Different God of Cooking [Rebirth]
Chapter 26 Thinking
It took a long time for Father Zhao to remember that Zhao An was right in front of him.Hearing others say that parents arguing in front of their children will have a bad impact on their children's growth, father Zhao immediately took his wife's hand.
The tacit understanding between husband and wife made Zhao's mother understand immediately, and said: "If An An wants to go to junior high school, then let him try."
"Ask Zhao An's sister-in-law about this matter." This was Zhao's father's final decision. The most educated member of their Zhao family was Zhao An's sister-in-law, Zhao Xiaohong, who was a normal student and a teacher at No. [-] Middle School.Father Zhao believed in her very much, and it was under Aunt Zhao An's suggestion that he went to work in the city before.
Hearing Father Zhao's words, Zhao An nodded.He had no hope of convincing his parents all at once, and Zhao An expected to seek advice from his sister-in-law. Zhao An was sure that her sister-in-law would support his idea.
For the next period of time, Zhao An studied at home, helped Zhao's father and Zhao's mother sell stewed vegetables, and met with Ji Jiashu every Tuesday, Thursday and Saturday.
As the Spring Festival approached, Zhao's father and Zhao's mother's business was getting better and better. The two worked from morning to night every day, but seeing the increasing savings, they didn't feel hard at all.
"Auntie, nine taels of pig's trotters, half a catty of vegetarian vegetables, a total of four yuan a piece." Zhao An quickly quoted the price after calculating in his mind.
"Little friend, you're really quick at calculating." The woman in front of her didn't expect that Ye's secret sauce in front of her was actually a child who was in charge of calculating accounts and collecting money.
"Guest, don't worry. My son is good at calculating accounts. If you find that he has calculated too much for you, I will give you your stewed vegetables for free." Mother Zhao took the stewed vegetables from the scale to the chopping board and started Changing the knife and cutting, the proud tone dispelled the doubts of the customers.
"Auntie, I am responsible for collecting the money so that my mother will not touch the stewed vegetables. This will ensure that our family's stewed vegetables will not be contaminated by bacteria on the money. You can also rest assured." Zhao An took the initiative to explain to the other party.
The woman looked at the stewed vegetable stand in front of her. Although it was just a small cart, no obvious oil stains could be seen on the iron sheet around the cart or the transparent glass above it, and it was indeed very clean.
Coupled with the division of labor and cooperation between Zhao's mother and Zhao An, the whole process was quite clean and neat, and the stewed vegetables did not come into contact with any potential sources of pollution.Even in this era when food hygiene is not important, women feel at ease.
No wonder my friends recommend this "Yip's Secret Brine" to me.As for the taste, but seeing the attractive color of the stewed vegetables and the overwhelming fragrance, the woman is full of confidence in Ye's secret stew.
"Auntie, I'll charge you five yuan, and I'll find you nine cents." Zhao An found out nine cents from the tin money box, and stacked them regularly, not only the front and back of the banknotes, but even the face value of the banknotes. They are all sorted according to the rules, and Zhao An's obsessive-compulsive disorder is fully displayed at this moment.
However, this kind of obsessive-compulsive disorder also makes the woman who is a customer feel comfortable, and her favorability for "Yip's Secret Stew" has increased by one point. As long as the taste is not bad, she will buy it again, and even ask her friends introduce.
After the woman left, Mother Zhao said to Zhao An dotingly: "You are the one who has the most tricks."
If Zhao An hadn't asked Zhao's mother not to do unhygienic things when selling stewed vegetables, Zhao's mother might have rubbed Zhao An's little face at this time.
Zhao An still said solemnly: "It's said in the book, wash your hands frequently before eating, and don't put them in your mouth after touching banknotes."
"Okay, okay, your mother can't talk to you now, okay?" Zhao's mother's tone was full of pride and pride.
Of course, some of Zhao An's opinions did make Zhao's father and Zhao's mother feel that the business has improved a lot. Now there is no need for Zhao An to go out and shout. When some customers pass by the vegetable market or North Street, they want to buy some cooked vegetables. The first thing I found in the circle was the clean and tidy "Yip's secret brine".
