The King of Variety Entertainment

Yang An entered Li Hongyuan's director's office, and the two chatted casually about the review, knowing that this was a formality.

Director Li said: There are two reasons why I called you here. One is that there are many photos and news on the Internet. They are all clips of your recording programs at the train station, Binjiang Park and other places yesterday taken by citizens. Everyone only knows a little bit about it. , but some people speak very badly, saying that you are robbing things in public and adding pictures, which may not have a good impact.”

Yang Andao: Thank you for the leadership's concern. None of my programs lack rumors. When we were recording the program the day before yesterday, Sha Bei was almost hit by a car. At that time, there were people who felt sorry for it on the Internet, saying why didn't he Crashed to death, who do I ask for reasoning? Don’t worry, most of the Internet is concerned, as long as the mainstream media doesn’t maliciously spread rumors, it’s just a small-scale spread in Moments and Weibo, it doesn’t matter, after the show is broadcast, everyone will Understood.

Li Hongyuan said with a smile: I just remind you, as long as you know it in your heart.

Yang An nodded. He has been keeping a close eye on public opinion and publicity. The marketing department of Enron Company has a special crisis public relations team, which is responsible for dealing with all kinds of negative news on the Internet. Can't even reach the lowest level.

Li Hongyuan opened the drawer and handed over a file: The second thing I want to ask you is that the Japanese TV station has a grand celebration on New Year's Day. This year is their centennial celebration, and the Japanese legal holiday is New Year's Day. This celebration The importance of the celebration is similar to our Spring Festival Gala of various David TV stations, and the influence is still very large. In addition, they invited the heads of many domestic TV stations to visit Tokyo, travel, and hold several seminars. my country, Japan, South Korea and other well-known broadcasting organizations in Asia jointly organize the event, which is very large in scale and high in level.

Yang An opened the brochure, and here are some materials, as well as the promotional introduction of the event, and laughed: This has nothing to do with me, right? It's all about the TV station and the broadcasting platform, I'm just the production company.

Li Hongyuan introduced: A director of the State Administration of Radio, Film and Television took the lead. CCTV, Zisong, Lanhai, Huangmang, Jinshi, Shenzhen, and our Red Maple, seven top TV stations have sent people. Our station only has two places. , I was originally Director Li of Hongfeng Jingshi and I, but my plan has changed, and there are other arrangements for New Year's Day. After much deliberation, I still want you to take my place and go to Japan.

I have no interest in going to Japan. When recording Running Man, I went to Yokohama and Tokyo three or four times. That's it. I would rather rest at home on New Year's Day. Extreme Challenge will be broadcast on New Year's Day. rate!

Yang An declined, he really didn't want to go, mainly because he was a little tired, not because he had any big prejudice against Japan.

Speaking of this, by the way, as a producer who focuses on variety shows, Yang An’s political stance is neutral. Wherever there is a market, he will export Chinese TV culture there. For example, the Philippines is in international politics. Such a scumbag, he will not easily say that he will completely give up the Philippine market. On the contrary, he has already exported six variety shows to Southeast Asian countries.

For example, the international version of thevoe in Southeast Asia, the miniaturization of the localization of Southeast Asian countries in I Am a Singer, and the seven-person global adventure tour of Running Brothers. Cultural export is what Yang An has been doing. Through these programs, Like the Seven Running Men, they are basically well-known all over Asia, and fanatical fans will pick them up at the airport wherever they go.

As for money or not, it doesn't matter. The Bollywood version of thevoe in India only received tens of millions of copyright fees, but he insisted on inserting a Chinese-Indian singer as a mentor. The selected students and adapted songs are many. They are all relying on the Chinese style, this is Yang An's nirvana to expand his influence and promote Chinese culture.

Not to mention South Korea, Hanyuxing has become a super-large Korean entertainment company that can compete with S Corporation, and now it is seeking to establish an independent TV station,

Maybe in the not-too-distant future, Yang An will also have his own commercial TV station.

Only Japan, the situation is too special.

thevoe has been unable to enter the Japanese market for a long time, and can't find any interested local partners. KTV is something invented in Japan. KTV competitions, private staton, and cdtv are all super old music programs. Every year, there are music awards, music There are so many programs that are saturated and exploding, and the singer mining method is very mature. The low-efficiency mining method of talent show can't attract brokerage companies at all. Yang An's thevoe and I'm a singer can enter the Japanese market, unless he spends money. !

As for variety shows, although the level of daily variety shows in this world is not very good, Japan is an extremely closed market. Imported programs such as Running Brother are only available on Yahoo! Therefore, in summary, in Yang An's global expansion plan, Japan alone is not easy to break through in the Asian market.

