The Best Entertainment Era

In a middle-class community in Dallas, Texas, Kyle was riding a bicycle fast on the road, and there was a large stack of divided newspapers in the small basket in front of the car.

Although the family conditions are good, there is not much pocket money. If you want more pocket money, you can only earn it yourself.

When passing by the entrance of a large convenience store in the community, Kyle turned his head subconsciously and looked at it. On the billboard above the convenience store, there was a huge poster. The poster picture was a bit scary, and it said Death is Coming on it.

Kyle knew that this was a horror movie. When he went to see Dark Crisis some time ago, he saw the advertisement of this movie in the post.

Glancing at the electronic watch on his wrist, Kyle speeded up and had to deliver the newspaper quickly, otherwise he would be late for school.

Hi, Kyle! someone greeted from the side of the road: My newspaper!

Kyle slowed down slightly, took out a folded newspaper, and threw it to the man: Eddie, your newspaper!

The newspaper fell on the lawn, Eddie went to pick it up, saw Kyle riding the bike all the way away, shook his head and returned home.

His mother had already prepared breakfast, and he was sitting at the dining table. Eddie divided the newspaper into two, put the social and current affairs section on his father's side, and looked for the entertainment and sports section by himself.

First read the latest news about the Dallas Cowboys, and then turned to the entertainment page.

A real case of Death Comes!

Eddie picked up the sandwich and took a big bite, then continued to look down: The god of death is always hunting and killing those who evade their own destiny. There are many cases that happen around us in reality!

After eating his sandwich, Eddie wiped his hands and looked down.

In real life, many people have escaped some huge disasters, but the lucky survivors have been facing the pursuit of death and died in various bizarre ways.

In January 1993, 21-year-old Jessica Lima helped organize and sell tickets for a party for college students at the Kiss nightclub in Santa Maria, South Brazil. But when she was about to go out to the club, her sick boyfriend Friends called and asked her to stay home and take care of him.

While most of her friends were playing at the party at the time, Jessica Lima heeded her boyfriend's pleas to stay home. Hours later, party band members set off fireworks on stage, setting fire to the club's foam roof .Many died from inhaling the toxic fumes, while others died from being stampeded or trapped in the fire while fleeing, bringing the death toll to 238 that night.

Five days later, Jessica Lima and her boyfriend went to another town for fun. When driving back, they collided head-on with a large truck. Jessica Lima died on the spot, and her boyfriend also died in the hospital.

Eddie scratched his head, is there really a god of death? There are several cases later, in Canada, Mexico, the United States, and even a shooting case in Texas four years ago.

The time, place, names, and specific events are all very clear. It is impossible for a mainstream newspaper like the Dallas Morning News to write indiscriminately.

Then, Eddie saw the end of the article: The Death Comes officially released on December 3 is said to be a film adapted from a real air crash. In the 1970s, several students were arrested for arguing on the flight. Get off the plane, escape a plane crash,

But in the next two months, those who escaped the plane crash died in various accidents...

Is there really a god of death? Or is fate unchangeable?

Seeing this, Eddie suddenly had a strong interest in that Death Comes.

December 3rd? The weekend after Thanksgiving.

Eddie took the time to heart.

In Brooklyn, New York, 22-year-old Tom returned home after a busy day at work and turned on his computer to surf the Internet.

Open the Yahoo homepage, log in to the forum, and find that there is a popular post with a lot of replies.

Tom hurriedly opened and browsed. It was an interview video. After playing it, he found that several people were discussing the accidental death of a relative.

First, a photo of a beautiful red-haired woman with a smile appeared in the video, and then a picture of a red-haired corpse. Although the corpse was covered with mosaics, the blood and scars on the corpse were faintly visible, which was shocking.

This is my cousin, Sasha Reed, a Texas Five announcer who was shot and killed two years ago.

It was a girl in her early twenties who spoke: The death of my cousin has brought endless sorrow to our family, as well as endless fear.

A microphone revealed: Why?

The middle-aged woman next to the girl replied: Because Sasha just escaped a shooting and died in another shooting a week later.

The man sitting in the middle interrupted at this moment: You should have heard of the shooting at the Eaton Mall in Texas two years ago, right? Sasha was there at the time, and she just bought a hamburger from the burger shop. When she came out, she was attacked by gunmen, someone knocked her down, Sasha escaped the bullet fortunately, but the hamburger bag she was carrying was shattered by the bullet.