Many customers even took the initiative to praise them, saying, "Your home's braised vegetables are the cleanest", "I can rest assured when buying braised vegetables at your home"...
The praise for hygiene is even more than the praise for Zhao's mother's delicious stewed vegetables, which made the couple realize how important hygiene is.
The fact that the cart is so clean is the result of Zhao's father and Zhao's mother cleaning up every day. Of course, Zhao An sometimes takes the initiative to undertake these tasks.
At this time, a man walked towards the cart of "Ye's Secret Brine", and Zhao An immediately said after seeing him, "Uncle Han, you are here."
"Yo, Xiao An actually still remembers my name." The man surnamed Han was half happy and half surprised.
"Of course." Zhao An properly showed a proud expression. Although he often had to deal with different guests, Zhao An knew that if he was a little tired, his parents would be able to relax, so he has been working hard.
The matter of the name is also worth mentioning. This Uncle Han is an old regular customer of Zhao An's stewed vegetable stall, and he is also the kind of person who will come to buy stewed vegetables every now and then. He is definitely a high-income group.
I also got acquainted with Zhao's father and Zhao's mother after going back and forth, and chatted a few words every time I bought braised vegetables.According to him, the whole family likes Zhao's mother's stewed vegetables, especially the daughter's clamoring for it every day, and his wife especially likes their secret chili sauce.
After Zhao An's winter vacation, the number of times he helped with stewed vegetable carts increased.Seeing Zhao An who was serious about helping, the man surnamed Han naturally had a good impression of Zhao An from his father's generation, so he asked Zhao An's name.
After Zhao An said his name, he also asked, "Then what should I call Uncle?"
"Just call me Uncle Han." The man answered casually, and Zhao An wrote it down.
He never thought that Zhao An would remember his name, even if the other party was just the son of a stall owner, this gave him a feeling of being valued.
Everyone can feel this feeling: it turns out that when I buy braised vegetables at "Yip's Secret Stew", the store will remember me.
Cultivating core customers is definitely one of the most basic means in business, but it is not commonly used in the catering industry.Because the customer flow and customer churn rate in the catering industry are too high, it is not cost-effective to spend too much money to do this.
Zhao An always believed that their stewed vegetable stall could do better, and he would naturally try every means to improve his reputation within the scope of his ability.
Of course, Zhao An also admitted that if "Yip's Secret Broth" really expands in the future, it is absolutely impossible to promote this as a selling point.This is a matter of the future, so let’s not talk about it for now.
Back at the stewed vegetables stall again, Uncle Han was in a good mood and bought more stewed vegetables than before. After handing over the money to Zhao's mother, he chatted with Zhao's mother.
"How long does your stewed vegetable stall last?"
Zhao An's winter vacation has passed for more than ten days, and it is already the 22nd of the twelfth lunar month. When the Spring Festival comes, most of the vendors will rest.It's just that the length of the suspension of business is different, so men have such problems.
"We are going to rest from 29 to the third day of junior high school, and start business on the fourth day of junior high school." This is something Zhao's father had decided a long time ago. The couple had planned to hang a cardboard to notify in advance. Speak up.
"That's a pity. I also said that when I was thirty, I would buy some stewed vegetables from you." The man looked regretful.
"I still eat my own food during the Chinese New Year."
"I always feel that our brine is not tasty, and I don't know how to match the spices. When my daughter can't eat your braised vegetables for a week, she will definitely cry and make a fuss, and your chili sauce is also very delicious... ..."
"Come on, I'll pack a little chili sauce for you separately."
"It's too much trouble."
"What's the matter?"...
Zhao's mother and the man were still chatting and exchanging pleasantries, but Zhao An's mind suddenly started to work quickly.
Although the stewed vegetable stall's business is booming, Zhao An has always had a sense of crisis, thinking about how to take advantage of the golden age of the 90s to expand Zhao's father and Zhao's mother's business as much as possible.
