Different God of Cooking [Rebirth]
Chapter 95 Planting Base
With the development of society and the centralization of cities, the separation of urban and rural areas is inevitable.Everyone enjoys the convenience and comfort brought by modern society in high-rise buildings, but knows nothing about the operation process behind the city.
There is no understanding of where the sewage pipes in the home lead to, how to deal with the garbage generated every day, and even where the meat, eggs, vegetables and fruits for three meals a day are produced and how they are transported to the city.
Miyun, a suburb near the capital, is also one of the main sources of fruits and vegetables for the capital.
There are hundreds of farmers and plantations here, and vegetables are transported from the suburbs like Miyun to the farmers' markets in Beijing every day.
The food transportation road is like the densely packed blood vessels around the heart, ensuring the normal operation of the capital.
At this time, Zhao An and Father Zhao were visiting the planting base in Miyun, and at the same time communicating with the owner of the base.
In order to establish a stable food supply chain, Father Zhao decided to come to the production line. If the supply chain can be established from the source, the cost can be greatly reduced.
But after actually seeing the planting base in Miyun, both Zhao's father and Zhao An found that their thinking was still too simple.
Although Zhao's father has been working in the farm for decades, but Zhao's father has always lived in the mountains and forests in the south.
The topographical basis determines the type of agriculture, and most of SC Province is dominated by small-scale agriculture.
The supply and marketing model Father Zhao established before was based on this, but when he arrived in Miyun, he found that these foundations were no longer applicable.
The flat plains are suitable for the concentrated development of agriculture.
Now the planting base in Miyun has taken shape.It is no longer feasible for Father Zhao to sign contracts directly with small farmers and supply them to his own restaurants as before.
For the same reason, the scale of Zhao Anjia's catering consumption end is still too small, and the real consumption is not worth mentioning compared with the output of the planting base.
"Dad, it's been rewarding."
The two had just walked out of the plantation base, and Zhao An comforted his father.
Although there is no direct long-term supply contract for agricultural products, at least I have figured out that the purchase price of agricultural products around the capital is much cheaper and fresher than buying directly in the urban area.
As long as it is not purchased by ordinary families, the planting base is willing to buy it.Moreover, the agricultural products in Miyun are also abundant enough to basically meet the needs of Zhao An and the others.
Father Zhao has already made a rough calculation just now, as long as the number of Burrito Tianxia and Ye's Secret Brine can reach three or four in the capital, they can purchase from Miyun every day.
Even counting freight costs, it can keep down a lot of costs.
"It's nothing, it just feels different from what I thought."
Although the primary purpose of Father Zhao's coming to the capital was to help Zhao An and his wife handle the supply of ingredients for the branch, it was impossible to say that Father Zhao didn't have a bigger idea in mind.
Both his wife and son can open branches in Beijing, so his idea is naturally to copy his business model in Rongcheng and establish supply channels.But today's trip to Miyun found that the planting base near the capital had formed a more systematic supply chain than Zhao's father, which inevitably made Zhao's father a little discouraged.
"In fact, we can specialize in the supply of high-end ingredients, or specialize in the supply of different categories, or supply special agricultural products from different regions."
The cultivation of crops is a matter of great geographical characteristics. The vast rivers and mountains and the treasures of nature are not just for fun.At the same time, it also means that it is strictly restricted by geography. Huainan is orange and Huaibei is orange. This is the reason.
In western countries, because of the nature of the land, the phenomenon of land concentration is obvious.In China, however, the agricultural product market has not been truly liberalized.Only a truly national/national enterprise can transcend geographical restrictions.
Even after 20 years, basic agricultural products still exclude the entry of capital, such as staple food fields such as rice, corn, and wheat.
And these are the reasons why the four "ABCD" four major grain merchants [1], which are known as mastering the world's grain business, can truly become the world's top enterprises and remain unchanged no matter what the world economic situation is.
Obviously, such a development path is not suitable for Zhao's father at all, nor is it suitable for any individual businessman in China.
But Huaxia's market is too big. Even if these restrictions are put aside, Huaxia's private food supply companies are gradually finding their own market path.
