Tokyo Video Game Tycoon

Chapter 81 Competition without Interference

First of all, let's not say whether Suri's publicity strategy can be successful in the end.

But at least for now, the PN-type game console that no one favored has once again attracted people's attention.

The 3-minute advertising campaign almost presented the most dazzling content to the audience.

You can sing, be entertained, and it seems that you can do many things in the future, and the scalability is very high.

This product, which people still disliked before, began to attract attention again within two or three days of the advertisement.

In any case, at least that sentence that has the same voice as the singer's voice is very attractive.

And video games look a lot better than before.

The initial performance of the red and white machine is an eight-bit machine, while the PN game machine starts with a sixteen-bit machine.

This number of digits can be simply determined as the strength of a performance. The larger the number, the stronger it can be, and it can also create a game with a better picture.

Therefore, PN game consoles are stronger than red and white consoles from the very beginning.

It's just that, like cultural products such as video games and film and television dramas, the quality of the game console (camera) itself is not decisive.

What is really interesting is the quality of the video game (film and television series) itself.

So at the beginning, the pn game machine was overwhelmed by the excellent games of the red and white machine.

Everyone comes up with high-quality goods, and when you come out, all of them are junk. This is incomparable, and it is useless to have a large quantity.

Especially not long after the release of the pn game console, the red and white consoles were directly bombarded, and it was impossible to play at this start.

It's like a person who has nothing at the beginning is facing the final boss, and you still expect the novice to win by relying on a small leather shield and a wooden stick to scrape?

Hayakawa Ueto, the newly appointed head of the video game division, also realized this.

And he listened carefully to the engineers and programmers' views on the red and white machines according to his father's instructions.

They also don't know how the red and white machine can produce so many high-quality products.

Maybe it's some kind of magical talent.

Takeyusei may not have been the original creator of video games, but he was definitely a trailblazer.

Usually the talents of the pioneers are far beyond ordinary people, and they can even reach the level of being deified.

If you want to create a game of the same quality as the red and white machine now, it takes at least a dozen people on average to take half a year to a year to do it.

The ones like Super Mario 3 are longer. The programmers speculate that there is no team of more than 30 people, plus one to two years is not enough.

If there are no good games, no one will buy game consoles, no one will buy game consoles, and no one will be able to play games. This seems to be an endless loop.

Therefore, either make a good game, or you have to sell the game console first. If you sell enough, it will be easier to sell the game.

Didn't you see that any game on the red and white machine can have sales of [-] to [-] in the first week?

This is the most intuitive benefit of selling more game consoles.

A good game could not be made in a short period of time, so Hayakawa Ukito decided to change his strategy.

When he was in the overseas business department, he often did this kind of thing in competition with other big overseas companies.

To be popular with powerful machine quality and performance, you must first shoot a super good advertisement.

In the end, he can always rely on the strong technical strength of Suri Electronics to seize the market, especially in cameras, portable entertainment equipment and other products.

This strategy has proven to be a tried-and-true strategy.

In two days, more and more customers went to major stores to inquire about PN game consoles.

Many of them have not touched game consoles, which can be said to expand the audience of game consoles in disguise.

Those products that were originally despised by various stores and pressed into the warehouse were brought out again and placed in the most conspicuous position, but they were still a little worse than the red and white machines.

Red and white machines can sell five to six thousand units a day, and PN game consoles can probably start to approach two thousand units. This situation is much better than before.

In addition to the singing gimmick of the PN game console itself, in fact, this time it is also accompanied by video games produced by several well-known manufacturers.

These games were carefully produced after about a month to two months, obviously much more care than when I made three or four games in the previous month.

Its level and quality have basically reached the middle position, from being able to play but no one wants to play, to the point where it can be played and seems to be a little interesting.

The average price of the game is maintained at [-] to [-] yen, which is generally lower than the game on the red and white machine. It is obvious that they are very aware of the reality.

The quality of the red and white machine games is good, we can't compare, so we sell them at a relatively lower price, and the quality of the games themselves is good, then there must be people who are willing to buy them.

Those who originally bought PN game consoles had no choice. After seeing the new games on PN, they found that they were indeed much better than before, and they were willing to spend money to buy them.

In this way, it seems that PN game consoles seem to be gradually accepted.

But it's only limited to Tokyo.

On the other hand, the red and white machine is as stable as an old dog.

Now the daily sales of red and white machines have exceeded [-].

Moreover, the sales volume in the Jingdong area is no longer the highest, accounting for only about 30.00%. The potential outside the Tokyo area has begun to burst out, and 70.00% of the daily sales volume comes from other regions in Japan.

The red and white machine is getting closer and closer to the million sales mark.

This time, the popularity of PN game consoles does not seem to have affected the red and white consoles at all, as if the two sides have become completely unrelated products.

Zhu Youxing finally took out The Legend of Zelda that he had secretly prepared, and showed it to a group of people in the company, and then gave the seventeen third-party people a trial experience.

The first generation of The Legend of Zelda is very famous, but in fact it is far from being as earth-shattering as the later Legend of Zelda. Now this is just a brand new IP, and its attention is not as good as the best-selling Dragon Quest. game for more than half a year.

Internally, however, The Legend of Zelda has been well-received. It's hard to say whether it's more fun than Dragon Quest, but this more freedom feels good.

Free to explore, free to fight monsters.

Now that players have the patience and foundation to play role-playing games, Take Yusei thinks it shouldn't be a big problem.

And now players have begun to gradually notice the difference between the game production groups.

At the end of each game, the production team's name appears first.

At first, the games made by Zhu Yuxing himself are usually directly marked as Yuxing Electronic Entertainment, and the producer is Zhu Yuxing.

Such games are the best of the best in the red and white machines, and they are also the best-selling ones.

Then, a little lower are several studios of Yuxing Electronic Entertainment.

The second game development team, the third game development team, and the fourth game development team have all appeared. The first studio is still a mystery, and it is still patiently making Dragon Quest 2.

The games produced by the second, third, and fourth game development teams are also high-quality, and the quality is not bad, but they are still subconsciously defined as a slightly inferior game quality, which may be some kind of stereotype.

Then, the next level is the seventeen third-party game production groups, of which the competition has not yet been divided, but different players have different preferences.

And the current producer of The Legend of Zelda is Zhu Yuxing himself, so relying on this name should also attract the attention of some people.

(End of this chapter)