To become the richest man from the beginning of the game

Chapter 609 Receive Up to Three Sponsorships (Ask for a Monthly Ticket!)

Pei Qian was speechless.

The sponsorship fee of 200 million is not too much. After all, Mr. Pei's sponsorship fee for foreign clubs is 100 million dollars.

But the key point is that DGE clubs are not those old clubs that have been in operation for a long time, can't play games, and don't have much exposure. Who wants to sponsor when they are full?

Can you get the money back?

Pei Qian calmed down a bit, clicked on the picture sent by Zhang Yuan and glanced at the picture again, and found the keyword above: Wai Wai live broadcast.

"Why does the live broadcast platform sponsor the DGE club?"

"Could it be that……"

Pei Qian suddenly realized that something was wrong.

It is true that the DGE club cannot play official matches, but it did not say that it cannot broadcast live on the platform!

The live broadcast platform has its own exposure!

This is a very dangerous signal and must be intervened!

Pei Qian is very clear that in a few months to a year, various domestic capitals will enter the market, and live broadcast platforms will spring up like mushrooms after rain, and a frenzied money-burning battle will begin.

The identities of many anchors will rise at this stage, and there will even be many high-priced contracts!

What if there is such a live broadcast ghost in the DGE club?

Pei Qian was a little lucky. Fortunately, Zhang Yuan was exposed early. There seems to be room for redemption in this matter.

Hurry up to the DGE club by car.

……

After coming to the DGE club, Pei Qian carefully read the contract.

Standing aside, Zhang Yuan felt that Boss Pei was watching it very seriously, and he couldn't help thinking about it.

"It seems that Mr. Pei attaches great importance to the profitability of the DGE club, and rushed over as soon as he heard the news!"

"And I read the contract very carefully. I am worried that there are some traps in the contract, so do I need to confirm it again?"

"I didn't take a cut from Huang Wang's live broadcast contract for the club. I don't know if President Pei supports my approach."

After a long time, Pei Qian put down the contract.

Zhang Yuan hurriedly said tentatively: "Mr. Pei, I didn't get a commission from Huang Wang's live broadcast contract, mainly because..."

Pei Qian raised his hand: "Well, you did the right thing!"

"Other players, do you still want to sign a live broadcast contract?"

Zhang Yuan shook his head: "No, Waiwai Live signed the contract with Huang Wang mainly because of his potential as an anchor: strength, talkative, good figure and good image. Most of our other team members don't have the second Point, the game is not very good at organizing, so it does not have that much commercial value from the perspective of the live broadcast platform, even if it can be signed, it will not be as much as 200 million."

Pei Qian breathed a sigh of relief.

Ok!

Zhang Yuan's comprehension of Tengda's spirit is still useful.

Huang Wang signed the 200 million contract, since the club did not take a cut, it has nothing to do with him.

With this precedent, even if other players sign contracts with the live broadcast platform, it will not have an impact on the club, not to mention that other players will definitely not be able to sign such a big contract.

However, there is still a hidden threat, that is, during the live broadcast, what if Huang Wang's live broadcast works well and accumulates a large number of fans, indirectly gaining a lot of attention for the DGE club?

Therefore, this person is a hidden danger!

Pei Qian silently remembered that such an excellent employee with serious troubles should find an opportunity to make arrangements.

Not now, there is no opportunity, and the situation is not that urgent, so it can be considered in the long term.

What is more urgent now is the sponsorship fee issue of the DGE club!

Wai Wai sponsored the live broadcast, it must be that sponsoring the DGE club is profitable, and it is probably due to the status of "Tengda's son" of the DGE club.

As for the sponsor, if there is the first one, there will be the second one. One of the essences of human beings is the repeater.

200 million is not too much, but what if there are several 200 million?

That would be embarrassing.

Pei Qian set up the DGE club to burn money. If the expenses are really offset by sponsorship, isn't it a waste of work?

Of course, Pei Qian can also choose to spend money like a bottomless pit to the DGE club. After all, there are many places where money can be spent. The outside world provides an error signal.

At that time, everyone will raise prices wildly and sponsor without thinking, so what should we do?

Not that there is no such possibility.

Therefore, sponsoring this matter must be strangled to death.

It's unreasonable not to accept sponsorship, but it's okay to control the number, right?

Pei Qian thought about it and said, "The DGE club can only accept up to three sponsors at the same time."

"On the jersey, there are only three places where the sponsor's logo can be printed: the right chest and the upper arms of the left and right arms."

"The logo of all sponsored trademarks must be small, and the length and width shall not be greater than 15cm."

Pei Qian thought for a while, and added: "Also, you can only receive one sponsorship from the same industry."

The last one is mainly aimed at the live broadcast industry.

Pei Qian was very worried. Now that Waiwai Live has sponsored the DGE club, will ZZ Live also come in to get involved in the future?After all, the signing is not exclusive.

