The Best Entertainment Era

In the office of Shahai Entertainment, Ronan received the visiting Chris, and a blond middle-aged man accompanied him.

Ronan, this is Angel from Sony Electronics. Chris introduced the two of them: Angel, this is Ronan, the boss of Relativity Entertainment Group.

Hello.

Nice to meet you.

Ronan shook hands with Angel to say hello, and said a few words of courtesy.

You are a rare customer. Ronan asked his assistant to bring coffee, and said directly: Chris, what do you want me to do?

Chris smiled and said, I mainly want to congratulate you on the big sale of Crouching Tiger, Hidden Dragon DVD, and by the way, introduce Angel to you. Although the success of Crouching Tiger, Hidden Dragon has been revealed since last year, he still bears the pain. Can't stop saying: I'm at the Cannes Film Festival, I really should compete with you for the North American copyright of Crouching Tiger, Hidden Dragon.

Ronan spread his hands and said, It was what you didn't want at the time.

Chris shook his head and smiled, Forget it, I was wrong. Ronan, I admit, I'm far inferior to you in film selection.

Angel watched Ronan and Chris talking and laughing familiarly, and didn't interrupt rashly.

It was impossible for Ronan to neglect the guests. He waited for the assistant to bring the coffee and said, Mr. Angel...

Angel glanced at Chris and said, Call me Angel, Chris and I are good friends.

Chris was silent, neither acknowledging nor denying.

Ronan smiled and asked, What do you want from me?

Your company has recently sold two films, The Purge 2 and Crouching Tiger, Hidden Dragon in the DVD market. Angel said with a smile: Presumably your company has also seen the prosperity of the DVD market. .”

Ronan nodded slightly, and said, In the offline market, it is the general trend for DVDs to replace videotapes.

Angel first echoed: Yes, DVD will definitely replace video tape. Then he said: But the current DVD technology is not very mature, and the playback clarity is not enough. There is still a lot of room for technological development.

Ronan gradually realized that Angel was from Sony Electronics...

Angel continued: Sony intends to push DVD technology one step further and push DVD into a new era of high-definition audio and video.

I've heard of it. Ronan didn't pretend to be confused, and said directly: Is it Blu-ray technology?

Seeing that Ronan knew about Blu-ray, Angel didn't talk nonsense, and immediately said: Sony has teamed up with Philip and Panasonic to develop this new technology, and hopes to cooperate with your company in the future to launch Blu-ray disc movies together.

Ronan heard last year that both Sony and Toshiba are researching new DVD technology. If I remember correctly, it is the famous BD and HD format dispute.

Moreover, Sony and Toshiba have already launched a battle in Hollywood, because it is never these two companies that really decide the battle between BD and HD, or even the alliance behind them, but Hollywood.

Quite simply, in 2000, legal DVD sales directly related to Hollywood accounted for more than 70% of the world's total DVD sales.

Sony has only now found Relativity Entertainment, which shows that Relativity Entertainment has a limited share.

Ronan knew very well that he had to have a huge film library to have a say in such matters, and Relativity Entertainment had no confidence in this regard.

After thinking for half a minute based on his memory, Ronan said: Chris and I are friends, and we have had many pleasant cooperations with Sony. If Sony is willing to provide the necessary technical support, Relativity Entertainment is willing to continue to cooperate with Sony.

They are all smart people. Angel immediately heard the subtext in Ronan's words, and said with a smile: As for Blu-ray technology, as long as it can meet the listing conditions, we will provide you with technical support as soon as possible. Sony's existing or As for the movie equipment under development, as long as Relativity Entertainment needs it, you can contact Sony as much as possible, and we will provide the greatest possible equipment support and technical guarantee.”

We continue to work together, Ronan said.

Both sides are very satisfied.

Angel knew that Sony didn't pay much attention to Relativity Entertainment at first, because Relativity Entertainment lacked DVD content with the right to speak, and had never had any contact with Relativity Entertainment. The rental and sales market is also booming, and the new films being shot are extremely influential.

That's why Sony sent him over and offered some pretty good terms.

The two sides chatted for a while, Chris and Angel took the initiative to leave, and Ronan sent them out of the company.

It is quite beneficial for Relativity Entertainment to be able to continue to cooperate with Sony. Sony Electronics is one of the largest film shooting equipment manufacturers in the world and researches new cameras almost every year. The islanders have obvious technological advantages in this regard.

After the success of Titanic, even James Cameron is working with Sony Electronics to research new digital and 3D shooting equipment.

Ronan remembers well that the HD format failed in the end.