And what Zhao An said just now is a summary of some successful business models in later generations, such as high-end food stores that provide special ingredients from various countries, fresh food stores that sell seafood, or local specialties in a certain city and village, etc.
These characteristic models have still established an agricultural product empire with a huge scale that has attracted worldwide attention.
Of course, like the kind of wild pork that needs massage and listen to music every day, the price is as high as 299 yuan/catties, or a few unknown masters sell tea in person, how much is the improvement of the quality of the real ingredients, how much It's not easy for Zhao An to comment on harvesting the IQ tax.
"It's not that easy, wait for your father to think about it."
Although Zhao's father could feel the continuous development of the agricultural product market in these years, he always felt that something was missing.
Although he was frustrated in establishing his own business, after Zhao's father arrived, the help he gave Zhao An was obvious.
Before the official opening of the three different stores, Zhao's father had already helped Zhao An finalize all the product supplies.The next step is to wait for the daily operation of the restaurant after it opens.
This does not require Father Zhao to stay in the capital, after all, there are still many things that Father Zhao needs to do in Rongcheng.
After seeing the model of planting bases around the capital, Father Zhao made up his mind to go back to Rongcheng to promote this model.
Although he has no way to contract more land, he can sign an agreement directly with the farmers and sign a long-term purchase contract with the provision of certain funds and technical assistance.
Before that, a large number of farmers in Xiadong Village chose to replant fruit trees, and this incident even reached the municipal and government agricultural departments.
For some reason, Zhao's father did not sue the farmers who violated the contract in the end, and the loss was not small.But there is a line with the government/government, and the government/government also intends to promote such an agricultural model of direct production and direct sales.
Coupled with many relationships such as the boss of Rongxing Foods Wang and the professor of the Agricultural University, the promotion of the planting base is not a big problem.
As for the subsequent sales, Father Zhao needs to open up the market by himself.
On this matter, Zhao An had discussed with his father several times, and drew up a rough plan.
In this way, on the eve of the arrival of 1998, Zhao's father returned to Rongcheng in a hurry.It was decided to make a rough outline of the planting base before the spring of next year.
Looking at the suddenly empty rental house, Zhao An was still not used to it.Just when Zhao An was about to move his pillow and quilt from Ji Jiashu's house back to his own, an accident happened again.
"Mom, let me know in advance if you want to come."
Zhao An had just picked up Zhao's mother from the train station, and was carrying Zhao's mother's salute to the taxi.
"I told your dad before, didn't your dad tell you?"
Mother Zhao was also surprised.
I remembered that my father called me temporarily last night, and then said "Your mother will arrive in the capital at 08:30 tomorrow morning, remember to pick her up", and immediately hung up the phone.Zhao An knew that his father must have been too busy recently and forgot about this matter.
Although Zhao An really wanted to say something nice for Father Zhao, but now either his father died or he died.Zhao An could only betray his father with guilt:
"My dad just told me last night."
After carefully looking at Zhao An's expression and confirming that her son was not lying, Mother Zhao smiled and said:
"When I return to Rongcheng, I will settle accounts with him."
Unconsciously shivering, Zhao An changed the subject and said:
"Mom, what are you doing in the capital?"
"Three shops are about to open soon. Are you going to give up your studies? Or do you want to be busy and kill Xiao Wang?"
Indeed, as Zhao's mother said, Zhao An was about to become a spinning top when the opening was approaching.Check the final items every day, train the staff, determine the publicity plan...
Now Zhao An runs to Yangyin after class every day, and works with Wang Zegang until midnight, then rests in the rented room, and returns to school in a hurry the next morning.
It's not that he didn't think about asking his mother to help.But Zhao's mother also has a lot of things to do in Rongcheng. Recently, Zhao's mother has been running around in various cities in SC province.
"Mom, it's great to have you here."
"You, let's recruit some more people. Other Xiao Wang hasn't returned to Rongcheng for several months." Zhao's mother pressed Zhao An's eyebrows with her fingers, a child who didn't let her worry at all.
"understood."
