To become the richest man from the beginning of the game
Chapter 1332 Such a good game, why is the promotion not strong?
Chapter 1332 Such a good game, why is the promotion not strong?
The so-called simulation must be as real as possible, and even the ultimate goal is to conform to reality and surpass reality.
In a sense, this game clearly does that.
Finally, there are the characteristics of VR games, which give this game extra points.
If the same theme is made into a PC game or a mobile game, the sense of substitution will be greatly reduced.
After all, on the PC side, players are facing a screen when playing games. There will be an unreal sense of separation when moving, talking, and interacting.
But after getting the VR platform, this game brings out the sense of immersion and substitution of VR to the fullest. Players can walk back and forth in the virtual room, freely observe every corner of the room, and communicate with NPC face to face.
Compared with other simulation games, it will appear more real.
Many games that may be boring on the PC side become more fun on the VR side, such as wiping the grease in the kitchen.
If it is on the PC side, the player can only shake the mouse to complete the wiping action, but on the VR side, the player can actually make the wiping action.
Other actions, including opening windows, opening doors, and moving vase-like furnishings in the room, must also be done by the player himself. Only in VR can these actions be fun.
Even a player like Ding Xiyao who doesn't play games often can appreciate the fun of it, and enjoy playing it endlessly, which is enough to show the skill of the production team.
It's just that the more he understands the fun of this game, the more Ding Xiyao is puzzled by a question.
Such a good game, how can the promotion work be so crotch?
Originally, Ding Xiyao didn't know the specific content of this game at all, so he couldn't comment on this promotional plan.
But now it seems that there are obviously many other ways to promote this game!
For example, play a short in-game video to show the huge changes in a certain house before and after the renovation; or hold a press conference and let some well-known anchors try it out on the spot.
Worst of all, even if it is an exquisite promotional CG?
However, Meng Chang's publicity plan was to shoot a promotional video of a real person, and the focus was not on the game content at all, but used a lot of space to show the hard work of the agency.
In the end, I didn't even mention the name of the game. Until now, many people thought it was a promotional video made by Jujia Group.
The game is a good game, and the publicity funds were spent well, but in the end, this is what happened?
Although Ding Xiyao was able to become the heroine of this promotional film, Meng Chang contributed a lot, but this did not affect Ding Xiyao's feeling that Meng Chang's promotional plan was a failure.
"Forget it, this is not something I should worry about. The heads of various departments of Tengda are very professional, and there may be some special plans."
Ding Xiyao didn't worry too much about this matter. After all, it doesn't matter what she said. Instead of worrying about it, it's better to push the game progress after the VR glasses are fully charged.
All I can say is, this game is really fun!
……
……
October 11, Wednesday.
"Real Estate Agency Simulator" has been released for more than a day, and everyone in Chixing Studio has been paying attention to the situation of this game.
Discussions about "Real Estate Agent Simulator" can be seen on many game forums.
"This game is so fun! It's poisonous! After I bought it yesterday, I played it for more than four hours at a stretch. My glasses ran out of battery and I played with the video plugged in. I couldn't stop playing!"
"Stop talking, I'm going to buy liver protection tablets right now."
"It's really addictive to play. I told myself five times and three times that I would go to rest after finishing this order. As a result, after the order was completed, I saw a new house, unlocked new furniture, and earned a lot of money. The money is enough for me to learn new knowledge... a few hours passed before I knew it!"
"After a whole day of blasting, I have basically figured out the routines of this game. I think this game should be called 'Black Heart Agent Simulator'! If you want to make more money, the best way is to choose the right room type, Choose the right customers, and then find a way to let the tenants ignore the flaws of the house, and find the right sales words, so that you can make money quickly!"
"Are you ashamed to call yourself a black-hearted intermediary? This is where you are! You should learn from me. In fact, the furniture in these room types can be changed freely, and can be dragged to the warehouse for storage, or given to other types of houses. Use. My method is to dig out these furniture, keep only the minimum amount of furniture for each apartment type, and even out the furniture a little, so that you don’t have to buy new furniture yourself, and you can save a lot of money!”
"I selected the occupations and identities of some 'high-quality tenants'. You can compare them with this list. These people's expected psychological prices are relatively high. Even if they are bargained, they are still profitable. Some' Do not choose tenants, it is a waste of your time!"
