To become the richest man from the beginning of the game

Chapter 213 The new version of the ship that was never pulled

Lin Wan continued to experience the game seriously.

Although she still can't like this type of game, in order to complete this historic feat and witness the birth of a new game mode, Lin Wan still decided to show enough professionalism.

As a designer, even if it is a game type that I don't like, in order to complete the work, I must work hard to play it and understand it completely!

"Huh? I've won the day's choice!"

On the screen, Lin Wan's game character suddenly glowed with golden light, and the whole model swelled two or three times, making it look majestic like a giant among a group of players.

This is the performance of being drawn by the Tianxuan system. At this moment, Lin Wan's game character's combat power skyrocketed!

Lin Wan immediately started "serious work", rushed into the battlefield and started killing.

About half an hour later, the national war was over.

Ye Zhizhou knocked on the door lightly, and came to discuss something with Lin Wan.

He had come here before and saw that Lin Wan was studying the game seriously, so he didn't feel too embarrassed to disturb him, and came back after the national war was over.

"Director Lin, I want to discuss the matter of publicity a little bit."

"Although there is still more than a month before the game is actually made, the publicity must be prepared in advance."

According to the previous research and development experience, Ye Zhizhou and Wang Xiaobin felt that they were about to prepare a publicity plan.

Lin Wan was taken aback: "Huh? Is it so early?"

In her impression, Tengda seemed to have a period of time after the game was launched before the publicity effect appeared, and then it exploded instantly.

Lin Wan always felt that this was the norm in the game.

But on second thought, it might just be because I didn't know.

The performance-style publicity of "Game Producer" was obviously arranged by Mr. Pei long ago. The publicity effect came out after the game went live, but the preparations for the publicity work must have been in progress for a long time.

Thinking of this, Lin Wan nodded: "Okay, according to the original experience, how should we promote it?"

Ye Zhizhou thought for a while: "According to my original experience, the most effective way is to buy web advertisements and video website advertisements, which are the ones that automatically pop up the game window after clicking..."

Lin Wan subconsciously frowned.

It's too low.

Lin Wan has always hated this kind of website psoriasis advertisements that sell dog meat, but now his own game also relies on this advertisement?

resist!

Ye Zhizhou added: "However, the problem now is that our game is a micro-end."

"Even if the window pops up, players need to download a small installation package if they want to play our game, which will greatly reduce the click conversion rate of our game."

"This is a very serious problem. If the conversion rate is too low and the difficulty of acquiring players is too high... then our advertising costs may not be recovered."

Lin Wan was a little speechless.

It means that even this kind of low and annoying publicity method is not necessarily effective?

Lin Wan thought for a moment and said, "I'd like to ask Mr. Pei for advice on this issue."

Ye Zhizhou was very happy: "This is the best!"

Pei Qian said before that if there are any problems in the game production process, just listen to Director Lin.

Ye Zhizhou and Wang Xiaobin did exactly that. Afterwards, some small problems in the research and development were all discussed internally, and then Lin Wan came to make up their minds.

However, if you encounter some problems that everyone can't make up their minds, then you must ask Mr. Pei for advice.

In terms of publicity, no one has thought of a good way, so we can only ask Mr. Pei.

With a slightly apprehensive mood, Lin Wan sent Pei Qian a message, asking for advice on the promotional plan for "The Power of the Bloody Battle Song".

What if Mr. Pei doesn't have any good publicity methods?

After all, after changing from a web game to a micro-end game, the type of this game has changed, and the traditional promotion methods may not be effective.

Even Mr. Pei may have to think about it for a few days before he can reply, right?

However, within a few minutes, Pei Qian replied.

"Wait a minute, I'll send you a copy."

After another 5 minutes, Pei Qian sent a document.

Lin Wan opened the document and read it with Ye Zhizhou.

The publicity plan given by Mr. Pei is very simple, advertising bombing!

Advertisements are still placed on web pages, video sites, etc. in the traditional way.

It seems that it is no different from the original propaganda method.

However, the publicity plan given by Mr. Pei even specifically asked to spend money to find celebrities to wear cosplay costumes for shooting, and specifically stated that Hong Kong and Taiwan movie stars must be invited, and they were asked to read the advertisements themselves, even the content of the advertisements It has been written!

"Hi everyone, I'm XXX. I've acted in a lot of dramas, but for games, I only play "Blood War Song Power Enhanced Edition". It's a fair game, so that everyone can experience the thrill of being a local tyrant. When you come, you will earn money. Jiewan battlefield, I am your brother!"

"XXX has contracted "Blood War Song Power Enhanced Edition". This game is really fun. If you miss it, you will have to wait 120 years!"

"The new version of the boat that Jie Sili has never saved, it takes three minutes to experience it, and Li will do the same as me, falling in love with Jie's game!"

……

And so on.

Lin Wan and Ye Zhizhou faced each other in confusion.

Close the document and reopen it.

I almost thought that my opening method was wrong...

Ye Zhizhou felt that his thoughts were completely lost.

Mr. Pei sent a copy so quickly, obviously he had already made up his mind.

This way of publicity may have been thought of by him early on.

But why choose this method of publicity?

These lines... are very low at first glance!

Are you afraid you will be scolded to death by then?

Ye Zhizhou felt that "The Power of Blood War Songs Enhanced Edition" is no longer a krypton gold game, it can be said to be a conscience game, and we have all been cleansed!

Now that it is whitewashed, why do you still have to do this kind of advertisement? Isn't this pouring dirty water on yourself?

If it is a traditional krypton gold page game, then this kind of publicity is really good.

Because the main players of the page game are local tyrants and coal bosses, they all prefer Hong Kong and Taiwan movie stars, and the advertisements are very straightforward, so it should be easier to win their favor.

However, the main target group of "Blood War Song Power Enhanced Edition" is no longer those local tyrants!

What's more, this kind of publicity method seems very rustic and outdated. Even if it is judged by the advertisements of general web games, it is quite low...

It's over, I don't understand what Mr. Pei thinks at all!

Ye Zhizhou looked at Lin Wan with questioning eyes.

Lin Wan was also thinking. Obviously, her rejection of this advertisement was much higher than that of Ye Zhizhou.

However, she knew Mr. Pei better than Ye Zhizhou.

Anything unreasonable must have a deep meaning behind it!

After thinking for a long time, Lin Wan nodded slightly: "I understand."

"Boss Pei's goal was originally to make players no longer be slaves to money, in order to change players' tastes!"

"That is to say, when promoting, we must try our best to attract the target players of Krypton Gold Games, so that we can use this game to reverse their consumption concepts!"

"If traditional web game players have not entered this game, how can we change their minds?"

Ye Zhizhou was a little confused.

"No... not so much, right? This is a more conventional way of promoting web games?"

"It does seem to be the case now, but there are many things that can't just be seen on the surface." Lin Wan shook her head: "Mr. Pei must have a backup, let's wait and see."

　Recommend a friend's book, "I will never be an emperor"~ Regarding the previous two issues: out-of-print weapons will no longer return, the villa has been changed to a commercial and residential use, and the previous article has been slightly revised.It’s a new month, please ask for a guaranteed monthly pass~ It took some time today to edit the article, and there will be more changes in the daytime.

　　

　

(End of this chapter)