game development designer
Chapter 487 The leader deserves to be the leader
Chapter 487 The leader deserves to be the leader
Those who were able to go to the scene were all big shots in the domestic stand-alone industry, but although they were big shots, everyone in the domestic stand-alone industry knew that, apart from Tianhe Network, the real big local tyrants in the stand-alone industry in China were network elements.
Tens of millions of investment, although Beisoft with the swordsman series dared to invest, but at that time, the confidence built on the emotional IP of more than ten years of IP history, really wanted Beisoft to develop a new IP, and then invest tens of millions You see if they dare.
As for wegame, strictly speaking, it cannot be regarded as a game company, they are just a platform, although wegame is really quite rich, and the Huaxia Star Project and various stand-alone industry support plans are all real money. dig.
But they do not engage in game publishing or self-development, they simply want to provide an open game platform like Steam.
The main purpose is for platform users, not how well the game sells.
As for some other manufacturers, basically the highest investment is several million.
For Tianhe Network, everyone is very clear about how big the gap between the two parties is. After all, they are people who can make excellent 3A games internationally, and they don’t even talk about 3A-level games. Even small productions are thinking about it. The compression cost of the law.
Especially when Chuhe said this number, it made them feel uncomfortable.
It's so heartbreaking!
Including the wages of customer service outsourcing, employees will spend 5 million US dollars a year. This is just a company for employees. Considering server maintenance, advertising costs, and other messy expenses including cooperation with similar graphics companies, it will cost at least double in one year. Twice.
As for the relevant leaders already in place, they couldn't help smacking their lips when they heard Chuhe's words.
Those present are all core bosses who are related to the relationship in this industry. Although not to mention shaking their feet and trembling three times, a decision can at least affect countless small and medium-sized game companies.
Even not just game companies, they are no strangers to Tianhe Network.
In fact, they have already done a lot of research on Tianhe Network. If it weren't for the many games of Tianhe Network, which always like to step on the line, they would have planned to establish Tianhe Network as a model, but even so they secretly proposed Clicked many times.
But there is no way to take into account the global market and the nature of games, so it is difficult to reach a unified standard.
This is a real domestic game giant!
Don't say anything about the background, but in terms of profit income and scale, who dares to say otherwise?
"This is a private meeting. Everyone is a leader in the industry. They can say what they have and learn from each other." A minister in his 50s said with a smile.
That's how he said it, but Chuhe didn't really think he could say anything.
After hearing the speeches of the main leaders, everyone laughed and talked about some things in the industry, and then brought the topic to today's main topic.
"In recent years, the domestic game industry market has developed rapidly, and the total size of the market is second only to the United States. However, everyone in the game industry understands that the development of an industry should not only be based on economic effects, but products must also satisfy the masses. The masses of the people, and have the corresponding three views of culture.”
"It is easy for an industry to go astray from its inception to its development, such as the web game marketing turmoil in the early years."
Speaking of which, all the people present here glanced at the embarrassed Chuhe with strange eyes.
Who caused the page game marketing turmoil?
Although they didn't say it clearly, everyone is in the industry, how could they not know?
Overwhelming advertisements, magical endorsements.
After the popularity of Red Moon, major manufacturers have absorbed its marketing plan. At that time, the domestic web game market can be described as a group of demons dancing wildly.
Rich manufacturers are like Tianhe Network, inviting celebrities to endorse; poor manufacturers invite one or two beauties with Internet celebrity faces, or simply buckle the celebrity's face and put it in the game promotion, and then start an explosive promotion .
Later, the higher authorities had to issue a series of relevant policies to combat this unhealthy trend, including a large number of domestic manufacturers were named and criticized.
It was also at that time that Tianhe Network was already rich, and it didn't pay much attention to web games, and the annual advertising investment decreased a lot, otherwise it would be the focus of the attack.
Facing the weird gazes of a group of industry bosses around him, Chu He listened very carefully, and he almost took a notebook in his hand and pretended to write things down.
Looking at Chuhe's appearance, everyone wanted to laugh, but there was a leader next to him, and Chuhe's identity was different, so everyone held back.
And the big leaders above continued: "We also attached great importance to the Cologne Game Show that just ended not long ago, except that Tianhe Network still stood out on the world stage and showed its demeanor; some of our domestic independent game manufacturers are also here. He showed his style on stage.”