Li Hongyuan said: I asked the liaison officer in charge of the contact. They actually want to contact you a little bit. I know that the first production center of the TV station has a good relationship with you. This time, it is their international TV station department that hopes you can go.

International TV?

Yang An was even more confused. He asked, Don't you understand the international station? Japan's earthquake quick report, Fukushima nuclear power leak, all kinds of Japanese news, anyway, it's Japan's suffering, Japan's misery, and the Japanese people's dire straits. ah……

It's like the Japanese are abused little wives, right?

Li Hongyuan joked: However, the international channel also has a selection of Japanese public opinion, which is a good program to promote Japan. There are also comprehensive programs, music, sports, children, etc. They are looking for you, of course, hoping to improve the variety show. In fact, the influence ability is still very strong. There are more than ten agency TV stations in the Asia-Pacific region. If you expand overseas markets, you can get in touch with them. You are expanding overseas markets now, and you are cooperating with CCTV International, right?

Yang An nodded and said: My cooperation with CCTV International is only part of it. In comparison, I prefer to directly sign cooperation agreements with local TV stations in various countries. You also know that after CCTV is in hand, hehe...

Hehe... Li Hongyuan laughed, saying nothing: Is that the deal? Shall I help you report your name?

Yang An thought for a while: Don't worry, I'll go back right now, check the itinerary, and call you back before I get off work in the afternoon.

After leaving Hongfeng Radio and Television Building, Yang An didn't think much about it. After returning to the Anran Grand Theater, several company executives were already waiting for him.

Everyone discussed for more than an hour, researched the invitation letter Yang An brought from Li Hongyuan, and the distribution of TV station materials they collected over the years, and chatted with friends from the documentary channel over there, and generally agreed with Yang An going to.

But the time is too tight, four days later will be New Year's Day, and the second is that Yang An can't spare time on New Year's Day, and there are various things such as evening parties and the premiere of Extreme Challenge.

In the end, the compromise method was to arrange Yang An to go to Tokyo on January 6 to participate in a seminar hosted by many TV broadcasting platforms in Asia. He participated as a legal representative of a well-known independent production company and got a 15-minute speech opportunity , he wants to make his own judgment and interpretation of the prospects and development of the TV industry as a successful overlord of variety shows.

The seminars are basically based on theory, but the xenophobia of Japanese academic circles is world-renowned, and they are aimed at all foreigners. After Yang An got the invitation from there, he felt a little bit difficult.

Let me guide the development of the Japanese TV industry? Isn't this nonsense? If I dare to say this, I will be bombarded by the Japanese in the audience every minute. How can they listen to a foreigner?

Yang An didn't expect to be kicked out of the stage at that time, and he resisted this part a little bit.

But Dang Jie insisted on doing this: Mr. Yang, you are already very well-known in the Asian TV industry, and Europe and the United States also have a certain influence. Only Japan can't get in. This is a hard bone that always needs to be chewed. It’s good to have a bite and get a feel for them. Running men, a competitive program, has gained a good reputation in Japan, and if you can get the broadcasting license this time, you can broadcast Extreme Challenge at the same time!

That's right, for the sake of Extreme Challenge, I also recommend you to go to Tokyo.

There seems to be a problem with the funding this year. They had a 10 o'clock news program that mocked the leaders of the opposition parties, which led to a reduction in the Japanese National Assembly's budget. You are a big money maker and rich man from China. Although you can't Make money by introducing sponsors, but if you form a production team and independently produce programs, it will actually increase the production cost in a disguised form. You can invite more stars and artists and produce better program effects. They need you That's right!

Maybe they deliberately gave Mr. Li a sum of money in order to see you in Japan, and let the spot come out!

Don't guess, don't talk nonsense about things that have no roots.

Everyone had a lively discussion. After many considerations, Yang An finally agreed to go to Japan. The world of Asia is booming, but Japan and North Korea cannot enter the market. There are two flags missing on the territory. How can Virgo live? Yes, Japan still has to try to chew on it.

Things are arranged by the people below, and New Year's Day will come in a few days.

Yang An spent the New Year ringing the bell at the Red Maple TV New Year's Eve party. The four of them took the stage at the same time, sang a song together, and sent New Year's blessings to the people of the whole country.

On January 1st, the legal holiday, the first episode of Extreme Challenge will be broadcast in the evening. To be continued. ...For those who read books, you can search for Blue Book Bar, and you can find this site in the first time.