The bard joins the entertainment industry
Chapter 307 The victory of the low-price strategy explodes
Indeed, as He Zhengyang said, this album is a hit.
After Chen Shuo and others arrived in Gusu, they didn't get much rest at all. They just slept all night and got up before dawn the next morning to rush to the magical city.
At the same time, Jingwen’s channels in the Magic City also began to work hard. Fully promote the album "The Most Beautiful Ever".
In less than two hours, after arriving in the Magic City, everyone took a short rest, had breakfast, and started getting busy.
Zhou Ping began to contact the TV station, and Shan Xiaolou and Wu Qi took Chen Shuo and Liu Yifei to participate in various programs.
While promoting "Crystal Love", they are also promoting the album "The Most Beautiful Ever".
On the other hand, He Zhengyang's branch in Shanghai is hosting the album release.
At the same time, they also began to use the relationship with Beijing News to ask Chen Shuo and Chen Shuo to go to some talk radio stations to talk about the creative process and sing songs along the way.
That is to say, the current situation is somewhat special and it is impossible to gather a large number of people.
Otherwise, Chen Shuo and the two could definitely hold an album signing event.
In that case, Chen Shuo is confident that the publicity effect will be better.
Now the only thing I can do is go on shows, sing and talk, and use them as publicity.
After staying in the magic city for three days, I went to Lin'an and Jinling for two days respectively, and finally returned to Suzhou again.
It has been a week since the album was released.
After returning to Suzhou, He Zhengyang and others did not immediately arrange publicity, but began to summarize the sales of this week.
He Zhengyang flipped through his notebook and said: "It has been a week since May 5th.
The data compiled yesterday showed that there were 80,000 optical discs and 140,000 tapes.
There is not much difference in sales between discs and tapes.
Mainly because of our low-price strategy, CDs are not much more expensive than tapes, and people are more willing to buy CDs with MVs.
Most of those extra tapes are for the convenience of Walkman use.
Total sales of 220,000. Unexpectedly amazing.
You know, Teacher Liu Huan’s sales in the first week were only more than 400,000.
You, a newbie, are half as good as Teacher Liu Huan as soon as you start, and after a week, the momentum has not declined, but has increased even higher.
The company estimates that the final sales of your album may exceed double platinum.
If it weren't for special circumstances, it would probably break the double platinum mark.
Congratulations, Chen Shuo, for achieving such good results with your first album. You will have a bright future as a singer. "
Bang bang bang~
Before Chen Shuo could say anything, everyone applauded.
Chen Shuo was also very excited. Although he had been running for a week, he also had a certain estimate of sales.
But I didn’t expect the momentum to be so strong.
Of course, he also knew that the sales volume was achieved because the right time, place and people were just as Liu Yifei said before.
The current situation is special, and most people are afraid to release an album, fearing that they will just pounce on it.
So much so that nationwide, except for "Born in the 1960s" which has entered the second stage.
His "The Most Beautiful Ever" occupied almost all the blank periods.
Jingwen’s powerful publicity channels are the best location.
Although the original plan was made with the Imperial Capital Circle, the Magic Capital Circle and the Guangdong Province area as the core, radiating outwards.
But Jingwen has channels across the country, except for these three economic circles.
There are not many other places. As long as each provincial capital city sells a thousand albums, it will have a sales volume of more than 20,000.
What's more, the real sales volume is more than that.
As far as people are concerned, Chen Shuo and Liu Yifei's publicity and Liu Huan's fame are his biggest help.
Not to mention Liu Huan's fame, every time he promotes a song by him, he promotes a song by Chen Shuo.
As long as listeners like Liu Huan's songs, if they change the channel a little slowly, they can hear Chen Shuo's songs.
Chen Shuo himself is also very capable. For this promotion, he has already performed the three title songs to a proficient level.
Almost every three songs sung, one can achieve perfect results.
Then he started to show his bardic performance ability. For those who listened carefully, it was simply amazing.
Anyone who has heard him sing live will feel uncomfortable when listening to the album after returning home.
When I meet people, I tell them that although Chen Shuo's album is good, it's not as good as listening to him sing in person. But now that I can't hear it, I have no choice but to use the album to satisfy my craving, and I highly recommend it to others.
There are even many listeners who are not short of money and buy records directly in order to listen to better quality sound sources.
What He Zhengyang didn't say was that the 2,000 records originally recorded as commemorative records had already been booked, and the company was planning to record 20,000 more records.
Now, starting from the magic city circle, Chen Shuo's album has exploded in reputation and sales.
After everyone calmed down, He Zhengyang continued: "After telling you the good news, let's talk about the not-so-good news.
According to the company's knowledge, pirated copies have been found on the market since the day before yesterday, and there are quite a lot of them. "
Piracy is rampant at this stage, and sometimes you have to admire the capabilities of pirates.
As long as they are willing to do it, they can sell the product all over the country before you release it.
Originally, everyone thought that Chen Shuo was a newcomer and should have more time to digest this blue ocean.
Unexpectedly, he also encountered the same treatment as Liu Huan.