……
"Games can be said to be an important part of the entertainment and cultural industry. They play an important role in meeting the spiritual and cultural needs of the people, expanding and guiding cultural consumption, driving employment, and promoting economic development. However, inferior products will not only lead to industry image and social evaluation. If it is not good, it also seriously affects and restricts the development of the industry."
"Compared to the mature game industry chain abroad, our country is still in its infancy, but I believe this is only temporary. The success of Tianhe Network proves one thing, that is, there are enough outstanding game practitioners in China."
"In addition, in terms of game and entertainment competitions, corresponding guidance and support should also be provided to drive peripheral derivative business through competitive game and entertainment products; and in terms of game review, we will carry out a pilot grading of the Communist Youth League, which requires manufacturers to cooperate with corresponding rectifications. Put an end to elements related to pornography, drugs, gangsters, not stepping on the red line, and promoting bloody violence."
I have to say that being a leader is different. Compared with Chuhe's usual speeches in Tianhe Network meetings, the leaders above insisted on speaking for about 10 minutes.
After listening to it, Chuhe himself summed up a few points, that is, the higher-ups are going to vigorously develop the game industry, especially the domestic stand-alone game industry, and hope that Tianhe Network can play a leading role. .
In addition, the country will also vigorously support the game-derived projects such as e-sports events to drive the surrounding industrial chain.
Finally, there is the review system that the game industry has been criticizing, and there will be a corresponding set of standards in the future, which is much more relaxed than before.
But still no grading will be done.
It's roughly these points.
Anyway, Chuhe felt a little uncomfortable when he heard it.
Chuhe himself doesn't know about the big macro strategy and national conditions. Anyway, in Chuhe's view, it's just slogans.
Isn't it a joke to want to develop the domestic game industry without making major changes?
Of course, there are definitely benefits, at least the higher-ups have shown an attitude, especially the final review system.
It's just that the review system has been relaxed, and what kind of line has been reached, this needs to be pondered.
Thinking of this, Chu He narrowed his eyes slightly. Didn't the company invest 2000 million in an Interactive movie game created by Zhang Yangchen some time ago?
And in terms of subject matter, it happened to be a spy war game in the sensitive era of 1927-1949.
Specifically, Zhang Yangchen should be currently studying at QD in France and preparing for the game.
This game is just a good time to test the new easing of review, to see if Dawn can be the first 3A masterpiece under Tianhe Networks to pass the review.
(End of this chapter)
Those who were able to go to the scene were all big shots in the domestic stand-alone industry, but although they were big shots, everyone in the domestic stand-alone industry knew that, apart from Tianhe Network, the real big local tyrants in the stand-alone industry in China were network elements.
Tens of millions of investment, although Beisoft with the swordsman series dared to invest, but at that time, the confidence built on the emotional IP of more than ten years of IP history, really wanted Beisoft to develop a new IP, and then invest tens of millions You see if they dare.
As for wegame, strictly speaking, it cannot be regarded as a game company, they are just a platform, although wegame is really quite rich, and the Huaxia Star Project and various stand-alone industry support plans are all real money. dig.
But they do not engage in game publishing or self-development, they simply want to provide an open game platform like Steam.
The main purpose is for platform users, not how well the game sells.
As for some other manufacturers, basically the highest investment is several million.
For Tianhe Network, everyone is very clear about how big the gap between the two parties is. After all, they are people who can make excellent 3A games internationally, and they don’t even talk about 3A-level games. Even small productions are thinking about it. The compression cost of the law.
Especially when Chuhe said this number, it made them feel uncomfortable.
It's so heartbreaking!
Including the wages of customer service outsourcing, employees will spend 5 million US dollars a year. This is just a company for employees. Considering server maintenance, advertising costs, and other messy expenses including cooperation with similar graphics companies, it will cost at least double in one year. Twice.
As for the relevant leaders already in place, they couldn't help smacking their lips when they heard Chuhe's words.
Those present are all core bosses who are related to the relationship in this industry. Although not to mention shaking their feet and trembling three times, a decision can at least affect countless small and medium-sized game companies.
Even not just game companies, they are no strangers to Tianhe Network.
In fact, they have already done a lot of research on Tianhe Network. If it weren't for the many games of Tianhe Network, which always like to step on the line, they would have planned to establish Tianhe Network as a model, but even so they secretly proposed Clicked many times.
But there is no way to take into account the global market and the nature of games, so it is difficult to reach a unified standard.
This is a real domestic game giant!
Don't say anything about the background, but in terms of profit income and scale, who dares to say otherwise?
