Hollywood Tycoon [US Entertainment + Business War]

As we all know, for Hollywood filmmakers, the most important movie schedules are naturally the annual Christmas and summer schedules.In addition to the Thanksgiving schedule and Valentine's Day schedule, the Thanksgiving schedule is generally considered to be a warm-up for the Christmas schedule, and it has become the third important movie schedule in the United States.After experiencing the low tide of movies in September and October, November has become the first month for Americans to look forward to good movies at the end of this year.Especially the Thanksgiving schedule is generally a good time for the whole family to watch movies, so the Thanksgiving schedule has also become an important schedule for family carnival themes.However, this year Galaxy Movies chose "Toy Story" as the main movie of this schedule, and moved the family adventure theme "Jumanji" to the Christmas file.

In this year's distribution work, because Galaxy Films has the help of Bowei International, the work is much smoother than last year. The major theater companies in North America have signed the distribution work of "Toy Story", and the sharing contract is naturally a traditional one. "90/10, with floor of 70%".This is actually a relatively fair and low-risk sharing method reached by production companies, distribution companies, theater companies, and theater owners after many years of American film development.

"90/10" is the A price given by the distribution company, which refers to the "September 90 opening" between the distribution company and the theater company after the box office minus the hard cost of the screening hall.Production companies and distribution companies take 10% of the net profit, while theater companies and theater owners take the remaining [-]% of the net profit.However, in order to encourage theater companies to extend the release cycle, the distribution company generally only requires "September [-]st opening" in the first three weeks; after the fourth and fifth weeks, it will become "July [-]rd opening", and the sixth week is "July [-]st opening". June [-]th opening", the seventh week is "[-]th opening"... Generally, the longer the release cycle, the higher the box office share that theater companies get.However, as the release cycle increases, the actual box office revenue decreases.

In addition to price A, this sharing agreement also has a price B. The price B ignores the cost of the screening hall and directly extracts 70% of the box office revenue as the income of the distribution company and production company.Generally, distribution companies and production companies will choose the higher price from A price and B price.However, if you wait until the price of B exceeds the price of A, then it is actually time for the film to be released, because the loss to the theater company and the theater owner will be great if it is released.

Of course, in addition to the common "90/10, with floor of 70%" share agreement, Hollywood also has direct buyout and fixed share agreements, but the latter is only suitable for low-cost or basically hopeless movies.The reason why theater companies still buy such films is purely to fill the remaining schedule.There are so many names in the box office share alone, so it is completely impossible to send movies in the United States without a professional distribution company.

Don't think that there is no such thing as "stealing box office" in the United States. In fact, there is still such a thing. It's just that the general big theater companies don't bother to do this, but some small theaters in third-tier cities will mess around.If there is no powerful publishing company to suppress these young people, then they can only watch their hard-earned money being stolen.

Also, don’t think that everything will be fine once you’ve negotiated a share. It’s very important when your movie will be released and in what theater.If you want to make money, then the daytime schedule must be a loss-making schedule; and each theater always has a few smaller and older auditoriums, or something close to the toilet. Once you are allocated such an auditorium, your box office There are ghosts who can increase rapidly.So all this needs to be negotiated by the distribution company on your behalf, and it is OK to confirm the schedule and screening hall with the theater company.

"We have finally negotiated, and we will officially release it on November 11." Meribo received the distribution contract finally signed by Bowei International. "I've already checked. Before us, there will be MGM's "22 GoldenEye" and Warner's "Detective Detective 007"; and our same period will be Sony Columbia's "Silver Line Storm" and Universal's "Casino"; and immediately behind us, there are no key works for the time being, after all, everyone is watching the Christmas file. So for us, as long as we can defeat these four opponents, we will have at least two to three weeks. The easy time of the week is making money at the box office."

"I see." Jed nodded.After Mai Ruibo and others left, Jed began to recall these four movies. In terms of production scenes, "Golden Eye" is naturally the first. The male protagonist drives a tank and races on the streets of Moscow. This scene is definitely worth the ticket. price.Fortunately, I don't have to fight "GoldenEye" face to face, otherwise Jed is really afraid that his Woody and Buzz Lightyear will be given away by 007's tanks.In terms of artistic achievements, it is natural that "Casino" is the first. The combination of Martin Scorsese and Robert De Niro is enough to make a vote of film critics go in to worship with a pious heart.However, this kind of art film usually means that the box office is not high, so Jade didn't care about "Casino".

While Jed was analyzing his own box office situation, Sony also saw the schedule of his own movie and Jed's movie confrontation. "Mr. Belgrade, I hope this time we can beat the Galaxy movie at the box office," said Sony Pictures Entertainment chairman Michael Linton. "This is not only my expectation, but also the expectation of the head office and Sir Stringer."