At the beginning, Zhao An naturally wanted to open a chain store, like the famous X Black Duck in later generations, but this route was not easy.
How to convince my parents to open a branch, how to solve the problem of original funds, and the variety of my own stewed vegetables are all problems that need to be solved.
But what Uncle Han said just now gave Zhao An another way of thinking, not to expand his own braised vegetables business from the perspective of the braised vegetables themselves, but to produce more semi-finished products, such as brine spices, semi-solid brine, chili sauce and so on.
At this time, Zhao An played a vital role in understanding the food industry of later generations. He knew how spicy brines such as X Black Duck and X Flavor were expanding step by step, and he also knew that there would be a serious and stubborn food industry more than ten years later. Relying on a bottle of chili sauce, the woman is called the national goddess by all netizens.
Zhao An has no intention of looking for the national goddess to invest, let alone imitating the magical bottle of chili sauce in advance. What he thinks about is making Zhao's mother's secret chili sauce.
However, the chili sauce needs to be improved. First of all, the hotness of the chili that my mother buys varies. In order to ensure the uniform taste of the chili sauce, Mother Zhao needs to rely on her long-term cooking experience to make certain adjustments every time.
Secondly, chili sauce can’t just have chili and chili oil, it must be added with other main ingredients.In fact, there are also some basic knowledge of economics. The consumption of pure hot sauce is too slow, which will lead to low market demand.
Moreover, when consumers buy hot sauce, they will think that the price of hot sauce with only chili should be cheaper.Therefore, the more common hot sauce in later generations is beef sauce, peanut chili sauce or directly lowering the spiciness of the chili sauce. Basically, a bottle of chili sauce will be consumed more than ten times.
Another point is how to package the hot sauce. It can no longer be sold directly in a basin like stewed vegetables.That involves finding a food processing factory.
The marinade also has the same problem. The spices Mrs. Zhao buys at the farmer’s market are different in aroma and color every time.
It seems that this matter still needs to be thought about carefully.Zhao An feels that there are too many things to do, and age is his biggest constraint at present.
The tacit understanding between husband and wife made Zhao's mother understand immediately, and said: "If An An wants to go to junior high school, then let him try."
"Ask Zhao An's sister-in-law about this matter." This was Zhao's father's final decision. The most educated member of their Zhao family was Zhao An's sister-in-law, Zhao Xiaohong, who was a normal student and a teacher at No. [-] Middle School.Father Zhao believed in her very much, and it was under Aunt Zhao An's suggestion that he went to work in the city before.
Hearing Father Zhao's words, Zhao An nodded.He had no hope of convincing his parents all at once, and Zhao An expected to seek advice from his sister-in-law. Zhao An was sure that her sister-in-law would support his idea.
For the next period of time, Zhao An studied at home, helped Zhao's father and Zhao's mother sell stewed vegetables, and met with Ji Jiashu every Tuesday, Thursday and Saturday.
As the Spring Festival approached, Zhao's father and Zhao's mother's business was getting better and better. The two worked from morning to night every day, but seeing the increasing savings, they didn't feel hard at all.
"Auntie, nine taels of pig's trotters, half a catty of vegetarian vegetables, a total of four yuan a piece." Zhao An quickly quoted the price after calculating in his mind.
"Little friend, you're really quick at calculating." The woman in front of her didn't expect that Ye's secret sauce in front of her was actually a child who was in charge of calculating accounts and collecting money.
"Guest, don't worry. My son is good at calculating accounts. If you find that he has calculated too much for you, I will give you your stewed vegetables for free." Mother Zhao took the stewed vegetables from the scale to the chopping board and started Changing the knife and cutting, the proud tone dispelled the doubts of the customers.
"Auntie, I am responsible for collecting the money so that my mother will not touch the stewed vegetables. This will ensure that our family's stewed vegetables will not be contaminated by bacteria on the money. You can also rest assured." Zhao An took the initiative to explain to the other party.
