The Best Entertainment Era

As Christmas gets closer and closer, the holiday file has come to its final climax, and various movies have begun to be released together, all wanting to get a share of the Christmas holiday.

Paramount Pictures' musical Dreamgirls has defended the consistent good performance of the musical film market recovery since Chicago, with nearly 30 million US dollars in North American opening weekend, and the heroine Beyoncé He gave one of the best performances of his acting career.

Since Big Machine Records became a wholly-owned subsidiary of Relativity Entertainment, it has been in constant contact with Beyoncé, but the success of Dreamgirls made Beyoncé instantly popular and added many new suitors.

It is not easy to win Beyoncé, and Big Machine Records faces competition from Sony Records and Universal Music.

But Relativity Entertainment took another approach, using the film cooperation relationship established with Chanel in the past few years, and placed a Chanel endorsement contract in front of Beyoncé.

As long as Beyoncé is signed to Big Machine Records, she will be the face of one of Chanel's fragrances.

The endorsement contracts of top brands have a huge effect on the addition of stars. Even as long as star actors have super-big-name endorsement contracts, even if the movies or TV works are unfavorable, they can keep their celebrity status from falling.

Beyoncé soon became inclined.

There's no doubt that Paramount Pictures and Beyoncé are the winners this pre-Christmas.

There are winners, and of course there will be losers.

Twentieth Century Fox was unfortunately one of the losers.

In recent years, I don’t know if it’s because of the relationship between Ronan and Relativity Entertainment, 20th Century Fox has a close relationship with epic and fantasy-themed movies.

However, the film released by 20th Century Fox this Christmas schedule has no direct relationship with Ronan and Relativity Entertainment.

Dragon Rider had a squib in its North American premiere.

Twentieth Century Fox, a quasi-first-line blockbuster with a production cost of up to US$100 million, only had a box office of just over US$20 million in the first weekend. It is not so difficult to get back the money.

Even, Cinema predicts that the North American box office of Dragon Knight will be around 70 million US dollars.

Before the Dragon Ball given to 20th Century Fox by Relativity Entertainment has shown its power, and before the dragon is summoned, 20th Century Fox itself fell hard.

Ronan got the news that James Murdoch rushed back to Los Angeles from London, England, and held a two-day meeting at Twentieth Century Fox.

But he is not worried that 20th Century Fox will give up Summoning the Dragon. Those film projects have already spent a lot of money. According to the operating rules of Hollywood film companies, they will definitely give priority to completing the film.

Abandoning a project in the middle will cost tens of millions of dollars in vain, but if it is completed, there is still a 50% chance that the film will be a success.

Warner Bros.' Superman Returns is a typical example.

I would rather continue to increase investment, even if the production cost is piled up to a terrifying 270 million US dollars, I will not give up.

Facts have also proved that 20th Century Fox has not given up on its plan to summon the dragon, and those film projects are still progressing steadily. The fastest shooting and production,

Ten Thousand Years Before History directed by Roland Emmerich and Pharaoh and the Gods directed by Ridley Scott will be released as soon as next summer.

Produced and distributed by Warner Bros., Blood Diamond starring Leonardo DiCaprio is also officially released.

The production cost of this film was as high as 100 million U.S. dollars, and it was released on a large scale like The Departed, but the box office in North America was only 8.64 million U.S. dollars in the first weekend. If Warner Bros. wants to recover the cost, it needs to rely on a long time to accumulate.

As we all know, Leonardo has always had a good vision in selecting films. Looking at his entire acting career, there are very few films that really lose money, and Blood Diamond is just the worst one among them.

The poor response of Blood Diamond also doomed Leonardo's fate to accompany this Oscar.

Having said that, Leonardo once won the Oscar statuette in a similar way to Martin Scorsese, relying not on the explosion of a certain movie, but on the accumulation of long time and qualifications.

It even reached the point where the academy itself would feel embarrassed if Oscar didn't give Leonardo a statuette.

Embassy Pictures basically ignored Leonardo in the public relations of Tom Cruise's best actor. Like Ronan's plan, the main target was Forest in The Last Dictatorship- Whittaker.

Its suppression method is the same as the award for When Happiness Knocks on the Door a few years ago. It is constantly emphasized in the media that The Last Dictatorship is an African film, and Forest Whitaker plays a Ugandan warlord.

