electronics manufacturer

Chapter 86 The internal meeting of Tianyu Company

The press conference of the second generation of Peak mobile phone caused a shock in the entire Huaguo mobile phone industry.

This time, the second generation of the peak mobile phone released by Tianyu Company has been ahead of all domestic manufacturers in terms of comprehensive level, and has also reached the strength to challenge international mobile phone manufacturers.

Other mobile phone companies are not so flustered about the release of the second generation of the peak mobile phone. On the contrary, these domestic manufacturers even feel that the appearance of the second generation of the peak mobile phone will change the original pattern of the entire international mobile phone market.

If the second generation of the peak mobile phone can really defeat the Samsung mobile phone this time, then Tianyu Company will have the capital and strength to wrestle with the international mobile phone giants in the world.

At the same time, it will also drive the development of the domestic mobile phone industry, improve the status of domestic mobile phones in the international market, and thus promote the prosperity of the entire Huaguo mobile phone industry.

Not to mention that the price of the second generation of the peak mobile phone has exceeded [-] yuan. It can be said that Tianyu Company is now focusing on high-end flagship mobile phones.

Attacking the high-end flagship, the second generation of the peak mobile phone will naturally not be involved in the market of thousand yuan or even mid-range phones, which also gives other mobile phone companies a chance to compete and survive.

"Peak mobile phone [-]nd generation: the light of domestic production!"

"Tianyu Company declares war on the international giant Samsung!"

"The black technology of the second generation of peak mobile phones!"

On the second day after the press conference held by Tianyu Company, promotional articles about the second generation of Peak mobile phones appeared on various platforms like mushrooms after rain.

And users who browse the Internet, after seeing these promotional articles, also know that Tianyu Company has actually promoted this flagship mobile phone that can stand shoulder to shoulder with the international giant Samsung.

Netizens are full of praise for Tianyu Company's ability to achieve this step.

The second-generation peak mobile phone released this time can be said to be the most dazzling model in the mobile phone circle in the second half of this year, and it is also a mobile phone that is difficult to match among domestic mobile phones.

Its appearance can be said to make the whole Huaguo cheer for it. After all, this is the pride of Huaguo's domestic mobile phones. After all, the high-end market of mobile phones has been firmly controlled by Samsung and Apple for so many years, so that other domestic mobile phones cannot see anything. hope.

And now the emergence of the second generation of the peak mobile phone has completely changed the current decline of domestic mobile phones, allowing Chinese people to see the hope of domestic mobile phones going to the world.

Tianyu company was full of joy. Just last night, the second generation of Peak mobile phone opened the pre-sale of mobile phones.

In just one night, more than 80 users ordered the second generation of the peak mobile phone.

This time, the second-generation peak mobile phone has a total of 200 million units in stock, and this night, nearly two-fifths of the amount have been pre-ordered, which is a success in itself.

"The second generation of Peak mobile phone is the most critical step for Tianyu Company to establish a brand. Only when this step is done well will the company have a broader road to go on!"

After the scheduled amount was settled, Tong Hao immediately called the company's top management for a meeting.

This meeting can be said to be a perfect encouragement meeting for the pre-sale results after the release of the second generation of Peak mobile phone, and it is also a planning meeting for the future development of the electronic industry of Tianyu Company.

"Tianyu Company is an electronic communication company, of course it cannot have only one mobile phone product!"

"The Pinnacle series is the company's main mobile phone series. This series is positioned as a high-end flagship. Since it is positioned as a high-end flagship, its sales volume cannot be compared with thousand yuan phones and mid-range phones, and its profit is not enough. Make the company develop faster and better!"

Tong Hao looked at the happy face of his company's senior management, and he did not forget to ring the alarm bell to the company's senior management.

The Peak series is positioned as a high-end product, so its price is naturally high. As a company whose establishment time is not as good as that of Samsung and Apple, Tianyu, even if it is better than the two companies in terms of configuration, it cannot make too much brand premium in terms of price. .

After so many years, Apple and Samsung have had many years of brand image management. Naturally, they can achieve a brand premium in terms of mobile phones.

The peak mobile phone can't do this, at least not in the past few years.

Although Tianyu Company said that it started early in China, it did not seize the opportunity in the era of smart phones and fell behind other mobile phone manufacturers. Tong Hao took over Tianyu Company to give the company a chance to rise.

It can be said that in the impact on the high-end market, the peak mobile phone series will face competition from other mobile phone brands.

In the face of international mobile phone brands, the peak mobile phone series must not only be a high-end flagship mobile phone but also take into account the cost performance, so as to have the competitiveness to stabilize the high-end market and gradually establish its own brand image.

Therefore, in Tong Hao's eyes, although the peak mobile phone series can bring the company an annual income of more than one billion yuan, the income of more than one billion yuan cannot really satisfy the development of a company, let alone a company that wants to be an international company. Brand mobile phone manufacturers.

The research and development of mobile phone technology needs money, and the promotion of mobile phones also needs money. Tong Hao even plans to invite celebrities to endorse mobile phones in the future. These things require enough financial resources.

If the top mobile phones that are gradually moving towards the international market and Tianyu Company want to develop, they may need billions of billions of investment in this area every year.

"In the future, if Tianyu Company wants to develop in an all-round way, it will not only be limited to the high-end flagship mobile phone market, but also work hard on thousand yuan phones and mid-range phones!"

"In addition, in the next two years, we will promote different series of mobile phones, each with its own characteristics. Some focus on photography, some focus on performance, and some focus on cost performance!"

Tong Hao looked at the company executives who were thinking seriously and put forward his own development plan for Tianyu Company.

If Tianyu Company wants to develop, it cannot rely on only one series. After all, the development of the company needs money.

In this meeting, Tong Hao only temporarily decided on the main development route of his company in the future.

Of course, there are still some things that need to be discussed, and we must wait until the second generation of the peak mobile phone is sold.

For example, how to make their own electronic products realize an ecology similar to that of Apple and Rice, and how to make their company enter the international market.

In addition, there is also the new operating system architecture that the company is currently developing. When it will be launched and in what way it should be introduced to users. This is also a question that needs to be considered and discussed within Tianyu Company.

These problems are the challenges that our company will face in the future. Of course, if we want to solve these things, we still have to wait until the second generation of the peak mobile phone defeats Samsung's Samsung S6.

This meeting of Tianyu Company encouraged the company's senior management, and also calmed down the company's senior management, so that they would not get carried away by a successful sale.

After all, Tianyu Company is now only ahead of domestic mobile phone manufacturers, and has no position in the international market.

If you are complacent before you succeed, that kind of success is not a real success!
Inside Samsung Electronics, the company's chairman, Li Jianxi, was looking at the sales of Samsung's two mobile phones on the computer with joy.

As one of the most powerful mobile phone companies in the world, Samsung sells mobile phones in various countries around the world, and its income can be described as very objective.

The global sales of these two Samsung mobile phones have reached 2000 million units in less than ten days since they were released. Li Jianxi is no stranger to such sales of Samsung mobile phones.

(End of this chapter)