I do whatever I want in the entertainment industry

AZ perfume, which has been very topical during this time, finally made a big move. At the beginning of October, their official website released their promotional video.

The promotional film was filmed in the tropical forest of Kauai, Hawaii, and took scenes from four periods of time: early morning, afternoon, evening, evening and late night, and made a spring, summer, autumn and winter theme respectively.

Early morning is spring, when the autumn dew is not released, the heroine wearing a green grass skirt and a garland walks barefoot through the mountain stream like a mountain elf, wandering in the forest with an ignorant expression, as if looking for something, until she leaves Go under a giant tree and cling obsessively to it.At this time, Dashu turned into a handsome mature man, wearing the white robe of the God of the West, approaching the heroine slowly under the surprise and joyful eyes of the heroine, then embraced her passionately, and enjoyed a swim in the tropical rainforest .

Afternoon is summer, the male and female protagonists put on refreshing clothes and played on the beach, the heroine's long black hair fluttered in the sea breeze, and the male protagonist chased after her obsessively.When running into the knee-less sea water, the heroine's thin long skirt fluttered in the sky blue sea water. The hero stepped forward and hugged her from behind, and buried his face on the back of her neck, seemingly He was sniffing the fragrance of her body, while the hostess turned her head and pressed her nose to his side face.

Evening is autumn, and the orange-red sunset can barely stay on the sea level, dyeing everything in warm colors. The male protagonist is wearing a long-sleeved shirt with a suit that has been taken off by one arm, while the female protagonist is wearing a mature backless skirt. , the two held hands and walked slowly along the coastline, whispering to each other from time to time, the background was an open-air party, they stayed away from the noise of the crowd, and finally stopped on the reef, snuggling together to watch the sunset.From the back, it looks peaceful and warm, as if the passionate love has settled down, forming the tranquility of the years.

It is winter at night, and the scene was shot in a villa on the coast of Kauai Island. The fireplace was lit in the spacious house, and only a dim chandelier was turned on in the room, creating an ambiguous atmosphere.The hero stood in front of the floor-to-ceiling window with a glass of wine in a dark nightgown, staring deeply at the calm sea outside, just came out of the bathroom, the heroine with wet hair put down the towel in her hand, walked over to The male lead hugged him, and buried his face on his generous back.The actor turned around, placed the wine glass on the bar by the window, put one arm around the waist of the heroine, then lowered his head and kissed the heroine, and finally the camera stopped on the red wine reflecting the night.

Among these four themes, each theme promotes two perfumes for men and women. The spring fragrance is green and astringent, and the target audience is young boys and girls with a spring heart in adolescence.Summer is a passionate fragrance, suitable for young men and women who can fall in love openly, with a strong smell, like a ripening agent for love.Autumn is a mellow fragrance, suitable for business-oriented mature men and women, with a steady smell.Winter is a sexy fragrance, suitable for use between lovers and couples, and has the effect of fueling passion.

AZ has only developed these eight perfumes so far, and the final words of the promotional video are "to be continued...", which proves that there will be more perfumes to choose from in the future.

In addition to the beautiful scenery of this advertisement, the soundtrack also invited a French composer famous for his romantic style to compose a complete piece of music. The piece broke through the traditional ABABCB format and adopted the rare ABCD format. One section represents a season, and the orchestra played is Vienna's well-known orchestra.

Therefore, once the advertisement of AZ was broadcast, it won unanimous praise from the audience. Whether it is the advertisement picture or the advertisement soundtrack, it is impossible to be picky.Such a large-scale production is completely worthy of their invitation of Dong Ya and Yuan Ye, two new generation goddesses. advertise.

Netizens commented one after another: Seeing that KM is as rich and powerful as it was back then, this is a comeback from the bankruptcy blow in the Middle East, and it has come back aggressively. It has great ambitions to dominate the domestic perfume market.

The fans of Dong Ya and Yuan Ye were even more excited and couldn't calm down, and even produced a lot of "Ye Ya" cp jokes, and there were more and more scandals about their love.

The media had a new object of judgment. This advertisement quickly spread to various places, and was scrambled by the mainstream media from the media and marketing accounts as the most beautiful perfume advertisement. The title of Goddess and Goddess of Jin has attracted a lot of fans while attracting a lot of right and wrong.

