Different God of Cooking [Rebirth]

Bang, bang, knocking on the door.

Zhao An immediately shook his right hand holding the mouse, then quickly controlled his emotions, and then said:

"Please come in."

Sure enough, it was Zhou Liwei who came to Zhao An with a large stack of documents. Who knew that Zhao An would disappear for half a month.There are more and more things he needs to report to Zhao An.

"Boss, there is something I want to talk to you about."

Zhou Liwei told Zhao An about the changes of Ango.com in the past month. After half a month of word-of-mouth fermentation, the average daily orders of Ango.com have exceeded 1, which is quite an exaggerated figure.

Zhao An was not particularly surprised by this, after all, he knows exactly how big the online shopping market will be in the future.

In the future, besides X Bao, there will be so many e-commerce platforms, and the purchasing power of the Chinese market is enough to surprise the whole world.

So Zhao An encouraged and reminded:

"Computers have not yet been fully popularized, and mobile phones are also undergoing changes. The online shopping market still has a bright future. Now that we have a certain advantage, we must definitely grasp it."

Now Zhou Liwei trusted Zhao An's words very much, he nodded and said:

"Now there are many companies wanting to cooperate with us, and the conditions they offer are quite generous. Even some traditional companies want to sell and promote through Angou.com."

For example, Hualiang, the well-deserved No. [-] food company in China, is involved in various basic food fields such as rice, noodles, and oil.

These are also areas that Food Safety has never set foot in. Gexuan Fresh is purchased and sold directly through distributors.

Hearing this news, Zhao An was a little surprised, because in his memory, these traditional large enterprises, especially state-owned enterprises, were very slow in their internetization.

It was not until the network platform had affected the physical market of these large enterprises that they responded one after another.For example, Hualiang established its own shopping website.

In fact, these companies have always had the reserve of traditional large companies in their hearts. They have made great achievements in the fields they are most familiar with, and these fields are still important in the future from the perspective of the international market, so they are unwilling to make changes easily.

Of course, there are many other complicated reasons. For example, the reform motivation of state-owned enterprises is relatively small, because they are the only ones who are eligible to acquire basic food enterprises. No matter how the network platform develops, the demand for basic food will still not change.

Another example is that the leaders of state/owned enterprises usually change every few years, and they have no motivation to make some major reforms.Why do some good deeds that the predecessors planted trees and the descendants enjoy the shade?

Therefore, it is beyond Zhao An's understanding of history that these large enterprises directly seek cooperation with Shangshian at this time.

But after calming down and thinking about it, Zhao An can probably understand the reason.

"Are you responsible for this matter?"

"Originally, these companies contacted Deputy Director Wang directly. But he handed over all these matters to me and said that since it is the matter of Ango.com, I will be fully responsible."

"Alright then, you can make an appointment for me to meet with the heads of these companies."

In addition to these large companies, other small and medium-sized companies are even more excited.In the past month, there have been more than a hundred food companies from all over the country who have actively contacted Food Safety.

Like the previous Yuehua, Shian, and Hongye, it took nearly ten years to accumulate a certain amount of corporate resources in the entire food industry.

But now it has been replaced by these companies, taking the initiative to come to seek cooperation.This is also the most realistic aspect of the economic market.

"There is no problem with the cooperation. As long as they agree to fully abide by the rules of Ango.com, we welcome them to settle in. Again, we must pay attention to safety and quality."

Although it is inclusive and inclusive, it is the development direction of Ango.com, but Zhao An never wants to trade quality for speed.

Hearing Zhao An's words, Zhou Liwei was not surprised.He knew that his boss had such a personality, but he still showed a embarrassed expression, and Zhao An noticed it at a glance.

"Come on, what's the problem?"

"The boss is like this. There are still several other online shopping platforms in China, and they are all vying for the resources of these companies. And their methods are a little too much..."

The future network platforms in the Huaxia market will eventually show a situation where one superpower is many. The so-called one supernatural here refers to Xbao shopping.

But in fact, X Bao was not so powerful from birth. Xbao was established in May 2003, even after the Gexuan fresh food network delivery service.

In fact, Huaxia has another online shopping platform in the past few years, called Fun, which is the pioneer of Huaxia's online shopping platform.

According to statistics in 2004, Fun still accounted for more than 70% of Huaxia's transaction volume, and X Bao accounted for less than 30% of the remaining 20%.

