The richest man starts from a street stall

Chapter 181

The five people got so nervous, what they didn't know was that Chen Shi had actually decided to continue the cooperation with Meibang.

It's just how to cooperate.

Yesterday afternoon, Semir's Fang Zhiyuan called his superior vice president to report the situation of Shenshi Company.

It's just that Fang Zhiyuan's words were not taken seriously, and he said that Fang Zhiyuan was joking, how could there be so many popular specialty stores.

But he also gave an answer, if Shenshi Company really opened so many specialty stores, it can give the other party a 2.9% discount for the supply, which is impossible.

Originally, the supply discount of 3% was Semir's lowest ex-factory price.

Fang Zhiyuan didn't dare to go over his superiors and report directly to the boss, otherwise he might be put on the same page by his superiors.

On the other hand, he is not sure that Semir's 2.9% supply discount can impress Chen Shi, and it is estimated that 2.7% discount will be difficult.

It is estimated that the boss will not agree to such a low supply discount.

Semir's supply discount is 2.7% off, and the actual ex-factory price is higher than the 3% discount of Smith Barney.

Could it be that if Smith Barney offers a 2.7% discount for supply, Semir will get a 2.3% discount?
It's impossible to think about it, unless you are the boss.

In short, the hope of cooperation with Shenshi Company is too small.

This morning, Fang Zhiyuan still made a trip to Shenshi Company.

Although I don't have hope, I still strive for it, and I am worthy of the company.

Chen Shi's answer, of course, did not agree, nor did he refuse, saying that he would consider it.

Fang Zhiyuan knew that Chen Shi's reply was a tactful refusal, and he probably had already continued to cooperate with Meibang, so he could only regret leaving Shenshi Company.

With Fang Zhiyuan's offer, Chen Shi didn't want to cooperate with Semir.

If the supply discount is 2.5%, you can also consider that 20 new stores will open Semir stores, and the other half of the 20 new stores will open Smith Barney stores.

Even if he is an agent, it is reasonable to say that he does not represent other competing brands, but the two clothing companies will not say anything about him.

At around two o'clock in the afternoon, five people including Hua Yang from Smith Barney arrived at Shenshi Company.

"Mr. Chen is really young and promising. It would be unbelievable if he hadn't met him in person." Huayang was indeed surprised when he saw Chen Shi at the gate of Shenshi Company.

There is a heroic spirit between the eyebrows, and the appearance is extraordinary, like a male star.

It was Chen Shi who was wearing a suit in front of Huayang.

Which son is this?

Huayang was really puzzled.

Wang Youcai did not know Chen Shi's identity information, nor did Chen Shi tell him personally.

Wang Youcai introduced several people from Meibang to Chen Shi.

"Mr. Hua, hello, you're welcome. Everyone, please sit inside." Chen Shi stepped forward to shake hands with everyone in the United States.

He just heard the report on the phone at the front desk and walked out.

He received it personally, which is considered polite.

If he is a boss with hundreds of billions of assets, the vice president may come out to receive a boss with billions of assets, courtesy is enough.

This kind of business negotiation can be done in a conference room or in your own office.

There were five people on the other side, and Chen Shi thought it would be better to stay in the conference room.

At the same time, Wu Lei, the manager of the marketing department, Fu Bin, the administrative manager in charge of legal affairs, and a deputy manager of the sales department in the company may come over to listen.

A rectangular table, the host and the guest choose a row of seats facing each other.

King to king, sitting between;

The generals will be on both sides of the king according to their positions.

Some washed fruits were placed on the table, and the administrative staff poured the tea and left.

After the two parties sat down, Chen Shi delivered a speech on behalf of the company to welcome the arrival of the senior executives of Smith Barney.

Then, he directly explained the company's purchase situation in the United States and the store opening plan for the year. Without being long-winded, he went directly to the central topic.

For Meibang Company, Chen Shi does not intend to reduce the discount on purchasing goods.

If you reduce it further, you will not be able to reduce the discount.

Instead, he wants the other party to focus on product quality and provide more support in terms of supply efficiency and technology. What Chen Shi wants is stable income.

Cooperation can lead to development, and win-win is the kingly way.

If he really wanted to get another discount, then Chen Shi would definitely have to play a trick of negotiation.

But it’s one thing not to want something, but if you let the other person say it and then refuse it yourself, the other person will find it cheap, and you will never say no first.

Sure enough, after receiving confirmation of the development of Shenshi Company, Huayang first thanked Shenshi Company for its business support.

Then Vice President of Sales Liu Wei described various advantages of American Barney, and finally pondered for a moment and said:
"Mr. Chen, in terms of supply discounts, the original 2.5% discount has already exceeded the bottom line of Smith Barney. It is difficult to have too many discounts. In order to show our sincerity, the minimum supply discount is 2.4% discount, and the rebate point has been increased from 4 points to 6 points. .”

This discount has been calculated by the financial staff of Smith Barney, and the profit is pitifully low, and the net profit may be only 8 points.

If something happens, we may still lose money, so we need to find ways to reduce costs and increase efficiency.

However, Shenshi Company has to do 18 billion annual business. Maybe it can't make money from wholesale, so it can only count on the stock to soar.

After Liu Wei finished speaking, he looked at Chen Shi's expression nervously and sweated nervously.

Everyone in the United States is equally nervous.

Wu Lei, Fu Bin, and a sales assistant manager participated in the business negotiation for the first time in which the future contract value was more than one billion. Chen Shi just let them be observers and could not speak.