"I have summed up a room type problem table, which contains some common problems of room types. Although the room types in the game are randomly selected from the database and automatically generated, there are certain commonalities. This form should bring you some refer to."
"Is there a big guy who can develop a mod that automatically highlights the interactive options in the room? For example, the places that can be repaired, such as air leaking windows and dirty stoves, save me from wandering around the house to find them. Obsessive-compulsive disorder can't hurt!"
"I have to say, the effect of this game is a bit unexpected, especially so many different characters and voices are not repeated, how do you do it?"
"Some characters are reused. After all, the tenants in the same area are relatively fixed. Some old customers will come back. As for different customers, I guess the producer hired many people to give different voices for the same meaning. For example, there are at least a dozen or even dozens of different explanations for different NPCs about the wind leaking from the windows. It doesn't sound like it was automatically generated by the system. The only thing I wonder is that it is not difficult to find many people to dub, but how can it be used in the game? What about lip-syncing them?"
"I really didn't expect that games with this theme are actually very fun! So it is not a lack of beauty in life, but a lack of discovery! The game industry is not a lack of themes, but a lack of designers who know how to make good use of themes!"
Judging from the current situation on the forum, most players have quite positive comments on the game "Real Estate Agency Simulator".
Because the first batch of players are basically either fans of Chixing Studio, fans of VR games, or core players of simulation management games.
The game "Real Estate Agent Simulator" is clearly in line with their taste.
However, Cai Jiadong didn't have much joy on his face when he saw the praiseful comments on "Real Estate Agency Simulator", instead he felt a little melancholy.
"This discussion is still not enough..."
"The sales volume on the first day can only be said to be quite satisfactory, not optimistic."
"Sure enough, the exposure is still not enough. Even with the platform of Doubt VR glasses as a blessing, it is still not enough."
"It's enough for an ordinary game, but the investment in "Real Estate Agent Simulator" is too large, and it will be difficult to recover the cost unless it becomes popular to a certain extent."
"What's more, this game uses Boss Pei's idea. If it doesn't become popular, it is tantamount to failure..."
"Boss Pei's golden signboard can't be in our hands, right? Otherwise, when people say it, we are a team that even Boss Pei can't lead. This is too shameful!"
As the chief designer, he is of course very concerned about the status quo of this game.
It's just that from the release to the present, the situation is indeed not optimistic.
The score of the game is very high, and it has never dropped to 8.5 points since its release, but what worries Cai Jiadong is that so far, this game has only existed among a small number of players.
The reason why the score is high is because those who bought the game love it.
But Cai Jiadong is very clear that, as a VR game with a huge investment, if "Real Estate Agency Simulator" wants to succeed and become popular, it must break through the circle, and we can't just rely on these players who are keen on simulating business games them.
Moreover, for things like breaking the circle, it is useless for the game makers to work hard on their own, and it depends on passers-by players who like to play and are willing to be "tap water".
In terms of game mechanics, Cai Jiadong and the designers of Chixing Studio have left a hole, but the players haven't found it yet.
Now many players are thinking about the problem and still stay on "how to make more money". They try their best to cut costs and fool the tenants. Although they can get a lot of benefits in the short term, there is a hidden setting in the game called "trust".
The tenant system in the game is relatively fixed but fluid, which is similar to the situation in reality.
In other words, there are only so many tenants in this area. The tenants of the old house may renew their leases in the future. Players may deal with the same tenant many times; of course, some new tenants will appear .
If the player always tries to cheat the tenant, he can cheat the tenant successfully the first time, but at the cost of a decrease in trust, the conditions given by the tenant will change the second time, and the tenant may even run away. Then appear in the system of the player store.
In addition, the player also has a hidden "word of mouth", which depends on the trust of all the tenants who have cooperated with the player.Although the trust of a single tenant has little impact on the word-of-mouth of players, if it accumulates, it will also have a certain impact on the game content, which cannot be ignored.
This setting, on the one hand, is to enrich the gameplay of the game and prevent the game from having a unique "standard answer". On the other hand, it also complies with the spirit of Tengda and advocates a correct value orientation.
It's just that this is a hidden setting, so players won't be able to find it in the short term.
Cai Jiadong vaguely feels that if this hidden setting can be revealed as a hot spot, it may be able to promote the breaking of the game to some extent.
But how to do it?He couldn't tell either.