AZ's perfume has not been officially launched yet, and it has already captured many market consumers with an advertisement. The popularity and popularity of Dong Ya and Yuan Ye have also increased a lot, even overshadowing Bai Liang's overseas luxury brands. endorsement momentum.

Yuan Ye fans naturally compared the success of AZ's invitation to Yuan Ye to shoot commercials with Bai Liang's commercials for KM back then.

It was also an advertisement for endorsement of perfume, the one that Bai Liang photographed for KM back then was called vulgar, no matter how much money was spent, it still had no taste, it looked like a nouveau riche.

Hey, Bai Liang can't be blamed for this. If you want to blame it, it's because the boss of KM had a bad vision. If he thought that the money spent was too much, he would applaud the gorgeous shots. At that time, Bai Liang might have been anxious to make money and improve his status, but There was no plan to oppose KM, and he was just an underage child at that time, so he had no ability to judge, probably because of his vanity for quick success and quick gain.

I heard that after KM went bankrupt, it changed its boss. We really caught up with the good times. We met a boss with normal aesthetics and shot such a wonderful commercial.

If Bai Liang were to shoot this advertisement, I feel that the effect would not be so good. Sure enough, we are more like male gods.

AZ spent so much money to rent so many venues in Kauai Island to shoot commercials, and was able to invite foreign composers and orchestras to make music. I think the director should also be a well-known foreign director, maybe he has directed some classics What about love movies!

In this way, we are also one of the few actors in China who have worked with famous foreign directors?That Yuan is not far away from becoming an international superstar!

Haha, so what if Bai Liang's TV series won the European Television Festival Award, he has never acted in foreign films, and we would have appeared in foreign film and television productions earlier than him, so those Bai Liang fans were pissed off.

I don't know if AZ will release commercials in the future, I really want to see Yuan Ye switching back and forth between sexy and mature and handsome and lively.

……

Not only Yuan Ye’s fans wanted to know who directed AZ’s commercials, but the entire entertainment, fashion and film and television advertising circles wanted to know which director AZ hired to shoot such a novel and diverse commercial, but AZ The production list has not been announced for a long time, so that the popularity of its advertisements has not declined.

The media who are good at marketing reported that AZ did not release the behind-the-scenes production in order to maintain the popularity of the advertisement itself, so as to achieve the effect of repeatedly promoting the product.

But the outside world also has to admit that this is a very successful marketing. The first batch of AZ was sold out just after the pre-sale was announced.Although the quantity of a thousand bottles of perfume is not much, AZ is positioned as a mid-to-high-end product, and the price is even higher than that of foreign luxury brands.Even the series that market consumers target as campus students are all priced at [-] yuan per [-] ml, and the most expensive one can be sold at a price of thousands of yuan per [-] ml.

Even though the price was so expensive, it still attracted many consumers. The first batch of goods were sold out in just ten minutes, and then AZ planned an appointment event. Within one day, [-] orders were successfully booked and paid for.

The users of the first batch of products shared their experience on social platforms after using them, and then attracted more people with similar consumption levels to buy them. In order to thank them for their payment experience, AZ promised them that they can use the perfume at the bottom of the perfume bottle The batch code and purchase serial code can be exchanged for the corresponding [-]ml perfume on the official website and delivered to your door.

Seeing that the timing was almost the same, AZ decided to announce the filming footage and production team of the commercial to create topics and maintain the popularity of the commercial.

When running the production list, the name that ranked first seemed to be Bai Liang.

#被受方赞了的AZ广告导演是白良##白良First contact with the director actually made a masterpiece##Director Bai Liang and actor Bai Liang is the same person#These topics quickly invaded various websites and Popular searches on the homepage of social platforms.

But in the behind-the-scenes footage of the shooting, it was indeed Bai Liang himself who stood behind the camera pointing, which silenced many doubting voices.

Bai Liangfen couldn't believe it at first. After all, they had been chasing Bai Liang for so many years, and they didn't dare to say that they knew Bai Liang completely, but they still knew him a little bit.Some of them have been fans of Bai Liang since his debut. They claim to know how much Bai Liang weighs, but they never know that Bai Liang has the talent to be a director.

They thought that Bai Liang said that he wanted to try being a director, but it was his long-term goal in the future. He needed time and opportunity to learn how to become a director, instead of suddenly appearing as a director like he is now. give them indigestion.

