Who are you calling powerful?

The aftermath of "Chi Le Chuan" lasted longer than expected. At least in September, there was no obvious downward trend.

Fans, netizens, and drama fans have developed countless "creations" based on this drama, making it very popular.

Capital, businesses, scenic spots, etc. have launched various profitable projects based on the big IP of "Chi Le Chuan", which have been very popular.

Many fields that are usually almost unrelated to film and television dramas have been involved.

At a political forum in Europe, a national leader spoke about China and mentioned this hit drama that has been popular among Chinese people recently, and even used the plot as an example.

There are also several theme songs of "Chi Le Chuan", with "Spring Courtyard Snow" and the same-name "Chi Le Chuan" being the most popular.

Especially "Spring Courtyard Snow", which has been at the forefront of major music charts, and is the most popular BGM in the short video field. At present, it is mainly matched with some ancient emperors and modern heads of state. Even overseas Douyin has a certain influence.

"Chi Le Chuan" is slightly inferior in spreadability, but it has also caused a wave of learning to sing. Many netizens, including celebrities and Internet celebrities, will imitate this song, and the popularity is not low.

In an interview, the vice president of PPTV personally admitted that "Chi Le Chuan" is the drama with the largest traffic, the highest income, and the greatest influence since the establishment of PPTV.

Including Wei's previous "Nirvana in Fire" and "White Night Chase", Zhao Liying's "The Journey of Flower" and "Ming Palace Raiders", Da Mi Mi's "Three Lives Three Worlds Ten Miles of Peach Blossoms", Di Li Rouba's "Love O2O", and the super hit "In the Name of the People" are not as good as it.

Even "Celebrating Yu Nian", unless the trilogy is counted together, a single season is inferior to "Chi Le Chuan".

According to some public data disclosed by PPTV and third-party estimates.

This year, PPTV's total revenue in the second quarter (May to August) is expected to exceed 12 billion, which is absolutely shocking in the industry.

You should know that the total annual revenue of major video websites last year was only at the level of tens of billions, and the second-tier ones were even several billion.

PPTV has the best data, just breaking through 30 billion, but it has already broken various records and has been praised by many media.

This year is even more explosive, with almost 12 billion in one quarter. Of course, this is the peak season, and other quarters will definitely fall back, but it also makes other major platforms drool.

During the same period, iQiyi and Youku's revenue barely reached one-third of PPTV. That is, Penguin relied on "The Untamed" and many projects, and the data was still good, but it also fell by nearly half.

This revenue of about 12 billion is naturally not the credit of "Chi Le Chuan" alone.

It is the joint efforts of dramas, movies, variety shows such as "Dear, Beloved" and "Ice Breaking Operation", and even some other channels and businesses.

But "Chi Le Chuan" is definitely the most meritorious and the first credit.

The vice president's statement that the platform has made the most profit since its establishment is by no means an exaggeration. I don't know how many new users and members "Chi Le Chuan" has brought to PPTV.

In the context of severe crackdowns on piracy, I don't know how many people gritted their teeth and stamped their feet, spent more than ten or twenty yuan, and charged their first video membership in their lives.

Compared with the book revenue of these new members, if these new users can be retained, it will be the greatest wealth that "Chi Le Chuan" brings to PPTV.

In addition to actual revenue, "Chi Le Chuan" has also had a lot of positive impacts on the stock market.

In fact, since the beginning of this year, PPTV's stock price has generally been on a downward trend until the summer season began to pick up, and the outbreak of "Chi Le Chuan" has also made PPTV's stock market performance rise all the way.

Even if there were two declines in the US stock market, PPTV was one of the few stocks that rose against the trend. During the hot broadcast of "Chi Le Chuan", PPTV's stock price rose steadily by more than 5%, and the peak increase exceeded 20%.

PPTV's volume is over 100 billion yuan. This fluctuation may not seem large, but it is also several billion.

I don't know how many people have made a fortune and are financially free, and how many people have sold their houses and cars and lost everything.

In any case, the influence, scope, and depth of the drama "Chi Le Chuan" are unprecedented.

Even the official media personally stamped it as the "Chi Le Chuan phenomenon", and even invited many domestic and foreign experts to discuss it.

After the publicity period, Boss Wei, who has been in a low-key period, could not resist the invitation of Xinhuanet and CCTV, and agreed to a personal interview.

The interview location was held at the Blue Whale, and CCTV's host Sa Beining personally served as a reporter, interviewing in a semi-reality show and semi-interview style.

