This AD is too stable

It is not just as simple as "accepting" e-sports.

What is reflected behind it is the unstoppable wave of science and technology and the development of the times.

The organizers have obviously realized this and are actively making improvements.

This is one of the reasons, and there is another very important reason: too much money.

Take the total ticket revenue and business sponsorship of the LOL e-sports project, which has exceeded the total ticket revenue of other projects.

In addition, there is also the big head of "online live broadcast copyright".

Sold to the largest video platforms on the Internet, the cumulative revenue has exceeded 3 billion. In the past, dare to think about this?

Even the online live broadcast copyright of the World Cup may not be sold for so much money.

Fame is one thing, cost is another, and really watching the game is another.

First of all, the game time of the underworld can exclude the original audience.

After all, those who stay up late to watch the game are only a minority, all of them are middle-aged people with old parents and young children. Although this age group is generally economically strong, it is another thing to be willing to spend money.

The organizers have figured it out. When it comes to spending power, it’s still the young people.

They may not be as financially strong as middle-aged people.

But this group of young people are full of hope for the future, like the sun at eight or nine o’clock, full of vigor and vitality, and they really spend money when they have it.

The present in 2019.

Looking around the world, the consumer market is extremely prosperous, and all walks of life are thriving.

Rather than saying that e-sports is a product that came into being under the development of science and technology, it is better to say that young people have chosen it.

The reason why manufacturers are so willing to spend money is not only because they see the current popularity of this industry, but also the future.

For example, "Mercedes-Benz" began to vigorously sponsor various events a few years ago. Perhaps this group of young people may not be able to afford it now.

But they will definitely become the main force of consumption in the future.

Advertising now may not generate much profit, but it is just sowing a seed. Give it enough time, and it will surely grow into a towering tree in the future.

On the field.

BP has begun.

The whole process is no different from the events hosted by Riot.

Shark TV, in the live broadcast room of the Asian Games LOL e-sports project, the popularity value has reached 350 million at this moment, and it is still growing at a visible speed.

"#The national team must win#"

"First battle won"

"Sweep the Asian Games"

"I guess only Sofm can be seen in the Annan national team, the rest are not good enough."

"I hope that after the transformation of the mid-lane, Brother Hayabusa can play the mage hero (not counting Ziggs)"

"Please don't play Ziggs, I can accept Leblanc and Zoe."

"It seems that Brother Hayabusa has only played the mage hero Ziggs in the arena."

The barrage is dense and crowded, filling the entire live broadcast room.

You should know that this is a live broadcast account officially created by Shark TV recently.

But today's game has just started, and there are more than 10,000 VIP users in the live broadcast room.

These VIP users can enjoy the top 12K picture quality, of course, the premise is that the home network cable can support it.

In addition, you can also watch each player's individual perspective and have the highlight title of "VIP Golden Shark".

As for Lu Ziang's individual perspective, you need to pay extra to open it. The price of the individual perspective during the entire Asian Games is 99 yuan, which is only 5 days. After all, the game is only 5 days in total.

It can only be said that the shark does not cheat the poor, but this individual perspective needs to be divided with Lu Ziang. This is a cooperation project negotiated by the EDG club.

Shark TV takes 40%, Lu Ziang takes 50%, and the EDG club, as a middleman, earns 10% of the hard work fee.

In Lu Ziang's VIP individual perspective live broadcast room, the number of users who have opened the package service has exceeded 30,000+.

Barrage:

"You are all rich! Fuck."

"Face-to-face + single OB perspective, it's so cool to watch."

"Are there any sisters? Please deduct 1!"

"+1"

"+1"

"+1"

"+1"

I saw a dense stream of +1s in the barrage!

"Are there any brothers? Please deduct 2!"

Then, a large number of "+2"s floated by.

99 yuan is not a lot.

But in terms of the content provided, to be honest, it is really pitiful.

After all, according to the schedule, there are only 5 days in total, and there are so many games every day.

You should know that the video membership VIP of iQiyi, Youku and Tencent Video is only 15 yuan a month. It can only be said that Lu Ziang's fans are of high quality.

Even the EDG club and the Sharks did not expect that according to thisTrend, the number of paying users who purchase this single perspective must not exceed 200,000?

This game has just started.

The facts are far more outrageous than they imagined. Before the BP was over, the number of paying users exceeded the 100,000 mark.

By the time the BP was over, it had reached 150,000, and at the beginning of the game, it directly broke 200,000.

EDG Club, General Manager's Office.

When General Manager Abu saw that the number of paying users for this single perspective exceeded 200,000, his scalp was a little numb.

He seemed to have seen another business opportunity. If the summer season is also done like this? Isn't it another penny more.

