Who are you calling powerful?

In the entertainment industry, one thing you can never escape is following the trend, and it is even more common in movies.

"Wolf Warrior 2" became a hit, and then there was "Sky Hunter", including "Operation Red Sea", and it is hard to say that there was no intention to follow the trend.

Even if we expand the scope, the main theme movie "Heroes of Fire", "Eight Hundred" made by Huayi at a great cost, "The Captain" by Bona, and other main theme movies such as military, war, action, and disaster, have all been more or less influenced and inspired by "Wolf Warrior 2".

When "The Wandering Earth" became popular, a science fiction blockbuster "Fortress of Magic City" was released in the summer season.

Strictly speaking, this movie was only started last year, when "The Wandering Earth" was not popular yet, and no one knew that the science fiction trend would be set off at the beginning of this year.

In this respect, you can't say that they are completely following "The Wandering Earth".

But it is clear that the initial selling point of "Fortress of Magic City" was actually the so-called doomsday love. After the rise of the science fiction trend, this movie quickly began to shift its focus, frantically riding on the popularity of "The Wandering Earth", and raised the banner of continuing the era of domestic science fiction.

To be honest, "Fortress of Magic City" is said to be launched earlier than "The Wandering Earth".

But the actual shooting time was in late September last year, and the film ended in late December, and it was released in the summer. In other words, the crew only had about half a year for post-production.

"The Wandering Earth" actually did not take a particularly long time to shoot. It took about 5 months to shoot and more than half a year to post-produce.

The longest time was the script. Not counting the shooting and post-production adjustments, it took nearly two years to polish it in the early stage.

This is actually not new. The film industry often polishes scripts for several years or even more than ten years.

But most scripts are polished. In fact, it is just an idea. After more than ten years of deletions and cuts, it is finally written into a script. After talking to someone several times, it finally takes shape, which is the so-called "polishing".

Although the polishing of "The Wandering Earth" did not involve thinking about the script every day for two years, Guo Fan actually discussed and held meetings with several screenwriters for a long time, and even went to the mountains for retreat and concentrated research. The degree of dedication is definitely not of the same order of magnitude.

Not to mention shooting and post-production!

"The Wandering Earth" is not considered pre-production. Sometimes, it takes only one or two minutes of footage to prepare and shoot on site for several hours, and it is common to grind until the next day.

During post-production, Guo Fan even moved directly to the workplace with several core personnel. During the busiest time, he could only sleep 3 to 6 hours a day on average.

Note that this is still the case when Guo Fan has the financial, technical and team support of Boss Wei and Blue Whale.

Although China Film and Penguin are behind "The Fortress of Magic City", these two are obviously only responsible for paying the money. The main producers and producers are Teng Huatao's team and CTS.

Many people know Teng Huatao. He is a well-known TV drama director. He shot "Dwelling Narrowness" and the most famous movie "Love Is Not Blind".

CTS is probably not familiar to many people. Its most well-known film project is "To Youth", and most of the other films are bad movies.

It is worth mentioning that the producer of "The Third Way of Love" shot by Liu Tianxian and the Korean in the previous life was CTS.

Many people think that Liu Tianxian and the Korean are in love during the promotion period, and point the finger at capital. CTS is one of the important suspects.

However, Liu Tianxian in this time and space was stimulated by Liu Shishi and others, and returned to the small screen to film, avoiding Tang Tang and the Korean.

This has a crucial impact on Liu Tianxian's popularity.

Liu Tianxian is now in a disadvantageous position in her career, but she can still compete with Liu Shishi, Zhao Liying and others in terms of popularity. One of the important factors is that she has not been "defiled" by a stinky man like Wei Gou.

There is no need to say much about male fans. As long as they don't fall in love, they are a goddess. In the current environment, many female fans also appreciate this kind of single independence.

From this perspective, Liu Tianxian should actually thank Liu Shishi and others, otherwise if she continues to work hard on movies, she might fall into the pit.

Whether it is Teng Huatao or CTS, their strengths are actually TV dramas with family and reality themes, or low-cost movies of urban youth love.

It's really a bit stubborn to do science fiction!

In addition, there is actually another famous science fiction movie, which is "The Three-Body Problem" produced by Youzu Films.

This movie was finished as early as 2015, but it is still suppressed and there are constant speculations. Some time ago, "The Wandering Earth" seemed to have some movement, but then it was quiet again.

Compared with the main theme, science fiction movies are really not so easy to follow.

After the big hit of "The Wandering Earth", the movies that were approved were far worse than "Wolf Warrior 2" at that time, and even fewer were actually prepared.

Many people are waiting and watching the box office of "Fortress of Devil City". If this movie is popular again, or even as long as the box office reaches a certain level, I am afraid there will be a large-scale follow-up.

