The richest man in the leisurely country

Chapter 311 Juice Products
In their impression, Su Mu's business is now in full swing. After winning the market share in Ming County, they should take advantage of the situation and extend their business territory to surrounding areas.

It never occurred to him that Su Mu's goal was just a small county town. If this continues, his income will soon reach the ceiling.

Although it is also very profitable, who doesn't want to make more money in business?

"Why? Although the transportation and storage costs of vegetables and fruits are very high, but our products are so good, I think Brother Su, you can take this opportunity to further radiate and develop in surrounding areas." Li Meiqi was the first to ask questions.

Although Su Mu is the boss, he can have the final say on everything alone, and they are just working for Su Mu to put it bluntly.

But they are still very clear about Su Mu's character. Li Meiqi thinks that Su Mu should not make such a decision.

"I think Maggie is right, we should take the opportunity to develop elsewhere."

"Now our word-of-mouth has been established in the entire Ming County, and it has spread to other places. There will be many benefits to settle in other places at this time."

"Our planting scale is very large, and we can fully supply it."

Sure enough, as soon as Su Mu said this, it immediately aroused a lot of discussion from the people below.

The people here are basically the store managers of each store, and they are the middle-level figures of the entire company.

Since they entered the company, with Su Mu's high salary and good atmosphere, they have done very comfortably.

In fact, it doesn't matter to them whether Su Mu can open a branch or not. They have already become store managers and have proved their abilities.

I just feel that Su Mu's decision is a bit hasty.

"Hehe, everyone, don't be so nervous, I haven't finished talking yet. I also know that you are doing it for my own good, and I can't be so short-sighted."

"The reason why we only open offline stores in our Ming County is that I have my own considerations. Although pure fruit and vegetable products are also very profitable, various conditions limit our development."

"As you said, the cost of transportation and storage is an unavoidable problem. Fortunately, our products are good and are very popular with customers, so our products can always be sold within a controlled time, There is no backlog of inventory, and there is not much loss." Su Mu narrowed his eyes and smiled.

They spoke enthusiastically and expressed their opinions, which Su Mu was actually very satisfied with.

As soon as Su Mu spoke, everyone listened attentively, wanting to see Su Mu's next plan.

"The next thing you have to do is to maintain our market in Ming County, and at the same time increase the recruitment of talents. And our company has developed to the present, it can be said that the first pot of gold has been earned."

"We have to have a long-term vision. We can't focus on a small Ming County, nor the surrounding counties and cities. Instead, we must take a long-term view and find a way to grab the market in other regions. At present, my plan is to first Take the market in the southwest region and seize our market in the southwest region."

"And how do we preempt it? It is the secondary processing of our fruit and vegetable products, which is also an industrial transformation and upgrade of ours." Su Mu smiled slightly.

With such an explanation, they can understand.

In the current Ming County, Su Mu is only used as a base for offline development, using Ming County's market share to make money, and at the same time trying to find ways to develop other markets.

Hearing what Su Mu said, the people present couldn't help but gasped.

In an instant, they understood that Su Mu was going to do something special.

"So, Brother Su, what you mean by industrial upgrading?"

Since it is an industrial upgrade, it is not a simple integration of production and sales, but a secondary production.

In other words, it is not possible to sell vegetables and fruits directly, but to convert vegetables and fruits into other commodities for sale.

Su Mu touched his nose and said with a smile: "I plan to build a factory, introduce a set of advanced equipment, and use our vegetables and fruits to make a fruit juice product."

"You also know that after our vegetables and fruits are planted in a large area, the output has increased a lot, and when they are all mature, even our existing stores cannot fully digest them."

"The sale of vegetables and fruits alone will be limited by various conditions such as regional transportation and storage. However, if our products are made into products such as juices, it will be very convenient to transport them to other places for sale, and transportation and storage will be very convenient."

"Moreover, the profit margins here will be very high."

After the first step of development, it is necessary to think of a way to further develop based on the first step of development.

As for the development of fruit juice products, Su Mu thinks this is a good idea and it is entirely possible to realize it.

Hearing this, everyone looked at each other unconsciously.

"However, we don't have talents in this field. Although our vegetables and fruits are of very good quality and taste good, the whole set requires a lot of investment, and the most important thing is the demand for talents."

"If there is no talent, the juice products produced in that way will be greatly reduced, and then we will not be able to compete with others." Li Huan, who had been silent all this time, suddenly said.

Today's beverage market has long been saturated, and a situation of contending for hegemony has begun to take shape.

With the excellent taste of Su Mu's fruit and vegetable products, it can indeed win the favor of many customers.

But after the whole juice manufacturing process, the taste will actually be much inferior.

"Actually, I don't think these should be a big problem. After we enter a set of equipment, they will definitely send people to give us special training."

"The most important thing is our channel expansion. After we make juice drinks, the ultimate goal is to reach supermarkets and other terminal sales locations for sale. This involves transportation issues, and storage is also very important. Among them There is a complete logistics link, otherwise it would be difficult to achieve."

As soon as Su Mu raised the strategic issue, the people below started talking about it.

Now they can be regarded as business people, and they have their own unique views on various aspects.

"Yes, offline promotion is also very important. After the product is launched, it also needs to be promoted. However, we currently don't have this kind of talent and related supporting facilities in other places."

Su Mu was deeply moved by the enthusiastic speeches one by one.

It seems that I did not treat them in vain, brainstorming, which is very important.

"Yes, the questions you have considered are very reasonable. The purpose of today's meeting is also to hope that you can put forward your own opinions and suggestions on this."

"Is there any better suggestion? We are now discussing a plan to see if it is feasible, and then make a final decision. But I have to say one thing, I think juice products are very feasible. What we will discuss next is the specific implementation.”

"Just now you also mentioned a lot of problems. Is there a solution to the problem?" Su Mu touched his nose and asked with a smile.

He was relieved, really relieved.

(End of this chapter)