The demand is so strong...

The overall level of the Annan LOL national team is at a medium level in the whole of Asia.

Although it is at a medium level, the two most powerful regions in the world are currently in Asia.

Behind the Chinese national team is the LPL, and the players in it also include the phenomenal ADC, Lu Ziang, who has recently become popular in the entire e-sports circle.

Although this guy has transformed into a mid laner, the dominance he showed during the training camp is no weaker than when he was in the bottom lane.

In terms of BP strategy, they can only find ways to target Lu Ziang.

They also know that this targeting is useless, but they can only do so.

Judging from the training data, the Chinese team and the South Korean team are both leading by a large margin.

Among these two teams, the Chinese team is far ahead of the South Korean team.

It has long been rumored that the championship of the LOL e-sports event in this Asian Games is almost in the pocket of the Chinese team.

It is conceivable how much pressure the Annan team, as the first team to face the Chinese team in the main competition, has.

"Everyone keep a normal mind, don't think too much, just do your best." The coach comforted everyone, and then came to the center of the battle seat and shook hands with the coach of the opposite Chinese team.

BO1, the side selection is random, after all, it is a double round-robin, and there are only 2 BO1s in total.

In this round, the Chinese team was randomly assigned to the blue side, while the Annan team was assigned to the red side.

The lineups of both teams are as follows:

The Chinese team/blue side,

Top: Mundo

Mid: Evil Mage

Jungler: Debon General

Bottom: Miss Piltover + Titan

Annan team/red side

Top: Sion

Mid: Card Master

Jungler: Graves

Bottom: Ezreal + Lulu

The game is about to start, and the cheers are endless. Although they are at home, the audience in the venue comes from all over the world.

Of course, the proportion of Chinese people is still very large. After all, it is also the home court, and the population base has an absolute advantage.

Among the more than 17 million people who have made reservations for tickets, Chinese people have contributed at least 10 million.

"National team! Come on!!"

"National team——! Come on!!!"

The cheers are deafening.

There were also a large number of spectators from Annan who came to watch the game. After all, the distance was close and the cheers were not small.

There were still commentators on the scene. Miller and Guan Daxiao were responsible for this BO1.

It was different from the commercial events held by LPL or Riot itself.

This kind of event was the first time for Miller and Guan Daxiao to commentate, and they were under great pressure.

There were plans and requirements for the words.

They had to pay attention to all aspects.

While the players were training, the commentators from the LPL region were also training.

But speaking is an art in itself, and commentary is even more so.

And the commentary style that has been developed for a long time cannot be changed in a day or two. So it was a bit of a rush.

However, Miller and Guan Daxiao were both highly conscious, so their commentary was very fluent.

Besides, the organizers had told them again and again.

Just follow their way and use more elegant words. Fortunately, the professional quality of LPL commentators is extremely high, and there is almost no precedent of swearing in the arena.

As long as you remain objective and immediate, it is fine, and there are not too many other requirements.

After all, it is a choice to accept. After receiving so much money, it is not good if the game is too boring.

"Evil Little Mage?"

"If I remember correctly, this should be the first time Lu Ziang took it out. It is the second mage hero besides Ziggs."

Miller's expression is serious.

"Teemo is also a mage. But he is not an orthodox mid-lane hero. Most people use Teemo to play top lane."

Colonel Guan echoed: "The Annan team is likely to go for a jungle core style of play in this game."

"Nine out of ten are right. The mid-lane card is not good enough to carry."

"It is also quite difficult for Ezreal to become a big C. The only one with carry ability on the Annan team isThe only one left is the jungler Graves. "

Miller nodded. Sofm was no stranger to him. He was known as the "Annan Wild King" and was not inferior to Ning in terms of strength.

Just think about it, looking at the entire LPL region, apart from the Korean aid, there is only Sofm, a player from another region.

If he was not extremely powerful, he would not have been introduced to the LPL region.

The facts have proved this point.

Sofm does have a strong dominance in the jungle.

Battle seat, the Chinese national team.

"Come on! Brothers, we can slow down the pace in this game." Lu Ziang suddenly said.

"Okay!"

UZI nodded first.

Then Ning took the initiative to ask: "Ziang, do I need to help you gank?"

"I'll develop. You help the bottom lane. AJ, you've worked hard in this game, just bear the pressure in the top lane. "

Lu Ziang said.

At this moment, everyone has entered the state, and everyone is highly focused and absorbed.

With the end of the game loading, the screen of Summoner's Canyon has appeared in the OB perspective on the scene.

