compose music, and the whole process was carefully controlled, full of gimmicks.

This propaganda is also overwhelming.

In order to seize the market again, Keyun Music did not hesitate to spend a lot of money to create a new top-tier idol together with No. [-] Red Broker.

And the person who was selected to launch was Lian Xiaobai.

The response of Keyun Music is really fast enough, and an album was produced in only one week.

And this album is also full of big names.

At present, the lost users of Keyun Music account for three layers of the total number of the original three major apps.

In just this week, so much was lost, which is enough to show how unpopular the original app was.

And now this new app follows the design concept of the scream music app, which is equally simple and clean. After all, this kind of technical level is not difficult to achieve.

At the beginning, it was just a dominant company, so there was no need to do this, but now that there is competition, it is natural to make changes.

So now in the copyright library, Keyun Music still has the most, but this can't sit back and relax.

As for other technical things, there is nothing comparable. I can make what you have, and there is no exclusivity.

So in the end, it is actually music copyright, but Scream Music has many independent musicians, and these people have been suppressed by Keyun Music. The first hit song.

And what does the hit song represent?

Like the Faceless debut album right now.

represents flow.

So at the current stage, Keyun Music just wants to rely on Lian Xiaobai's first solo album to grab back the traffic.

Expressionless' album is called "Towards the Light".

And the title of Lian Xiaobai's album is "Riding the Light".

Good guy, this is stepping on the light directly under the feet!

Guang: Is Nima polite?

The intention of this album is obvious, just the name can tell, but I have to say, the money was really ruthless.

The ten songs are all written by top producers at home and abroad, and each capital is extraordinary.

It’s just that every song has a very distinctive style. I feel that after listening to this song, the other songs are very different, and they have a completely different style.

These songs are just put together and fused into an album. The album has no unified tone at all, so I just force it.

Some guy buys an album because of some top producer gimmick, but he only likes one song and most of the others don't.

But the album is not expensive, it only sells for one yuan, so he didn't care too much about it.

But this song is a good song, it is sung like this, and it is too ugly.

It's not that it's ugly, even if it feels like Xiaobai can't stand up to this song, the singer doesn't deserve a good song!

Such a good song for nothing.

This kind of thinking is the thought of almost everyone who has bought an album.

Of course, each singer has his own unique singing style. Although there are capable singers who can control a variety of styles, Lian Xiaobai is obviously not among them.

His voice seemed to be forced into that position, which felt very unnatural.

To put it bluntly, it is to fix the tone.

And I'm afraid it's still the one with a million tunes.

Every song has been revised, even every word has been revised.

To produce this album in just one week, I am afraid that a group of sound repairers will be bald on the top of their heads.

Lin Zhou and the others were together in the recording studio and listened to this album. He immediately heard that Lian Xiaobai was a tuner, but he was very puzzled. No matter how bad Lian Xiaobai was, he used to be in Ma Ge’s band. Lead singer!

No matter how difficult these songs are to sing, they can't be so hip!

Lin Zhou asked Brother Ma about this, but Brother Ma didn't understand.

Because even Xiaobai's singing skills were good in the past, although it is not as distinctive as Lin Zhou's, but at least it will not reach this level.

"Is it because the production time of the album is too tight? No time to pick it up?"

Ma Ge guessed so.

But Boss You, who was also listening in at this time, said, "No, he didn't sing this song at all."

What?Didn't he sing it?

How can this be?

The author says:

感谢在2022-01-1621:30:46~2022-01-1719:51:40期间为我投出霸王票或灌溉营养液的小天使哦~

Thanks to the little angel of irrigation nutrient solution: 1 bottle of broken time;

Thank you very much for your support, I will continue to work hard!