The Best Entertainment Era

It is not only Ronan, Will Smith and Tom Cruise who have gained fame and fortune, but also the management and core employees of Netflix. A group of multi-millionaires and millionaires.

The listing brought Netflix not only sufficient development funds, but also huge internal incentives.

With relatively sufficient funds, Netflix's business in North America continued to improve steadily, and its overseas business expanded rapidly.

Especially in some markets that were basically zero before, now Netflix has established overseas branches to promote all businesses.

With the support of key funds, Netflix completed the layout of the entire EU market in July.

In addition, the Arabic branch has also been established, but it is subject to many restrictions. For example, all film and television works in the streaming media business must be reviewed before they can appear on the Arabic version of the website.

If an enterprise wants to enter the overseas market, it must first adapt to the overseas market, rather than let the overseas market adapt to you.

Netflix's public relations work in Russia has also reached the final stage, with a large sum of money pouring in, the Russian market has basically opened the door to Netflix.

In markets like South Korea, Japan and Southeast Asia, the Netflix branch has already been established, and related businesses have also started. In the absence of competitors, it is completely dominant.

Correspondingly, many websites that imitate Netflix sharing have sprung up one after another like mushrooms after a spring rain.

This is unavoidable.

In Ronan's view, Netflix also needs competitors.

A company without competitors is often the beginning of its death.

Of course, Netflix has already occupied an absolute leading position in the same industry, and will never let its peers who threaten itself appear.

Netflix's management, headed by Mark Randolph, was also salivating at the infinitely vast market, trying to enter, and made initial contact with relevant responsible departments by using the network that Embassy Pictures had cultivated there for many years.

Ronan didn't interfere. There are some things that Netflix people have to touch before they can understand.

This contact ended in complete failure. In the words of Mark Randolph, the possibility of Netflix entering that market is basically zero.

Not to mention that Netflix's current market value exceeds 50 billion U.S. dollars, even if it is a company worth 100 billion U.S. dollars, the market there is still an insulator.

Moreover, related businesses have appeared in the market over there, and they have received strong support.

Ronan is very clear that under normal circumstances, Netflix-related businesses cannot enter the market there at all.

This incident can also make Netflix's management deeply understand this point.

For some considerations, Ronan would turn a blind eye to many things related to that side, otherwise there might be a divine beast descended from heaven.

Another point is that Ronan emphasized at the meeting attended by Relativity Entertainment, including the senior management of various subsidiaries, that every overseas market must be respected, and in particular, no political remarks related to overseas markets should be made publicly.

If you don't understand, just keep your mouth shut and don't cause trouble for the group company.

otherwise,

At that time, don't blame him for dismissing people without showing affection.

Anyone with a discerning eye knows what's going on with the so-called American freedom, so don't make double standards too obvious!

Regarding this point, Ronan requested that the management of each company must communicate it to every employee of Relativity Entertainment Group in the form of official documents.

Of course, Relativity Entertainment has not cooperated with the NBA before, and will not have any cooperation with the NBA in the future.

The same goes for Netflix.

Later this month, Netflix reached an agreement with nfl to become nfl's only online live broadcast platform in North America.

In addition to the previously negotiated Premier League, Netflix Video already has the Internet live broadcast rights of the two ace games.

At the same time, Netflix is ​​still negotiating with UEFA about the copyright of the live broadcast of the UEFA Champions League.

While winning more content, Netflix reached an agreement with Comcast to officially expand the streaming media business to the set-top box on-demand of limited TV stations.

This also means that Netflix's programs can be watched on multiple devices such as computers, TVs, and smartphones.

Rich content, sufficient funds, and good user experience have all contributed to the rapid development of Netflix's business.

In addition to the traditional terminal channel business such as computers and TVs, Netflix has invested more resources in the promotion of smartphone terminals.

Today, the vast majority of smartphones that can be seen on the market have the Netflix app pre-installed on them.

Netflix has also entered Apple's software platform.

Also this month, affected by Netflix's hot performance after its listing, and the fact that it is almost a monopoly in the market, another negotiation that has not been interrupted has basically come to fruition.

Initiated by Netflix, more than 30 companies, including Samsung, Sony, Nokia, Motorola and many other mobile phone manufacturers, software service providers, telecom operators, and chip and hardware suppliers represented by Qualcomm, have carefully studied the market and After Netflix's Android company designed a new generation of open smart operating system, it officially decided to establish an open handheld device alliance, and established the Android operating system as one of the standards for the new generation of smart terminals.