Zhao An was also very troubled by this matter.Zhao An felt lucky to be able to recruit a competent subordinate like Wang Zegang.
Still the same problem, looking at Zhao An's age, most people are not willing to apply for the job.If you ask your parents to help you recruit, the general employees are fine, but you still have to choose the real top management positions yourself.Zhao An suddenly had an idea in his mind, but the top priority now is:
"Mom, shall I take you to the hotel to rest for a while?"
"What do you mean, your dad will live with you, and let me stay in a hotel when I come?"
Mother Zhao doesn't care about money.Although she didn't say anything, she hadn't seen Zhao An for several months, and Zhao's mother still missed Zhao An very much.
So Zhao An took Mother Zhao directly to the house that he and Ji Jiashu "shared".
As soon as he opened the door, he saw Ji Jiashu cooking noodles in the kitchen.
"Auntie, you are here. I heard yesterday that your train arrived in Beijing this morning. I am cooking noodles for you. I learned a saying in the north, which is called "going out dumplings and returning home noodles. Come and taste it."
Seeing Ji Jiashu, Mother Zhao directly threw all the salutes in her hand to Zhao An.Then went over and said:
"Xiaoshu, you've worked too hard. Come here, auntie, to do it."
Looking at the scene of his mother and Ji Jiashu loving each other in the kitchen, Zhao An could only carry the luggage silently.As for the destination of the salute, it naturally belonged to Zhao An, but Zhao An never lived in a room.
When Zhao An came out of the room, Mother Zhao and Ji Jiashu were already sitting on the table eating noodles.
"This is your noodles, Xiaoshu made it for you, don't hurry up and thank others."
"Thank you, little tree."
After being grateful first, Zhao An dared to pick up the chopsticks.Just after taking the first bite, Ji Jiashu asked nervously from the side:
"How about it?"
At this time, Zhao's mother glanced at Zhao An, and the meaning was self-evident.
Zhao An immediately said:
"Very good, very nice, very inspiring."
As for the taste, I am afraid that only a few people in this world are lucky enough to know.Anyway, in the years to come, Zhao An took the initiative to assume the role of the husband of the family.
At the same time, the days when Zhao An and Ji Jiashu slept in the same bed had to be extended again.
There is no understanding of where the sewage pipes in the home lead to, how to deal with the garbage generated every day, and even where the meat, eggs, vegetables and fruits for three meals a day are produced and how they are transported to the city.
Miyun, a suburb near the capital, is also one of the main sources of fruits and vegetables for the capital.
There are hundreds of farmers and plantations here, and vegetables are transported from the suburbs like Miyun to the farmers' markets in Beijing every day.
The food transportation road is like the densely packed blood vessels around the heart, ensuring the normal operation of the capital.
At this time, Zhao An and Father Zhao were visiting the planting base in Miyun, and at the same time communicating with the owner of the base.
In order to establish a stable food supply chain, Father Zhao decided to come to the production line. If the supply chain can be established from the source, the cost can be greatly reduced.
But after actually seeing the planting base in Miyun, both Zhao's father and Zhao An found that their thinking was still too simple.
Although Zhao's father has been working in the farm for decades, but Zhao's father has always lived in the mountains and forests in the south.
The topographical basis determines the type of agriculture, and most of SC Province is dominated by small-scale agriculture.
The supply and marketing model Father Zhao established before was based on this, but when he arrived in Miyun, he found that these foundations were no longer applicable.
The flat plains are suitable for the concentrated development of agriculture.
Now the planting base in Miyun has taken shape.It is no longer feasible for Father Zhao to sign contracts directly with small farmers and supply them to his own restaurants as before.
For the same reason, the scale of Zhao Anjia's catering consumption end is still too small, and the real consumption is not worth mentioning compared with the output of the planting base.
"Dad, it's been rewarding."
The two had just walked out of the plantation base, and Zhao An comforted his father.
Although there is no direct long-term supply contract for agricultural products, at least I have figured out that the purchase price of agricultural products around the capital is much cheaper and fresher than buying directly in the urban area.
