my life is running wild

Chapter 142 The "Marketing Wizard" takes off again!
On the day of the Spring Festival, near noon, Liu Chengyin woke up.

Then, he turned on his phone and checked the box office of "Dream Chasing" on the second day of its release.

The next day's box office was——

2500 million!
Good guy!
Didn't you say there will be a turnaround?
Why is it even lower?

But if you think about it, it's actually normal.

Yesterday was New Year's Eve.
However, although Liu Chengyin thought so in his heart, he couldn't help but feel a little uneasy because he didn't see the real box office.

Liu Chengyin couldn't help but want to go online again to check the feedback on the current situation of "Dream Chasing" on the Internet.

However, after he checked the box office, he immediately heard Liu's mother knocking on the door and calling for dinner.

There is no way, the matter of checking the situation online can only be discussed after dinner.

During the meal, Liu Chengyin buried his face in the bowl almost all the time.

He worried that his parents would see on his face the sadness and guilt caused by the poor box office.

At the same time, this is also to reduce my sense of existence, worrying about being noticed by my parents, and then asking about the box office.

Like a scumbag who is worried about being called up by the teacher to answer questions
In order to avoid being asked, Liu Chengyin accelerated the speed of eating, and "resigned" after finishing a bowl of rice and adding a few chopsticks in less than 2 minutes.

With his current appetite, this amount is only [-]% full.

Fortunately, although the skill [Taste Delicious] increased his appetite and digestion speed, it also increased his "hunger tolerance".

After all, the name of this skill is [Taste delicious food], not "Overeating".

The improvement of "Hunger Resistance" made Liu Chengyin more resistant to the effects of hunger.

The effect of [Taste delicious] can make Liu Chengyin eat more food when he wants to eat, and even not eat for a long time when he doesn't want to eat.

Kind of like a turtle, but not so exaggerated.

The tortoise can live normally after eating something every ten days and half a month.

At most, Liu Chengyin would not feel hungry for more than a day under normal activities after a full meal.

In short, a little "fooling" has no effect on Liu Chengyin.

After eating, Liu Chengyin returned to the room, took out the computer, and opened the search page.

After he entered the movie name of "Dream Chasing", he searched for movie-related information.

In the short moment when the page jumped, Liu Chengyin couldn't help but close his eyes.

Secretly, I started to prepare myself to see those people from all walks of life on the Internet write articles, discuss and ridicule because the box office of "Dream Chasing" was lower on the second day than the first day.

After all, we have to face it.

When Liu Chengyin was mentally prepared, he suddenly opened his eyes.

At this point, the search page has been redirected, and titles with search keywords appear on the web page.

The first thing that caught Liu Chengyin's eyes was - "The next day's box office hit a new low!"

When he first saw this title, Liu Chengyin couldn't help but feel a twinge in his heart.

Fortunately, he was already mentally prepared. After a little fluctuation in his heart, he skipped over this worthless thing that would only affect his mood, and glanced at the other titles below.

Soon, Liu Chengyin was shocked!

This time it was a "surprise" surprise.

Between the following headers is this:
"Director Liu is really a genius in marketing! The mystery of the release time of "Dream Chasing" turns out to be like this."

"Shocked! At 12:11 noon during the Spring Festival, the box office of "Chasing Dream" exceeded 1 million!"

"The Spring Festival is coming! "Dream Chasing" takes off!"

Although Liu Chengyin didn't understand why he became a "marketing genius" again, and he hadn't read the specific content of the article, but based on words such as "the box office broke 1 million that day" and ""Chasing Dream" took off", Liu Chengyin Take advantage of the shade to know——

"Dream Chasing" is up!
After the surprise, Liu Chengyin couldn't wait to post a headline—"Director Liu is really a marketing genius! So the mystery of the release time of "Dream Chasing" is like this."

With the arrival of the Spring Festival, he knew that the movie market's passenger flow would increase sharply, and that "Dream Chasing" would take advantage of the momentum, and Liu Chengyin knew about this possibility.

What he is most curious about now is what is going on with that "marketing genius" and "mystery of the release time".

After opening the title, soon, the page jumps to the article.

Liu Chengyin took a look and understood what was going on.

According to the article.

It was an outrageous decision for Liu Chengyin to release the movie two days before the Spring Festival, which is regarded as a "garbage time period" by others.

