The promotional video for the group portraits of Gods and Demons was posted a little later than the third anniversary, and they will follow after everyone has finished counting the benefits and are excited to post.

Naturally, this material has been prepared long ago, and of course the main character is still the main character.

Chunyao is the most elaborate one that the art team has made in the past three years. He is naturally very good-looking and has many costumes. Especially in the promotional video, both women's clothing and later men's clothing appear. He is a bright and beautiful woman in the true sense.

The last promotional video was very short, but this time I cut the interaction between him and Luo Yin. The atmosphere is not as tense as before, but rather sweet.

As for Luo Yin, he used to have a lot of fans, and the lines and status that appeared in the plot memories all hinted that he has a person who never forgets, but he never gave the name, only knowing that he has been looking for the other party after he took power After retiring, he still didn't give up, and the insiders didn't dare to mention it. This kind of hazy plot is the most imaginative. Now that the CP is unveiled, it looks really good.

The relationship between these two people is actually not that cruel. Before Luo Yin came here, he was ambitious, but after pretending for a long time, he was really reluctant to attack Chunyao. Using Xie Shuangxue to eradicate dissidents in the Yu clan is also harmful to Chunyao.

The production level of Boundless Sea is there, and the scene experience is not to be challenged, and the players who are picky don't say anything bad.

At the warm-up moment, these two protagonists are already very popular. Except for the single player, the popularity of CP is even higher.

"The head-pressing squad is dispatched!"

"Very well, mother agrees to this marriage."

"Knock off. Also warn Boundless Sea not to give me any BE aesthetics. Since it has become a world quest, the CP I knocked must be HE, otherwise I will report to the Consumer Association and ask you to refund the labor and management."

The main CP was as expected, but as for Xie Shuangxue, it was an extra surprise.

He didn't show his face in it before, just a few back shots, but because of his performance just now, Wei Lan urgently added a frontal shot of him, not long, but a glimpse in the crowd is enough.

The Yu clan all have wings, and he is an orphan adopted by the Yu clan, and he was out of place in the clan from the very beginning.

That scene was when Xie Shuangxue's bad deeds were exposed and he was arrested. He was surrounded by the Yu clan, and he looked thin.

From the perspective of the player's holographic viewing, Xie Shuangxue was looking at him, and under the faint light, he looked extremely good-looking.

Everyone has known Chunyao Luoyin for a long time, and no matter how well he did, it was expected. Without this person, many people were asking questions in an instant.

"who is this?"

"Fuck, it's really beautiful."

"Why didn't anyone mention this role in the warm-up?"

Boundless Sea looked at the direction of the wind, and it didn't take long to release the video of Xie Shuangxue bowing her head to confess.

Their perspective of Mr. Yu was directly changed to the perspective of the player. At that time, there were no scenes in the test space of the art team, but this time they were all completed.

On the edge of the woods at night, the breeze blows across the cheeks, and the faint moonlight is like a veil, giving it a full sense of atmosphere.

The interactive video was not long, but it was just right, and it stopped when people were itching.

It is a pity that Sea is still doing stability tests after the upgrade, and there is no way to put the experience at that time in this material, and the fidelity is still the original version.

Their Mr. Yu's experience is destined to be unique.

Facts have proved that only Yu Haiqing is abnormal, and many players still accept this.

"Ah, I was confessed by the beauty."

"I blurted out the words hi wife."

"Didn't the labor and capital charge you? Release the latter for me, hurry up!"

Because of this series of non-stop promotional materials, the popularity of Shenmo on the major social networking platforms has been rising steadily, and there are even more discussions on the stubborn forum, which surprised the Shenmo game department.

None of the main characters originally planned took this route. Although the main characters did a lot of fine material, they were all played as the finale. During this period of time, we had to rely on other things to bring the heat.

Now that Xie Shuangxue came for no reason, it was naturally a surprise.

But Boundless Sea is proud of the spring breeze, and some people are not happy seeing this situation.

In the past few days, the discussion on the third anniversary of the gods and demons has become more and more popular, but it seems that "The Continent of Light", which was desperately trying to build momentum, has failed.

Chen Xian, the game director of Dream Garden, has been staring at player comments and reservation data for a few days, and the more he reads, the more depressed he becomes, and his face is very embarrassing.

In the past three years, gods and demons seem to have become an invincible myth in the holographic game industry, and no one in the industry is jealous.His dream garden has been ridiculed by players for marketing companies, every time it can't compare to the boundless sea, every time he looks at it, he gets angry.

Why?

