The King of Variety Entertainment
Chapter 768 Let Fuji TV Bleed 3 Tons!
On January 6, at 9:00 am, Yang An boarded an international flight to Tokyo. He was going to participate in the TV industry seminar hosted by the TV station tonight, and he had a 15-minute speech.
This is a grand feast between TV stations in many countries in Asia. The content of the exchange and discussion is not only variety shows, but also TV dramas, movies, news, music, documentaries and other TV programs. Yang An has a chance to speak, just because he It's just the best producer in Asia in the small sector of variety shows.
It is necessary to give a brief introduction to the Japanese entertainment circle first, so as to better understand Yang An’s trip to Japan. This is also what he learned when chatting with Yao Ning and others in the teahouse on the day of the premiere of Extreme Challenge on the 1st. Enron has also done a lot of research on the Japanese entertainment industry, and its evaluation of the Japanese entertainment industry can be summed up in one word as independent ecological circle.
First of all, Japan has an extremely mature entertainment system. Not to mention the ACG anime that has swept the world, the music market ranks second in the world, like the national boy group Lan, they only sell physical records in China without going abroad, and they can easily sell them in a year. If you pay 100 million US dollars, and look at the mainland market, the annual output value of physical records in the country is only 600 million yuan. This is the difference in the general environment.
In addition, Japanese artists compete for strength, singing skills, and acting skills. They rarely compete for their legs and appearance. Many Japanese stars are mostly ugly, like Miss Japan every year. In addition, there are some political propaganda reasons, which make it difficult for Japanese artists to enter the Chinese and Korean markets, so they are proud, xenophobic, and more like entertaining themselves. In the end, the Japanese entertainment industry has become an independent ecosystem. When I got out of the door, my little life was quite nourishing.
Variety shows are a kind of entertainment. The unique environment makes Japanese variety shows a niche type. Coupled with Japan’s grading system, a large part of the heavy tastes of Japanese variety shows late at night are created by fighting each other. The competition in the variety show industry Quite intense.
On the plane, Yang An watched several clips of daily variety shows provided by the TV station. In Japan, indoor variety shows dominate the world. Food, chat, spoofs, and talk shows are the most popular.
Then there are idol variety shows, such as the programs related to Arashi and akb48. They are idols, singers, and variety show hosts. This is a rare and beautiful program in the Japanese entertainment industry.
Of course, there are also outdoor variety shows, but there are very few such programs, and they are niche in variety shows. The strategic department of Enron Company has carefully collected information, and then synthesized the information provided by these domestic TV stations. This time Yang An went to Tokyo to target outdoor entertainment. Variety show is coming!
Arriving in Tokyo at noon, the time difference is only 1 hour, so Yang An can go straight to work.
The person who picked up the airport was the organizer, the staff of NHK. At Yang An's request, they first went to the hotel where they were staying, had dinner, and went directly to the TV station headquarters to meet.
From the perspective of the status of the TV station, the TV station is similar to China's CCTV, followed by the five major commercial TV stations. In the variety show, these commercial stations are all strong opponents. The market share on the Internet, looking for opportunities to cooperate with Yang An.
President Masato Takahashi greeted Yang An’s team, skipped the details, and went straight to the topic in the afternoon, led by Vice President Takeshi Morita, with translators, lawyers, and senior TV producers on both sides. A total of ten people helped Yang An An analyzed the current situation in the Japanese variety show industry.
The translator introduced by Yang An's side: The most popular variety shows in Japan are talk shows. The ace talk variety shows like Yao Ri Ye Wei Yang are dominated by NTV Japanese TV station. Idol variety shows and funny variety shows are the strengths of cx Fuji TV. The outdoor variety show Fuji TV stations are also involved, and tbs Tokyo Relax also has a lot of funny variety shows, of course anb TV Asahi is the largest in the music category, and finally tx TV Tokyo in the creative category, these are all the information of the five commercial TV stations.”
In the Chinese-Japanese data sheet, the programs of several major commercial TV stations, the intricate relationship between TV stations,
Under the instruction of the interpreter, Yang An, the competitor of the same kind of key variety show, quickly understood.
In China, the strategic department analyzed the Japanese TV industry for Yang An, and made a classification of several major TV stations from a political point of view. The position is inclined to China, but after all, they are also Japanese, and politics is only an auxiliary factor for Yang An to think about problems.
The best partner is of course anb TV Asahi, which is an extreme left-wing pro-China faction, but their strength is still a little bit weak, and most of them are middle-aged and elderly audiences. The variety shows that young audiences watch are the kind that destroy the three views and have no integrity. The gossip program was voted the first place in The Most Unsuitable Program for Children in Japan, and Yang An couldn't even piss in the same pot.
The second is tx Tokyo TV, which is on the left side of the middle, which mainly focuses on creative variety shows, but its strength is the weakest.