Because generally speaking, the box office on the first day of a movie is actually very important!

A good box office performance on the first day is itself a good publicity point.

A movie that can get a high box office in the first place will often leave the public with the impression of a "good movie", thus attracting more people to watch it.

The more people who see it, the greater the impact, and thus attract more people.
In this way, the cycle continues, like a snowball.

Conversely, if the box office is not good on the first day, it will have the opposite effect, making viewers who have not seen the movie feel that this is a movie that does not meet the taste of the public.

Unless the movie is really good, so good that people who have watched the movie can't help but promote it and give it a high evaluation. In this way, such a step-by-step movie will have the possibility of counterattack.

However, such examples are rare.

Many movies that were originally of good quality, because of insufficient publicity or bad names, etc., led to poor box office in the early stage, which caused the snowball to fail to roll. Benefits to match quality.

It wasn't until long after the movie was released that those movies with poor early results gained word of mouth. Although they became popular for a while in the end, the production team couldn't get much benefit from it because it had already been released. I can get some sentences from netizens, "I owe director X a movie ticket".

However, this "garbage time" paired with Liu Chengyin's movie has become the most perfect combination!
First of all, because the release time is a "garbage time" with no market.

So people's expectations are not high.

If there is a movie that can get good grades in "garbage time", it is really good. If it is bad, it is actually fine, because it is normal.

From this, we can know that if you choose "garbage time" to release a movie, the box office results generated during this period have a certain "guarantee". itself.

Good grades, thanks to the quality of the film;
Poor grades, the fault is not the movie, but the time!

But what is the use of knowing this?
it works!

Useful!
As mentioned earlier, because of Liu Chengyin's operation in "Frivolous", the first-day box office of "Dream Chasing" will be largely affected by "Frivolous".

After the movie was released, because of the lessons learned from "Frivolous", many viewers who were curious about "Dream Chasing" couldn't help but stop until "Dream Chasing" was confirmed to be non-toxic, or the "eating method" was developed.

As a result, the box office on the first day of "Chasing Dreams" will definitely be affected.you
If Liu Chengyin releases the movie at these "hot times" a few days before the Spring Festival, Liu Chengyin's box office performance will not be "guaranteed". piece” impression.

And Liu Chengyin set the release time two days before the Spring Festival, which is a "magic operation"!
First of all, relying on the "guarantee" brought about by "garbage time".

Although the results of "Dream Chasing" have not been very good in the past two days, because it is "garbage time", many viewers will only feel "excusable" and will not feel "bad" for "Dream Chasing". piece" impression.

At that time, when the Spring Festival comes, when everyone is free and has time to watch movies, the box office of "Dream Chasing" will be used as a reference on the day of the Spring Festival!
Secondly, because in the two days before the release of the Spring Festival, because some people have already watched the movie and completed the "drug test" process, after two days of fermentation, pay attention to letting those who are concerned about the results of the "drug test" know that "Dream Chasing" What kind of work is it?

"Dream Chaser" is different from "Frivolous".

The cohesive plot between the highlights of "Frivolous" is a bit boring and dry.

While "Dream Chasing" has more exciting episodes than "Frivolous", because it is a "comedy", the connecting plots between its highlights are also very interesting.

Therefore, "Dream Chasing" does not require any "viewing skills" and is "non-toxic".

After two days of information dissemination, netizens who follow "Dream Chasing" will know that "Dream Chasing" can be "eaten" with confidence.

In this way, when the Spring Festival comes, the sequelae of "Frivolous" will not have a negative impact on the box office of "Dream Chasing" on the first day of the Spring Festival. ,

Even, because of word-of-mouth fermentation, "Dream Chasing" will be even better at the "box office on the first day of the Spring Festival" than if it was not affected by "Frivolous" and it was released normally!
In this way, when "Dream Chasing" competes with movies released during the Spring Festival, it can also gain a "first mover" advantage, and then step by step, step by step, to seize the box office market!
In summary, the results of the release two days in advance are as follows:

[-]. Eliminate the negative impact of "Frivolous" for "Chasing Dreams".

[-]. Accumulate advantages in advance for "Dream Chasing" in the "battle" during the Spring Festival.

It can be said that it kills two birds with one stone, even elimination, this wave!

Anyway, today is the first day of the Lunar New Year, and Liu Chengyin has only one "must task" today - to ask his parents for the New Year's money.

