The richest man starts from a street stall
Chapter 204 The Road of Domestic Luxury Brands
Chapter 204 The Road of Domestic Luxury Brands
Wang Youcai congratulated Fang Zhiguo and Chen Shi at the right time: "Congratulations to Mr. Fang, I have found a new home. I will be called Mr. Fang in the future, and Meibang will have to look after Mr. Fang. Congratulations to Mr. Chen for finding a good talent."
Fang Zhiyuan quickly entered the role, and he had to politely say to him even if he was a little upset: "President Wang, you are polite."
It used to be a competitive relationship with Smith Barney, but now it is a cooperative relationship. Of course, the mentality has to change.
Wang Youcai asked curiously: "However, Mr. Fang, why did you leave Semir? Last month in Rongcheng, I heard that Semir bought the storefront of the Meibang store and asked Shenshi Company to withdraw the lease. This is a ruthless move."
Fang Zhiyuan replied: "It was the masterpiece of the vice president of Semir's marketing department. I tried to persuade him, but he refused to listen to it.
In the end, the business was not good, and I lost several million. If it was my fault, I couldn't stay any longer, so I was fired. "
Wang Youcai smiled and said, "Hehe, you will definitely be blamed for the normal operation. You are so lucky to meet Mr. Chen."
The three chatted for a while, and Chen Shi knew that the cancellation of the lease of the company's No. [-] store turned out to be a trick by the vice president of Semir's marketing department.
It's a pity that Semir's business is even worse now.
Speaking of this, Wang Youcai laughed happily, and when he met the senior executives of Semir, he would talk about it as a joke.
Chen Shi said to Fang Zhiyuan:
"Mr. Fang, please go back and take care of things first, and then report to the company."
"Okay, I can report to work normally in five days."
Fang Zhiyuan knew that Shenshi Company was very busy with business, so he couldn't stay idle, five days was enough, he went home, put his luggage in the car, and drove over.
Even if the distance is long, it will take two days to drive.
He had talked about this with his wife before he came to Rongcheng, and his daughter-in-law also agreed, and it was enough to transfer jobs together, and the child transferred to Rongcheng.
"It's okay, don't be in such a hurry, just report within two weeks.
Wait a minute, I will ask the administrative staff to come over, I can help you find the accommodation, and arrange to pick you up by the way. "
Chen Shi called the administrative manager to explain the matter.
After a while, the matter was explained, and Fang Zhiyuan left.
When Wang Youcai saw Fang Zhiyuan's leaving figure, he had had enough tea. He flew here from Wenzhou, and it was not just as simple as giving gifts and drinking tea.
No matter what, he went to Sanbaodian and asked directly: "Mr. Chen, do you have any ideas to expand the store recently? Business in Chongqing City is booming, and the other three cities are about to open for business."
The business of Shenshi Company's Meibang store is booming, which is what the senior management and shareholders of Meibang are looking forward to seeing.
Now Smith Barney's stock has risen steadily, but Chen Shi, a new shareholder, has not yet been announced.
After the stockholders and institutions are clear about Chen Shi's Shenshi company, the new quarter's financial report has not yet been released, otherwise the stock will soar.
Wang Youcai believed that the stock would go up sharply, so he had no choice but to sell some to Chen Shi. The cooperation between Shenshi and Smith Barney was a condition, so he bought some from the secondary market or other shareholders.
"We won't be expanding our stores in the next year because we are too busy." Chen Shi replied.
Doupo finished the book with an estimated 600 million words, and he planned to write it for a year.
If the golden finger is not upgraded to level 11, there will be only five network radiation outlets.
Upgrading to level 11 requires an initial order of 200 million!
This is too much to ask, and the next book is not sure at all.
This can only rely on diehard fans. Without nearly 200 million diehard fans, he would not try to open a new book.
200 million diehard fans is to earn 100 billion net profit.
In a year, it is too difficult and too difficult to achieve.
Two years is quite certain.
This is also just right, let’s write slowly, and develop well in these five cities first.
Even if he had time to write a new book, he didn't plan to double-publish it.
In this year's time, it is already good to be able to open a mid-to-high-end clothing store and then develop its own high-end brand.
If he has time and energy, he plans to do other things. Anyway, there are too many things Chen Shi wants to do.
In the next year, the various departments will be reorganized and adjusted, and it will be almost the same.
"I want to act as an agent for one or two high-end clothing and shoes brands. Does Mr. Wang have any good recommendations?"
Chen Shi asked, and seeing that it was almost five o'clock, he suggested, "Let's eat first and talk while eating."
Wang Youcai was a little disappointed when he heard Chen Shi's answer that he would not expand the store for the time being.