Also in the middle, let’s not talk about this, the Forbidden City and Silk Road filmed are so beautiful, the TV station was called a traitor by the extreme right forces in Japan.
Because in Yang An's programs, idol variety shows, funny variety shows, and outdoor variety shows are basically these types, and the biggest competitor is Fuji TV.
Fuji TV is a hell of a place. Its owner is Nihon Sankei Shimbun, which is a well-known far-right media. The variety shows of Fuji TV happen to be Yang An's strong point, so Yang An thinks that the gap should be here. If you want to open the gap, of course you have to hit it hard, directly tearing a big hole, causing Fuji TV to bleed three tons, well, this is just interest.
Yang An's think tank has been set up, and the target must be Fuji TV.
But there is still a small problem over there. Takeshi Morita explained, and the translator introduced: It is not a commercial TV station. It relies on the state's finances for food, so it cannot have obvious political inclinations, nor can it broadcast any commercial advertisements or receive any sponsorship. Also Yes, Prime Minister Abe installed some extreme right forces in China before, which had a great impact on his work, so they are now proposing a compromise plan, I hope you can consider it.”
Yang An nodded and said, Say it.
The interpreter listened for a while, and said, They want to woo TV Tokyo tx to join. It depends on whether you agree with this plan. If you agree, Vice President Morita can contact the person in charge of tx to come and discuss it.
When Yang An heard this, he immediately felt troubled, and they all hesitated, talking in low voices.
Although tx TV Tokyo is one of the top five commercial TV stations in Japan, it has the lowest ratings in ten thousand years. The budget is extremely limited, and it cannot afford big-name stars. The quality of variety shows is very poor, but the cartoons are very good. of.
What troubles everyone is that this TV station is so funny that there is nothing to say.
When Abe was talking about national defense issues, other TV stations were broadcasting live, but TV Tokyo insisted on showing Ultraman.
A Japanese reporter was killed by the terrorist organization 1s1s, and other stations were broadcasting related news, but TV Tokyo was broadcasting celebration songs.
The 6.2-magnitude earthquake in Tokyo, such a big disaster, other stations are making emergency announcements, guiding the public to evacuate, and reporting the earthquake disaster, but Tokyo's local TV Tokyo is still continuing to broadcast advertisements.
Japan’s bid for the Olympic Games was successful, and people celebrated throughout the day. Other channels are broadcasting live, but TV Tokyo continues to broadcast TV shopping advertisements, which are still the familiar advertisements selling necklaces. You don’t need 998, you can have pure natural pearls for only 98 yuan necklace.
The other station broadcasts the morning news, and it broadcasts anime banned under the age of 18.
Another station pays attention to unexpected events in Japan's political arena, and it broadcasts Naruto.
There are too many such things to mention.
This kind of extremely principled pig teammate, from the president to the executives, has all the weird ideas, how can you expect him to know how to be flexible? If the cooperation is successful, Yang An can basically say goodbye to the broadcasting rights, and will definitely be controlled by others.
Yang An felt a headache and waved his hands: First, please ask President Morita to call the people from TV Tokyo, and let them discuss a plan for me to see.
As the translator said, Vice President Morita asked everyone to wait politely, and signaled his assistant to call for someone. Five minutes later, Mr. Shigeru Yamaguchi, the person in charge of tx, came to meet everyone. This is also a man in his 40s. The vice-president of TV Tokyo, with a short stature, is in charge of the content of the life department of TV TOKYO, and he also manages variety shows.
Yang An and his team couldn't say a word, and waited patiently for the other party to discuss. However, the two sides obviously discussed it in advance, and proposed a plan five minutes later, and the translator explained it to Yang An and everyone.
I don't know what these Japanese people think, they can come up with such a weird plan, but Yang An and the others have the word serve written all over their faces.
First of all, tx Tokyo TV cooperated with Yang An to jointly develop a competitive variety show. Its main competitor is Fuji TV's Everyone is Escaping. Street survival reality show variety show.
Then, it was jointly promoted and introduced in cooperation with tx, using some small technical means in the Japanese TV industry to evade policies and regulations, and it was broadcast on international channels and tx's overseas channels at different times.
Finally, there is the issue of copyright and interest. You must own part of the copyright, but you cannot make money through the program. Commercial TV station tx owns part of the copyright and can make money through the program. Yang An, the main producer of the program, owns most of the profit, but the profit in Japan must be All are obtained by tx, and tx will give special subsidies through the method of cooperation and introduction, and the overseas benefit distribution plan will be discussed by Yang An and tx.
Yang An was dazed, and the lawyer beside him told him, In one sentence, they don't do anything, but they still want to make money. They typically want to be a sign and also want to set up a memorial archway.
Hit the nail on the head!
It seems that this broadcasting license is not easy to get! To be continued. ...For those who read books, you can search for Blue Book Bar, and you can find this site in the first time.
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