It can only be the same as the previous project, pinning its hopes on Meng Chang and waiting patiently.
(End of this chapter)
The so-called simulation must be as real as possible, and even the ultimate goal is to conform to reality and surpass reality.
In a sense, this game clearly does that.
Finally, there are the characteristics of VR games, which give this game extra points.
If the same theme is made into a PC game or a mobile game, the sense of substitution will be greatly reduced.
After all, on the PC side, players are facing a screen when playing games. There will be an unreal sense of separation when moving, talking, and interacting.
But after getting the VR platform, this game brings out the sense of immersion and substitution of VR to the fullest. Players can walk back and forth in the virtual room, freely observe every corner of the room, and communicate with NPC face to face.
Compared with other simulation games, it will appear more real.
Many games that may be boring on the PC side become more fun on the VR side, such as wiping the grease in the kitchen.
If it is on the PC side, the player can only shake the mouse to complete the wiping action, but on the VR side, the player can actually make the wiping action.
Other actions, including opening windows, opening doors, and moving vase-like furnishings in the room, must also be done by the player himself. Only in VR can these actions be fun.
Even a player like Ding Xiyao who doesn't play games often can appreciate the fun of it, and enjoy playing it endlessly, which is enough to show the skill of the production team.
It's just that the more he understands the fun of this game, the more Ding Xiyao is puzzled by a question.
Such a good game, how can the promotion work be so crotch?
Originally, Ding Xiyao didn't know the specific content of this game at all, so he couldn't comment on this promotional plan.
But now it seems that there are obviously many other ways to promote this game!
For example, play a short in-game video to show the huge changes in a certain house before and after the renovation; or hold a press conference and let some well-known anchors try it out on the spot.
Worst of all, even if it is an exquisite promotional CG?
However, Meng Chang's publicity plan was to shoot a promotional video of a real person, and the focus was not on the game content at all, but used a lot of space to show the hard work of the agency.
In the end, I didn't even mention the name of the game. Until now, many people thought it was a promotional video made by Jujia Group.
The game is a good game, and the publicity funds were spent well, but in the end, this is what happened?
Although Ding Xiyao was able to become the heroine of this promotional film, Meng Chang contributed a lot, but this did not affect Ding Xiyao's feeling that Meng Chang's promotional plan was a failure.
"Forget it, this is not something I should worry about. The heads of various departments of Tengda are very professional, and there may be some special plans."
Ding Xiyao didn't worry too much about this matter. After all, it doesn't matter what she said. Instead of worrying about it, it's better to push the game progress after the VR glasses are fully charged.
All I can say is, this game is really fun!
……
……
October 11, Wednesday.
"Real Estate Agency Simulator" has been released for more than a day, and everyone in Chixing Studio has been paying attention to the situation of this game.
Discussions about "Real Estate Agent Simulator" can be seen on many game forums.
"This game is so fun! It's poisonous! After I bought it yesterday, I played it for more than four hours at a stretch. My glasses ran out of battery and I played with the video plugged in. I couldn't stop playing!"
"Stop talking, I'm going to buy liver protection tablets right now."
"It's really addictive to play. I told myself five times and three times that I would go to rest after finishing this order. As a result, after the order was completed, I saw a new house, unlocked new furniture, and earned a lot of money. The money is enough for me to learn new knowledge... a few hours passed before I knew it!"
"After a whole day of blasting, I have basically figured out the routines of this game. I think this game should be called 'Black Heart Agent Simulator'! If you want to make more money, the best way is to choose the right room type, Choose the right customers, and then find a way to let the tenants ignore the flaws of the house, and find the right sales words, so that you can make money quickly!"
"Are you ashamed to call yourself a black-hearted intermediary? This is where you are! You should learn from me. In fact, the furniture in these room types can be changed freely, and can be dragged to the warehouse for storage, or given to other types of houses. Use. My method is to dig out these furniture, keep only the minimum amount of furniture for each apartment type, and even out the furniture a little, so that you don’t have to buy new furniture yourself, and you can save a lot of money!”
"I selected the occupations and identities of some 'high-quality tenants'. You can compare them with this list. These people's expected psychological prices are relatively high. Even if they are bargained, they are still profitable. Some' Do not choose tenants, it is a waste of your time!"
"I have summed up a room type problem table, which contains some common problems of room types. Although the room types in the game are randomly selected from the database and automatically generated, there are certain commonalities. This form should bring you some refer to."