He forgot the specific year. Due to the lack of support from partners, Toshiba finally had to voluntarily abandon the HD format and join the Blu-ray camp instead.

On the surface, this format competition is the competition of hardware equipment providers such as Toshiba, Sony, and Panasonic, but behind them, the powerful force is the winner, that is, Hollywood producers.

To be precise, it is the six major film companies.

The huge film library resources in their hands is the most terrifying place.

Ronan specifically asked Chris about the goals supported by the six major companies. Sony Columbia definitely supports Blu-ray technology with Sony as the core, and Disney also expressed its support for Blu-ray.

Warner Bros. has made it clear that HD-DVD is the way of the future.

As for other large companies, their positions are temporarily unknown.

After all, these two technologies are still in the development stage and cannot be put into the market in a short time.

Like the big six companies, Ronan is always paying attention to the development of offline new technologies. The launch of each offline new technology means that the company's films can be packaged into new products and put into the market to benefit.

Offline new technology is equal to very attractive income. Even if the six major companies are lingering, after each new video technology is born, Hollywood film companies will dig out many old movies from the bottom of the film library and re-produce them with new technology Renovate and sell for a good price.

This is true in the past era of videotapes, LDs, and VCDs. Sometimes even old movies will be refurbished, a few of them will be compiled, and some extras will be added, which is called a special edition.

This is an incomparable advantage of movies, even movies from the 1930s have an offline market.

From the perspective of technology manufacturers, it is best for new technology to make money for them forever, until they think it is necessary to develop next-generation technology, but this actually conflicts with the interests of Hollywood, and Hollywood will not wait. , At that time, new technologies will be actively promoted.

It's hard to say whether the competition between BD and HD formats is driven by Hollywood.

At that time, one version will be released in BD, and another in HD. Anyway, the production cost of video discs has always been low, and you can get back the cost if you sell it casually.

Moreover, the size of the films on the disc is much larger than that of the theater version, and the market restrictions are not as strict as the classification of the theater, and many large-scale shots are filled with it.

Through these years of operation, Ronan also understood some rules of the DVD market, so when Monica Bellucci called and said that the director and producer of Irreversible Jasper When I met him during the Chinese New Year festival to discuss the distribution rights in North America, I immediately agreed.

For this film, as long as the purchase price is controlled and the hype is properly promoted, it can make money just by selling DVDs.

With any luck, it might even be released in theaters with an NC-17 rating.

The Beautiful Legend of Sicily also made some North American movie fans know Monica Bellucci, and some super-large-scale clips will be released at that time, and some people will definitely flock to it.

This is often the case in the cultural industry market, the more prohibited the more attractive.

At this time, the Resident Evil crew finished its location shooting in Europe and transferred to the studio of Warner Studios to shoot some interior scenes about beehives.

This is an external project belonging to Sandsea Entertainment. The direct director of the crew has always been Samuel Hadidah, but all the approval rights are in the hands of Sandsea Entertainment.

According to the original plan, the filming should have ended at this time, but when an action scene was filmed in early February, an accident occurred on the set. Milla Jovovich accidentally injured three actors and several behind-the-scenes personnel, including director Paul - Anderson.

And Paul Anderson was seriously injured, breaking two ribs.

The director was unable to work, and the crew had to suspend temporarily, and the shooting was delayed until March.

Fortunately, the crew was insured by the insurance company, and the huge premiums played a role. The Firefighters Fund paid a total of $3.2 million in insurance money to the crew and crew.

This can also make up for the losses caused by the suspension of the crew.

Perhaps because of bumping into Paul Anderson, Milla Jovovich hooked up with Paul Anderson, and the Wife Showman also began a more than ten-year road to show off his wife.

It is estimated that the filming will end by the end of April.

In the studio, Samuel Hadidah said to Ronan: The post-production is a bit troublesome, there are a lot of special effects shots, and it will take July to complete the production.

Ronan nodded slightly: In this case, it's not appropriate to release it in August.

Samuel Hadidah suggested: I don't think it's too hasty, leave a little more time for publicity.

Ronan made a decision: I will ask the embassy film industry to check the schedule and find a suitable time to release it next year.

Anyway, the second half of the year is impossible.

Alright. Samuel Hadidah seemed not too confident: Find a schedule with less competition?

Ronan also doesn't think that Resident Evil has the competitiveness of Hollywood's first-line, and said: Don't worry, it won't be put in the summer file.

The two chatted for a while, the filming ended for a while, and the actors came out one after another. Priyanka Chopra, who was wearing a black uniform, saw Ronan and hurried over.

She took the initiative to say hello: Long time no see, Ronan.

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