In contrast, animated films, which have low investment and low development and production difficulty, are the most followed.

The box office of "Nezha: The Devil Child Comes to the World" has just exceeded 1 billion, and a certain unit has registered more than double-digit animated films.

After the movie broke through 3 billion, the number of official projects registered has exceeded three digits, and there are even more that have not been registered or are being prepared privately.

Mythology is the hardest hit!

"Journey to the West", "Investiture of the Gods", "Classic of Mountains and Seas", "Strange Stories from a Chinese Studio", folk legends, and even the ancient stories derived from online literature were not spared.

Especially in Journey to the West, Sun Wukong is so busy.

In this film, the Monkey King is back, in that film, he returns to the Flower-Fruit Mountain, and there are also the fights with the Lion Camel Ridge and the disturbance in the Palace of the Supreme Heaven. In between, he has to fall in love with Zixia, the White Bone Demon, the Spider Demon, and the Seven Fairies. Even when he becomes the Fighting Buddha, he has to teach his disciples.

Another busy one is Yang Jian. There is no other way. He is the most influential and popular of the three rebels in Chinese mythology.

Journey to the West: The Return of the Monkey King made Sun Wukong popular, and Nezha: The Devil Child Comes into the World made Nezha popular. Now it is Erlang Shen's turn.

And there are many stories about Yang Jian. He can split the mountain to save his mother or help his nephew split the mountain to save his mother. If it doesn't work, Roaring Sky Dog can also be derived into a CP movie or something.

Blue Whale couldn't help but follow suit. Others can take advantage of it, so why can't he?

But Boss Wei has said that if you want to take advantage of it, you have to take advantage of it with a higher level. Don't take advantage of it forcefully or for no reason.

Since "Nezha: The Devil Boy Comes to the World" has made a good start, let's not waste it.

Follow this path to enrich the worldview and create an animated universe of conferred gods.

In this way, Jiang Ziya, Yang Jian, Lei Zhenzi, Huang Tianhua, and Deng Chanyu can all be included. Popular characters like Shen Gongbao and Taiyi Zhenren can also be linked together.

If this movie universe is built, even if other people take advantage of the popularity, it will not hurt the foundation.

In this way, not only is the box office of individual movies guaranteed, but the protagonists can also gather together for team building, such as Nezha, Yang Jian, and Jiang Ziya fighting Jiejiao together, which will bring box office explosion points, and the key is to save actors' pay and special effects.

This gameplay has been proven to be feasible by Marvel.

Of course, considering the market of anime themes, coupled with the fact that the plot of conferred gods is too well known to the public, and the difficulty and slowness of animated film production, the prospects of the project are not easy to say, but it is still worth trying.

The success of "Nezha: The Devil Boy Comes to the World" is too accidental and almost impossible to replicate.

But as long as it can maintain half of its box office, or even just 1/3, this project will also be very profitable.

At the suggestion of Boss Wei, "Yang Jian" and "Jiang Ziya" were established in Blue Whale.

The script has not been fully completed, but when making "Nezha: The Devil Boy Comes to the World", the company and the team had already consciously made a sequel, and designed and extended a series of world views for this purpose.

At this stage, the world view of the animation Fengshen is still difficult to be called particularly complete, but the basic structure is no problem, and many characters have a direction and even a model.

Now that the movie is established, just combine and adapt the two mythological characters and stories with the world view of the Fengshen world.

In fact, the idea of ​​creating the world view of the animation Fengshen is not only thought of by Boss Wei.

In the previous life, after "Nezha: The Devil Boy Comes to the World" became popular, there were countless similar suggestions. Later, "Jiang Ziya", which was also produced by Guangguang and Color Strip House, once aroused the expectations of countless people.

In fact, although these two films are produced by the same company, they are two projects that were launched at the same time, with different teams, styles, and worldviews.

The so-called Fengshen Universe is nothing more than the crew's deliberate publicity and marketing and the wishful thinking of movie fans.

The subsequent "New God List: Nezha" and "New God List: Yang Jian" have nothing to do with "Nezha: The Devil Boy Comes to the World" in terms of team and plot.

Now, with the helm of the boss Wei who has opened his eyes to the sky, he has made arrangements early, and now it is natural to start preparations and even publicize and build momentum.

For example, Jiaozi, the director of "Nezha: The Devil Boy Comes to the World", officially served as the producer of the film, and is also the vice president of Pink Jellyfish, a company in the Blue Whale animation department, and is also the chief planner + producer of the animation Fengshen Universe.