Will Smith gained more power to speak at several black gatherings in Hollywood, and is also quietly exerting his own influence.

According to him, the black judges in the circle do not have a strong intention to vote for Forest Whitaker.

Ronan also roughly understood some of Will Smith's plans. Will Smith wanted to take advantage of Clint Eastwood's opportunity to discredit Spike Lee to compete for the position of opinion leader of the black community in Hollywood.

It's a good thing, and he's backing it up.

Will Smith has been greatly influenced by him, and through Will Smith, he can somewhat influence some black groups in the circle.

The general trend of social development cannot be stopped, but more benefits can be sought through appropriate methods.

On the weekend before Christmas, Relativity Entertainment also released a film, The Hangover starring Bradley Cooper and Seth Rogen, held its premiere.

Because the investment in the film itself is not large, and it is a typical shit comedy, the scale of the premiere is not large.

The industry itself is not particularly optimistic about this film, and they all think that even if it is a success, it will at most reach the level of Death Comes.

Before the official release, The Hangover also had an internal trial screening. It may not have produced many comedy films. Relativity Entertainment's internal response was mediocre. In the movie circle, shit, piss, and fart are also considered to be the lowest style, not even comparable to bloody horror movies.

Because Ronan manipulated the relationship of the script, this film is basically the same as the previous main plot.

This is a group play. The groom of the protagonist group will enter the church in a few days and marry the woman he loves. Hearing the good news, several of his buddies are sincerely happy for him and decide to give him a wedding. It was a bachelor party before marriage, so the five of them drove together to Las Vegas, the casino city, where they wanted to spend a crazy and confused farewell single carnival night.

Under the stimulation of alcohol, the five people fell into a drowsy sleep, but after waking up, they had no memory of what happened last night.

This is fine, but here comes the most troublesome problem. There are only four people left in the room, and the protagonist of the party: the groom Doug is missing! Even stranger, there was a tiger in the bathroom and a baby in the closet that didn't look like it was a year old!

Faced with such a chaotic situation, the other four were completely helpless, but they knew that time was running out, they had to figure out what they did last night, and the wedding was about to take place, they had to find Doug within two days, otherwise it would be even worse... Trouble is coming.

So they started to search for the truth of last night everywhere by mistake, but as things developed, they faced more and more difficult things...

The most successful part of this film is that it successfully integrated suspense elements into the comedy atmosphere of shit and shit.

Suspense is one of the most important elements of all narratives in a movie. It can make the recipient have expectations for the later part of the narrative due to curiosity, anxiety, anxiety or sympathy. When the audience sees a confusing event or finds an unresolved When asking questions, they will naturally have the desire to solve puzzles.

Under the operation of the embassy film industry, this film landed in nearly 3,400 theaters in North America on a large scale. To everyone's surprise, the word-of-mouth of the film after the release was completely different from the internal test screening of Relativity Entertainment, except for a few media who gave negative reviews. , most of the media gave the film favorable reviews.

The theme of The Hangover condenses the subconscious content of psychoanalysis, and shows the tendency of modern people to seek excitement and carnival due to mental depression. In terms of creative skills, the film adopts a civilian perspective and uses suspense to the extreme. It truly records the language in life and brings visual and psychological pleasure to the audience.

A media reporter's comment seemed very reasonable.

Every year in Hollywood, there are always some movies that are not favored by all parties before the release, and even criticized by the media and film critics during the test screening, but after the release, they can achieve very unexpected box office.

The Hangover certainly became one of them.

Three days after the first weekend, the film opened in 3,360 theaters. The box office on the first day of Friday reached US$17.54 million. For this film, which cost only about 25 million US dollars, the box office is so good that it soars.

What's even more astonishing is that they gave an extremely bold prediction. They believe that the final North American box office of The Hangover will exceed the $250 million mark!

You know, the total investment of this film is only 50 million U.S. dollars including the cost of publicity and distribution.

A surprising movie, Nothing new in the plot and hilarious dialogue, The whole person is intoxicated in the movie and can't extricate himself, and the various plots are constantly in the mind, The movie itself is really funny, It’s not deliberately contrived, it’s not moaning, but its performance is also surprising”, “It’s really a great satisfaction!”… Although the media’s evaluation is generally conservative, the overwhelming word-of-mouth given by the audience has already explained the strength of this R-rated comedy. A must see.

Before Christmas, Ronan left Los Angeles.

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