Super Tycoon

Nintendo's NDS has been released? Has Xiaofuyou been authorized in China?

Although the domestic market is not big, Zhang Yang still doesn't want others to take a share. Sunny’s PSP1000 was completely sold out in the Chinese market, with monthly sales falling below 10,000 units. No one bought Sega Bandai’s DB, and retailers didn’t buy it at all. The previous ones were all discounted. .

Retailers are very shrewd, they know that if they continue to sell at the original price, the final result is likely to be left in the warehouse to collect dust. Why did you become obsessed with ghosts and entered Sega Bandai's DB? Wouldn't it be nice to get some more Z4S? Even a small fugue GBA will do.

Sun Tengfei didn't look through the information in his hand, and replied directly: It has been authorized, and I heard that it will be listed tomorrow, and it is doing publicity.

President, aren't we cooperating? Nintendo still doesn't give up on our Chinese market?

The Huaxia market is not that big, far less prosperous than the island country market, but it has huge potential, and Nintendo is unwilling to give up.

You have also read the cooperation agreement. There is nothing saying that Nintendo is not allowed to sell game consoles in the Chinese market. However, their internal memory is very small. Although they can be repeatedly erased and written, they are not as advantageous as our large-capacity memory cards.

Remember, try to promote the paid download mode on our official website. The burning mode in physical stores will be gradually replaced in the future, and even physical stores will be replaced in the future.

In the future, physical stores will be combined with after-sales services. We will no longer have so many physical stores, but will switch to online sales.

In this way, you don't need too many agents, you don't need too many physical stores, you don't need more retailers, you can reduce some costs, and you can better control the sales power in your own hands.

Of course, these are future assumptions, and there is no need to change now. Xiaofuyou is just an authorized agent company, and carefully monitor their retail price. If it dares to lower it than ours, we will sue Nintendo.

The two parties agreed in the contract that in terms of handhelds, everyone set the price as the same. The island market is 19,800 yen, the North American market is 198 dollars, the European market is 188 euros, the Chinese market is 1,580 RMB, and the Southeast Asian market is 1,680 Hong Kong dollars...

This price guarantees that everyone's handhelds can protect their capital now, but hardware can't make money. Zhiduoxing’s Z5 has larger memory, while Nintendo’s dual-screen cost is higher.

Since they choose to cooperate, they must temporarily reduce competition and implement a standard. The first is the price standard. They want to keep the price range of the handheld in the future, and it cannot rise higher, and there will be no further decline.

Whether it is Souni or Sega Bandai, it is impossible to have lower production costs than them, and the output of those two will be lower. Unless they are sold at a discount, they can be sued for unfair competition!

When Xiaoshenyou used the low-price strategy to suppress Xiaoshenyou, Xiaoshenyou took the challenge head-on and lowered the price to below 800 yuan, but cleared out some parallel machines, because parallel machines are not so cheap.

The second is that the two have set the price of the game, and lowered the price of some games to less than 10 US dollars, because there is no need to use a cassette, just download it directly or go to the game store to burn it, saving the cost of the memory card.

Even for some 3D games, they've pushed the price down to under $50, which is much cheaper than what you get on a console.

Of course, it is also related to the not so outstanding quality of these 3D games. According to Zhang Yang, the 3D expressiveness of these games is actually mediocre.

President, can we really defeat Sega Bandai and Sunny like this? Sunny has just launched a handheld, and Sega Bandai's DB2 will also be launched next week. They have no intention of giving up.

In fact, Sun Tengfei wanted to be more ruthless, and that was to lower the price of Z5 again. The hardware is sold at a loss, the lowest price is guaranteed, and at the same time, the software makes money.

After all, in many areas, it is not illegal to do so. Different markets can set different prices. It doesn't matter if there are parallel imports, anyway, you have to go to their official website to download the game, or go to the game store to buy it.

It's just that they don't give up. Only by comparing can we reflect the advantages of our products. And the longer they persist, the more they will lose. If they can bear the loss in the report for a long time, then continue to do it.

Relying on Sega Bandai, Microsoft has greatly increased the traffic on their official website, and can promote their browsers, office software, communication software, etc. by the way.

The book loss of the game has little impact on Microsoft, and Microsoft does not have to lay off employees. During the crazy expansion in the past few years, the number of Microsoft employees also skyrocketed.

But when XP was well received and the next generation was not in a hurry to launch, Microsoft's employees were a little bloated. Just in time, get some to the game department to avoid the loss of corporate image caused by layoffs.

At the same time, this is also Microsoft's attempt to enter the hardware field. Microsoft has not been satisfied with being a software leader for a long time. They want to be like IBM. They have to go both ways, and they both want to reach the top.

Microsoft once thought about launching its own PC brand, but major hardware manufacturers resisted it. After all, Microsoft can subsidize the cost of hardware with profits from software, and the overall price is definitely cheaper and more cost-effective. At the same time, Microsoft's brand advantage will rapidly expand its market share and even occupy the market.

Therefore, major hardware manufacturers do not supply Microsoft at all, and ODM and other manufacturers are unwilling to cooperate with Microsoft, otherwise they will lose orders from other PC manufacturers.

It's the same as Intel not making PCs at this time. Just because of Intel, it has not been able to become an absolute hegemony. Without other hardware manufacturers, Intel can't play well.

But before Zhang Yang was reborn, all of these were actually realized, but the sales volume was very mediocre.

The strength of Souni lies in its vertical integration capabilities. Their hardware and software are good, although they are not top-notch. Moreover, they have their own factories, can control costs, and at the same time have a good brand awareness, and can develop in combination with other industries.

Suony should not simply admit failure, just like their MP3 is selling poorly, but Suuni is still in production.

At least Sunny will still produce the next generation of handhelds, and they will definitely explore the linkage between handhelds and video game consoles.

Tengfei, this Z5 is the focus of your work during this time. We need to let players get used to downloading games from the official website, and we need to let game manufacturers know that although the price of our games has dropped, the share ratio will remain the same, and the download volume will increase. There will be no reduction in their profits.

Focus on promoting those touch-screen games. These games are the most expensive and playable. In the future, such games can be ported to mobile phones, so we will closely collect feedback from players.

Sun Tengfei keenly discovered the news that the company will make touch-screen mobile phones in the future?

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