The Director of Music Department
Chapter 928: Rush rush
"Crazy Max Fury Road" naturally cannot be as wide as a family movie.
In the same way, this movie can't be separated from a category after all. After all, the audience is limited. If you don't like this style, you won't force yourself to like it. But the publicity of the film is to arouse the interest of potential audience groups, and pull the audience as much as possible to unlock the pockets of the film.
Propaganda, if you want to attract audiences to the cinema, most of the time, they report good news but not bad news. What is accusation?
This is it!
For example, the TV network under the Mina Group, when interviewing movie fans, actually selects fans who are more enthusiastic about the movie.
Instead of going to a lot of interviews with fans who don’t like this movie.
This is the accusation.
And are these interviews important? It is undoubtedly very important, because these interviewees, first of all, they are true fans, and they really like the movie.
Therefore, their answers, to a large extent, can represent a group's perception of the movie.
Of course, they didn't look at the movie from a professional point of view. Most fans actually watch the movie without thinking.
But the evaluation of these people will attract many ordinary audiences.
"There is no dog-blood bed scene before the war, or even love. But it's cool. It's always cool to watch, and it's violent all the way!"
One after another, fans appeared in the camera. Tell the reason you like it.
"There was no such thing as the protagonist's forced mouth shots and sensationalism before the war. There was no dogblood that ran to the side to roll the bed sheet. She was so cool. She didn't need love. She was herself, Anne Corin This look is more attractive than her **** look!"
"There is no pig teammate to increase the difficulty of the protagonist. The key is that the enemy is just as cool. To be honest, it's the first time I saw the villain. They are all so crazy, but they make people feel very cool, yes. The villain is cool too!"
"It's not unscientific, you can't die, you can walk around in a rain of bullets, but this is even more exciting. I can't bear to leave for a second, for fear of missing any shots.
"This is a sci-fi blockbuster, but there is no exaggerated anti-physics action scene. That kind of driving into a plane is enough! Those chariots are so cool, and the car overturned is so cool. It's done. Don’t pretend to be compelling, don’t be cool, but pretend to be compelling, even cooler!"
"Not deliberately at all, everything seems so taken for granted, Scott Johnson, Anne Corin, we don't know at all, as if they are the characters in the movie, Max and Ferrosa!"
"There are no memories of chirping or even a word of nonsense. Women will not forcibly drag their legs in a daze or scream in an emergency. Everyone is doing their best to survive..."
"Some are just doing it! Do it! Do it! Cool from beginning to end!"
And the publicity methods of the film, of course, are more than these.
For example, "Mad Max Fury Road" hits "This is a completely real shot film!"
Don't underestimate this gimmick, this gimmick can also attract a lot of audiences.
In the film promotion, some hypotheses are extremely true. This is a method used by the film circles all over the world.
The entire crew also had a tacit understanding of this.
In fact, is "Mad Max Fury Road" really a completely real shot? Of course it’s impossible. In fact, many places are actually shot in real scenes, but there are still some places where it is difficult to shoot in real scenes.
But as long as most of the scenes are actually filmed, the slogan of this promotion is fine.
In fact, most viewers don't care too much about this. They only think that it is cool, and they only think that high-tech movies that are higher than those high-tech movies are so cool!
Of course, as I said before, this movie may indeed make most people applaud.
But in the same way, there are many people who don't like this movie.
It's just that the publicity aspect must definitely focus on highlighting the voices of those who applaud.
On the contrary, the doubts were drowned out, but it does not mean that no one criticized!
Although few, but there are.
After all, Matsumoto Global and Mina Group, although the two giants in Hollywood, have a lot of resources and are very powerful.
But Hollywood has not only two giants, but six!
Therefore, although most of the time, everyone will maintain a tacit understanding, unless there is direct competition in the same period, otherwise, other giants will remain restrained if they deliberately harm others and disadvantage themselves.
After all, you do it now, and they will do the same when your movie is released.
But even so, competition must still exist.
Even if it is not at the same level, the opponent definitely doesn't mind adding a bit of blockage to this movie!
For example, MBC television network under another giant Myrak Group, in the program, found a few film critics who did not like the movie to produce a special program.
Of course, they also know that doing so may not have any impact on the movie, and MBC TV network, it is reasonable to do so, because some people watch well-reviewed programs, but badly-reviewed programs also have People look.
As for whether the reverse is actually to promote "Mad Max Fury Road"?
so what?
Anyway, their ratings have not made less!
A movie with zero negative reviews is actually not necessarily a good thing sometimes.
Just like a star, the person who has always been created is White Lotus, without any negative news, then the same, the cohesion of the fans of this star may not be much stronger.
for example.
In fact, there are many stars in Hollywood, all of whom have a "dead enemy".
Yes, this "dead rival" usually has a small gap between the two.
And they usually have a good understanding between them.
Make each other's external relations into rivals, and then confuse each other when there is nothing to do.
Even mobilizing fans to fight each other, not only will not reduce their popularity, but in many cases, because of the existence of such a rival, the fans will be more cohesive.
The same is true at home.
Many celebrities, why often make their fans confuse each other, although sometimes they can’t help but end up overshooting.
But what you have to admit is that only fans of celebrities who have been tortured with people can improve their combat effectiveness.
Why are those fans of traffic stars so powerful?
Don't talk about fanfare, in fact, because they often fight, many people don't even fan the star, but they like to follow a group of people to fight another group of people.
Therefore, it is not a good thing for the whole people to have zero negative reviews. Otherwise, how could it cause controversy?
Otherwise, why do some people buy negative reports on their own?
Just to create controversy and create topics!
Although "Crazy Max Fury Road" has not yet reached the point where you need to buy bad reviews and make controversial topics, it is not a bad thing to have some bad reviews!
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