Since 1983

Who is this person?

Who is this buddy?

When Xu Fei came out, many audience members who didn't know where he was, were puzzled, but some elders recognized him for a moment:

Oh, this is not that, that...

Oh, that's it!

On the contrary, art school students and unknown practitioners hurriedly cut off chicken heads, burned yellow paper, and worshiped the god of the entertainment industry with three sticks of incense!

The scene was quiet and silent.

Xu Fei walked to the center of the stage, the lighting was adjusted just right, it was not dazzling or dim, and 80% of the superstar directors in the Chinese entertainment circle were sitting there.

In 1905, China's first movie Dingjun Mountain was born in BJ's Fengtai Photo Studio. Today, it has a history of nearly a hundred years.

He took the microphone and paced slowly:

The first industry peak period was in Shanghai.

Zhang Shichuan, Zheng Zhengqiu, Luo Mingyou, and the Shaw Brothers have accumulated a lot of experience in creation, production, distribution and screening, and brought us the first ray of film light.

After the war, a large number of filmmakers fled south to Hong Kong, which led to the second peak of the industry.

That is, the golden age of Hong Kong films in the 1980s and 1990s, Eastern Hollywood. And now, the golden age of Hong Kong films has long since ended...

Hiss!

Leader Zhao took a breath, can this be said publicly? What should I do if it causes dissatisfaction? What about the protest?

The internal cause, everyone here knows better than me.

What is the external cause?

It's also very simple. Overseas markets such as Taiwan, East Asia, and Southeast Asia were lost and replaced by Hollywood.

Has anyone ever thought about when we started losing?

Is it Titanic in 1997? Jurassic Park in '93? Terminator 2 in 1991?

Or the earlier Jaws, Alien, Star Wars and Raiders of the Lost Ark?

Xu Fei paused for a while, then continued: Neither. This is not a span of time, but a system, capital, thinking, method and technology!

...

The audience is listening, whether you like this person or not, you have to listen carefully.

The audience in front of the TV frowned, thinking it was awesome.

While they were still studying how to make commercial films, we were exporting Bruce Lee!

When they were still in North America, we also successfully occupied the pan-Asian market and exported it to North America, with a large number of fans of Kung Fu movies!

But now, Hollywood is conquering cities all over the world, Hong Kong movies are lingering, mainland movies are faltering, what about Taiwanese movies? Sorry, ignored.

I just talked about two industry peaks, why is it called an industry?

Because it is an industry, not an industry!

Compared with creativity, filming, actors, and behind-the-scenes, we are not inferior, but we have no industry.

Film industrialization, assembly line production, global distribution... In today's trendy era, it is specifically a technology: special effects.

Take Li An's Hulk as an example, they can use special effects to present a completely virtual and vivid Hulk on the big screen.

Viewers watch as it destroys cities, cuts mountains and seas, and smashes planes with a single jump.

This is called the top viewing experience.

Hollywood commercial blockbusters export its American values ​​to the world in the form of superficial themes, gorgeous packaging, and individual heroism.

Hollywood made it, and we were left behind without knowing it.

Xu Fei looked at the audience, and from time to time, his eyes met with a certain star, and the stars were twinkling in those eyes.

And now, the third peak is rising.

In 2001, the reform of theater chains in the mainland, the first batch of 30 theater lines, 872 theaters, 1581 screens. The average price is 1.8 yuan per family, which is so shabby.

As of now, this number has risen to 2047 screens.

Next year, when the three-year contract expires, the theater chain will undergo a second reorganization. The policy is liberalized and private capital and foreign capital are allowed to enter, which is bound to further increase the volume.

In terms of box office, since 2000, the figure has been increasing by 100 million every year.

This year was affected by SARS, but the film market in the second half of the year is very good. I expect it to grow by 200 million, because the Lunar New Year films at the end of the year have not yet been released.

The camera showed Feng Pants and Zhou Xingxing in time, and they both smiled shyly.

It seems that there are not many, because the source of the film is not enough, and the audience doesn't have to watch it if they want to.

Mainland China and Hong Kong have strengthened cooperation this year, the number of film sources will increase, the audience will have more choices, and their income will also increase, so consumption will naturally increase.

Next year, I expect at least 500 million box office increments!

Hiss!

Leader Zhao was frightened again, Xiao Xu, don't talk nonsense! If you can't reach it, you have to be responsible!

So I say, the third peak is rising.

Unlike the previous two times, this time they no longer fight alone.

Instead, based on the mainland market, integrate Chinese resources to form a big situation that represents the East, will soon surpass Japan, and can compete with Hollywood!

This sentence is loud and clear.

Listening below is more than addictive, and no one has ever expressed his opinion at such a height before. Although some guys are upset, they have to go north to make money with a shy face.

Some people may ask, what does it have to do with me when you talk about being so big?

We beg for food in this environment, every script we write, every shot we shoot, every performance we contribute, every minute of lighting, every costume we make!

Are they affecting the industry invisibly, for better or for worse?

What are the elements of the third rise?

The root lies in the vast mainland market. There is only the Chinese-speaking region in the world, which has such a huge independent market based on the same culture and the same context.

When it finally explodes, the energy is unimaginable!

Wolf Warrior 2 has a box office of 5.68 billion.

Xu Fei felt that this was far from the limit, and he hoped that one day in the near future, a movie would break the record in a dignified way!

But the core is still about content and technology.

Keep your eyes on the far side and set yourself up a little higher. If we do not improve and insist on quality, it is tantamount to handing over the market to others.

My personal ability is limited, and the resources I can mobilize are also limited, but I hope that current and future practitioners can pay attention to professionalism and keep up with changes in the industry.

Build our own film industry, make our own blockbuster special effects, and export our own cultural value.

HE...TUI!

I complained again, Nima, you have recruited most of the entertainment industry, and you still have limited resources?

Xu Fei talked a lot in one breath and was a little tired.

The footsteps stopped, and he returned to the center of the stage, wearing that casual suit:

We welcome companions who are dedicated, friendly, passionate and ideal; we reject lazy, corrupt, black sheep who disrupt the industry for self-interest.

It was the best of times, it was the worst of times.

We don't have access to heaven and hell.

I just firmly believe that this is the best time.

...

After speaking, the audience fell silent.

A few seconds later, there was a roar of applause.

Gong Li was baffled, and his nose was a little sour because he didn't quite understand, and said in a low voice: I seem to know him only today.

Well, he used to stand so high that everyone couldn't see him.

Jiang Wen still held his chin: Come down now.

(coming soon!)