Super Tycoon

Before Christmas, Zhiduoxing's mobile phone was officially launched in the island countries, France and Germany. Three global first-tier markets are listed at the same time, with different language versions. All manufacturers are paying attention to the performance of Zhiduoxing.

They feel that they have done a round of promotions before, and the market should be saturated for a short time. Although there are still many new users who want to buy mobile phones, or some old users change their mobile phones, there are still their products to choose from.

Zhiduoxing mobile phones are not well-known in those markets. This is not the Huaxia market, and no communication business will support Zhiduoxing.

Sure enough, Zhiduoxing focuses on ultra-thin phones, and then cheap phones and music phones.

The ultra-thin machine has attracted many consumers due to its beautiful appearance and excellent hand feel, but the price is not cheap, and the sales volume is not particularly high.

Other mobile phone manufacturers breathed a sigh of relief. It seems that Zhiduoxing mobile phones must have lost money in their market. Will Zhiduoxing continue to persevere?

For Zhiduoxing's revenue and profit, it is nothing to lose hundreds of millions of dollars in each market. They are not sure whether Zhiduoxing will persist for a long time for the market.

No one wants to compete with other companies to burn money to grab the market. They are afraid that Zhiduoxing will do this first, and they will have to fight.

Unexpectedly, Zhiduoxing's promotion plan was different from what they thought, because Zhiduoxing updated the news on the official website first. This kind of advertisement is normal, but when everyone saw the content on the official website, they were all dumbfounded.

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You mean, Zhiduoxing mobile phones can download games for a fee on Zhiduoxing's official website? There are also game collections? Ximenzi's vice president of sales felt unbelievable. When will mobile phones be able to sell game software?

Yes, and it's selling well. At present, the download volume of our German version has reached 30,000. Zhiduoxing's ultra-thin mobile phone and the latest music mobile phone can play it. Almost everyone who bought these two mobile phones downloaded.

This is a message from a user on their official website, and the praise rate is extremely high. Because the price is very cheap, everyone is very tolerant of the game, and they are still calling on Zhiduoxing to launch more fun games.

We used to think that the large memory space of Smartphones was for storing songs and videos. Now it seems that they are already ready to launch games.

On the official website of Zhiduoxing, they also announced that they will launch a slider game phone, including a game control panel. Many people are urging Zhiduoxing to launch it as soon as possible.

According to our calculations, the cost of Zhiduoxing's mobile games is not high. They are all transplanted from some old games, and the requirements for mobile phone chips are not high.

Besides, Zhiduoxing is the leader in the game industry after all. When you see a game produced by Zhiduoxing, you will naturally find it fun. Even some old games have made some new changes.

These downloaded games alone can bring Zhiduoxing nearly one million euros in revenue. This is because the sales of Zhiduoxing mobile phones are not high.

If the sales of Smartphones increase tenfold, then these games can also bring in tens of millions of euros in revenue for Smartphones. How many phones do we sell to earn 10 million euros?

this profit margin,

It's so enviable.

The vice president of sales of Ximenzi looked at the statistics sheet in his hand with a very serious expression: What about France and the island countries, do you have any statistics?

That won't be available until tomorrow, but I guess it should be similar to ours. Even the population density of the island country is higher, and Zhiduoxing has a stronger brand advantage in the island country, and there are subsidiaries, so it may sell better.

In other markets where Zhiduoxing mobile phones have entered, major manufacturers are also discussing hotly, and Zhiduoxing seems to have embarked on a new path.

This is a mobile phone, not a game console, and you can use game software to make money.

If there is one more revenue channel, but the cost paid does not increase much, then the profit margin of the product will increase greatly, and the loss may be greatly reduced.

It seems that everyone has never considered it before, and they can still do this. After all, the main function of mobile phones before is to make and receive calls and send and receive text messages.

Now, the Internet access function, music and video function, camera function, etc. have been added, but no one thought that the game function that several manufacturers failed to try before could have such a development.

The most fundamental reason is that the manufacturers of gaming mobile phones before have never been in the game industry, they don’t know what players like, and they even have problems with product pricing.

The strong appeal of Zhiduoxing in the game industry made them stand out quickly.

Many people who saw the advertisements on Zhiduoxing's official website and saw the increase in downloads of those games wanted to buy Zhiduoxing's mobile phones.

It is equivalent to buying a handheld, which is a good deal. Although the games on this mobile phone are not as fun as those on mainstream handhelds, they can also pass some boring time, such as during business trips.

But to the surprise of many manufacturers, will this not affect the sales of handhelds? Who needs a handheld when you can play games on your phone?

They were surprised to find that the sales of Zhiduxing Z5 are still very good, and the sales volume is the best. Even Nintendo's nds is only 70% of that.

As for the psp1000 and db2 that went on the market before, the combined sales volume is only over 10 million units, which is an obvious failure.

I heard that Sunny is preparing to develop psp2000, they don't intend to admit defeat, they will continue to launch new handhelds, vowing to compete with Zhiduxing and others to the end.

In fact, the portable electronic products whose sales are most affected are p3, especially those old models, whose sales have plummeted and prices have also been falling.

On the contrary, the sales of p4 are still growing, because there are more and more compatible video formats, and there are more and more video resources on the Internet, and many companies even directly launched some related formats.

It's just that the products that sell well are all from Zhiduoxing? Even mobile phones, they can sell flowers.

Zhang Yang's internal statement is an exploration this time. Explore the new revenue model of mobile phones, learned from the handheld side.

In fact, the most profitable mobile phone manufacturer in the previous life was Apple. Their model is that hardware and software promote each other, especially software sales are excellent and profits are extremely high.

This model is also the most mainstream model in the game industry, but no one has ever thought of using it on mobile phones before, and Zhiduoxing is a pioneer.

Then, Zhiduoxing launched a new preferential strategy, which is to cooperate with p3 download website to provide discounted downloads. This will not only increase the sales of smart multi-star mobile phones, but also provide more traffic for the p3 download website, and maybe capture some users.

The next step is to cooperate with video download sites.

Zhi Duoxing told everyone that mobile phones can also make money by selling software!