The woman looked at the stewed vegetable stand in front of her. Although it was just a small cart, no obvious oil stains could be seen on the iron sheet around the cart or the transparent glass above it, and it was indeed very clean.
Coupled with the division of labor and cooperation between Zhao's mother and Zhao An, the whole process was quite clean and neat, and the stewed vegetables did not come into contact with any potential sources of pollution.Even in this era when food hygiene is not important, women feel at ease.
No wonder my friends recommend this "Yip's Secret Brine" to me.As for the taste, but seeing the attractive color of the stewed vegetables and the overwhelming fragrance, the woman is full of confidence in Ye's secret stew.
"Auntie, I'll charge you five yuan, and I'll find you nine cents." Zhao An found out nine cents from the tin money box, and stacked them regularly, not only the front and back of the banknotes, but even the face value of the banknotes. They are all sorted according to the rules, and Zhao An's obsessive-compulsive disorder is fully displayed at this moment.
However, this kind of obsessive-compulsive disorder also makes the woman who is a customer feel comfortable, and her favorability for "Yip's Secret Stew" has increased by one point. As long as the taste is not bad, she will buy it again, and even ask her friends introduce.
After the woman left, Mother Zhao said to Zhao An dotingly: "You are the one who has the most tricks."
If Zhao An hadn't asked Zhao's mother not to do unhygienic things when selling stewed vegetables, Zhao's mother might have rubbed Zhao An's little face at this time.
Zhao An still said solemnly: "It's said in the book, wash your hands frequently before eating, and don't put them in your mouth after touching banknotes."
"Okay, okay, your mother can't talk to you now, okay?" Zhao's mother's tone was full of pride and pride.
Of course, some of Zhao An's opinions did make Zhao's father and Zhao's mother feel that the business has improved a lot. Now there is no need for Zhao An to go out and shout. When some customers pass by the vegetable market or North Street, they want to buy some cooked vegetables. The first thing I found in the circle was the clean and tidy "Yip's secret brine".
Many customers even took the initiative to praise them, saying, "Your home's braised vegetables are the cleanest", "I can rest assured when buying braised vegetables at your home"...
The praise for hygiene is even more than the praise for Zhao's mother's delicious stewed vegetables, which made the couple realize how important hygiene is.
The fact that the cart is so clean is the result of Zhao's father and Zhao's mother cleaning up every day. Of course, Zhao An sometimes takes the initiative to undertake these tasks.
At this time, a man walked towards the cart of "Ye's Secret Brine", and Zhao An immediately said after seeing him, "Uncle Han, you are here."
"Yo, Xiao An actually still remembers my name." The man surnamed Han was half happy and half surprised.
"Of course." Zhao An properly showed a proud expression. Although he often had to deal with different guests, Zhao An knew that if he was a little tired, his parents would be able to relax, so he has been working hard.
The matter of the name is also worth mentioning. This Uncle Han is an old regular customer of Zhao An's stewed vegetable stall, and he is also the kind of person who will come to buy stewed vegetables every now and then. He is definitely a high-income group.
I also got acquainted with Zhao's father and Zhao's mother after going back and forth, and chatted a few words every time I bought braised vegetables.According to him, the whole family likes Zhao's mother's stewed vegetables, especially the daughter's clamoring for it every day, and his wife especially likes their secret chili sauce.
After Zhao An's winter vacation, the number of times he helped with stewed vegetable carts increased.Seeing Zhao An who was serious about helping, the man surnamed Han naturally had a good impression of Zhao An from his father's generation, so he asked Zhao An's name.
After Zhao An said his name, he also asked, "Then what should I call Uncle?"
"Just call me Uncle Han." The man answered casually, and Zhao An wrote it down.
He never thought that Zhao An would remember his name, even if the other party was just the son of a stall owner, this gave him a feeling of being valued.
Everyone can feel this feeling: it turns out that when I buy braised vegetables at "Yip's Secret Stew", the store will remember me.