After all, Ango.com is only engaged in the food business. In terms of the total amount of transactions, there is still a clear gap between the all-inclusive fun and Xbao.

But these two companies have one characteristic, they are both in the stage of marketing now, the main means is to attract customers to shop online through low prices.The products on the website are all kinds of strange things, but most of them are small and micro enterprises.

Now these two companies are competing in the big market of online platforms. Although their respective strategies are different, one chooses account managers to lead, and the other chooses both sides of the market to lead, but generally speaking, these two companies are still in the stage of burning money and investing .

A big practical problem is that the profitability and market reputation of these two companies are still lacking.

In contrast, Ango, which has a smaller market volume, has the presence these two companies desperately need.

In particular, Ango.com, or the food safety company behind Ango.com, now has a brand reputation in China that is no worse than some large companies or even internationally renowned companies.

They naturally want to eat Angou.com, so they designed various financial means.

For example, during the expansion of the Internet, several rounds of financing are generally carried out. Both companies have discussed this matter with their respective investors.

If Ango.com raises funds, their investors will invest, hold the company's equity, and then carry out business restructuring.

No matter who these two companies are, if they can really eat Ango.com, they will definitely be a particularly powerful weapon for the deployment of their respective markets.

However, who knows that Ango.com has never shown any signs of financing since its establishment until now, and it looks like it is not short of money.

After all, none of them knew how much money Zhao An had in his hands.

Since there is no other means of financial investment, they have no choice but to settle for the next best thing, hoping to cooperate with Angou.com.

The invitation for cooperation also reached Zhou Liwei.

"Are you saying these two networks want to work with us?"

"Yes. It's just that judging from the current proposals of the person in charge, the cooperation models they proposed are somewhat stupid and arrogant."

After listening to Zhou Liwei's words, Zhao An also felt that this matter was troublesome.

In fact, he has been avoiding dealing with these companies that are destined to shine in the future, and he has never thought of encroaching on other people's future markets in the past.

But judging from now, some things cannot be solved by avoiding them.

Zhao An has never been a self-styled and arrogant person. He also knows how great the future development potential of these online shopping platforms is. Now that the olive branch of cooperation has been handed to him, Zhao An naturally cannot refuse.

However, how to cooperate is a matter of debate.

Angou.com is an emerging network platform supported by entities in the physical market.

This is a special existence for traditional enterprises and for completely emerging Internet enterprises.

For traditional enterprises, they think that online shopping platforms are moons in the water and flowers in the mirror, and they don’t realize the development trend of the Internet in the future, nor do they realize that the future world is an Internet world.

For most Internet companies, they over exaggerate the role of the Internet.In the first decade of the 21st century, very few Internet companies had physical assets.

It was not until after 2010 that they realized the importance of publicity on offline platforms that they each began to deploy their own physical industries, warehouses, transportation, etc.

For example, Jingxi Shopping, which took advantage of this opportunity, took off because of its self-operated stores with higher reputation; for example, self-operated brands such as Xbao Supermarket and Xbao Overseas, which were launched after Xbao, are actually investing in real assets.

But now how Ango.com cooperates with these two websites is really difficult to deal with.They cannot directly sell their own products on these two websites like traditional brick-and-mortar companies, but if they start from online shopping platforms, they will be more competitive with each other.

Zhao An rubbed his forehead and said:

"Let you help me contact the heads of these two companies, and then arrange a meeting time."

"Ok."

Zhou Liwei originally thought that his boss would reject this meeting. After all, in his opinion, the competition among the three major shopping platforms is more obvious.Since Ango.com already has unique advantages, there is no need to go through this muddy water again.

But out of his trust in Zhao An, Zhou Liwei immediately agreed.

Soon, Zhao An first met with the people in charge of traditional entities.

At first, Zhao An thought that the big deal would be that the company's business director would come, but he didn't expect that several bosses from the previous inspection team would come to the food safety in person.

Now, Zhao An naturally wanted to show his friendship as a landlord, so he directly ordered a banquet in the high-end Huaxia restaurant, and made friends with a few old friends from the original investigation group.

"Xiao Zhao, it's not that I'm the older brother who's talking about you. You've gone too far. You said you'd never go back drunk, but you ran away secretly."

The deputy director of Hualiang said to Zhao An while holding a wine glass.

The sneaking he was talking about meant that at the end of last year, when Mo Dongdi came back, all the people in charge said they wanted to celebrate together, but unexpectedly, after dinner, Zhao An sneaked away.