Quickly buy equipment, go out, make eyes with red buff and blue buff, and then the Chinese national team will line up in a "one" shape, guarding each jungle entrance to prevent the invasion of the opposite male gun.

During the training period, in addition to daily training, there is also research and analysis of the main players' styles of each participating team.

Playing Annan is simple, but not simple. The first task is to "guard against sofm".

Except for the jungler, the players in other positions of this team are not strong.

But after all, he can be selected for the Asian Games and become the starting player of the national team. No matter how bad his strength is, it can't be too bad.

At least it's a whole The five players carefully selected from each region are definitely the best players in each position.

The Chinese team will never relax their vigilance.

Especially UZI in the bottom lane, he has suffered a great loss in underestimating the enemy.

If he had not been arrogant, underestimated the enemy, and had a bad attitude last year, he might have really won the Grand Slam.

This year.

UZI has become cautious and he will not even smile on the court unless he wins the championship.

Otherwise, the string in his heart will always be tight and he will not underestimate the enemy at all.

He used to hear people say, "In a competition, just keep calm and do your best." He even took this as his motto.

Later, he suddenly realized that there was nothing wrong with what he said.

But he had been using this in the wrong place.

He is a professional e-sports player. In the competition, it is either you or me. Winners win or losers.

Keep calm?

No, you must maintain momentum and crush the opponent.

Just do your best?

No, you must fight for your life. Doing your best is not enough. You must reach your limit and then break through it. , create miracles.

If you want to be a strong player in the arena, you must have the ambition to not be mediocre and dare to risk your life.

"Keep a calm mind and do your best", this concept, in the arena without gun smoke, is to cut off your own life, almost equivalent to admitting defeat.

Others can use it to comfort you, but you must not take it seriously.

Once you choose to step onto the arena, there is no way out. E-sports, the word "sports" explains everything.

Lu Ziang paused, and then added, "Give me 10 minutes, 10 minutes later, the team."

"Okay!! ”

AJ was immediately excited when he heard “10 minutes”.

Sure enough, Lu Ziang is Lu Ziang. Even if he said “slow down”, it would only take 10 minutes.

Xiaofa, the mid-lane mage, is highly sought after in the middle and low segments.

Its biggest feature is “unlimited growth”: killing minions with the Q skill and causing damage to the opponent’s hero is enough to stack magic power.

In the middle and late stages, the magic power can easily reach 1000, which is an ultimate mage who can destroy the world.

Simple and easy to use. It doesn’t require much operation, and development is king in the early stage.

But this kind of hero is just right for Lu Ziang’s terrifying development ability It fits.

He now has the ultimate control over skill CD and last-hitting skills.

Playing LeBlanc is like Zhang Fei eating bean sprouts, and he is very good at it.

When he was an amateur, he also liked to play heroes like the big worm, LeBlanc, and Nasus that can grow infinitely.

Because he can always grow up and eventually carry the whole game and turn the tide.

And other heroes are more or less the same.

In the late stage of development, a Q skill can melt the opponent's squishy skin instantly...

If the opponent is surrounded, just use the WE skill in advance and open the golden body, which can makeAll the people who come to gank are at low health, and teammates only need to harvest heads.

With control and stun, they can limit the opponent's actions and positioning, and have the ultimate ultimate move, and they also have the ability to kill people in the early stage.

The only disadvantage is that the development cycle is too long, the body is fragile, and there is no displacement. Most players find it difficult to survive to the maturity of Xiaofa.

"10 minutes..." UZI nodded, "No problem, Ziang, I'll wait for you to lead us."

"Okay." Lu Ziang answered neither servilely nor arrogantly.

He did not refute "leading".

Just a "good" word made teammates feel safe.

The training camp in the past period of time has made everyone except meiko have a deeper understanding of Lu Ziang.

In the words of Qijiang, "I feel at ease when he does things."

Reliable.

Never let down the chain.

Steady carry, this is not something that everyone can do.

At least UZI asked himself that Lu Ziang's current state is something he could never achieve even in his dreams.

The average performance has never been a curve, it has always been a straight line.

Yes.

Lu Ziang's development and performance seem to always suppress his opponents.

His data curve chart cannot be called a "curve chart", it can only be called a "straight line chart".

His teammates felt very relieved after seeing it. His opponents couldn't sleep at night after seeing it.

The game time passed quickly, and in the blink of an eye, it was already 10 minutes...

When the on-site director gave the development status of the middle lane and the Q skill of Xiaofa, everyone took a breath.

On the commentary stand.

Miller even took off his glasses in disbelief.

He stared at the OB screen in front of him, looking left and right: "This..."

"Perfect last-hitting is fine. But why can you stack so many layers of Q in 10 minutes? This is too counterintuitive."