This AD is too stable

Taishan Stadium is too big.

After this game, Lu Ziang did not meet with Bai Chuxia again.

After just a few words on the phone, the two took their own flights back to Shanghai.

…

"Old Lin, it's not that I'm not flexible. But you know, the equity structure of our EDG is very simple. The big boss doesn't need this little money."

In the office of the general manager of EDG, Abu held his phone and explained helplessly:

"Since the end of the regular season. Our club has a large number of manufacturers coming to discuss cooperation every day, but so far, we have not accepted any of them."

Lin Jun on the other end of the phone frowned, thinking, isn't this just waiting for a price?

But he has seen the offer.

He thinks that the prices given by these catering brands are still very sincere.

And they don't allow you to shoot promotional videos or cooperate with manufacturers in publicity. Just print a logo on the team uniform.

This is a very common soft advertisement in the sports industry, especially in the e-sports industry.

Take last year's champion team IG for example. This year's team uniforms are almost covered with dense brand logos.

Some e-sports peripheral manufacturers not only need to pay advertising fees.

They also use trucks to deliver their own brand peripherals to the IG club.

Keyboards, mice, headphones, e-sports chairs, monitors, chassis, graphics cards, memory sticks, mechanical hard drives...

Almost all computer peripherals are covered, and even printers have to be involved.

The players wear custom brands sponsored by manufacturers from head to toe.

For many leading manufacturers, e-sports is a hot industry with explosive traffic, priority, and cost-effectiveness that cannot be compared with celebrity endorsements.

Lin Jun thought about it in his heart.

Although he is from the official LPL side, he also loves e-sports.

Most importantly, he is a pig.

"Abu, we are old acquaintances, I won't beat around the bush. I have sent you the brand's quotation. As for the referral fee, we will split it 7/3, you 7 and I 3."

The e-sports industry was small in the early years, and everyone was doing it for love.

To put it bluntly, it is a typical grassroots industry. Now, thanks to the development of the times, the e-sports industry has become a hot industry.

And the people who are doing well in this industry are basically the first batch of people.

Lin Jun counts, and Abu counts.

After listening to what the other party said, Abu did not reply immediately, but opened the file sent by Lin Jun on the computer.

"Fuck!"

After reading it, even Abu couldn't help but swear.

Before any business cooperation is established, both parties will do their best to fight for each other's interests.

Therefore, professionals are needed to intervene, negotiate, consult, and find a balance point that both parties can accept.

To seek the possibility of a "win-win cooperation", it is possible to achieve cooperation in the end.

When Lu Ziang signed the live broadcast contract, he was able to get a contract far exceeding the market price, which was actually a coincidence among coincidences.

Without the background of the two major platforms, Shark and Wolf Fang, there would be no possibility for Abu to wait for a price.

But this offer and requirements really surprised Abu!

He has recently contacted and negotiated with a large number of manufacturers. These capitalists are very shrewd. The price seems high, but EDG has a lot to do.

Overall, it is actually these bastards who are taking advantage.

The requirements of the big boss are very simple. As long as it is an equal cooperation, there is room for negotiation.

If it is too arrogant, then even if EDG holds the traffic in its hands and does not cash it out, with his strength as Aideju, there will be no problem at all.

Abu has extremely high authority in business cooperation.

Since the big boss gave him this authority, he must also keep a good gate for the club.

"See? Very sincere, right? These catering brands are not actually capital. It's mainly because of the explosion of KFC orders tonight. These wolves smelled the smell of meat."

"The information I gave you shows a total of 29 brands. Their requirements are very simple. They just need to print the logo on the clothes, and the contract period is only one month."

"They are also gambling. This sponsorship is just picking up money for free."

"The average price of the brand is 1.5 million, a total of 43.5 million. I also have an introduction fee, 50,000-100,000 per company. This is also a lot of money."

Lin Jun said sincerely.

Abu didn't respond. He didn't care about the introduction fee. This is a common thing in any industry.

