Tokyo Video Game Tycoon

Chapter 437 Collective Confusion (4000 word chapter)
"Are you ready?"

"Ready."

"Ok, lights! Opening!"

dong dong!

dong dong!

Thousands of people gathered in the dimly lit venue, their eyes fixed on the podium in front of them.

Then the lights hit one side of the podium, and a middle-aged man with an Asian face stepped out from behind the scenes, raised his hand and waved.

Countless people applauded to welcome him.

The middle-aged man was smiling. At this time, he didn't have any airs of the company president, and he was very friendly.

He quickly walked to the center of the podium, and the huge screen at the back gradually lit up. The light red hue gave people a very spiritual feeling, and the stimulation of red to human vision was obvious.

From a biological and psychological point of view, red is also the most exciting for people's bodies.

Light red is relatively mild, but it is still easy to lift people's spirits.

"Everyone is very welcome to come from afar. I am the president of Su Rui Electronics, and my name is Ueto Hayakawa."

On stage, Hayakawa Ueto briefly introduced himself.

He is today's host, and what he wants to introduce is naturally his latest home console and game console.

However, as a comprehensive electronic product company, he must also promote his other products.

This is not an electronic entertainment exhibition, but an electronic consumer exhibition. He still needs to take care of the emotions of other departments.

However, this can also be a good way to arrange the release rhythm of the product. The two game console products of the company are regarded as the final heavy propaganda content of all products, and the others play a foreshadowing role. This strategy is quite good.

He faithfully followed the regular announcement strategy of a press conference or an awards ceremony, which is one big and one small.

Launching an eye-catching product first, then a smaller one, then a larger one, is the easiest way to keep viewers patient.

The first product to be released was the thing that went hand in hand with the blockbuster video game, the TV.

Buying a home game console doesn't mean you can play it directly, it's not a handheld, it's not a laptop, you also need a display device.

The TV is the best carrier for home game consoles.

TV can enhance family affection.

Imagine that the adults finish their day's work, and the children are out of school. In the evening, the family watches TV casually in front of the TV, and then chats about the latest gossip news and the like.

Televisions are, at least now, a welcome addition to the vast majority of households.

Surui Electronics just happens to be equally strong in the TV industry. Their TV sets are always the most advanced in this era, and their market share occupies half of the world. Even the industry standards are customized by their home.

Excellent picture performance, and some new technologies that are gimmicky enough, TV is a very good opening.

Then, there is a mobile player product of its own, the one with a screen, very similar to the later IPOD.

In this world, the Red Fruit Company, which is very similar to the Apple Company, has disappeared. It can be said that many places are very different from the previous life that Zhu Yuxing knew, and this world may be without Apple, but there will definitely be no shortage of markets and creators.

Suri Electronics has precisely captured this large and small market, and at least it can maintain a good profit scale.

As for the current Hongguo Company, they are almost half-defunct.

The continuous development of a number of unsuccessful game console products has gradually dragged them down. They have no background in game console development, nor can they recruit qualified game developers. In the end, they brought themselves to the end of the road.

However, Myron Keith, the former CEO of Hongguo Company, has gradually become popular recently. Of course, this is another story.

Then, Hayakawa Ueto successively moved out several of his own entertainment products.

There are headphones, a personal computer, a thin and light laptop that rivals Morgan Group, a CD player for home use, and a flip phone.

Maybe it's because this company still retains the very old craftsman customs of Japan, and is still in love with flip phones for 10 minutes, but the appearance is really good.

The press conference lasted for an hour, which is almost the limit time for most people to watch a press conference.

At this time, Hayakawa Ueto felt that the heat was about the same.

So after he introduced the last insignificant electronic product, he suddenly snapped his fingers to dim the lights of the entire stage, and the screen behind him switched from the image of the product just now to a slow-moving animation picture.

People were a little stunned by the sudden change, and then Hayakawa Ueto's voice sounded again.