It seems that Fenbailiang really needs a strong heart. I think I have to go to the hospital for a heart transplant first to be eligible to continue chasing Bailiang. Sisters, please allow me to take off my fans for a few minutes to calm down.

Go upstairs, I have a very strong mental capacity, so I will contract Xiaoliangliang on your behalf.

Rival in love - 1get√.

Bai Xiaoliang is simply a genius!

I don't know what Yuan Yefan's mood is at the moment when he stepped on Xiaoliangliang before.

Hahaha, it turns out that our little Liangliang has become an internationally renowned director by accident!

Seeing the behind-the-scenes production, and then going back to read the comments of Yuan Ye fans before, I laughed shit.

This slap in the face came too fast, and I wasn't ready for it at all 233333.

Well done Xiaoliangliang.

……

When it comes to the production of this ad, the inspiration comes from Bai Liang. He extracts the time he and Shen Heng spent together after falling in love from his memory, blurs it after some processing, and then shows it.The reason for being vague is because in his opinion, what he and Shen Heng have done is unique in this world, and no one is allowed to reproduce it completely, even for art.

The advertising plan has been in his mind for a long time. The spring script is written based on his indistinct dependence on Shen Heng when he was adolescence. The big tree represents Shen Heng, and the elf represents himself.After his family was destroyed, he fell into great panic, wandering between life and death, but after meeting Shen Heng, Shen Heng used his generous chest to give him a sense of security, and under Shen Heng's pampering and protection, he gradually became Be lively and cheerful.

Xia Tian's script is the memory of him and Shen Heng traveling to different countries. Although the number of trips is not many, but also because they are not many, he is deeply impressed and misses it.He is actually very afraid of water. Fear of water is the sequelae of that suicide attempt by jumping into the lake. Shen Heng wants to help him overcome it, and always chooses the seaside when he takes him on a trip.Bai Liang is addicted to the feeling of having a skin-to-skin relationship with Shen Heng, but only by entering the water can he have the opportunity to face Shen Heng frankly.When he was dizzy from the impact of the sea water and wanted to retreat, Shen Heng's strong arms were his life-saving straw.

Autumn's script is his imagined life in old age. He thought of when they were both very old, they could still go for a walk by the beach together, talk about love when they were young, and watch the sunset together, even if Shen Heng was too old to leave If he couldn't move on the road, he wouldn't dislike him either, and the two walked down with their arms.

As for the winter script, Bai Liang was still a little shy when he thought about it, he just felt itchy in his heart, and wanted to be like Shen Heng in this way.Sometimes just looking at Shen Heng's back made him feel parched, and wanted to be hugged by him, to be dominated by him forcefully, until they became one.

Fortunately, no one knows his thoughts. When he told the screenwriter his thoughts, he only said that this was his general idea, but he did not confess that this was an adaptation of his real story. Even so, when it comes to Chapter 4 , he still couldn't help but secretly blush for his own thoughts.

Fortunately, the screenwriter is a Spaniard with a romantic and unrestrained personality. Seeing Bai Liang's reaction when he narrated his ideas, he didn't find it strange. .

Later, some media interviewed Bai Liang on the topic of the success of the AZ commercial. When asked about the opportunity for Bai Liang to direct this commercial, Bai Liang said: "I said before that I wanted to be a director, and it happened that the two spokespersons appointed by AZ were both The artists of OR, in order to create a topic, simply let me act as the director."

The media exaggerated: "You just confessed AZ's purpose like this, won't the other party really be unhappy?"

Bai Liang is quite conceited: "No, after all, AZ can be where it is today, and I can't do without it."

The host couldn't answer this question, and was afraid that AZ and Bai Liang would be offended if he continued, so he asked again: "When you got the commercial script, were you nervous? Did you ever worry that you couldn't shoot such a good commercial?"

Bai Liang replied frankly: "Don't be nervous, because I am the one who provided the inspiration for this script and commissioned the screenwriter to write it."

The host exclaimed: "Is that so! The plot between the hero and heroine was inspired by what happened between you and Mr. Shen?"

At this moment, Bai Liang started to play dumb, looked at the host with a bewildered face, and said nonsense with his eyes closed: "Ah, no, isn't that the setting in romance movies?"

Even if Bai Liang refused to admit it, the media and fans agreed that the script of the advertisement was written by Bai Liang based on his personal experience with Shen Heng, so he successfully abused a large number of single dogs and loving dogs.