The club will not care about this kind of thing. After all, someone's landThere will be interests involved.

But to be honest, this 40 million is not a small amount, and there is only one month.

It is basically equivalent to giving money.

This money can be divided into parts to the players, which is definitely a huge encouragement for them!

"Then you can set up a meeting and have a good chat about this matter. Regarding the referral fee, we will split it in half. I am very grateful that you can remember me, your brother."

Abu said with a smile.

"You are polite. Since you have already thought about it, I will do it now. After all, the finals are about to start. Those guys are very anxious. It should be finalized tomorrow!"

Lin Jun said with a smile.

KFC's APP and mini-programs crashed several times tonight.

And all this is thanks to the game between EDG and IG.

It also confirms one thing from the side, that is, the huge traffic of LPL events is extremely valuable.

...

It was late at night when Lu Ziang landed in the Magic City.

Abu came to pick them up at the airport tonight. On the one hand, he wanted to show his appreciation. On the other hand, he also wanted to take the opportunity to discuss with the players about the logo printed on the uniforms.

In the nanny car, Abu first congratulated everyone on their triumphant return, and at the same time gave each player a thick red envelope.

Lu Ziang touched the bulging red envelope. Judging from the thickness, it should be 10,000 yuan.

"Thank you, President Ji!"

"President Ji, you have worked hard. You came to pick us up at the airport so late at night."

Everyone said in surprise. Although 10,000 yuan is not much for them, it is a token of their heart and has a special meaning.

How many people would dislike that they get too little reward?

Even Lu Ziang was a little moved.

He has been in the RNG youth training camp for almost two years, and he has never seen what the red envelope looks like during the Chinese New Year.

He just received a box of canned Wanglaoji.

"By the way, let me tell you something. I apologize to you first. I'll make a decision for you. After you accept the endorsement, starting from the day of the Spring Finals, for a period of 30 days, you must all wear the uniforms with the manufacturer's logo."

Abu finished speaking in one breath, his tone was extremely sincere.

Several people were a little surprised. There was no need to discuss this matter with them, let alone apologize...

Abu also knew that it was unnecessary for him to do this, but his management thinking has changed quickly over the years.

Running an e-sports club is not like running a business. Sometimes the interest card is unreliable. Only by combining the emotional card and the interest card can you achieve twice the result with half the effort.

He hopes to build the current EDG like a big family.

Besides, these players are young and inexperienced. Abu really treats them as his own children.

"It's okay, I have no objection." Meiko said with a smile: "This is a good thing, I am not opposed to endorsements at all."

Qijiang also nodded: "No problem."

The others also nodded one after another. They had no reason to refute this. It really made no difference whether the team uniforms had logos printed on them or not, they would all wear them anyway.

"Well. Thank you for your support and understanding. Each of you will have an endorsement share of no less than 1 million. This is also what you have fought for yourself! I hope everyone will continue to work hard."

Abu said with a smile.

1 million... cash reward? Everyone's expressions suddenly became exciting.

There was an illusion of a huge fortune falling from the sky. You know, among all of them, except for Meiko's high contract salary, the rest of them, only Lu Ziang had a slightly higher salary.

1 million, it's really a lot, and you don't have to do anything, it's all paid at once, it's just like a dream.

369 people were numb, and he basically handed over his monthly salary to his parents.

"Gudong."

He swallowed subconsciously:

"1 million, give me milk tea, I can't finish it even if I die, right?"

"Uh, I can't finish it, I really can't finish it..."

Several players were shocked, even Meiko was a little moved.

Lu Ziang didn't feel anything.

He had a large sum of money in his card, which he had hardly touched.

In the club, there was no place to spend money.

It can only be said that EDG has achieved a near-perfect level in terms of logistics support.

Lu Ziang's biggest expense recently may be listening to Qian Tao's songs. He specially opened an annual VIP account on NetEase Cloud Music and spent about 200 yuan.

...