Cultivating core customers is definitely one of the most basic means in business, but it is not commonly used in the catering industry.Because the customer flow and customer churn rate in the catering industry are too high, it is not cost-effective to spend too much money to do this.
Zhao An always believed that their stewed vegetable stall could do better, and he would naturally try every means to improve his reputation within the scope of his ability.
Of course, Zhao An also admitted that if "Yip's Secret Broth" really expands in the future, it is absolutely impossible to promote this as a selling point.This is a matter of the future, so let’s not talk about it for now.
Back at the stewed vegetables stall again, Uncle Han was in a good mood and bought more stewed vegetables than before. After handing over the money to Zhao's mother, he chatted with Zhao's mother.
"How long does your stewed vegetable stall last?"
Zhao An's winter vacation has passed for more than ten days, and it is already the 22nd of the twelfth lunar month. When the Spring Festival comes, most of the vendors will rest.It's just that the length of the suspension of business is different, so men have such problems.
"We are going to rest from 29 to the third day of junior high school, and start business on the fourth day of junior high school." This is something Zhao's father had decided a long time ago. The couple had planned to hang a cardboard to notify in advance. Speak up.
"That's a pity. I also said that when I was thirty, I would buy some stewed vegetables from you." The man looked regretful.
"I still eat my own food during the Chinese New Year."
"I always feel that our brine is not tasty, and I don't know how to match the spices. When my daughter can't eat your braised vegetables for a week, she will definitely cry and make a fuss, and your chili sauce is also very delicious... ..."
"Come on, I'll pack a little chili sauce for you separately."
"It's too much trouble."
"What's the matter?"...
Zhao's mother and the man were still chatting and exchanging pleasantries, but Zhao An's mind suddenly started to work quickly.
Although the stewed vegetable stall's business is booming, Zhao An has always had a sense of crisis, thinking about how to take advantage of the golden age of the 90s to expand Zhao's father and Zhao's mother's business as much as possible.
At the beginning, Zhao An naturally wanted to open a chain store, like the famous X Black Duck in later generations, but this route was not easy.
How to convince my parents to open a branch, how to solve the problem of original funds, and the variety of my own stewed vegetables are all problems that need to be solved.
But what Uncle Han said just now gave Zhao An another way of thinking, not to expand his own braised vegetables business from the perspective of the braised vegetables themselves, but to produce more semi-finished products, such as brine spices, semi-solid brine, chili sauce and so on.
At this time, Zhao An played a vital role in understanding the food industry of later generations. He knew how spicy brines such as X Black Duck and X Flavor were expanding step by step, and he also knew that there would be a serious and stubborn food industry more than ten years later. Relying on a bottle of chili sauce, the woman is called the national goddess by all netizens.
Zhao An has no intention of looking for the national goddess to invest, let alone imitating the magical bottle of chili sauce in advance. What he thinks about is making Zhao's mother's secret chili sauce.
However, the chili sauce needs to be improved. First of all, the hotness of the chili that my mother buys varies. In order to ensure the uniform taste of the chili sauce, Mother Zhao needs to rely on her long-term cooking experience to make certain adjustments every time.
Secondly, chili sauce can’t just have chili and chili oil, it must be added with other main ingredients.In fact, there are also some basic knowledge of economics. The consumption of pure hot sauce is too slow, which will lead to low market demand.
Moreover, when consumers buy hot sauce, they will think that the price of hot sauce with only chili should be cheaper.Therefore, the more common hot sauce in later generations is beef sauce, peanut chili sauce or directly lowering the spiciness of the chili sauce. Basically, a bottle of chili sauce will be consumed more than ten times.
Another point is how to package the hot sauce. It can no longer be sold directly in a basin like stewed vegetables.That involves finding a food processing factory.
The marinade also has the same problem. The spices Mrs. Zhao buys at the farmer’s market are different in aroma and color every time.
It seems that this matter still needs to be thought about carefully.Zhao An feels that there are too many things to do, and age is his biggest constraint at present.
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