The main reason is that Zhao An is really not interested in where these middle-aged men are going. With his current strength, he doesn't need to pretend to be a grandson anymore, so he can naturally choose his behavior more freely.

In fact, Zhao An had asked Professor Song Qiao about this question, and Professor Song Qiao told Zhao An directly:

"Twenty years ago, I would definitely attend such an occasion for some purpose in my mind. But when I do these things, I still have my own principles. As for now, no one dares to force me to drink gone."

Of course, Zhao An didn't dare to be too disrespectful, and he had informed Director Ma and the Minister of Commerce about this matter in advance, saying that he really didn't like such occasions, and the family was strictly controlled.

Although Chinese culture has a long history, the wine table culture is definitely one of the dross.

Refusing to socialize is definitely a so-called "business taboo" in the wine table culture, even in the political field.

If someone else did the same to Director Ma and the representatives of the inspection team, I'm afraid I wouldn't have to think about mixing in this circle in the future.

But Zhao An is different after all. His previous actions have proved his sincerity towards the country, just like Professor Song Qiao.

Such people may not be well-versed in the world, or they disdain to be well-versed in the world.

In particular, they have enough strength to fight against the incorrect "convention" of the whole world, and they don't have to worry about someone pointing fingers at them, and at some point they have to give them the green light.

So after Zhao An kicked Director Ma that he didn't want to participate in the so-called celebration banquet, the government officials including Director Ma didn't have any dissatisfaction, and even said some good things for Zhao An afterwards.

In their view, to be able to get so close to Professor Song Qiao and get special help from Professor Song Qiao, they should be as noble as Professor Song Qiao at heart.

Such a talented and capable person has some special arrogance that is within the tolerance of the government.With the endorsement of senior government officials, these business executives naturally dare not say anything more.

But since the meeting was at the wine table this time, I still took advantage of the wine to talk about it.

There is absolutely no businessman in the shopping mall who is really ignorant, so Zhao An still raised his glass and said in a junior tone:

"Director Lin, last time there were some urgent matters at home and I couldn't accompany everyone to be happy and happy. I drank this glass of wine. I apologize to all seniors."

After speaking, Zhao An drank the white wine in the glass in one gulp.

Even if it was just a small glass of white wine, even if Zhao An made an excuse that no one would believe, everyone laughed, and the atmosphere at the whole wine table became much more lively.

All they want is face.

Zhao An represents food security. Since Zhao An understands that these are the rules, many things can be discussed.

After drinking a glass of wine, some topics that I had been hesitating just now finally opened up.

"Boss Xiao Zhao, in fact, we are here this time to discuss with you about the Internet platform. The development of food safety in recent years has been too fast, and we companies are also under pressure! Now that Boss Xiao Zhao has such a good Ideas, why not share them with all of us.”

"That's right. Now the state is putting us under a lot of pressure, asking us state-owned enterprises to carry out reforms as soon as possible. They demand reforms, but they don't give us a direction. Let us explore the market on our own. We are not here to ask you Learn from the scriptures?"

Several persons in charge revealed the real reason for their visit this time.

Sure enough, as Zhao An expected, simply being a high-level person in charge of a state-owned enterprise does not put much pressure on the enterprise to network.Because Zhao An believes that the emergence of online trading platforms will not have much impact on the profits of these companies.

Nine out of ten reasons why they took the initiative to seek cooperation with Food Security is the pressure from the government.

The only thing Zhao An didn't figure out was: Why did they look for Shi'an?

In fact, two or three months ago, after the soybeans in Modong matured and were shipped back to China, the Chinese Assets Committee of the Household Affairs Council held an internal meeting.

This time the soybean incident made the CASAC deeply aware of the lack of motivation of state-owned enterprises.If it wasn't for Zhao An's existence this time, several state-owned enterprises would probably suffer a lot.

Of course, they have also reflected internally, is there a problem with their previous strategy of trading small for big?But given another chance to choose, the country will still choose to join the WTO and break down its own country's trade barriers.

However, relevant departments have realized that the soybean war is definitely just the beginning of a market war, and there may be many other similar wars.

As the largest enterprise in China, state-owned enterprises must play a major role in these wars.

Therefore, the China-owned Assets Supervision and Administration Commission requires all state-owned enterprises to keep up with the pace of development of private enterprises as soon as possible, learn more about what private enterprises are doing now, and then make corresponding reforms.