When the interview team of CCTV and Xinhuanet arrived, Boss Wei personally went downstairs to greet them.

He was dressed simply, just a black Polo shirt, trousers and leather shoes, a typical business casual dress.

Even if the interview is broadcast, netizens will find that Boss Wei's clothes are not particularly expensive.

The top is over 800 yuan, the trousers are less than 2,000 yuan, and the leather shoes are a little more expensive, just over 4,000 yuan. The most expensive thing on him is the watch on his hand, which is not a high-end luxury brand, only 220,000 yuan. Although the price is not low, compared with Boss Wei's wealth, it is too low-key.

Although Boss Wei did consider the camera's intention to be low-key, he is not a person who dresses particularly ostentatiously.

As mentioned before, he only looks at the appearance, comfort and matching of clothes. The price and brand don't matter. He will wear them regardless of whether they cost tens of thousands or tens of thousands.

However, when Boss Wei did this, Sa Beining was a little embarrassed.

In order to interview this big boss, he dressed a little grandly today. Putting aside his watch, the clothes he wore added up to less than a hundred thousand yuan. In the end, he was ogling the blind man.

Speaking of which, Sa Beining is not that superficial. He is like a man who relies on clothes and horses, but when he faces Boss Wei, he has some inner demons.

Boss Wei said a few famous quotes at that time, such as the small goal of 100 million, I am not interested in money, etc.

Not only did he succeed in being promoted to the King of Forces, Sa Beining was right next to him at the time, and he also became a classic backdrop. He was greatly stimulated and even got a good meal from B.

As a result, Sa Beining unconsciously wanted to upgrade her equipment to avoid being shown off, leaving no room for resistance.

Boss Wei didn't know what he was thinking, so he shook hands warmly and said hello, and even talked about his fate back then.

At that time, he did think that it would bring some famous scenes to Sa Beining, but he did not expect that it would be so long-lasting and turn this guy into a comedy host. Many people said that he was the one who opened up the second line of Ren and Du.

There was a bit of joking, but after all, it was an interview with CCTV and Xinhuanet, so the overall tone should be more serious.

Wei Yang took Sa Beining to visit Blue Whale and visited some departments and projects that the outside world paid more attention to.

For example, there are the extremely mysterious and legendary Screenwriting Department and the Legal Department, and the highly effective Propaganda Department. The main projects are the later stages of "Knowledge", as well as the "Detective Chinatown" series that the outside world loves.

These departments may have appeared or heard a few words in the past, but this is the first time that Wei Yang personally introduced them in such a relatively intuitive and detailed manner.

Maybe Wei Yang and Blue Whale employees don't feel deeply about it, but the outside world has extremely high filters and curiosity about Blue Whale, a sacred place in the Chinese entertainment industry that has produced countless masterpieces and made countless celebrities famous.

The two photographers following the photo never missed a single detail. Sa Beining followed and asked questions, trying to experience the environment and welfare of Blue Whale employees.

"This is the fitness area, this is the rest area, this is the entertainment area... There is also a pet area, but it's down there."

Nowadays, big companies and factories all pay attention to humanized management and improve welfare benefits. At least there are many benefits on the surface. As the leading entertainment company in the industry, Blue Whale naturally needs these.

Even in addition to the configurations that most companies have, Blue Whale also has some special benefits.

For example, artist interaction, exclusive signed posters, professional-grade cinema hall, professional-grade karaoke room, classic variety show game area, Blue Whale film and television cosplay costume channel, etc.

If possible, Blue Whale could be opened to the public and become a semi-professional "scenic spot" for fans.

This can also be regarded as a recruitment advertisement, promoting the company culture and highlighting Boss Wei's outstanding entrepreneurial qualities, so the length is not small. After wandering around for a while, I went to Boss Wei's office to start a face-to-face interview.

Boss Wei’s office is no secret. He himself has posted on Weibo and has given other interviews here before.

He really likes to interview here. His own territory will make him feel more relaxed.

They each sat down, and Sa Beining's interview officially began. After most of the day's interaction, the two of them had become more relaxed, so the interview was less interesting and more like a casual chat.

"The drama "Celechuan" is so popular. As far as I'm concerned, my parents are watching it at home, my colleagues are watching it, and I'm watching it myself. I've heard the drama talked about when I go out to eat. Before it aired, did you think this show would be so popular?”

"I thought it would be popular, but I never thought it would be this popular."