The meeting room was eerily quiet.
Chen Shi smiled and shook his head at Liu Wei's reply.

It's not that I'm dissatisfied, but I feel that the 2.4% off supply discount really makes it difficult for Smith Barney to do.

Hua Yang kept staring at Chen Shi's expression, seeing him shaking his head, thinking that he was dissatisfied with the 2.4% discount.

Liu Wei couldn't help it either, the discount was very low, he looked at the boss, saw him frowning, blinked twice, touched his nose, and understood what he meant.

The profit points of Smith Barney are clear to all senior management.

Liu Wei took a deep breath and made up his mind and said: "Mr. Chen, the minimum discount is 2.35%. To be honest, we don't have any profit with this discount. We can just keep our capital and pay wages. If we want to make money, we can only dig out other orders. "

If the discount is 0.1 less, the profit will be reduced by 4 points, which is not a lot.

If it is as low as 2.35% off, the actual net profit will be nearly 7 points less, and the net profit may be only 6 points, and if it is not done well, it will lose money.

Seeing the discouraged expressions of everyone in the United States, Chen Shi smiled and said, "Mr. Hua, Mr. Liu, I won't do anything to fish for nothing. I don't want your 2.35% discount, so just keep the 2.5% discount.

With a 0.15% discount, I might be able to save a lot of money a year, but it would leave my partner in a precarious position, which is not what I want to see. I don't want to switch to another clothing brand frequently. "

If the annual purchase volume is 18 billion yuan and the sales are completed, the pre-tax gross profit of Shenshi Company can reach more than 50 billion yuan, and the after-tax net profit will also reach more than 30 billion yuan.

A discount of 0.15%, based on the amount of 18 billion, is about [-] million yuan.

If we really do that, it seems that we have made [-] million yuan on the surface, but in fact, Shenshi Company will face the risk of changing a clothing brand at any time. Maybe it doesn't matter, but it is not this little money that is lost in time.

The most important thing is that if Smith Barney makes 1 million less, Chen Shi may not make [-] million more. Things are not that simple.

Smith Barney must try to save money on raw materials, and the quality of the products must be greatly reduced. At the same time, there is no money to invest in research and development, and the styles of clothes are getting older and older, which cannot keep up with the trend.

In this way, the business of Shenshi's specialty stores will definitely be affected, the rate of customer return will definitely increase, and various troubles will continue.

If the supply discount is 2.5% off, Shenshi Company’s annual gross profit would still be 50 billion yuan, but after the 2.35% discount, Shenshi Company’s annual gross profit may be less than 40 billion yuan.

How is it possible to just let the horse run without letting it eat grass?

It's not that Chen Shi doesn't want to be greedy, but he has already been greedy enough before.

If the supply discount is 3% off and only reduced to 2.7% off, Chen Shi is definitely not willing, and will still find a way to reduce it to 2.5% off.

The 2.5% discount is enough to ensure that Meibang is a horse that is profitable enough to be inseparable from itself and still has the strength to work.

Generally speaking, bosses will try their best to take advantage of others.

There is nothing wrong with being greedy for cheap.

However, it should not be overdone, and the fish will be caught in the dry.

After reaching a certain level, you need to look farther.

Of course, Chen Shiming lacked cheapness on the surface, but he must have other more requirements.

Chen Shi is not satisfied with the discount of 2.35% and earning an extra [-] million a year.

Because I earn too little.

If possible, he would like to invest in Smith Barney.

It is to invest in shares, not to invest in shares. There is a big difference between the two.

He didn't even think about holding shares, let's not say that others definitely don't want to, and he doesn't want to either. He doesn't have the energy to play a low-end clothing manufacturer.

If you have more energy, you might as well open more mid-to-high-end stores, or even luxury stores.

His purpose is to make money, and it doesn't matter what voting rights are. As long as Smith Barney relies on his own clothing store, he also has an extremely important right to speak.

As long as Shenshi Company opens dozens more stores, Smith Barney's stock will definitely rise, and he wants to make some money.

Goldfinger does not allow him to manipulate Internet stocks and stocks of well-known companies. The stocks of general industrial companies can be held and invested.

Holding it for half a year and then selling it slowly will be more profitable than hoarding a house.

There are not many stocks circulating in the Smith Barney market. As long as you buy a large number of them, it will definitely rise.

Moreover, acquiring more than 5% of the total equity will attract regulatory attention, and the identity must be disclosed.

(Through securities trading on a stock exchange, when investors hold 5.00% of the issued shares of a listed company, they shall, within three days of the occurrence of the fact, make a written report to the securities regulatory agency and the stock exchange, and notify the listed company and make an announcement.)
To continue the acquisition, it may be a tender offer (hostile takeover) or a negotiated takeover.

If you want to get a share, you must not buy it from the market, it is not worth it.

At present, it is four yuan and two, and it is definitely not worth the price.

That has to be acquired by agreement, and the consent of the shareholders must be obtained.

However, Chen Shi didn't want to take the initiative to speak.

He would not do anything that would offend others if he had no choice but to do so.

Moreover, if he offered to buy shares, the stock price must be high.

It is impossible to close stocks that have been falling at a premium.

What he wants is that the US stock market takes the initiative, and then he reluctantly accepts it.

If the other party is interested, he will buy shares.

If you don't know how to be interested, as long as you open more than a dozen specialty stores, you will always attract the attention of other clothing companies and offer to buy shares.

What Chen Shi wanted to say was: "I've already let you go, let's see if you understand what I mean, don't make things difficult for me, force me to speak."

(End of this chapter)