Subsequently, the Open Handheld Device Alliance will conduct cooperation negotiations with nearly a hundred hardware manufacturers, software developers and telecom operators around the world.

Netflix was able to lead the establishment of this alliance, and of course it paid a high price.

For example, open source code, and jointly develop and improve the Android system with the Open Handheld Device Alliance and many partners.

Of course, if you want to use the Android system, you must obtain the authorization of Netflix, and the authorization is free.

But all Android systems will have Netflix's service framework.

Under the joint promotion of many partners, Android quickly passed the approval of the Federal Communications Commission.

Ronan will not only be satisfied with these, Android will win a wider market for Netflix on handheld terminals. In addition to mobile phone operating systems, Android will gradually expand to tablet computers and other fields, such as TVs, digital cameras, Game consoles, smart watches, etc.

In addition, Ronan also put people in touch with Steve Jobs, and if possible, he also wanted to bring Apple into this alliance.

Ronan also once again invited Steve Jobs for an interview.

Previously, Steve Jobs used his poor health as an excuse to avoid a situation where the king saw the king with Ronan.

In fact, their agents, Robert Iger and John Lasseter, met frequently.

In fact, Ronan also knows that there are advantages to not being there for a while. After all, the situation that may be involved between the two parties is very complicated.

If he and Steve Jobs fell apart, it really fell apart.

The king saw that once the king collapsed, there would be no room for change.

Therefore, both of them are waiting for the most suitable time.

It seems that in response to what Ronan said in the interview when he rang the bell, Steve Jobs sent a message through John Lasseter, thinking that next month will be a suitable time to have an interview with Ronan.

The exact time and place will depend on the situation.

Ronan knew that during this meeting, he and Steve Jobs would set the tone for many things that Robert Iger and John Lasseter had discussed for a long time.

The establishment of the Open Handheld Device Alliance is also good news.

In late July, Ronan also convened the first board meeting after Netflix’s listing, revealing more plans for Netflix’s future development.

Such as Netflix map navigation, Netflix live video and so on.

These are long-term plans.

Today's Netflix is ​​no longer the streaming media service provider it used to be, but an industry giant that has penetrated into the Internet.

At the beginning of August, Netflix announced its first operating data after listing.

As of the end of July 2005, Netflix had a total of 40.65 million registered users in North America and 19.65 million overseas registered users, of which the proportion of paid users was as high as 79%, and the number of monthly fee users exceeded 60% of the total number of users. two.

While Netflix continues to quickly attract new users, it has also shown sufficient customer stickiness.

Compared with Netflix, which is advancing rapidly in the financial capital market, Relativity Entertainment Group, as an absolute holding company, seems a little silent and continues to develop rapidly and steadily.

Starting from the acquisition of the copyright library of Artisan Pictures, Relativity Entertainment has not made any major moves in terms of expansion and large investment.

Although one film after another has been successful, including many projects like Peppa Pig that can reach hundreds of millions of dollars in annual income, Relativity Entertainment can only make money. After the huge cash flow flows into the company, it becomes Be quiet.

Only Ronan, Robert Iger, and Mary know best that the reserve funds accumulated by the group company can be mobilized at any time. In addition, the Bank of America, which has been cooperating with it for a long time, can provide large loans. Today's Theory of Relativity Entertainment can relatively easily raise and Mobilize billions of dollars in funding.

The Pirates of the Caribbean series is also an important source of cash flow.

From the release of the first Pirates of the Caribbean to the present, the net profit at the box office is only more than 90 million U.S. dollars, but with the two years of offline operations, the total profit has already exceeded 200 million U.S. dollars.

Many Hollywood companies announce the profits of their hit movies every year. The profit margins are ridiculously low. In fact, the data of many movies is the box office profits of the year.

The offline operation is a long-term operation, and not all statistics can be obtained every year.

Pirates of the Caribbean: Dead Man's Chest spent its fifth weekend in North American theaters, with a North American box office breaking through $400 million and a total of $412.15 million.

Overseas, the overseas box office of this film has also exceeded 500 million US dollars.

The film's global box office is on track to top $1 billion.

The third film The End of the World has also announced its schedule, which will be released simultaneously around the world next year's Independence Day schedule.

Unlike Netflix, which needs the support of the financial capital market, the film and television business has always been the largest and most stable source of income for Relativity Entertainment.

Therefore, Ronan will not relax in this regard.

Marvel Entertainment is an important part of the future of the film and television business.