The Best Entertainment Era

Today, Arthur Malcolm entered the Fox Building.

In the office of Relativity Entertainment, Robert Lee said to Ronan: We don't know what to talk about, but Marvel has no other way to go.

Ronan paced slowly: How is Marvel's financial situation?

Robert Iger's business department has done a lot of work, he said: After Shahai Entertainment bought the copyright of Marvel's last batch of second- and third-tier characters with some real popularity, Marvel is actually gambling, betting that the comics industry will It's getting better, but they lost their bet, entertainment is diversified now, and pure paper comics will never return to their heyday in the 1970s and 1980s.

The comics industry is in labor pains and transformation. In fact, DC is no better than Marvel, but behind DC are Warner Bros. and Time Warner.

These three people all knew that Robert Iger didn't say much, but said: The copyright transfer fee did not turn Marvel's situation around. Now that the sales of Marvel comics have not increased significantly, and there is not enough capital investment, it is difficult to produce a breakthrough point. For general creativity and comics, Marvel has a loan, although not too much, but it has a problem with its own blood production, and it can support it until now, relying on the revenue share of the Spider-Man and X-Men series.

Robert Lee said: Because of this situation, I didn't spend much effort to convince Marvel's top management that even though they knew our purpose was not pure, Marvel needed to increase revenue sharing, and they had no choice.

Ronan said: Actually, Marvel can also hate us, and find a way to get back the copyright in our hands as collateral.

Robert Iger reminded: The failure of Daredevil has made Marvel seriously lack of confidence in the value of these second- and third-tier characters. Since we have to pull our faces to do things, those of us who have not made movies, how can there be first-line X Men of War and Fantastic Four have value.

The Avengers plan will succeed, Ronan is very confident, because of Ronan's relationship, Robert Iger and Robert Lee and others also believe this.

But their real dad doesn't necessarily see it that way.

In the Fox Building, the atmosphere in the reception room almost froze.

Those words were completely out of Jim Prowse's expectations, and he stared at Arthur Malcolm closely, as if he didn't believe that Marvel would do this at all.

As an executive, Arthur Malcolm knows the real situation of Marvel Comics, and knows that there are very few options for Marvel Comics.

Sony Columbia Pictures and Marvel Comics still cooperate,

The revenue sharing of Spider-Man is an important factor for Marvel to survive. At this time, it is harmful to Sony Columbia Pictures.

Universal Pictures' Hulk hit the street until he vomited blood, and there was no revenue sharing at all. Universal Pictures even transferred Hulk to Relativity Entertainment.

As for Relativity Entertainment, how can those second- and third-line heroes generate income without making movies? It's useless for Marvel Comics to find them.

The alternative is actually Twentieth Century Fox, and only Twentieth Century Fox.

Twentieth Century Fox has a mediocre relationship with Marvel, and even took advantage of the plight of Marvel Comics on Fantastic Four to sign a completely unequal copyright contract.

And besides Spider-Man, 20th Century Fox's X-Men 3 and Fantastic Four are also the closest Marvel superhero movies to release.

The Fantastic Four will become villains who do all kinds of bad things! Arthur Macomb said here, but his voice gradually returned to normal: Don't doubt this, the outline of the Marvel comics has been drawn up, and the four This villain will be killed by justice before next September!

Jim Pross squinted his eyes, remained calm, and said, Are you crazy?

Arthur Malcolm knows very well that Marvel Comics is indeed crazy, poor and crazy!

Jim Prose asked: You are doing this to hurt Marvel's own brand and supporters!

Arthur Malcolm's hands were trembling slightly: But it is also possible that a large number of people will not go to the movies because of the comics!

How much audience do you still have for your comics? Jim Prowse felt like he was facing a crazy representative of a crazy company: How much influence can it still have?

Arthur Malcolm clenched his trembling hands into fists, and he seemed to stop shaking: Marvel comics are not the same as before, and Marvel has nothing to lose. We are even ready for Marvel to collapse at any time, but in Before Marvel is finished, it is worth it to bite the person who cheated us.

After saying this, he stopped shaking completely: With such a high investment in Fantastic Four, if it fails, 20th Century Fox will have a headache, right?

Jim Pross is sure that the Marvel group is really poor and crazy!

If you do this, your children will be hurt the most. Jim Pross hopes that Marvel will be a little more sensible.

