Sports Almighty King

Chapter 278 Direct Explosion of Commercial Value

"Wang, can you tell me about your current mood?"

"Wang, you scored a frighteningly high score, but we all know that you are capable of scoring even higher points. Excuse me, why did you stop scoring and assist your teammates instead?"

"Wang Fei, do you know? The ratings of this game in China are very high. The ratings of CCTV in China directly reached 2.8%! And there are more than 1 million people watching the game through Tencent Video. It's astonishingly high! Excuse me, what do you want to say to the fans in China now?"

Reporters chattered about asking their own questions.

Wang Fei glanced at D'Antoni standing beside him.

D'Antoni smiled and nodded, he was in a very good mood.

"Wang, you can pick up a few interesting questions and answer them. However, you can't stay here for too long, because we will also participate in the post-match press conference later." D'Antoni said.

Wang Fei nodded in agreement.

He smiled and said, "Of course I'm in a very good mood after getting a good statistic and then being able to help the team win."

"The reason why I didn't choose to continue to score is because I know that no matter how good I perform alone, I can't help the team win all the time. I need the help of my teammates. I think that if the teammates play well, our team will Only then can we go further. As I said before, I don’t particularly care about my statistics, I hope my teammates can have a good performance, and I hope to help them grow faster.”

He looked at Lin Yalan, a female reporter from China Central Television, and said with a smile:

"I know that there are many fans in China who support me. I thank all Huaxia fans for their attention to me all the time! What I want to tell them is: I will try my best to play more exciting games! I will never let everyone down. expect!"

These are all clichés.

But at this time, Jonathan Fagan, a reporter from the "Houston Chronicle", asked a question: "Wang, do you think that you have become NBA No. 1 now?"

Wang Fei scratched his head.

He said in his heart, is this to make me boast?

He knew that foreigners were generally not humble.

Wang Fei smiled and said: "I know, I'm very strong, but I'm just a rookie, and I haven't won any heavyweight honors yet, so I don't think I have become NBA No. 1 for the time being."

Jonathan Feigen asked again: "Who do you think is stronger than LeBron?"

Wang Fei blinked, and he asked back, "Which one of us do you think is stronger?"

Jonathan Feigen said with a smile: "Judging from the statistics, you are much stronger than LeBron at your peak, so now many people think that you have become the strongest guy in the NBA."

"Thank you everyone, I hope that one day, I can be a little better than LeBron in personal glory. But, what I want to say is that I respect all the predecessors. LeBron is also a person I respect very much, although we There were some conflicts in tonight's game, but it was all for the game." Wang Fei said.

What Wang Fei said was very generous.

Jonathan Feigen smiled and asked again: "Don't you think that LeBron's performance in tonight's game was a bit despicable? He had several defensive actions that were very rough. Everyone thought that LeBron's performance tonight was a bit despicable. Desperately trying to defend his dignity as NBA No. 1, unfortunately, although he has used many means, he still can't get the slightest benefit from you."

Wang Feixin said that these unpleasant things can actually be forgotten.

Don't you think LeBron is very pitiful now?

Why do you have to tear off his skin again?

Wang Fei nodded and said: "LeBron is a very self-disciplined player. He is eager to win and dedicate a good game to the fans. I think we have achieved this together: tonight's game, really Fantastic! That's enough."

Wang Fei is still relatively kind.

He didn't make the slightest personal attack on LeBron James.

It's completely unnecessary!

Wang Fei firmly believes that after tonight's game, LeBron will be criticized by many people all over the world.

The media that originally praised him to the sky will now send him directly to hell.

He can't do anything wrong.

Jonathan Feigen smiled and shook his head.

He thought to himself, this Huaxia boy is not ordinary cunning!
It seems that it is not easy for me to dig some serious information from him.

"Wang, now, in the Rockets, who is the real leader?" Judy Morris, a female reporter from the New York Times, asked at this time.

This refers to the internal problems of the team.

Wang Fei glanced at D'Antoni standing beside him.

He thought to himself, maybe my answer to this question is not too safe.

D'Antoni hurriedly said: "Miss Morris, this question is very good. In fact, in the Rockets team, there are two leaders, one is Harden, he is our team soul. The other is Wang, Wang It is our absolute main force and core on the field, and Harden also assists Wang during the game, and this arrangement is the root of our continuous victories."

"What you mean is actually very clear, isn't it? Harden was the absolute core and leader of the Rockets before. Now, his position has been gradually replaced by Wang. What I want to ask is, what does Harden have about this? Objection? Some people say that there seems to be a conflict between Harden and Wang. May I ask, if Harden and Wang are incompatible, what will you do?" Judy Morris obviously did not want to let D'Antoni go easily.

These reporters are all monkey spirits.

They are always able to make the forehead sweat and bewildered with pointed questions.

D'Antoni put away his smile and said seriously: "One thing I can tell you is that there is no conflict in our team. Wang and James have a very good relationship. They are very good friends. They share the same goal: Create a rocket dynasty and strive for more championship glory. Therefore, there is no need to answer the question you raised.”

"Perhaps, we can assume that if Harden and Wang can't coexist, who will you choose to trade?" Judy Morris continued to ask persistently.

D'Antoni frowned and said: "I never answer hypothetical questions. The hypothesis you mentioned will never exist. Wang, I think we can leave."

As D'Antoni said, he was about to take Wang Fei away.

The reporters were a little helpless. They actually wanted to ask more questions, but now it seems that D'Antoni will not give them a chance.

Wang Fei returned to the locker room, he took a shower, and then D'Antoni was already waiting for him to go to the press conference together.

At this press conference, no one from the Lakers was present at all.

At the press conference, no surprise, most of the reporters' questions were around Wang Fei.