Waiting for the live broadcast platform to start a money-burning battle, if you have to advertise on the DGE club, wouldn't it be a pain in the ass?

Therefore, Pei Qian mandated that only one sponsorship from the same industry could be accepted, and he directly passed all future live broadcast platforms.Even if other live broadcast platforms want to bid, it will have to be a year later.

As for other sponsorships, it is not to say that there are no such sponsorships, such as keyboards, mice, other peripherals, motherboards, etc., but they are often not as generous as the live broadcast platform.

Moreover, there are only three sponsorships at most. As long as the number does not increase, they should not earn too much.

What's more, the sponsored logo is still so small, it can be regarded as disgusting to the sponsors, and it should also dampen the sponsorship enthusiasm of some sponsors.

Zhang Yuan thought briefly, then nodded: "Okay, Boss Pei."

"I understand that you are afraid that the DGE club will be contaminated with too much commercial atmosphere, which will affect the mentality and training of the players."

"I will think carefully about receiving sponsorship in the future, and I will definitely strive for excellence!"

Pei Qian: "?"

It's not to make you keep improving, it's to make you less pick up!

But there is no way, the explanation is weak.

Pei Qian's original intention was that you will only receive hundreds of thousands of sponsorships, and when the three sponsorship seats are full, you will be pulled down.

But Zhang Yuan obviously didn't understand it that way. Since there are a total of three sponsorships, and now there are only two left, these two have to be carefully considered and sold for a high price.

Pei Qian had no way to say it clearly, he could only pray that there would be no more troublesome sponsors.

It would be best if Zhang Yuan asked for a lot of money and the sponsors were unwilling to be taken advantage of.

……

……

Tuesday, October 8th.

In the morning, Ye Zhizhou came to Tenda Games and met Li Yada, Bao Xu and Min Jingchao.

This is to learn from the scriptures.

Yesterday, Boss Pei spent a lot of money and directly helped the people of Shangyang Games to arrange a budget of more than 4000 million dollars, but in the end there were more than 2000 million dollars left, leaving a small puzzle for everyone.

Mr. Pei said that there is still a big loophole in the current promotion strategy, let everyone find it and make it up.

Everyone at Shangyang Games has been thinking about it all day, but they have no idea.

President Pei has already arranged most of the mainstream promotion methods.

I also thought of some other promotion methods, such as inviting celebrities to endorse, but after thinking about it, it is actually not fundamentally different from such behaviors as letting foreign anchors arrange meals and sponsoring clubs.

These other promotion methods are not unique enough. If you spend more than 2000 million dollars like this, the price/performance ratio will be very poor, and it will definitely not be able to meet President Pei's requirements.

So, today Shangyang Games sent Ye Zhizhou to ask the people from Tengda Games for advice.

After all, this group of people from Tengda is the original team that developed GOG. They have rich experience in the process of promoting GOG national servers, so maybe they can think of something.

If time permits, everyone in Shangyang Games would like to complete the homework independently, but now time does not allow it.

The publicity plan must be a unified whole, no matter where the more than 2000 million dollars are spent, it will definitely have an impact on other publicity plans.

For example, if the 2000 million dollars is used to find a few celebrities, then the endorsements of these celebrities must be placed in Times Square, online advertisements and subway buses.

The whereabouts of the 2000 million dollars has not been finalized, and the materials for other publicity plans must not be finalized, and must be completed at the same time.

Therefore, Ye Zhizhou can only hope that there will be more people and more power.

In the reception room, four people brainstormed together.

After knowing Mr. Pei's specific promotion strategy, Min Jingchao and the others also fell into deep thought.

Several proposals that overlapped with the current promotion strategy were proposed, but they were quickly rejected.

Min Jingchao thought about it again, and said, "I think this should be considered from two general directions."

"First, this destination must be enough to spend most of the money, and it cannot overlap with the existing promotion strategy."

"Second, it should be different from the way GOG has already adopted the propaganda method."

"Otherwise, Mr. Pei would not leave this puzzle on purpose."

Ye Zhizhou frowned and said: "From this point of view, it seems to be suitable to invite big-name foreign stars, but the cost performance may be very poor."

Li Yada shook his head: "I think it's almost meaningless."

"The overlap between big-name celebrities and our target audience is not high enough, and we don't sell luxury goods or daily necessities. How many players can be attracted by using big-name celebrity endorsements? The conversion rate will definitely not be good."

Bao Xu thought about it and said, "I don't think it has anything to do with the promotion strategy of the national server."

"The characteristics of GOG at the beginning of its birth represent Mr. Pei's original idea, and this approach seems to match the current situation of GOG's international server very well."

"I mean... IP roles."

The eyes of the other three people brightened: "IP role?"

Bao Xu nodded: "Yes. President Pei set a policy at the beginning of GOG's establishment: We will purchase a large number of IP characters as GOG's hero reserve."

(End of this chapter)