"I think everyone should be looking forward to something, and the next two products are the last two products we will release. These two products are also regarded as the most important product lines at this stage."

coming!

Everyone lifts their spirits.

At the same time, Zhu Yuxing, Matsuhashi Minoru, Lorenzo and others also watched the press conference through real-time broadcast in another venue.

They can't go to the press conference, because they will be there after the press conference is over, and there will only be 10 minutes during the press conference, and then there will be no time to prepare.

"I am very happy to announce to you, our latest video game product, PNVITA Handheld."

The spotlight turned on again, Hayakawa Ueto had already stood in the center of the podium with the finished handheld, and all of a sudden, the sound of countless cameras began to sound frantically.

This is the first time people have seen the console in person.

"This is a bold attempt by us. Our new handheld has unparalleled performance and the most comprehensive functions in the world. On this handheld, you can experience the game with the ultimate picture and enjoy a beautiful song. Music, and even movies on our mini-disc system.”

Behind him, on the screen are the characteristic pictures of this handheld.

The handheld is instantly disassembled from a complete appearance, and directly presents the inside and outside of the game console to the audience.

This time the press conference is very intuitive.

Then Hayakawa Ueto began to demonstrate their most proud of the latest game to the crowd.

The picture is very good.

Even Zhu Yuxing couldn't help but let out a voice of admiration in his heart.

This picture, isn't this the best picture of the handheld that I really want to see?
This performance is estimated to be comparable to the PSV of later generations, or even stronger.

And maybe it is some kind of coincidence, the appearance of this handheld is also very aggressive and chooses a large screen, but there is no touch function, because it is too late to do it after Youxing Electronic Entertainment leaks the information, but this also Save some money and put more money into the graphics chip of the console.

The size of the screen is not as big as that of Youxing Electronic Entertainment.

Youxing Electronics Entertainment's new handheld screen measures [-] inches, while Shuri's is only [-] inches.

The difference of more than an inch is very obvious on a handheld device, which is also too late to undo.

But a relatively small screen can once again make the game screen more refined and reduce the performance consumption of screen pixels, which is also beneficial.

This makes up for each other, and this handheld now gives a very good look and feel.

And the game is what players want to watch the most.

Listening to music, playing movies, it doesn't matter, it's really meaningless.

They only care about how the game is.

In this regard, Suri Electronics has met their needs very well.

For the first time, the picture quality made these players feel amazing outside of Yuxing Electronic Entertainment.

With the blessing of the new 3D graphics chip, the screen performance of this handheld is very good, at least in the eyes of current players, this is the best product, this is really a leap forward of the times.

In the past, GBA was only maintained in the 2D and pseudo-3D era, but Suri Electronics brought players directly to the high-definition 3D era in terms of handhelds, which is very terrifying.

At the press conference, countless players were ready to take out their banknotes to buy.

"I think everyone should also be looking forward to the price of this handheld, so please look at the screen."

On the screen, the screen of the handheld is presented with several question marks.

This handheld has two models this time, one is a version with a touch secondary screen and a secondary joystick, and the other is a version without any accessories.

Of course, price is also the most important thing for players, who are looking at the screen with anticipation.

Then, two sets of numbers gradually appeared.

$299 for the handheld with the peripheral version.

$249 for the handheld version without peripherals.

Calculated from the initial R&D cost of this handheld to the cost of each machine after the final mass production, the final cost of each machine of the handheld should be in the range of 220 US dollars in the first year.

More than $100 of it is used to purchase the most advanced graphics chips, as well as other very advanced technologies of its own.

Such as the best audio module, the best screen color, and a very advanced mini disc storage with additional configuration.

The combined cost is horrific.

The version without the peripherals can still make a little money, and the $299 with the peripherals version is a pure loss of money. If Yuxing Electronic Entertainment is also preparing to release the handheld, he does not want to do it at all.

But Hayakawa Ukito thinks it's all worth it, because this is a mobile terminal in the multimedia field, and his expectation for the future of this handheld is a seven-year or even ten-year sales cycle.