The tricky question made Wang Fei overwhelmed.

However, when Wang Fei felt that the question was difficult, D'Antoni, who was sitting by the side, would often help Wang Fei immediately.

This is destined to be a night for Wang Fei to shock the world.

Media all over the world are reporting on his score.

In those reports, James is without exception the foil of Wang Fei.

In China's domestic media reports.

The serious violation of Wang Fei in the game between the Rockets and the Lakers was also unanimously condemned by the Chinese media.

Li Ning Sports Goods Company.

Chairman Li Ning was flipping through reports about Wang Fei on the Internet.

He was beaming and very happy.

Originally!Signing Wang Fei as the image spokesperson, he thought it was an adventure at first.

After all, Wang Fei's performance in the NBA at that time made people worried as well as pleasantly surprised.

Because almost all NBA celebrities and basketball experts were not optimistic about Wang Fei's future at that time, they all believed that Wang Fei had a vitreous physique and would be completely degraded after a serious injury.

After much deliberation, Li Ning resolutely chose to sign Wang Fei.

Moreover, the endorsement fee is as high as 1500 million Huaxia coins per year.

This amount of money is not small.

Moreover, Li Ning also signed Wade before signing Wang Fei.

In fact, Wade and Li Ning have cooperated for 6 years.

Signing Wade at the beginning also allowed Li Ning to gradually get out of the predicament.

After six years of cooperation, Li Ning signed another blockbuster contract with Wade in the middle of this year.That signing is the real big deal: what Li Ning and Wade signed is a lifetime contract, and they have to pay Wade 1 million US dollars every year for 10 consecutive years. shares.

This is a large-scale marketing method implemented by Li Ning in order to compete with rival Anta.

To be honest, when Li Ning decided to sign Wade, he was criticized.

Most people think that signing such a big contract with Wade, who is in the twilight of his career, is not worth it.

After signing Wade, Wang Fei logged into the NBA again, and immediately played well.

Li Ning only watched Wang Fei's first NBA game, and felt that if he signed Wang Fei now, it would definitely be worth it.

So, he overcame his objections and decided to sign with Wang Fei for four years.

With Wang Fei playing better and better in the NBA and leading the Rockets to a 13-game winning streak, the signing between Li Ning and Wang Fei is becoming more and more worthwhile.

Because, after Li Ning launched a wave of advertisements shot by Wang Fei, Li Ning's sales increased by more than 60% in less than a month!
This shows how powerful Wang Fei's influence is in China.

After signing Wang Fei, Li Ning Company began to design signature sneakers for Wang Fei: Feiyi No. 1.

The momentum of Wang Fei's crazy scoring is still unabated. Before the design of Flying Wing 1 was completed, Li Ning launched the pre-sale of Wang Fei's signature sneakers.

Originally, this activity was just to test the waters.

The price of Feiyi No. 1 is also relatively close to the people. A pair of shoes is priced at 618 yuan.

As a result, this pre-sale activity has just been launched, and within two days, more than 21 pairs were pre-sold!
This is really surprising and surprising.

Because, the two-day pre-sale activity has already made the sales volume exceed [-] million yuan, and Li Ning Company has made a lot of money.

"Dong dong!"

Li Ning was watching the news when there was a knock on the door.

Li Ning didn't look up, and said casually, "Please come in!"

The door opened, and Chen Yadong, the marketing director of Li Ning Group, walked in beamingly.

"Hello, Mr. Li!" Chen Yadong said with a smile.

Li Ning glanced at Chen Yadong and said, "Sit on the sofa, is there something good for you?"

"It's really a great thing! Mr. Li, do you know? Our distributors in the United States have also launched the pre-sale of Flying Wing 1 since yesterday. The price is 108 US dollars. You guessed it, they As of 10 am, how many pairs of shoes have been pre-sold?" Chen Yadong said.

"Just talk about the data, I'm not in the mood to play charades with you." Li Ning laughed.

"Haha! Then let me just say it directly. In one day, they pre-sold 91830 pairs, Feiyi No. 1000, which is almost [-] pairs. The direct sales revenue exceeded [-] million US dollars. It can be seen that Wang Fei The shoes are also very popular in the United States." Chen Yadong said with a smile.

"Really? It's so popular? So many pre-sold in one day, then, it seems that our product will explode in the US market this time." Li Ning immediately lifted his spirits.

The sales of Li Ning's shoes in the United States can only be said to be average.

Even if they signed Wade, it wouldn't change much.

Wade's signature shoes can sell 10 pairs per generation, which is a very good result.Of course, when doing marketing, sometimes you will play tricks, such as a limited edition or something.

In fact, they all dream of selling more.

"Haha! The main reason is that Wang Fei is really too hot right now. With the Rockets continuously getting super hot data, the whole United States is paying attention to this amazing Huaxia kid. Wang Fei is simply an inspirational role model for ordinary people! Then He is small and has average physical fitness, but he abruptly played like a superstar, which is a surprise for those who love basketball but suffer from lack of physical condition and have no chance to enter the NBA." Chen Yadong Said.

"Since the Flying Wing 1 is so popular, let's lean more toward the United States and tell the dealers in the United States to open up and continue to do pre-sales. If Wang Fei's shoes can sell hundreds of dollars in the United States. Wan Shuang, then we have successfully established our reputation in the United States." Li Ning said with a smile.

Seizing the US market is a dream of many Chinese brands.

However, this dream is not so easy to achieve.

After the game against the Lakers, there is no game the next day, so you can take a good rest.

Wang Fei originally planned to sleep in for a while.

However, at 8 o'clock the next morning, he was woken up by a knock on the door.

(End of this chapter)