Tokyo Video Game Tycoon

Chapter 82 Millions!

The period when the red and white machine officially reached one million sales is probably similar to what Zhu Yuxing and his employees predicted.

When the news of the latest million-dollar sales came, the brand-new publicity work of Youxing Electronic Entertainment officially began.

The first is a special event to celebrate the million-dollar sale.

Players who have purchased red and white machines during this period can get an additional bonus.

The so-called special rewards are equivalent to small peripheral products that are not for sale. Things are not too expensive, but they also have a certain commemorative significance. This is also one of the means to continue to promote the sales of game consoles. Of course, this is not the main one.

Afterwards, the 10-minute demo of The Legend of Zelda also officially appeared in several specialized authorized stores.

On the Internet pages, related pages of The Legend of Zelda were also launched at the same time, and a website dedicated to game recommendations, strategy content, game interviews, behind-the-scenes stories, etc. was also launched.

This website also launched a game leaderboard, which can rank games according to the player's favorite degree.

Take Yusei has already started planning to organize a game evaluation media and censorship agency.

With the gradual increase in the number of red and white machine games, the sales data also began to increase, and Zhu Yuxing also began to consider the introduction of age classification and other censorship systems.

This kind of thing is not forced to the end, and if something bad happens, the government has to do it. If the industry is self-disciplined in advance, it will have more right to speak.

Along with the launch, there are also the latest magazines from Kasuga.

An exclusive video game magazine that belongs to the red and white machine.

This is also the world's first game magazine.

In order to build momentum and publicity, Kasuga Club has carried out vigorous publicity in all the magazine pages of the current issue in advance.

Anyone who buys a year's worth of game magazines will get the right to skip the line for any first-release game in the Youxing Electronic Entertainment Authorized Store. The magazine has been officially released, and the first issue can be purchased or ordered in major bookstores. .

Last time, Youxing Electronic Entertainment quietly released a masterpiece of Wang Bing, which suppressed Suri Electronics to be submissive.

This time, Suri Electronics seems to think that Youxing Electronic Entertainment will also do the same.

But apparently they were thinking a bit too simplistic.

This time, Yuxing Electronic Entertainment responded much faster than last time, and it was no longer silent, but directly confronted Suri Electronic in another way.

Youxing Electronic Entertainment is banned by most TV stations, and many newspapers no longer publish their advertisements.

But they seem to have quickly found a new channel, and will not simply rely on promoting the game again.

This was unexpected by the people at Suri Electronics.

In a Japanese-style manor, Ukito Hayakawa was sitting in his tea room in a kimono and sipping tea leisurely.

Today was supposed to be his day off.

But work always comes unexpectedly.

Not long after, an assistant hurried into the tea room and placed a magazine in front of Hayakawa Ukito.

Red and White Machines and Video Games Phase [-].

This is the name of the magazine.

On the cover are various well-known cartoon characters of Kasuga, which are hand-painted by many cartoonists, to celebrate the release of a brand new magazine.

In addition to these cartoonists, of course, there is the most important point. The center of the first issue is the big '1000000' number.

Famicom officially sold 100 million units!

This is also the first time that Youxing Electronic Entertainment has disclosed its game console sales data to the outside world.

Those companies that have now begun to take their eyes off the video game industry are taken by surprise.

One electronic product sold in a million scale, which is quite large.

And according to this trend, it will continue to grow rapidly.

For a while, in addition to Suri Electronics, some other weaker electronics companies also began to make a move, wanting to join this brand new field of video games.

Even if there is no result in the end, I should be able to drink some soup.

Hayakawa Ueto looked at the cover of the magazine and didn't speak for a while, making people wonder what he was thinking.

"Minister, a magazine dedicated to red and white machines is launched. The cooperation between Yuxing Electronic Entertainment and Kasuga Club is really close, but is this kind of magazine that is almost like an advertisement really bought?"

The assistant, suspiciously, used the magazine as a purely advertising tool, which had not happened in the past.

Hayakawa Zhiren smiled: "Look, you just bought a copy, is it a success to bring them sales and popularity?"

"This... I'm trying to track the movements of Yuxing Electronic Entertainment, and this is not what I want to buy."

Hayakawa Ukito put down his teacup, picked up the still-new magazine, and started flipping through it.

He read it very seriously, and for a while there was only the sound of flipping books and the occasional sound of bamboo tapping in the courtyard outside.

He roughly finished flipping the magazine, then slowly put it down.

"This Yuxing Electronic Entertainment is indeed not simple, and this magazine is not simple either. This is not a simple advertisement. Have you read the content in it?"

"This, I haven't had time to see it. I just bought it and immediately came to the Minister to report to you."

"This book is more like an exclusive book for gamers, like people who love comics. Please read it patiently first. It seems that we really underestimate this newly emerging company, even me."

Suri Electronics is a giant. Even if Youxing Electronics Entertainment is pressing Suri Electronics in the field of video games, Suri Electronics is still that giant.

They can still continue to look down on Yuxing Electronic Entertainment.

Hearing the minister's words, the assistant nodded slightly, indicating that he would read the magazine seriously next.

This is also one of his jobs.

This assistant had previously worked with Ueto Hayakawa in the overseas business department.

Because he was very easy to use, Hayakawa Ueto also brought him over and continued to follow him.

His biggest advantage is that he is obedient enough and has no complaints, even if he works overtime for seven days and seven nights, he will never say anything.

"After I finish my tea, we'll go back to the company. It seems that I won't have the opportunity to take a vacation during this time."

Hayakawa Ueto glanced at the tea with some regret.

He realized that with the current publicity method of Suri Electronics, I am afraid that it may not be able to compete with Yuxing Electronic Entertainment. They are really good in the field of video games.

Moreover, the sales volume of red and white machines has reached one million, which is incredible. This also means that the market has also reached the one million level, which is already the threshold of a popular market. No wonder my father paid great attention to it before and adjusted the arrangement early to let him Come back to manage this department.

Even if it is not yet a first-level business department, I am afraid that it will be upgraded to a first-level business department in the near future.

And if he was directly transferred from another department to a certain other first-level business department, it would definitely be difficult to convince the public at the beginning, and the deep-rooted leader would not easily give up his right to give himself such a guy who suddenly airborne.

On the other hand, this video game business department has just started, but the potential is unlimited. It will be easier for him to gain a firm foothold when he comes to this department. His father's consideration is quite correct. Sure enough, the wisdom of the old man cannot be ignored.

He has to pay more attention to the development of this department, which may be a good place for him to accumulate experience and contacts in the future.

(End of this chapter)