Chapter 1508 Tenda is too deceiving!

October 3, Wednesday.

Magic City, the headquarters of Shengyun Group.

Nie Yunsheng has not been going well recently.

Because the offensive of Headwind Logistics is really aggressive, a bit overwhelming!
The live debate with Lu Mingliang that day gave Headwind Logistics a huge advantage in public opinion on the Internet, and also exposed the problems accumulated by Shengyun Express on a large scale. Thousands of people hammering" posture.

Many courier brothers who are working in Shengyun Express or have worked in the past have all stood up and accused Shengyun Express of being unreasonable and oppressing the couriers;
Some customers who used Shengyun Express for lost or damaged items or were not satisfied with the after-sales service also stood up and denounced Shengyun Express for its poor service and poor attitude, and not paying enough attention to customers;

Even some employees of Shengyun Express broke the news on the Internet, saying that Shengyun Express's internal management is chaotic, overtime is common, formalism and other problems are very serious. Even the matter that Nie Yunsheng wanted to use the Apple incident to divert conflicts before was exposed. He said it clearly and clearly.

Although there is no evidence, netizens who eat melons compare the post with the real situation, and immediately believe it [-]% of the time.

Those who posted anonymously were basically current employees, and those who were generous and not anonymous were basically employees who had left Shengyun Group.

Obviously, these current employees are also planning to leave, just waiting to find a suitable next home; and the employees who have already left don't care at all, and don't even think about whether there will be "back to Shengyun Express" in the future. "This possibility.

In the past one month, more negative news broke out on the Internet than in the past year!

So much so that Nie Yunsheng felt that he was very wronged. This must be because Headwind Logistics hired a navy to build momentum and deliberately create public opinion to blackmail us!

He wanted the public relations side to find evidence that Adverse Logistics had asked the navy to discredit Shengyun Express, so that he could make a comeback, or at least recover his huge disadvantage in public opinion, but... there is no doubt that they all failed.

Because Headwind Logistics has never considered this aspect at all.

As for why Shengyun Express broke out so much negative news?Why wasn't there so much negativity before?

The reason is very simple, because there was not enough social attention before!
In fact, whether it is the courier brother or the customer, there are complaints against Shengyun Express, but what can we do if we have complaints?
A post or a few complaints made by a person on the Internet has no influence at all, and will soon be submerged in the massive information on the Internet.

Even if these people want to expose some of the inside story of Shengyun Express, they can't do it at all. Most of the posts can't attract the attention of netizens at all, and those posts that have managed to accumulate some popularity will be quickly deleted. Shengyun express to the public relations.

But things are different now!

After the live debate between Lu Mingliang and Nie Yunsheng, a wave of enthusiasm has formed on the Internet, and all netizens are closely watching the development of the situation.

In this environment, the voices of the couriers and customers of Shengyun Express are more likely to be heard.

So, of course they will not miss this great opportunity, and try their best to speak up for themselves!

All the dissatisfaction accumulated before exploded in a short period of time, which of course gave Nie Yunsheng the illusion that "someone is targeting us".

But in fact, there is nothing to target, it is all because of too much dissatisfaction accumulated in the past, and finding such an outlet to vent, naturally it is a thousand miles away.

In the face of such a huge negative public opinion, it is impossible for the Ministry of Public Affairs to hold back.

Because if there is only one negative, you can still use methods such as deleting posts, lowering the popularity, or diverting attention to deal with it, but now there are too many negatives, and it is impossible to deal with it at all.Even if one or two are expended by expending resources, more negativity will soon emerge.

Moreover, this kind of public relations behavior will also generate new negative materials, which is simply to put out the fire with the salary, and the fire will not go out if the salary is not exhausted.

Even though the public relations department has been working overtime continuously, the situation still hasn't improved.

What worried Nie Yunsheng even more was that this crisis of public opinion had actually affected the business of Shengyun Group.

At the same time that this public opinion war started, Lu Mingliang had already made arrangements. Under Mr. Pei's guiding ideology of "expanding losses", Lu Mingliang got in touch with the stores on major shopping platforms and established cooperative relationships. Of course, it would not directly cancel the cooperative relationship with Shengyun Express, but once two options are provided, many customers will choose Headwind Logistics.

The small express delivery was not affected, and even benefited from it, because the headwind station is still open to these small express delivery. They are happy to see the express cabinets and post stations of Shengyun express piled up like mountains. Customers can't bear to choose headwind logistics and their own. Small express, it's too late to be happy, so naturally it is impossible to stand on the side of Shengyun express.

In addition, Headwind Logistics is still spending money, subsidizing express fees while improving service quality, and poaching many customers of Shengyun Express.