As long as it is not purchased by ordinary families, the planting base is willing to buy it.Moreover, the agricultural products in Miyun are also abundant enough to basically meet the needs of Zhao An and the others.
Father Zhao has already made a rough calculation just now, as long as the number of Burrito Tianxia and Ye's Secret Brine can reach three or four in the capital, they can purchase from Miyun every day.
Even counting freight costs, it can keep down a lot of costs.
"It's nothing, it just feels different from what I thought."
Although the primary purpose of Father Zhao's coming to the capital was to help Zhao An and his wife handle the supply of ingredients for the branch, it was impossible to say that Father Zhao didn't have a bigger idea in mind.
Both his wife and son can open branches in Beijing, so his idea is naturally to copy his business model in Rongcheng and establish supply channels.But today's trip to Miyun found that the planting base near the capital had formed a more systematic supply chain than Zhao's father, which inevitably made Zhao's father a little discouraged.
"In fact, we can specialize in the supply of high-end ingredients, or specialize in the supply of different categories, or supply special agricultural products from different regions."
The cultivation of crops is a matter of great geographical characteristics. The vast rivers and mountains and the treasures of nature are not just for fun.At the same time, it also means that it is strictly restricted by geography. Huainan is orange and Huaibei is orange. This is the reason.
In western countries, because of the nature of the land, the phenomenon of land concentration is obvious.In China, however, the agricultural product market has not been truly liberalized.Only a truly national/national enterprise can transcend geographical restrictions.
Even after 20 years, basic agricultural products still exclude the entry of capital, such as staple food fields such as rice, corn, and wheat.
And these are the reasons why the four "ABCD" four major grain merchants [1], which are known as mastering the world's grain business, can truly become the world's top enterprises and remain unchanged no matter what the world economic situation is.
Obviously, such a development path is not suitable for Zhao's father at all, nor is it suitable for any individual businessman in China.
But Huaxia's market is too big. Even if these restrictions are put aside, Huaxia's private food supply companies are gradually finding their own market path.
And what Zhao An said just now is a summary of some successful business models in later generations, such as high-end food stores that provide special ingredients from various countries, fresh food stores that sell seafood, or local specialties in a certain city and village, etc.
These characteristic models have still established an agricultural product empire with a huge scale that has attracted worldwide attention.
Of course, like the kind of wild pork that needs massage and listen to music every day, the price is as high as 299 yuan/catties, or a few unknown masters sell tea in person, how much is the improvement of the quality of the real ingredients, how much It's not easy for Zhao An to comment on harvesting the IQ tax.
"It's not that easy, wait for your father to think about it."
Although Zhao's father could feel the continuous development of the agricultural product market in these years, he always felt that something was missing.
Although he was frustrated in establishing his own business, after Zhao's father arrived, the help he gave Zhao An was obvious.
Before the official opening of the three different stores, Zhao's father had already helped Zhao An finalize all the product supplies.The next step is to wait for the daily operation of the restaurant after it opens.
This does not require Father Zhao to stay in the capital, after all, there are still many things that Father Zhao needs to do in Rongcheng.
After seeing the model of planting bases around the capital, Father Zhao made up his mind to go back to Rongcheng to promote this model.
Although he has no way to contract more land, he can sign an agreement directly with the farmers and sign a long-term purchase contract with the provision of certain funds and technical assistance.
Before that, a large number of farmers in Xiadong Village chose to replant fruit trees, and this incident even reached the municipal and government agricultural departments.
For some reason, Zhao's father did not sue the farmers who violated the contract in the end, and the loss was not small.But there is a line with the government/government, and the government/government also intends to promote such an agricultural model of direct production and direct sales.
Coupled with many relationships such as the boss of Rongxing Foods Wang and the professor of the Agricultural University, the promotion of the planting base is not a big problem.
As for the subsequent sales, Father Zhao needs to open up the market by himself.
On this matter, Zhao An had discussed with his father several times, and drew up a rough plan.
In this way, on the eve of the arrival of 1998, Zhao's father returned to Rongcheng in a hurry.It was decided to make a rough outline of the planting base before the spring of next year.