Wei Yang took a sip of the tea poured by his secretary: "This drama has received a lot of attention since the beginning of the project. The online reviews were explosive before it was broadcast, so we have certain expectations for the performance of this drama."

"But in the end, the performance of this drama was beyond our imagination. After two days of broadcasting, PPTV CEO Li Ji called me to tell me that the traffic on the website had increased dramatically, and within 20 episodes, advertisers were already fighting ”

"Even when I go to some business or related activities, some bosses and leaders will chat with me about the show. The details of the chat tell me that I have actually watched the show. This is something I have rarely encountered before."

Sa Beining was curious: "Can you reveal who is also following the show?"

Wei Yang paused and picked a few that he could say: "Mr. Lei from Xiaomi, President Song from Lu Province, Vice President Liu from the Fujian Chamber of Commerce, and your Vice President Zhu from CCTV have also seen it."

Sa Beining also gave up and brought the topic back to "Celechuan".

"This is also an old question. Everyone is very curious about your choice to stick to filming. Can you talk about your feelings?"

Wei Yang nodded: "I have answered before that filming is based on personal interests and vanity. However, in the past two years, it has been somewhat influenced by the audience."

Sa Beining said professionally: "How do you say that?"

"Actually, you can see that in the past two years, I have been quite busy at work, and due to some family reasons, my acting work has been reduced. In addition, as I am getting older, my vanity is not as strong as before, so I really thought I simply stopped filming and retreated behind the scenes.”

"At that time, "Celechuan" almost became my farewell film. When this drama was on the air, I also regretted filming "Do You Know". The peak came to an end, and it was a rare opportunity."

"But later on, I was still a little reluctant to give up filming, and I saw that many viewers who liked me were trying to encourage me, and they still owed me a lot of trouble with "Detective Chinatown", so I finally changed my mind."

Sa Beining looked relieved: "As your fans, this is the best news I have ever heard. I believe everyone will be very happy."

After talking about a few issues, Wei Yang also talked about some of the impacts of "Chi Le Chuan", including deeper industry changes and overseas exports of domestic film and television culture.

After asking these big and serious questions, Sa Beining began to enter the closing stage.

"Now let's talk about something more relaxed. I saw that you seemed to have objections to an article that selected you as one of the top ten powerful actors born in the 1980s?"

"It's not meaningful, mainly because the wording of that article is a bit inappropriate."

Boss Wei gestured at his face: "I don't object to being a powerful actor, but I think I am more of an idol actor."

The most important thing is that more than half of the actors who were nominated together are "crooked melons and jujubes", which makes people think that it is a selection of the top ten ugly stars. Boss Wei naturally doesn't want to do it.

Do you understand the value of the top ten handsome men in Asia and the top 100 male gods in the world?

This is just a side note. Many media outlets have listed him as the most beautiful man in Asia, or the number one man that Asian women are most willing to marry. In terms of appearance, Boss Wei has never admitted defeat in his life.

"Able to perform", it always sounds a bit like an insult!

Boss Wei sent away Sa Beining who was interviewing, and when he met Fan Xiaopang who came to Shanghai to see his children, he couldn't help but complain.

Fan Xiaopang looked at him strangely: "I remember that you wanted people to call you a powerful actor back then, but now you're an actor, you turn your face and don't recognize people, right?"

Wei Yang: "..."

The past is the past, and the present is now. Back then, we were just friends, but now you're a mother...

Fan Xiaopang was speechless, but Zhao Liying, who "accidentally" returned home, turned into Zhao Xiaodao, accurately stabbing his heart.

"Becoming sensitive to something means that you are not confident about something. When you were young, your appearance was invincible, so of course you didn't care about these things. When you get older, you feel that your appearance has declined, so you naturally start to worry."

Wei Yang: "..."

Is this a knife to me? Why does it feel like Fan Xiaopang is more hurt?

Sure enough, the corners of Fan Xiaopang's mouth twitched unconsciously, but she was not a pushover and quickly fought back.

"It feels like there is a lot of gunpowder. Is Liying also sensitive and unconfident?"

Zhao Liying smiled with a fake smile: "There is no such thing as confidence. I am just sensitive to certain people."

Fan Xiaopang retorted: "This is a disease. You have to go to the hospital. There are so many children at home. What if you get infected?"

"It doesn't matter. This disease is passed on to the old but not the young."

"Okay, sister, I don't dislike my sister."

"..."

Wei Yang silently held his forehead. Well, I will sleep alone with my eldest son tonight...