"Is there a big guy who can develop a mod that automatically highlights the interactive options in the room? For example, the places that can be repaired, such as air leaking windows and dirty stoves, save me from wandering around the house to find them. Obsessive-compulsive disorder can't hurt!"
"I have to say, the effect of this game is a bit unexpected, especially so many different characters and voices are not repeated, how do you do it?"
"Some characters are reused. After all, the tenants in the same area are relatively fixed. Some old customers will come back. As for different customers, I guess the producer hired many people to give different voices for the same meaning. For example, there are at least a dozen or even dozens of different explanations for different NPCs about the wind leaking from the windows. It doesn't sound like it was automatically generated by the system. The only thing I wonder is that it is not difficult to find many people to dub, but how can it be used in the game? What about lip-syncing them?"
"I really didn't expect that games with this theme are actually very fun! So it is not a lack of beauty in life, but a lack of discovery! The game industry is not a lack of themes, but a lack of designers who know how to make good use of themes!"
Judging from the current situation on the forum, most players have quite positive comments on the game "Real Estate Agency Simulator".
Because the first batch of players are basically either fans of Chixing Studio, fans of VR games, or core players of simulation management games.
The game "Real Estate Agent Simulator" is clearly in line with their taste.
However, Cai Jiadong didn't have much joy on his face when he saw the praiseful comments on "Real Estate Agency Simulator", instead he felt a little melancholy.
"This discussion is still not enough..."
"The sales volume on the first day can only be said to be quite satisfactory, not optimistic."
"Sure enough, the exposure is still not enough. Even with the platform of Doubt VR glasses as a blessing, it is still not enough."
"It's enough for an ordinary game, but the investment in "Real Estate Agent Simulator" is too large, and it will be difficult to recover the cost unless it becomes popular to a certain extent."
"What's more, this game uses Boss Pei's idea. If it doesn't become popular, it is tantamount to failure..."
"Boss Pei's golden signboard can't be in our hands, right? Otherwise, when people say it, we are a team that even Boss Pei can't lead. This is too shameful!"
As the chief designer, he is of course very concerned about the status quo of this game.
It's just that from the release to the present, the situation is indeed not optimistic.
The score of the game is very high, and it has never dropped to 8.5 points since its release, but what worries Cai Jiadong is that so far, this game has only existed among a small number of players.
The reason why the score is high is because those who bought the game love it.
But Cai Jiadong is very clear that, as a VR game with a huge investment, if "Real Estate Agency Simulator" wants to succeed and become popular, it must break through the circle, and we can't just rely on these players who are keen on simulating business games them.
Moreover, for things like breaking the circle, it is useless for the game makers to work hard on their own, and it depends on passers-by players who like to play and are willing to be "tap water".
In terms of game mechanics, Cai Jiadong and the designers of Chixing Studio have left a hole, but the players haven't found it yet.
Now many players are thinking about the problem and still stay on "how to make more money". They try their best to cut costs and fool the tenants. Although they can get a lot of benefits in the short term, there is a hidden setting in the game called "trust".
The tenant system in the game is relatively fixed but fluid, which is similar to the situation in reality.
In other words, there are only so many tenants in this area. The tenants of the old house may renew their leases in the future. Players may deal with the same tenant many times; of course, some new tenants will appear .
If the player always tries to cheat the tenant, he can cheat the tenant successfully the first time, but at the cost of a decrease in trust, the conditions given by the tenant will change the second time, and the tenant may even run away. Then appear in the system of the player store.
In addition, the player also has a hidden "word of mouth", which depends on the trust of all the tenants who have cooperated with the player.Although the trust of a single tenant has little impact on the word-of-mouth of players, if it accumulates, it will also have a certain impact on the game content, which cannot be ignored.
This setting, on the one hand, is to enrich the gameplay of the game and prevent the game from having a unique "standard answer". On the other hand, it also complies with the spirit of Tengda and advocates a correct value orientation.
It's just that this is a hidden setting, so players won't be able to find it in the short term.
Cai Jiadong vaguely feels that if this hidden setting can be revealed as a hot spot, it may be able to promote the breaking of the game to some extent.
But how to do it?He couldn't tell either.
It can only be the same as the previous project, pinning its hopes on Meng Chang and waiting patiently.
(End of this chapter)
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