"This is a private meeting. Everyone is a leader in the industry. They can say what they have and learn from each other." A minister in his 50s said with a smile.
That's how he said it, but Chuhe didn't really think he could say anything.
After hearing the speeches of the main leaders, everyone laughed and talked about some things in the industry, and then brought the topic to today's main topic.
"In recent years, the domestic game industry market has developed rapidly, and the total size of the market is second only to the United States. However, everyone in the game industry understands that the development of an industry should not only be based on economic effects, but products must also satisfy the masses. The masses of the people, and have the corresponding three views of culture.”
"It is easy for an industry to go astray from its inception to its development, such as the web game marketing turmoil in the early years."
Speaking of which, all the people present here glanced at the embarrassed Chuhe with strange eyes.
Who caused the page game marketing turmoil?
Although they didn't say it clearly, everyone is in the industry, how could they not know?
Overwhelming advertisements, magical endorsements.
After the popularity of Red Moon, major manufacturers have absorbed its marketing plan. At that time, the domestic web game market can be described as a group of demons dancing wildly.
Rich manufacturers are like Tianhe Network, inviting celebrities to endorse; poor manufacturers invite one or two beauties with Internet celebrity faces, or simply buckle the celebrity's face and put it in the game promotion, and then start an explosive promotion .
Later, the higher authorities had to issue a series of relevant policies to combat this unhealthy trend, including a large number of domestic manufacturers were named and criticized.
It was also at that time that Tianhe Network was already rich, and it didn't pay much attention to web games, and the annual advertising investment decreased a lot, otherwise it would be the focus of the attack.
Facing the weird gazes of a group of industry bosses around him, Chu He listened very carefully, and he almost took a notebook in his hand and pretended to write things down.
Looking at Chuhe's appearance, everyone wanted to laugh, but there was a leader next to him, and Chuhe's identity was different, so everyone held back.
And the big leaders above continued: "We also attached great importance to the Cologne Game Show that just ended not long ago, except that Tianhe Network still stood out on the world stage and showed its demeanor; some of our domestic independent game manufacturers are also here. He showed his style on stage.”
……
"Games can be said to be an important part of the entertainment and cultural industry. They play an important role in meeting the spiritual and cultural needs of the people, expanding and guiding cultural consumption, driving employment, and promoting economic development. However, inferior products will not only lead to industry image and social evaluation. If it is not good, it also seriously affects and restricts the development of the industry."
"Compared to the mature game industry chain abroad, our country is still in its infancy, but I believe this is only temporary. The success of Tianhe Network proves one thing, that is, there are enough outstanding game practitioners in China."
"In addition, in terms of game and entertainment competitions, corresponding guidance and support should also be provided to drive peripheral derivative business through competitive game and entertainment products; and in terms of game review, we will carry out a pilot grading of the Communist Youth League, which requires manufacturers to cooperate with corresponding rectifications. Put an end to elements related to pornography, drugs, gangsters, not stepping on the red line, and promoting bloody violence."
I have to say that being a leader is different. Compared with Chuhe's usual speeches in Tianhe Network meetings, the leaders above insisted on speaking for about 10 minutes.
After listening to it, Chuhe himself summed up a few points, that is, the higher-ups are going to vigorously develop the game industry, especially the domestic stand-alone game industry, and hope that Tianhe Network can play a leading role. .
In addition, the country will also vigorously support the game-derived projects such as e-sports events to drive the surrounding industrial chain.
Finally, there is the review system that the game industry has been criticizing, and there will be a corresponding set of standards in the future, which is much more relaxed than before.
But still no grading will be done.
It's roughly these points.
Anyway, Chuhe felt a little uncomfortable when he heard it.
Chuhe himself doesn't know about the big macro strategy and national conditions. Anyway, in Chuhe's view, it's just slogans.
Isn't it a joke to want to develop the domestic game industry without making major changes?
Of course, there are definitely benefits, at least the higher-ups have shown an attitude, especially the final review system.
It's just that the review system has been relaxed, and what kind of line has been reached, this needs to be pondered.
Thinking of this, Chu He narrowed his eyes slightly. Didn't the company invest 2000 million in an Interactive movie game created by Zhang Yangchen some time ago?
And in terms of subject matter, it happened to be a spy war game in the sensitive era of 1927-1949.
Specifically, Zhang Yangchen should be currently studying at QD in France and preparing for the game.
This game is just a good time to test the new easing of review, to see if Dawn can be the first 3A masterpiece under Tianhe Networks to pass the review.
(End of this chapter)
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