Among them, Internetization is a very important link, and relevant departments directly use food safety as an example.

Such a company based on the physical industry has now entered the stage of Internetization.And judging from the current results, the transformation has been very successful.

So these companies with the national prefix came together to seek opportunities to cooperate with food safety.

Although he didn't know the cause and effect of this, it didn't affect Zhao An's choice.

Just like what Hongye Foods encountered in the early days of its business, Zhao An has never been afraid of competition.Because only competition can make the whole market more dynamic, and only fair competition can make this market achieve survival of the fittest.

"To be honest, some of my understanding of the Internet is what I learned abroad before."

As soon as Zhao An opened his mouth, he threw all the reasons to the Lighthouse Kingdom. In Zhao An's mouth, he was just an imitator who picks up people's tooth and wisdom.

Although the lighthouse country is promoting its own hegemony in all fields of the world.But it has to be said that because of the leading technology, the Beacon Country has always been at the forefront of the Internet age.

Then Zhao Anbian gave many examples of well-known online platforms in Beacon Country, such as Amazon, eBay and so on.

"Actually, ten years ago, my family didn't even have a color TV. Who would have thought that ten years later, every household would have a color TV.

The same is true for computers, which were so rare five years ago, but this year the national ownership rate has exceeded 25%.I heard that my country's Ministry of Industry and Information Technology is already deploying a new generation of network transmission baseband, and it may take less than two years.The performance of the computer will be greatly improved, and the same will be true for the mobile phone..."

Zhao An cited a lot about the changes brought about by technology. Although the people in charge are not young, they definitely have a certain vision in this position, and they can also feel the changes of the times.

Perhaps they were unable to sum up the laws and trends of the changes in this era, but after hearing what Zhao An said, they all had certain guesses in their hearts.

It’s hard to say anything else, online shopping that doesn’t require appearance fees and hires waiters is definitely cheaper.

As long as computers can be promoted on a large scale and logistics and transportation can keep up, this is indeed a large enough platform.

"Although the online platform is a good thing, we don't dare to sell things online. If the price is lower than that of the physical store, what will happen to our physical industry?"

This is also the problem of many large enterprises.At this stage when the Internet has just emerged, the best way to seize the Internet market share is to lower prices and build brands through sales.

But these large companies have spent decades building their own corporate brands and earning brand premiums. Of course, they are not willing to enter the online platform so early and engage in price wars with those small companies.

Some people may find it strange that in the price war, large enterprises will obviously have an advantage, why are they still unwilling?

The reason is very complicated. For example, although the prices of some products on the current online platforms are very low, the quality is uneven.

These large companies still have stricter quality standards, and it is impossible to engage in a price war with three-no products.

Moreover, these companies are all national-level companies. Once the online price of any product is lowered, there may be a rush for orders across the country.

Even if those small businesses can be killed, their losses will be even greater.

Based on various considerations, many large enterprises can only temporarily abandon the online market whose sales profit is not high enough.

Sometimes a large size means bloated, which also means the difficulty of transformation.

"That's why I invited all the seniors to have dinner together today."

When he said this, Zhao An had already raised his wine glass.

"Boss Xiao Zhao is indeed a sensible person."

Everyone also showed a tacit smile and raised their glasses together.

In fact, these old foxes already had their answers, and what they said just now was just putting on a show.

You must know that these large companies with the prefix of the country have contacted Shian from the very beginning, and want to sell through Angou.com.And that's the solution they want.

Obviously, these large enterprises also have the idea of ​​Internetization, and they have not considered the two companies with the largest market share.The reason is simple, that is, they are unwilling to engage in price-cutting competition, or they are unwilling to lower their status.

What they want most is a platform with a brand premium that can maintain their high profits.

Angou.com, developed from a food safety website, is their current choice.

They have already understood the relevant rules before, and staying in food safety will not have much impact on their profits.Even if the price is slightly lowered, the profit margin is within an acceptable range.

All in all, the storm caused by the butterfly Zhao An has become more and more obvious.

According to the development of the Internet in the past lifetime, in the first ten years of the 21st century, online shopping platforms used cheap prices as the means of winning.

Now, the emergence of Ango.com tells the market that quality seems to be the key to success.

However, Zhao An was still not satisfied with such changes. After learning the purpose of these business executives' visits, he had other ideas in his mind. He wanted to further promote the transformation of the market.

"I still have an idea, I don't know if I should say it or not."