In fact, Liu Chengyin also said that he had already made money, so he didn't need to ask his parents for money, so he used this as an excuse to decline his parents' giving of the New Year's money.

However, Liu's mother said: This is not a question of money, but mainly a festival custom. As long as Liu Chengyin is not married, he should accept the lucky money from married elders.

At that time Liu Chengyin felt that Mother Liu seemed to be implying something.

However, Liu Chengyin realized that he was thinking too much, and Mother Liu didn't intend to hint at all.

I saw Liu's mother explaining the matter of "whether to accept the New Year's money", and then asked Liu Chengyin if he had found a girlfriend, and how old he planned to get married.

Well, no need to hint, just say it directly!
When Liu Chengyin replied that he "has no girlfriend" and "has no plans to get married for the time being", Liu's mother's expression became serious instantly, and then she began to tell Liu Chengyin about her own experience and the experience of those around her.

Probably:

get married early
Don't worry now, it will be very sad later;
Get in touch with more people, if you don't see eye-to-eye for a while, just look for someone who is pleasing to the eye, and if you don't succeed, you can accumulate experience;,,

And so on
After Liu's mother brought up this topic, Liu's father soon joined in.

Liu Chengyin felt that it was too difficult for her.

In this situation, Liu Chengyin couldn't help thinking of how he was "jointly interrogated" by his parents after making mistakes in school.

what's the situation?
I made mistakes in the past and you "jointly interrogated" me, but now I just haven't found a girlfriend, and I don't have any plans to get married. As for that?

Is it a mistake not to have a girlfriend and no marriage plans?

Fortunately, at this moment, Liu Chengyin's cell phone vibrated suddenly.

In this regard, Liu Chengyin suddenly had a plan to escape.

Liu Chengyin took out his mobile phone and looked at the screen, then made a very serious look, frowned, then raised his head, and said to his parents apologetically, "We'll talk about this next time, I have something to do at work."

After speaking, Liu Chengyin slid his finger on the screen a few times, and then put it to his ear: "Hello!"

While talking, Liu Chengyin walked out of the corridor
When I was in school, because of the influence of information such as film and television works, news reports, and the experience of elders, I knew too much "the hardships of life" from the adult world.

These "sufferings in life" seem to tell Liu Chengyin: "Treasure your student days, you won't have such a good life after graduation."

This made Liu Chengyin feel a sense of fear in his heart about entering the society after graduation.

He is always worried about whether he will have a difficult and hard life after graduation and entering society.

However, the reality told Liu Chengyin:

Life after graduation is simply a lot of fun!
Not to mention anything else, after graduation, after having a career, as long as he "runs away" in front of his family, he can escape most of the occasions he doesn't want to face as long as he mentions "something to do at work".

For example, urging marriage now.

if this was in the past
Facing the interrogation of his parents, Liu Chengyin couldn't find an excuse to leave at all. Could it be that "something happened in his studies"?
The teacher did not assign homework until the students went home, did they?

After escaping from her parents' marriage urging conference, Liu Chengyin walked around the corridor, returned to the room through the back door of the room, and then hid in the room, keeping an eye on the real-time box office.

It was one o'clock at noon, and the single-day box office of "Dream Chasing" had reached 1.1 million!
Liu Chengyin looked at the ranking.

Then Liu Chengyin became excited.

"Dream Chasing" currently occupies No. 1.1 in the single-day box office ranking with a score of 1 million, directly overwhelming the few Lunar New Year blockbusters that were just released today!

The Spring Festival file is a period of "comedy rampant". No one wants to watch those spoilers that throw knives.

No.2 is a kung fu comedy.

The protagonist of the movie is a fighting master who was very powerful when he was young, but now he is old.

Under the persuasion of his children, the protagonist no longer practiced those martial arts that put a huge burden on the body, but practiced health exercises instead. Then his family encountered danger while traveling, and the protagonist relied on funny health exercises to defeat the enemy and save his family.

The movie currently has a box office of 7200 million.

The third-ranked movie is a costume comedy.

It tells the story of an emperor in an overhead world taking two dog legs for a private visit and picking up girls by the way. The process is unlucky, but the ending is happy.

The movie currently has a box office of 5500 million.

The 1.1 million score of "Dream Chasing" is nearly half higher than that of No.2, and twice that of No.3!
This is almost an overwhelming victory!

(End of this chapter)