Looking at the suddenly empty rental house, Zhao An was still not used to it.Just when Zhao An was about to move his pillow and quilt from Ji Jiashu's house back to his own, an accident happened again.
"Mom, let me know in advance if you want to come."
Zhao An had just picked up Zhao's mother from the train station, and was carrying Zhao's mother's salute to the taxi.
"I told your dad before, didn't your dad tell you?"
Mother Zhao was also surprised.
I remembered that my father called me temporarily last night, and then said "Your mother will arrive in the capital at 08:30 tomorrow morning, remember to pick her up", and immediately hung up the phone.Zhao An knew that his father must have been too busy recently and forgot about this matter.
Although Zhao An really wanted to say something nice for Father Zhao, but now either his father died or he died.Zhao An could only betray his father with guilt:
"My dad just told me last night."
After carefully looking at Zhao An's expression and confirming that her son was not lying, Mother Zhao smiled and said:
"When I return to Rongcheng, I will settle accounts with him."
Unconsciously shivering, Zhao An changed the subject and said:
"Mom, what are you doing in the capital?"
"Three shops are about to open soon. Are you going to give up your studies? Or do you want to be busy and kill Xiao Wang?"
Indeed, as Zhao's mother said, Zhao An was about to become a spinning top when the opening was approaching.Check the final items every day, train the staff, determine the publicity plan...
Now Zhao An runs to Yangyin after class every day, and works with Wang Zegang until midnight, then rests in the rented room, and returns to school in a hurry the next morning.
It's not that he didn't think about asking his mother to help.But Zhao's mother also has a lot of things to do in Rongcheng. Recently, Zhao's mother has been running around in various cities in SC province.
"Mom, it's great to have you here."
"You, let's recruit some more people. Other Xiao Wang hasn't returned to Rongcheng for several months." Zhao's mother pressed Zhao An's eyebrows with her fingers, a child who didn't let her worry at all.
"understood."
Zhao An was also very troubled by this matter.Zhao An felt lucky to be able to recruit a competent subordinate like Wang Zegang.
Still the same problem, looking at Zhao An's age, most people are not willing to apply for the job.If you ask your parents to help you recruit, the general employees are fine, but you still have to choose the real top management positions yourself.Zhao An suddenly had an idea in his mind, but the top priority now is:
"Mom, shall I take you to the hotel to rest for a while?"
"What do you mean, your dad will live with you, and let me stay in a hotel when I come?"
Mother Zhao doesn't care about money.Although she didn't say anything, she hadn't seen Zhao An for several months, and Zhao's mother still missed Zhao An very much.
So Zhao An took Mother Zhao directly to the house that he and Ji Jiashu "shared".
As soon as he opened the door, he saw Ji Jiashu cooking noodles in the kitchen.
"Auntie, you are here. I heard yesterday that your train arrived in Beijing this morning. I am cooking noodles for you. I learned a saying in the north, which is called "going out dumplings and returning home noodles. Come and taste it."
Seeing Ji Jiashu, Mother Zhao directly threw all the salutes in her hand to Zhao An.Then went over and said:
"Xiaoshu, you've worked too hard. Come here, auntie, to do it."
Looking at the scene of his mother and Ji Jiashu loving each other in the kitchen, Zhao An could only carry the luggage silently.As for the destination of the salute, it naturally belonged to Zhao An, but Zhao An never lived in a room.
When Zhao An came out of the room, Mother Zhao and Ji Jiashu were already sitting on the table eating noodles.
"This is your noodles, Xiaoshu made it for you, don't hurry up and thank others."
"Thank you, little tree."
After being grateful first, Zhao An dared to pick up the chopsticks.Just after taking the first bite, Ji Jiashu asked nervously from the side:
"How about it?"
At this time, Zhao's mother glanced at Zhao An, and the meaning was self-evident.
Zhao An immediately said:
"Very good, very nice, very inspiring."
As for the taste, I am afraid that only a few people in this world are lucky enough to know.Anyway, in the years to come, Zhao An took the initiative to assume the role of the husband of the family.
At the same time, the days when Zhao An and Ji Jiashu slept in the same bed had to be extended again.
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