Arthur Malcolm said: We've all sold our children, and we care if they get hurt?

Jim Pross had a more serious expression, and said coldly: We are business partners, not enemies...

Arthur Malcolm interrupted him: Will there be a situation like Fantastic Four in normal cooperation? His tone was harder: Marvel Comics is only fighting for the benefits we deserve, and we are not greedy. Demand the same contractual terms as the X-Men.

Jim Pross no longer refuted or persuaded. He was silent for a while and said, I can't make the decision on this matter alone. I will submit it to the company. You need to wait for a while.

Anyway, let's stabilize Arthur Malcolm and Marvel Comics first.

Arthur Malcolm nodded first: Yes, Marvel can wait. He then said: I hope 20th Century Fox can give me a clear answer within five days.

This is not a trivial matter. Arthur Malcolm knew very well that even if Jim Prowse agreed, he would have to convince the relevant executives of 20th Century Fox, and even the board of directors.

Jim Prose stood up directly: I'm here today, I need to deal with this as soon as possible.

Arthur Malcolm shook his hand lightly: I hope to get good news.

The meeting ended here, and Jim Pross sent Arthur Malcolm out of the reception room, and returned to his office with a blank expression.

The crazy move of Marvel comics will definitely have a negative impact on the future Fantastic Four, but to achieve such an effect, it will take quite a long time for Marvel to go from comic creation to publication to the spread of influence .

Jim Pross picked up the phone, pressed a few numbers, and said, I need the latest information on Marvel comics that the company has, and I'll send it right away.

Ten minutes later, the female assistant with glasses knocked on the office door, walked in, and handed a thick document to Jim Pross respectfully.

Looking through it carefully, Jim Pross circled a few key points on the information and said: Let someone confirm the authenticity of these situations and the latest changes. I will reply before I go to work tomorrow.

The female assistant took back the information and quickly responded, Yes.

Jim Pross added: Let the public relations department go to New York immediately. If the situation is not going well, contact News Corporation and they will assist in handling it.

The female assistant replied again: Yes.

Jim Pross waved his hand, and the female assistant walked lightly, left the office, and started making phone calls.

A storm that changed the entire North American comic landscape has just begun.

Later, at Relativity Entertainment Company, Robert Lee pulled a suitcase and stood at the front desk of the company waiting for a while. Robert Iger, who was also pulling a suitcase, and Ronan, who was empty-handed, walked over together.

Ronan said: This is one of the key plans for the company's future industrial layout. They have lost their largest soft assets and mortgageable assets, and there are few alternatives.

Robert Iger nodded: Relativity Entertainment is not a few years ago. We are a big company with strength and a platform. They are in an awkward situation and it is difficult to refuse our kindness.

Bob is right. Robert Lee continued, They can't even sell their son.

These words are very speechless, but they are a portrayal of the real situation. In the 1970s and 1980s, who would have thought that one of the two major comic book giants in North America would fall into such a situation.

Ronan remembered very clearly that Marvel Comics once mortgaged the copyrights of dozens of well-known superheroes and borrowed the production budget of Iron Man.

What happened next is basically clear to those who pay attention to the film industry.

Even since then, there has been an additional commercial film law in the world, called Marvel Law.

Even many third- and fourth-line superheroes can be brought up.

It's a pity that in order to temporarily solve the financial difficulties and overcome the current difficulties, Marvel Comics sold the last valuable soft assets to Shahai Entertainment a few years ago. It is more than twice as difficult to mortgage and borrow.

Ronan felt that he had to be responsible, and he had to clean up the mess that Marvel had caused.

You are a professional, Robert understands the situation. Looking at the two right-hand assistants, Ronan said, You can decide how to do it.

Robert Lee's position is very upright: I am responsible for providing information, the real work and decisions, and it depends on Bob.

The smile on Robert Iger's face was the same as usual, and he said: I will try my best.

Ronan smiled and said, We must win Marvel, and I will continue to trouble Twentieth Century Fox with Marvel comics.

If copyright is entangled in these matters, it is unlikely to win, but if you bother 20th Century Fox, you will save them the trouble of always looking for relativity entertainment with great energy.

Wait until the future Avengers plan is launched, and then release relevant information this time. I wonder if the people at 20th Century Fox will jump their feet in anger.

Oh yes, and James Cameron and Avatar.

These should be done as early as possible, after all, no one knows what James Cameron wants to do.