This time, the company was ruthless, spent so much money, dug up so many people from top to bottom, even spent a lot of effort to change the chip, and strived to do better than Sea, and made so many promotions before the game went live. , I thought it was a winning ticket, but who knew that once the opponent's material was released, he became a foil again.

Where did Xie Shuangxue come from?

This role annoyed him more than Chunyao and Luo Yin. After all, he had prepared for these two before. They were the protagonists that Boundless Sea spent a lot of time making and had a fan base, but Xie Shuangxue caught him off guard.

Players' attention to the same type of characters is limited. The interactive NPC Little Fox that was strongly promoted by Light Continent this time was overwhelmed by Xie Shuangxue's interactive video, which directly caused the popularity of Little Fox's character to drop, and players who responded to subsequent materials were directly robbed I went a lot, not as expected, which directly affected the subsequent publicity plan.

"I heard it was luck. I didn't draw this character carefully, and the modeling turned out to be very good-looking," the assistant next to him reported to Chen Xian, and then handed him the collected materials. "Players who like little foxes always look at their faces. , This, this is indeed prettier than our home."

He didn't dare to say the second half of the sentence aloud, but he still mumbled it out, and was glared at by Chen Xian.

Their director has been in a bad mood for the past few days, and he didn't dare to touch bad luck, so he lowered his head and dared not speak.

But Chen Xian couldn't let this matter go like this, and said angrily: "Are you dumb? I asked you to inquire about the gods and demons. What did you find out?"

"The news over there is tight-lipped, and it's all trivial news. The biggest thing should be the upgrade of Sea. There is only one sentence mentioned in the announcement. I found out that it was changed by Mr. Yu Haiqing himself. It should be a major breakthrough." Assistant Complaining bitterly in his heart, he persuaded, "Director, I feel that we should pay more attention to these key things. The popularity of one or two game characters is not the main influencing factor, but the gameplay and experience are the most important."

After he summoned up the courage to finish speaking, he heard Chen Xian laugh suddenly. His eyes lit up as if he saw something in the information.

"Wait, Xie Shuangxue is such a character?"

Even though the plots of the games that have not been launched are currently in the confidential stage, the industry can still get a general idea. It is not particularly difficult to find out the basic character of Xie Shuangxue, a supporting role.

"What do you know? We're all in the ring now, and we have to fight for big and small things. We can't let this character do it," Chen Xian knocked on the table, and seemed to have an idea, "Xie Shuangxue made a mistake, and now they want to change the plot. Too late, this can be exploited.”

It seems that the luck of gods and demons is not always so good.

He is not ignorant of what the assistant said, but in his opinion, the popularity of game characters is only part of it, and the important thing is effective marketing.

The focus of the Light Continent speculation is interactivity. The main brain chip produced this time is really costly. The role of the little fox is to throw bricks and attract jade. Relying on the little fox to show that the interactivity of the Light Continent now surpasses gods and demons is the first. the key of.

Holding an ambitious new game in hand, if you don't secretly poke, poke, and step on the number one in the industry, is that still his dream garden?

He also read the new announcement made by the gods and demons, but Chen Xian didn't pay much attention to the sentence "Sea's realism upgrade".

It's not that he's arrogant, there's a reason for that.

"Don't think that I don't know. Three years ago, Yu Haiqing's skills were good. Now he is busy making money all day long. He has never been in the computer room a few times. I am digging a top technical team. I didn't lose to him at the beginning. This is still a problem. It took two years to get it done, and he could raise Sea to this level in two months? What, he, Yu Haiqing, has grown eight heads?"

Chen Xian snorted coldly: "I was worried a few days ago, but Gou Yuan didn't dare to invite a professional evaluation team. I don't know him yet? If there is something really wrong, I wish I could step on my face, so I probably changed it a little bit." The things on the Internet deceive the players, and they are afraid of being compared by us.”

He and Gou Yuan have been old rivals for many years, and they follow the movements of gods and demons more frequently than fans. From his point of view, this new promotional video shows no technical improvement at all.

He will mercilessly burst this bubble now!

The assistant thought about it for a while, and felt that it made sense, and asked cautiously: "Then what do you think we...?"

Chen Xian: "Use Xie Shuangxue as a breakthrough point, make some black material and post it on the forum."

"Black material?" The assistant was stunned for a moment, "Where did the npc get the black material?"

Chen Xian looked at him like a fool: "Do you still need me to teach you?"

Dream Garden is famous for its marketing ability. The trolls they run are different from low-level trolls, especially in the stubborn forums where the painting style is very violent, they are almost mixed up in it.

