Super Tycoon

In October, it caught up with the Golden Week in China, and it was the peak period of mobile phone sales. This time, the two best-selling mobile phones were Zhiduoxing's ultra-thin phone and the cheap l1.

Among them, the sales channels of the two major telecom operators, especially the contract phones, contributed the most to the sales growth.

When a product first appears, there will always be many early adopters. Especially when they calculated it, it seemed to be a very good deal. If you buy a mobile phone directly, don't you need to apply for a number or pay for the phone bill?

Moreover, the contract phone contracts launched by the two major communication companies have given consumers many choices. Some pay a very low monthly fee, and some have a high monthly refund rate. If you make a targeted choice, you really don’t lose money.

For example, for some salesmen, the phone bill costs hundreds of yuan per month, and the contract phone for the purchase of Zhiduoxing ultra-thin phone costs 99 yuan per month, and 50 yuan is returned at the same time, which means that you only need to recharge 50 yuan a month. Will suffice. All in all, it's really worth it.

Of course, if your monthly bill is less than 20 yuan, then you can also consider l1’s long-term contract package. For three years, 16 yuan will be returned every month, and the minimum consumption will be 22 yuan. You only need to recharge 6 yuan a month. up.

If the phone bill is less than ten yuan a month, why buy a mobile phone? Use an IC card and forget it.

All the products of Zhiduoxing are included in the contract machine package, and they are also the best sellers. Because among the brands of contract phones, Zhiduoxing is indeed the biggest brand, and Bird is not a big brand in the eyes of Chinese people, so it can only be said to be okay.

After all, Bird's mobile phones are mainly priced at about 2,000 yuan, and they can only produce mid-range mobile phones. It is not a big brand, but the technology is not enough.

The brand of Zhiduoxing has been operating in the Chinese market for many years, especially in the eyes of young people. It is an absolute big name. After all, every young person has basically heard of Zhiduoxing. OK

Coupled with the fact that Zhi Duoxing is playing the banner of the world's top 500, and some people say that Zhang Yang is the richest man in Huaxia, the mobile phone will naturally be popular.

Zhang Yang looked at the sales statistics of the 11th Golden Week and was very satisfied. Although a lot of advertising and research and development expenses have been spent this year, it should not be a problem to recover the original.

Not only is the sales in the Chinese market soaring rapidly, but the sales in overseas markets are also getting better and better. Although cheap phones are selling well, music phones and ultra-thin phones are selling well, especially ultra-thin phones.

Even though Motorola's v3 has risen strongly and is sought after by users for its super performance, cool appearance design, and good hand feeling, the price is too expensive after all.

In overseas markets, the price of v3 is close to 600 US dollars, and in the Chinese market, it is more than 4,500 yuan. The price gap of one hundred and fifty dollars still makes many people hesitate.

Manufacturers know that Motorola has cooperated with Zhiduoxing, and even sold some technologies to Zhiduoxing in exchange for cash. Now some people say that Motorola's ultra-thin design was also bought by Zhi Duoxing.

Motorola didn't admit this, and it didn't matter at all. This v3 is the king of machine products that they spent two years developing. The company sold the semiconductor business to focus on the communication industry. How could they sell this design?

Zhiduxing also produces ultra-thin,

It can only be said that everyone has the same understanding of the market and chose the same path. If the design is really sold, why does Zhiduoxing make a straight machine instead of a clamshell machine that sells better?

But it's okay to misunderstand others, especially Nokia. Motorola is eager to let Zhiduoxing help them share Nokia's offensive. Anyway, the cooperation between Motorola and Nokia is not happy at this time.

In the early years, Motorola, Nokia, and Ericsson jointly invested in Symbian, and the capital injection of the three bigwigs allowed Symbian to develop rapidly.

All three companies can use Symbian's system, but Nokia's sells the best, because this company is closer to Nokia and has the closest relationship with Nokia's executives.

Motorola will not really cooperate completely with Nokia, which is their biggest competitor. Moreover, after seeing the popularity of v3, Motorola believes that the opportunity to regain the industry leader is close at hand.

If Nokia is allowed to target them, there will definitely be great resistance to development. But if Nokia distracts, their chances are much greater.

Each manufacturer has its own ideas, and everyone wants to earn more money and occupy a larger market share.

Even Motorola has the idea of ​​deepening cooperation with Zhiduoxing, and jointly vigorously promote ultra-thin phones, so that all the previous designs of Nokia will be abolished!

It's a pity that Zhiduoxing's influence is still too small, especially in the mobile phone industry. If Zhiduoxing can become the top ten in the world, it is almost enough to qualify. Now it seems that there may be a play next year.

Zhiduoxing also wants to increase its global market share. It is impossible for them to only focus on the Chinese market. Although this is the fastest growing market, it is still the base camp.

However, it is also very difficult to quickly defeat Nokia and Motorola in this area. Your two brands have been operating in China for many years and are already deeply entrenched.

However, it is still very possible to increase our own share in other markets and increase our global market share. After all, there are many markets that Zhiduoxing has not yet explored.

Looking at the financial analysis report in front of him, Zhang Yang felt a little troublesome. Mobile phones are not game consoles. They are far behind. If they launch multilingual versions rashly, they may suffer huge losses.

He can accept short-term losses, but according to the analysis of the report, if they increase to ten language versions, they are likely to continue to lose money next year, which is different from his strategic plan.   And the faster it expands, the more it will be targeted by the top companies in the industry. If it is okay to say that one or two families are targeted, the impact will be too great.   Old Duan, have you discussed it, how do you think you should choose? Zhang Yang asked.   It doesn't matter if he can't think of a solution, he can hand it over to his subordinates. This is the advantage of being a leader. You only need to make a decision, and you don't need to come up with various solutions. Add language versions of Japanese, French, German, Spanish, Portuguese and Arabic. Among them, we can develop the Japanese and Portuguese languages ​​ourselves, the island country Sami elves can assist in the development of the Japanese version, and Xiangjiang Zhiduoxing can develop the Portuguese version. As for other language versions, my suggestion is to outsource to those agents, let them develop well, and directly represent sales in those markets, our cost will be relatively low.    Of course, the cost we have to pay is also not low. There is also great competition, so we can expand the Japanese, French and German versions in batches first, and expand other language versions next year.    Is this the result of your discussions? Zhang Yang threw the materials on the table.   Yes, this will ensure that we will not have a large loss this year, and we have a great hope of achieving the goal of making a profit next year.    Okay, let's do it.