When will I have a long tassel?
Chapter 238 What do you do every day?
In Tuao Company's China office, Wang Danhui is sitting in her office, leisurely flipping through a magazine.
As the marketing director of the China office of a multinational company, she actually doesn't have much work. The sales volume of Tuao software in China is not large. There are several agents who mainly represent other software and sell a few sets of Tuao CAD. Because the sales volume is small, Wang Danhui doesn't need to contact them at ordinary times.
The headquarters allocates some public relations funds to the China office every year, which is roughly enough to hold a few offline activities and do some limited advertising. Wang Danhui needs to make a marketing plan every year, determine the placement of advertising and public relations soft articles, and then arrange the organization of offline activities. When Li Kejia was in this position, she had already developed a set of corresponding templates. Wang Danhui could use them with slight modifications on this basis, which left her with even more nothing to do.
For the headquarters of Tuo Company, building a China office and spending millions of dollars a year to support a group of people is actually just a casual move to maintain a sense of market presence. This amount of money is insignificant to Tuo Company, and the company does not expect the China office to accomplish anything big.
Wang Danhui is very satisfied with her position. She was not originally someone who wanted to do a big career. Now she does not do much in this position and earns a lot of money. It is a good job. The only thing that bothered her was that she was so pampered every day that she didn't even need to think about it for a while, and she obviously started to gain weight.
Do you want to apply for a fitness card and start exercising? I heard people say that swimming is good. Why don't you go and find out which swimming pool has the best conditions... Wang Danhui thought absentmindedly.
"Jingle Bell!"
The phone on the table rang. Wang Danhui lazily picked up the phone and said "Hello" casually. She said this not because she thought the other party was a foreigner. More than 99% of the people who called her on weekdays were Chinese, such as receptionists, reporters, agents, advertisers, classmates, relatives, etc. She said this: "Hello" is purely to show off the reputation of foreign companies. She is now chatting with her mother when she goes home, and every sentence must contain one or two English words. It is estimated that her mother will be able to take the CET-4 test soon...
"Is it Miss Wang?"
What came out of the phone was an English sentence with an accent from across the ocean.
Wang Danhui cheered up immediately. She sat up straight, put the receiver closer to her ear, and a smile appeared on her face. Don’t think that you can stop fake smiling if it’s not a video call, and you can bring a person’s expression into your voice.
"Is this Mr. Kelun? I am Wang Danhui."
Wang Danhui responded softly. She had already heard that it was her immediate boss on the other end of the phone, Ke Lun, the marketing director of Tuao Company headquarters.
"Ms. Wang, I want to know if the recent articles in many Chinese media outlets condemning the piracy of Tuo software were arranged by you." Curran's voice seemed very stiff, making one imagine a picture like this. A face as serious as a playing card.
"Articles in the media? No..." Wang Danhui subconsciously wanted to say, "Isn't it from the headquarters that bypassed us?" She quickly changed her words as she spoke. Curran said this, which meant that this matter was not arranged by the headquarters, and she should be able to let go of her worries.
But as soon as the worries here were put aside, another, bigger worry came to mind: How did Curran know about this? Was he praising himself or criticizing himself when he made this call?
"These articles were not arranged by us. We have learned that a certain department of the Chinese government should have issued new instructions on the piracy issue, and the media followed up. By the way, it seems that this matter is related to the Chinese government's current accession to the WTO. The negotiation has something to do with it." Wang Danhui started talking nonsense.
In the past two years, she has been relying on the fact that Chinese companies are as high as the sky and the emperor is far away. The headquarters does not understand the situation in China and has told many lies. Americans are relatively naive anyway. As long as their lies are flawless, the other party will not be able to discover them.
"Why didn't you report this situation to the headquarters in time?"
There was a bit of anger in Ke Lun's words, which made Wang Danhui immediately understand that the headquarters' evaluation of this matter was negative. Fortunately, she did not say that it was arranged by herself.
Wang Danhui didn't say that she arranged this matter. Firstly, it was because she couldn't figure out how the headquarters would evaluate it. Secondly, because she wanted to organize such a large media public relations event. She must apply to the headquarters and could not do it without permission. Lord, so even if you want to take the credit, you can't. Now it seems that I was right not to take credit.
"Mr. Curran, this happened very suddenly. The media sent out the article without notifying us in advance. After we found out, we quickly contacted these media to understand the specific background. We have not completed the entire investigation yet. , I originally planned to submit a detailed report to the headquarters in a day or two." Wang Danhui said.