Even if Shengyun Express bites its teeth and bleeds, pay more overtime wages to the courier brothers, recruit temporary workers, whether it is to encourage customers to pick up the package, or force the post station to deliver the goods to the door, all these accumulated couriers will be digested. But the damage from this incident has already been done.

Many customers no longer trust the logistics capabilities of Shengyun Express, and prefer to choose NFL or other small express.

Of course, it is impossible for Shengyun Express to collapse because of this incident, but the business volume will definitely shrink significantly.

And this directly caused the stock price of Shengyun Express to plummet, just like the previous Jujia Group.

Not only that, many grassroots courier brothers have left their jobs, which is also a very bad signal.

Obviously, it was poached by Headwind Logistics!
The remuneration of the courier brother at Headwind Logistics is naturally high. Although the difference may not be big based on salary, the problem is that Headwind Logistics also bears five social insurances, one housing fund and various welfare guarantees, and strictly implements rotation. This comparison , There is a natural gap between the two sides!

Headwind Logistics is still maintaining a state of rapid expansion. In addition to first-tier cities, there is still a lot of room for expansion in second- and third-tier cities and county towns. The gap in employment is very large. When digging from Shengyun Express, it is often taken away by one person. The courier brother who delivered half a site, the efficiency is simply not too high.

Moreover, the ones recruited by Headwind Logistics are all skilled workers from Shengyun Express.

Shengyun Express had no choice but to continue to recruit inexperienced couriers in order to plug this gap.

But in this way, there are two new problems. The first is that these couriers are not skilled enough, which further declines the already poor service quality; Poached by Headwind Logistics...

Shengyun Express has become the training base for the courier brothers of Headwind Logistics, is that okay?
Nie Yunsheng was very helpless, now that Headwind Logistics was pressing harder and harder, Shengyun Express was really struggling, and he didn't know how to fight back!
This set of combined punches directly stunned everyone.

Nie Yunsheng sat slumped in his office, frowning tightly. The current predicament was beyond his comprehension.

As a self-made entrepreneur, Nie Yunsheng certainly encountered many difficulties during the development of Shengyun Group, but most of them were properly resolved.

This time is different.

Because of every predicament in the past, Nie Yunsheng was able to find the crux of the problem, and as long as he prescribes the right medicine, it can be easily solved.

But this time, he only had a deep sense of powerlessness.

Just then, there was a knock on the door outside the office.

Nie Yunsheng looked up and saw that it was Li Mang, the director of the human resources department of Shengyun Group.

"Mr. Nie, it's bad! Something serious happened!" Li Mang looked very flustered.

Nie Yunsheng frowned: "What's the panic?"

Nie Yunsheng couldn't be more clear about the current situation of Shengyun Group.But the director of the human resources department came over and said something was wrong. What's the matter?
What could go wrong with HR?
Li Mang said: "Mr. Nie, there are five key employees in the public relations department who have resigned. In addition, the marketing department, general management department, data center, customer department, employee affairs department and other departments also have backbone employees. Employees filed for resignation!"

"There are more than 40 employees who are going to leave this time, and they are all middle-level key employees of the company!"

Nie Yunsheng was also stunned: "What? More than 40!"

No wonder the Human Resources Department felt that something had happened, it was really abnormal!

Because it is not a peak season for recruitment, even if there is a turnover of personnel, it should not be such a large-scale and frequent situation.

If the interns leave on a large scale, it doesn't matter, anyway, interns are dispensable.

But for key employees, they all occupy some key positions and have a certain amount of accumulation in the industry, which also means that they have relatively high requirements for salary and development platforms. Generally speaking, they have found very Only when the next job is suitable will they change jobs.

And there is only one possibility for such a large-scale resignation.

They were poached in droves!
As for who dug it up, does it need to be said?

Nie Yunsheng gritted his teeth and said, "Nairwind Logistics again?"

Li Mang nodded: "Yes, it must be Headwind Logistics!"

"Before Tengda held a special recruitment exam, many people should have taken this exam."

"Not only that, Tengda also wants to directly recruit people from our company!"

"I found that these people tend to have good personal relationships. For example, five people from the public relations department resigned this time, and they all have good personal relationships. Moreover, they seem to have a close relationship with the former deputy director Wei Wei... ..."

Nie Yunsheng was trembling with anger: "What a headwind logistics company, what a Lu Mingliang, why did things go so badly?!"

 I set off to attend the annual meeting today, so there will be no more updates this week. I will try to keep two updates every day~ There will be a live broadcast of the original IP ceremony at 3:7 pm on the [-]rd. You can take a look, maybe you can watch it I am the fattest person in history to accept the award... I am going back on Sunday, because I don't know the specific process of the past few days, so I am not sure if I can spare the time code, and I will make up later if it is interrupted.By the way, if you want to remind the author in person, you can leave a message, and I will convey it on your behalf^_^
  
 
(End of this chapter)

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