"Of course there is no problem. Since we are going to release it in this schedule, we still have to fight for the top box office on the weekend." Doug Belgrade, who was then Columbia Pictures, assured. "Our movie is the most popular tough guy hero movie nowadays, and it is mixed with comedy and funny. The dual protagonists of one black and one white are the most popular way to match the protagonists at present."

"If you have no problem with the quality of the film, then I will support you in distribution." Linton said.

When "Toy Story" was released, last week, "GoldenEye" and "Aeroplane 2" became the box office champion and runner-up respectively.According to the analysis of film critics, it is not a problem for "GoldenEye" to win the box office championship for another week, but to challenge "Aeroplane 2" also needs a certain strength, so many film critics think that it is already very good for the new film to win the third place at the box office that week. Not bad.Although "The Lion King" once dominated the box office charts, all film critics still stubbornly believe that this is a thing of the past.Moreover, "Toy Story" is a brand new three-dimensional animation film, whether it can be loved by traditional animation fans is still a question.Long before the release of "Toy Story", "Variety Show" expressed "sorrow" that this film was born at an untimely time, and if it is scheduled for New Year's Day, it may be able to recover some of the cost.

On the day when "Toy Story" was released, Jed also silently appeared in a theater near Hollywood.In fact, none of the real stars would watch movies here, so there would be no entertainment reporters and paparazzi staying here, but Jed could watch a movie comfortably.Jed looked at the crowd for a while, most of the people who came to see "Toy Story" were family audiences, a family of four or even a family of seven or eight appeared together, but Jed, a bachelor, came to watch "Toy Story" by himself. A different kind.

Most of the people queuing up to buy "Silver Thread Storm" are young couples, while those who buy "Casino" are either youthful college students with pimples all over their faces, or middle-aged white-collar men with tired faces.Jed bought a Coke and waited quietly for the movie to start.Strictly speaking, "Toy Story" is just a producer for Jed, he is neither a producer nor a director, so this work has nothing to do with him.It's just that this is related to the face of the company, and Jed still cares a lot.

Because the Galaxy Animation Studio was almost acquired and restructured by the Pixar Animation Studio, Jed still has a lot of confidence in their abilities.The most important thing is that Jed can't play with Pixar's kind of tenderness.

The movie finally started. Although the title used by Galaxy Animation Studio is similar to that of the Galaxy movie, the way of expression is different.The Milky Way movie uses a clever and cute little boy to scribble on a blackboard, and then elicits the Milky Way logo.However, the Galaxy Animation Studio chose a clumsy little robot, bumping and walking on a planet, and finally a beam of light in the eyes hit the night sky, and the logo of the Milky Way appeared again.I have to say that just this opening animation made the small audience laugh.

And then there is Pixar's iconic warm-toned picture, which kicked off the story with children's graffiti.Because Jed had already seen this movie in his previous life, Jed didn't pay special attention to the plot, but instead paid attention to the technical details of the animation.Because this time and space has Jed, a person who pays attention to the relationship between computer technology progress and movies, the computer technology of Galaxy Animation Studio has made great progress compared with the original Pixar, and the characters' expressions have been handled more delicately.Of course, when Buzz Lightyear and Woody fell into the hands of the bear boy Shade, the children in the cinema gasped.

I have to say that the image of Xue De, a brat, is really well portrayed.Although "Toy Story" ostensibly tells a story about friendship, at a deeper level it is the theme of "love and responsibility" pursued by Pixar.At the end of the movie, when Buzz Lightyear brought Woody back to Andy with the explosion of fireworks, the children naturally laughed out loud.Although the story is a bit old-fashioned and tacky, but for children, this story is still very popular.

For adults, not only can they see the smiles of their children, but they can also tell them some truths about life. This trip to the cinema is not in vain.

When Jed walked out of the cinema, he found that there was still a long queue in front of the ticket window of "Toy Story", and perhaps only "Goldeneye" could compete with it.Seeing this, Jed doesn't have to worry that his version of "Toy Story" will fail.After all, this is not only the five-week weekend box office champion, but also the highest-grossing movie of 1995.Thinking of this, Jed made a call to Meribo, "Tell the colleagues in the promotion that the best-selling movie of the year has been born!"

Meribo was a little puzzled by Jed's words at first, but when he received the latest box office results, he also showed a smile.Compared with the laughter and laughter on the Yinhe movie side, Sony's face is a bit ugly.Not only did he fail to win the weekend box office champion, but he was also opened up by two rankings behind his deadly opponent.The most important thing is that the first weekend box office itself is very likely to lose about 1000 million.