There were many photos and newspapers in the video. Tom took a closer look. The photos should be the scene of the shooting, and the newspapers were about the shooting. There was also a newspaper that said Lucky Girl Sasha Reed title.

Tom unreservedly believed that this was a real event.

The god of death did not let Sasha go. After the shooting incident, the god of death came and was beside Sasha! The man's words were creepy: Only a week later, Sasha was robbed on the street and was shot by the robber. Shot in the heart and died.

The man suddenly became hysterical: The Grim Reaper will hunt down everyone who escapes the fate of death! Until they take their lives!

After watching the video, Tom found that in the first reply to the post, someone listed other similar cases.

A girl escapes a nightclub fire and dies in a car crash, a girl is blown away by a tornado and survives a rabid dog, and a girl survives one plane crash only to die soon after in another.

The fate of these people seems to be doomed to be taken away by the god of death, if they cannot die once, the next accident is waiting for them.

And another movie based on similar events?

Tom quickly looked at the relevant information: In the 1970s, several students escaped an air crash by being kicked off the plane because of arguing on the flight, but in the following two months, these escaped air crashes were reported in various places. Died in an accident. The famous horror film director James Huang, who once directed The Purge, adapted a horror movie Death Comes based on this incident. The film will be released on December 3 , the god of death is by your side!

After Thanksgiving, the number of reports of accidents in newspapers, magazines, TV stations and the Internet suddenly increased sharply. It is frequently mentioned in the old and new media.

Everything is telling the public that life is very fragile and death is around.

The promotion of The God of Death is far from causing the sensational effect of The Blair Witch, but it has attracted a lot of attention. On the movie website specially established by the embassy film industry for The God of Death, there are a lot of people. The case of escaping an accident and dying again in an accident is extremely eye-catching.

Although it is unavoidable to be mixed with water in the middle, and there are many cases of falsehoods by propagandists, but it is covered up in many real cases, and the credibility is greatly increased.

At the beginning of December, the total number of visits to the Death Comes movie website has exceeded 8 million.

Ronan asked people to analyze the IP addresses of the visiting websites. These audiences are scattered all over the United States and are not concentrated.

This also shows that the huge publicity and marketing has pushed Reaper to many people across the United States.

Today, when the film market on the other side of the Pacific is far from rising, the United States is the world's largest film producer and the largest film consumer. Together with the European Union, it constitutes the vast majority of the world's film market.

Films that can seize the market in these two places will undoubtedly be successful.

How to push Death is Coming to potential audiences is the focus of publicity and marketing.

That means finding the right audience.

Ronan has never stopped investigating and understanding the market in the past two years. Even in these economically developed regions, one-third of the adults never visit the cinema. The core of the cinema audience is the movie enthusiasts. They watch at least one movie a week, which accounts for 40% of ticket sales.

In addition to the first echelon of movie enthusiasts, the second echelon watches a movie about once a month, and the proportion is about 40%.

After a new movie is released, it is the first echelon that really decides the fate.

These people will pay attention to the new movies released every week, find out a certain one they are interested in, and then buy tickets to enter the theater on weekends, contributing to the first week of box office for the movie.

The publicity and promotion of Death is Coming is enough to ensure that the information of the film will be pushed to the front of the first echelon crowd.

As long as the first-tier crowd can help Death Comes get a good first-week box office data, it will be easier to attract the attention of the second-tier crowd.

The schedule of Death is Coming is not good. In the week after the Thanksgiving holiday weekend, the Thanksgiving holiday will undoubtedly release a lot of movie fans' desire to watch movies, resulting in a lower market in the following weekend.

But this weekend also has the benefit of not having serious competition in the films that are also opening.

There is only one movie that started production on a large scale on the same weekend as Death Comes, Dark Crime released by Universal Pictures. Although the film starred Denzel Washington, it was heavily literary in style and did not have Too much market competition.

In contrast, the films released on the weekends before and after are much stronger.

The weekend before that has Doomsday and Toy Story 2, the weekend after that there's Giggolo and The Green Mile, and the weekend after that there's Must Boy.

The holiday stalls composed of Thanksgiving Christmas are as lively and crowded as the summer vacation stalls.

On December 1, all the copies released by Embassy Pictures were delivered, and the premiere of Reaper also kicked off.

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