This is different from the sales strategy of the previous handheld, and he is very optimistic about this handheld.

At this moment, with a smile on his face, he is eager to see the excited feedback from the players.

However, the response seems to be flat?
The players who were excited by the excellent configuration just now have gradually calmed down.

This is how the same thing?

"Is it... a little too expensive?"

At this time, someone in the audience spoke uncertainly.

"It seems... a little bit, a home console is almost the same price, right?"

Hayakawa Ueto gradually felt bad at this time.

But now the words have been spoken, and this price is the final price that he and the shareholders have fought for many times at the meeting, and it cannot be lower. The shareholders cannot accept the loss of too much sales of a product, which is completely inconsistent with their company. Consistent style.

But even at this price, players still seem unacceptable.

"Sir, please continue the rhythm of the next press conference, and there will be other press conferences next. If you prolong it for too long, it will affect other houses, and it will be difficult for us to do it."

At this time, a voice came from the headphones he was wearing, and the voice was from the exhibition organizer.

They are responsible for the overall rhythm of the press conference. The time for the press conference of large companies is relatively strictly limited. Unless public opinion strongly demands to seek more information, the press conference will not be easily delayed.

Hayakawa Ueto took a deep breath and smiled again.

"You may not be satisfied with the release of this product, then we will bring a more important product, which is also our last product, and that is our latest home game console PNF."

New consoles were brought to the stage.

Hayakawa Ueto regained his smile and showed everyone the operation of the game console.

And players also temporarily forget what happened just now, and turn to pay attention to the next game console that everyone expects.

This time, the PNF game console has the ability to display images close to the late PS3 era, which is already very close to the real image.

With the help of Unreal Engine, a very good game engine, they can improve the game's visual performance to a great height.

Here, Hayakawa Zhiren praised the Unreal Engine a lot. Of course, if you don't know the inside story, you won't know that the Unreal Engine is from Yuxing Electronic Entertainment. They will only sigh that the picture is really good.

Because Brown Entertainment released the No.1 shooting game before, and it was a realistic war-themed game related to World War II, which brought people into an exceptionally exciting movie game world for the first time.

Brown is also a very forward-looking person, and this time, he became the first batch of game development companies that PNF settled in.

They announced their latest shooter and several adventure games that were already in development.

Then came the announcement of the price of the game console.

The home game console PNF has only one model, and the price is $349.

This is also a very surprising number for the majority of players.

The home game console was still around $200 before, but this time it was directly increased by a hundred dollars. However, many players were still a little jealous when they saw the latest game screen displayed under the leadership of Huck Brown.

Now the picture of GS1 is also very good, but it also depends on who it is compared with.

The graphics of the PS2 era and the game graphics of the later PS3 era are really incomparable, and the gap is quite obvious.

Relying on the excellent graphics, the response of the players was not bad, which made Hayakawa Ueto a little relieved.

The situation appears to be under control.

However, it will soon be out of control.

Because the next press conference, that is, the press conference of Youxing Electronic Entertainment officially started 10 minutes after the end of Su Rui Electronics.

Hayakawa Ueto is ready for the other party to release a lot of games with excellent graphics and then publicize them with great fanfare. He has already figured out a strategy, and later he will release some unfinished game CG graphics on the Internet to attract attention. Try to steal all the heat from Youxing Electronic Entertainment.

However, Youxing Electronic Entertainment did not play cards according to the routine.

As soon as the conference on Suri Electronics ended, many players and reporters went to the conference of Youxing Electronics Entertainment.

However, before their butts were warm, Zhu Youxing walked to the front of the stage by himself, first glanced at the seats that had just been filled and the more players standing at the door, and then he smiled slightly.

"149"

It was a very simple number, Zhu Youxing left after speaking, or slipped away, without a word of nonsense.

All reporters and players were collectively stunned.

???

ohhhhhhh!

(End of this chapter)