Curran asked coldly: "What will the detailed report you mentioned include?"
"Mainly the reasons for the publication of these manuscripts, the number of various manuscripts currently published, the impact on Tuao Company after the publication of the manuscripts, and, yes, the follow-up measures that the China office needs to take." Wang Danhui said clearly, It seemed that what was in front of her was not a "Reader" but the report material she was writing.
"To what extent do you understand the impact of these propagandas on Tu'ao Company?" Curran pressed.
"There is still some impact, uh, mainly due to some public opinion issues. Some media only followed up after previous media reports, which reflects that the piracy issue has received wider attention. By the way, there are also some issues on the agency side. Feedback means..." Wang Danhui thought and said, but gradually got stuck.
As for agents, marketing staff from two companies did call her, but they mainly asked her whether the propaganda was done by the Chinese office and whether it would affect agency policies. But Wang Danhui definitely cannot report to Kelun like this. She should say that this move has caused the sales situation to get better or worse, but is it getting better or worse? This is not something that can be said casually, because sales data cannot be faked.
"Ms. Wang, I am very shocked by the difference in your professional standards!" Curran exploded on the other end, "Did you know that at least 10 ministries and commissions in China have issued notices to their affiliated companies that all pirated copies must be deleted immediately? According to Tuao Software’s notice, according to the most optimistic estimates, among China’s large and medium-sized enterprises, the proportion of engineers using Tuao Software has dropped from more than 90% to less than 5%.
"This is a major setback that Tuo Software has never encountered in a single market. It means that we will lose the Chinese market. As the marketing director of the China office, you know nothing about this situation. I really can't believe it." Know what you do every day!”
"What? Mr. Kelun, where did you get this news? Is there some misinformation?" Wang Danhui was completely panicked. She really had never heard of anything like at least 10 ministries and commissions issuing notices. Of course she is not the only employee in the China office, but her colleagues in other departments should not know about this situation, otherwise they would have mentioned it to her. Could it be that someone secretly reported it to the headquarters?
Thinking of this, a name came to her mind. Could it be Sun Jie, the second and fifth sister?
Kelun's answer cleared Sun Jie's grievances: "People from the company's technology department heard the news when they went to China to attend a technical seminar. They immediately asked the Chinese business representatives who attended the seminar to confirm it. I was very shocked that no one in the China office reported such a big thing to the headquarters, especially you, the marketing director. You don’t think that the salary the company pays you is just to let you go to work every day. All kinds of boring magazines."
Wang Danhui shivered all over and almost wanted to throw the magazine in front of her into the wastebasket. Could it be that this Coren is clairvoyant and actually knows what he is doing.
"Recently, recently..., I have been preparing for promotion activities at five key universities next month, and I have not had time to pay attention to the government's developments. Sun Jie is responsible for government contact, and she did not report to me in time..." Wang Danhui was busy He swung the pot outward, and he could hold on to whoever he could.
"Now is not the time for you to shirk your responsibilities. The Chinese office must start taking action immediately to eliminate the adverse effects and restore our market share. The people from the technology department came back and said that the Chinese government recommended a software called Huaxia CAD to various companies. Currently, every company is purchasing this software. If this software takes over the market, it will become a formidable competitor. You must use Tuo CAD to squeeze out this Chinese CAD before the situation gets worse."
Huaxia CAD?
Isn't this the work of the New Jingwei Company that Li Kejia went to?
Wang Danhui suddenly remembered it. Huaxia CAD itself is not a product worthy of Wang Danhui's attention. In fact, why should Tuao Software pay attention to other products? Wang Danhui only knew about Huaxia CAD because her predecessor went to Xinjingwei Company, which produced this software. She even found out about it only from casual chats with colleagues in the company.
When she first heard about this, she even had a sarcastic attitude. Isn't it stupid not to stay with the good Tuao Company and go to work for a domestic software company?
But at this moment, she suddenly realized the horror. Li Kejia came from Tuao Company and knew the situation of Tuao Company very well. Li Kejia dared to show her sword to Tuao Company, presumably because she found Tuao's weakness. As Li Kejia's successor and competitor, Wang Danhui knew nothing about New Jingwei Company.
Only by knowing the enemy and yourself can you win every battle. Now she doesn't even know what her opponent is like. If she is asked to squeeze her opponent out of the market, I can't do it!
Orange in Beijing wishes all book friends a happy Year of the Rat and good fortune. I also wish the people of Wuhan an early victory over the epidemic. Come on, Wuhan!
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