The npc Xie Shuangxue is really not the point, the goal is to overwhelm the gods and demons during the marketing period.

Boundless Sea planning team, Song Xiaoce also felt that something was wrong today.

He is the youngest in the planning team. He is responsible for collating player feedback and part of the publicity work. Of course, reading reviews on the Naughty Forum is part of the job, and it's not all about fishing.

Boundless Sea has never been scolded in the forum, and he got used to it after staying for a long time. The more popular the game is, the more this is the case, and the planning team is the first to bear the brunt. In order to fight the virus with fire, he even specially bought a dog-headed hat to wear.

Recently, it has been a good time for him, the dog planner, to be treated well. Because of the rich materials, everyone is quite satisfied with the benefits given for the third anniversary. The players are considered gentle, and he can even hear a few polite "planners".

There are not many good times like this.

Song Xiaoce's mood was even a little light.

But just today, the trend of the forum began to change, and some people's posts began to be eccentric.

Song Xiaoce frowned and glanced, it was basically about Xie Shuangxue.

"No, am I the only one who thinks that Xie Shuangxue's character is deliberate?

"The little fox with the bright front feet is popular, and the boundless sea on the back feet is here. The character design seems to be, is this a reference or a plagiarism?"

"I can't stand it. If you know a little about the plot, I sincerely advise everyone not to fall into the trap. Xie Shuangxue is a little villain with a low personality."

"It is said that this guy is planning to poach Luo Huang's corner. By the way, Xie Shuangxue said to Chunyao the confession video that you guys think is heartwarming. It's disgusting that Boundless Sea pushes this kind of plot to tear down the main CP. It's disgusting."

What this said, even the gods and demons game department cannot deny this.This is the case with successful reverse marketing. There are no rumors that cannot be refuted, and appropriate exaggeration leads to criticism.

The forum is a mixed bag, some people like it and some people oppose it, and soon many people are taken away.

"Indeed, this kind of npc who relies on faces is really annoying."

"The ones I like are probably elementary school students, speechless."

... No, there are still people hacking npcs these days?

Seeing that the topic was getting more and more biased, Song Xiaoce frowned and turned down, only to see the real intention of this wave of discussion revealed.

"People in the industry, the interest relationship is hidden. From a professional point of view, Boundless Sea's marketing methods for Xie Shuangxue can be seen at a glance. The technological breakthrough of holographic game fidelity and interactivity has been studied for a long time in the industry. I heard that there are other manufacturers. It took a lot of effort to do better, but Boundless Sea stood still.

Xie Shuangxue's promotional video seems to be very interactive, but it is actually presented by the psychological hint of "confession", and there is no technical progress. This kind of marketing method is very low-level, but it turns out to be more popular. It chills the heart of a serious technical person. "

"I feel very sad when I read it. In the past two years, the focus of Boundless Sea seems to be scattered. The R&D team obviously can't keep up. It has to rely on this kind of psychological hint to attract interaction."

"Shenma is an old player. I just feel very sad for the third anniversary. I chose this kind of npc to stir up the popularity. Shenma is over."

Who's done?

How is it over?

Song Xiaoce jumped up at the table: "Wow, the picture is poor!"

You are done!Which corner of the industry is it?Sign up!

Xie Shuangxue's material promotion was carried out by him and the art team together. Because the effect was good, the KPI was completed ahead of schedule, and now someone actually blackmailed his hard work.

What's wrong with Xie Shuangxue?Isn't it good that people grow up beautiful and are liked?

He looks great!

The unscrupulous sailors are insane!

But Song Xiaoce also knows that it is useless for him to log in to his account to refute at this time, this kind of debate will only become more and more noisy, and many of the people who talked to Boundless Sea in it are simply with them, just pretending to be left and right. .

"Xie Shuangxue is good-looking, so you come to black when you are popular? Dumei, don't cue."

"Hehe, it's just that the envy of the gods and demons is high."

This kind of brainless reply will only make the so-called "industry" pull out those broken words very objective and reasonable.

Those who have been in the forum for a long time have some discerning people, but they can't stop the popularity of those deliberately hacked posts. The normal discussion posts posted by ordinary players are not popular. As a result, many passers-by are taken away suspiciously. .

"It's really not good. Gods and Demons are not love games. There's no need to push this. It feels low."

"Is the boundless sea really dead?"

It was followed by a mantra that has been popular on the forum for three years, which can be called a classic reappearance-"Yu Haiqing is floating".

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