One of the ending easter eggs of "Nezha: The Devil Boy Comes to the World" also features a scene where a boy with three eyes on his forehead comes to a place called Yuquan Mountain and sees a sky full of golden clouds.

There are also some behind-the-scenes drafts of "Nezha: The Devil Child Comes to the World" released by the official Weibo of Pink Jellyfish, which also include Lei Zhenzi, Jiang Ziya, and the Four Heavenly Kings.

Although it is not as popular as Wuershan's "The Conferred Gods Trilogy" with just Wen Taishi + the four generals of the Demon Family.

But under the popularity of the movie, it has also attracted a wide audience, and countless audiences are eager to be hooked.

However, there is no way to be itchy, the production cycle of the animation is here, and we have to wait.

And Blue Whale did not stick to the animation Conferred Gods Universe. Everyone wants to create the so-called movie universe, but only a few companies such as Marvel have really succeeded.

Putting eggs in one basket is not a smart way, so Blue Whale has also planned and invested in several other animation projects and even the companies behind them.

This is a typical capital thinking, not to bet on the success of a single project, but to cast a wide net and catch more fish.

At present, film and television production and other entertainment businesses can no longer meet the growing strength of Blue Whale. The ultimate goal is to become a giant entertainment capital, control all aspects of the industry, and make money while lying down.

The deeper goal is that everyone in the entire industry is making money for "me" no matter what they do.

But the domestic environment is unlikely to reach this point. If it reaches this point, 80% of it will be dealt with, so it is better to keep a low profile.

…

The limelight of the summer movie season was deservedly taken away by "Nezha: The Devil Child Comes to the World", and Xiao Ming, who was cheerful not long ago, has become outdated.

The competition for the limelight on the small screen is much more complicated and fierce!

In June and early July, The Untamed was the undisputed king. Although Operation Icebreaker and Youngsters of the Song Dynasty were also popular, their data and popularity were still firmly suppressed.

It was not until mid-July that Operation Icebreaker was finished and PPTV launched Go Go Squid!.

Combined with the two popular stars Li Xian and Guli Nazha, the reasonable promotion of the two giants Blue Whale + Red Shark, and the good quality of the TV series itself, this drama quickly became popular and competed with The Untamed.

And after the finale of The Untamed, it overwhelmed Penguin's new drama with an absolute advantage and dominated the entire July schedule.

Li Xian and Nazha became very popular with this drama, especially Li Xian, who was known as the national boyfriend because of his likable character, and "cuckolded" half of the entertainment industry.

Whether it was Lu Han or Zhang Ruoyun, the fans of these people jumped on the wall and became fans of the character Li Xian in Go Go Squid!.

How to say it, Li Xian is not particularly handsome, but he is very attractive, with a tough temperament. He is the kind of person who has both hormones and makes people feel down-to-earth, so he is favored by female fans.

Li Xian, who was originally popular because of "Old Mystic Nine", has completely become popular this time.

His fans have soared to tens of millions, his exposure and popularity have remained high, and countless endorsements and film contracts have continued to pour in, making him a new product of Coral Entertainment, the "top stream manufacturing factory".

Guli Nazha is not bad either, and she has finally raised her head and made a name for herself.

Although she has made a lot of works in the past two years due to the support of Boss Wei, she has become popular again and has not been in a difficult situation, but she is still far behind her good sister Dili Rouba.

This time, "Dear, Beloved" has become a big hit. It is hard to say that it is comparable to Rouba, but at least it has caught up.

At the same time, Nazha has finally put aside the thighs of Boss Wei and the famous IP, and has a truly popular representative drama with herself as the core.

Many people also remembered the standard honors for top actresses, such as the Golden Eagle Goddess, the Star Awards, and Weibo Night.

Dili Rouba has basically won all of them. Although Nazha is one of the favorites, her previous hard results are not enough, and she always feels that she is missing a breath.

Now that "Dear, Beloved" is out, Nazha finally has confidence, and she will be more advantageous as she was originally one of the favorites.

Many people even suspect that this is all arranged by Blue Whale, focusing on one person for two years and lining up to dominate the honors.

First it was Liu Shishi, then Zhao Liying, then Da Mimi, Dili Rouba, and now it's Nazha's turn.

At the same time, several people also cooperate with each other to cover the bottom. For example, Da Mimi was the substitute for Liu and Zhao in the early years, and Nazha also supported Rouba for several years. In addition, there are Tang Yan, Fan Xiaopang, Zhao Ji, Xu Lu and others.

After eating meat, drink soup, and after drinking soup, lick bones, there is no chance left for other actresses.

However, after Naza takes over, it will be hard to see whether there are any other new-generation actresses with enough weight.

Among these 90s and 95s, and even 00s, who will be the next actress to take over the Blue Whale throne?