Within a week, I was targeted by pirates.
After everyone heard this, the joy they felt just now stopped, and they sighed secretly in their hearts.
Although this is quite annoying, it also proves that Chen Shuo's achievements are indeed recognized by everyone.
I just don’t know how big the final impact will be.
Seeing everyone's gloomy expressions, He Zhengyang smiled and said, "Don't worry too much.
The reason why this is bad news is because it is really disappointing.
But in fact, the impact on Chen Shuo was not great.
According to our survey, most listeners are not sold on piracy.
One is because of our company's ultra-low price strategy. Our CD only costs ten yuan, while a pirated disc costs at least four or five yuan.
After all, no matter how they do it, they can't do it without any cost.
The five-dollar difference does not stop everyone from buying the genuine version.
And many people say that pirated versions don’t sound as authentic as genuine ones.
Therefore, there are not many pirated copies sold.
Some people even have to pay for the genuine version after buying a pirated version.
Based on this current situation, we have issued rewards to many listeners. If they can report a pirated sales point, they will be rewarded with a genuine CD.
Now, several dens have been raided in two days and most of the pirated copies have been confiscated.
This is another great victory for Jingwen against pirates. "
After hearing this, everyone clapped again, excited.
Before, everyone had banned piracy. Unexpectedly, after Mr. Xu decided on the ultra-low price strategy.
First, when Liu Huanhua was producing "Born in the 1960s", he copied 200,000 pirated copies, which directly caused some pirates to suffer.
Now, with Chen Shuo's "The Most Beautiful Ever", they have used the crowd tactics to launch a bounty on pirates, and the results are equally impressive.
It seems that this is an effective way to eliminate most piracy directly.
Next, if everyone can follow suit, both the record company, the singer himself, and the fans will all benefit from it.
The only ones hurt are the pirates.
Chen Shuo was happy after hearing this, and he also had some speculation about the problem of poor quality piracy.
In his opinion, the reason why his album became such a hit.
It is inseparable from the effect of his chanting that can arouse feelings in everyone's heart.
It's just that the effect has been greatly reduced after it has been broadcast through the medium of the album.
And the better he can restore his voice, the stronger the minstrel effect will be.
The effect of the genuine album is not as good as half of it being sung by him himself.
And how can pirates be willing to use good materials?
In addition, they were transcribed through tapes and CDs, and the effect was greatly reduced.
Now, vinyl records are better than CDs, and CDs are better than tapes.
And even the most inferior tape is better than a pirated disc.
After the audience buys it. Naturally, you can easily find the difference between genuine and pirated copies.
As He Zhengyang said, if the price of genuine copies is very high, it is so high that others would hesitate to buy one.
Then naturally many people will choose to pirate.
However, now, a genuine CD only costs ten yuan, so you can save money by eating less snacks.
Why bother to listen to the pirated version with poor effects again?
He Zhengyang said to Chen Shuo: "Next, we will promote it in Suzhou for two more days, and the rest will be left to offline channels and radio stations to promote it.
It is impossible to conduct offline signings and promotions, and it will be difficult to improve the promotion effect again by continuing to run various programs.
After all, the programs that have been recorded can be replayed when needed.
After two days, I will go directly to the Magic City and cooperate with the Imperial Capital to make arrangements.
As much protection as possible. There will be no stagnation in every link.
Your new drama here is about to start filming, so just stay here and get ready. "
"Okay." Chen Shuo nodded.
During special periods, all activities with large gatherings of people cannot be held.
Basically, one of the biggest channels for publicity has been blocked.
Two days later, Chen Shuo and Liu Yifei concluded their promotional activities in Suzhou, and He Zhengyang also rushed to the Magic City with his team.
However, he also left two people here for Chen Shuo to cooperate with him and communicate with the website to conduct some interviews and publicity activities.
After all, the Internet is also a major promotional channel.
And with offline activities severely restricted, publicity on various online platforms has become a top priority.
On the evening of the 15th, the final publicity was over, and the company's crew was ready and ready to start shooting tomorrow.
Chen Shuo temporarily got a relatively free time.
After dinner, he and Liu Yifei left the hotel wearing masks and walked to a small park nearby.
You'll Also Like
-
The extraordinary life of a certain American comic
Chapter 200 7 hours ago -
American comics: Starting from a copycat arms dealer
Chapter 231 7 hours ago -
From the waste of spiritual roots to the practice of asking the devil
Chapter 380 8 hours ago -
Trickster Hunter
Chapter 363 11 hours ago -
Expedition to Europe
Chapter 1080 13 hours ago -
The giant corporations that started in Night City
Chapter 385 14 hours ago -
The apocalypse is weird: I am the number one containment object, what's wrong with being a litt
Chapter 612 14 hours ago -
Time and space transaction: Exchange food for the elf princess at the beginning
Chapter 503 14 hours ago -
I, the villain, trained the loser into a dark boss
Chapter 374 17 hours ago -
Multifunctional Sword Cultivation Starts from Taxi
Chapter 23 17 hours ago