It's been a year, and I don't plan to expand the store.
A year later, there is no plan to expand the store or not.
Why do you not do such a profitable thing, but want to be a mid-to-high-end brand?
Opening more Smith Barney stores will not affect the opening of mid-to-high-end brand stores, right?too busy?
However, it’s okay to chat while eating, saying: “Okay, it’s been a long time since I tasted the food here.”
Chen Shi called the marketing manager Wu Lei, plus two bodyguards, so there were five people.
A Rolls-Royce and a G63 set off like this.
Sitting in the Rolls-Royce, Wang Youcai patted the leather beside the seat, feeling a lot of emotion: "To be honest, this is really the first time for me to ride in this car. It is comfortable and domineering."
He has no shortage of money, but buying tens of millions of cars is too stressful, unless he sells more than half of the shares.
The last time I sold 1% of the shares to Chen Shi, the price was more than 3000 million, of which the tax was not much, and I had the money to buy it.
Chen Shi smiled and said, "Why don't you buy one too?"
Wang Youcai shook his head: "Forget it, our boss's car is a million-dollar S450. I bought this car to ride on his head. A6 is suitable for me. Besides, I really don't have that money."
Chatting and chatting, two luxury cars came to a hot pot restaurant.
Considering the older Wang Youcai, Chen Shi ordered clear soup hot pot.
It is said to be a clear soup, but the base ingredients are very particular. The waiter said that the soup is made from old hens, pork ribs, pork bones, chicken breasts, pork ribs and other ingredients.
It's interesting to hear the waiter talk about it. After listening to it for a while, it feels amazing. When you eat, you will have more appetite. This is called food culture.
The Chinese people are even more remarkable. They regard three meals a day as a conscientious homework, and they take great pains to pursue that amazing artistic effect.
I heard that the authentic Manchu-Han banquet lasted for three days and three nights, and the dishes were not repeated.
Now that Chen Shi is rich, he doesn't pursue abalone fishbone, nor does he buy it specifically.
Here in Chengdu, there are strange special dishes with strange names, such as Ants on the Tree, Lion's Head, and Three Fresh Grounds.
Just like many companies sell products, let me tell you about the complicated manufacturing process of this thing.
They are all considered to be their own people, and a few of them didn't drink liquor, they only ate and chatted, and drank some beer.
While eating hot pot, Wang Youcai continued Chen Shi's topic: "Mr. Chen, there are many domestic mid-end brands, such as men's clothing, Septwolves, Playboy, Haizhijia, Youngor, and Cabbeen. The competition is too fierce, and there are also impacts from foreign brands, such as Jack Jones, Camels, HAZZYS, etc.”
Wang Youcai eloquently said that various brands are readily available. He can name twenty or thirty domestic and foreign men's clothing brands suitable for young people. He knows the general situation of each brand, and he is worthy of being a clothing manufacturer.
Chen Shi can search and memorize, but the things on the Internet are supplemented by netizens, which are not as clear and credible as insiders.
After saying this, Wang Youcai thought of luxury brands, sighed and said, "Hey, the high-end brand market is dominated by foreigners, and it is too difficult for us to go abroad.
As for international luxury brands, none of them exist in our country, which is sad.
Luxury brands are the ones that make the most money, such as LV's handbags, travel supplies, small leather goods, accessories, shoes, ready-to-wear, watches, high-end jewelry and personalized customization services, with annual revenue of more than 400 billion euros. slot, equivalent to dozens of U.S. dollars.
The total profit after tax is also 40 billion euros, tsk tsk, it's incomparable. "
Chen Shi also felt a lot of emotion. He wanted to build his own high-end and luxury brand, just to compete with foreigners.
Just using popular converters is not enough, and it is difficult to gain recognition from consumers.
So, there must be one thing that is very famous.
After much deliberation, that is himself.
Only by becoming famous all over the world in several fields can the brand you create be recognized by foreigners.
If you create a sportswear brand, if the founder is a sports champion, the brand you create will be easily recognized, such as Lning Sports.
It may not be successful if it is founded by a rich man. Even if it is successful, the price will definitely be higher. The public will only say that it was made with money.
If Chen Shi wants to create a luxury brand, then he should find a way to get the approval of the royal families and dignitaries of various countries and use this brand, then the brand will be more easily recognized by the public.
This is not just a matter of money and product quality, but also of all aspects.
There is a long way to go!
When it comes to domestic mid-end brands, it may be Cabbeen, which was founded by Hong Kong people and has become a large-scale clothing designer brand in China.
Mid-end brands should not be underestimated. For Youngor just now, sales revenue reached 600 billion yuan last year, with a total profit of 45 billion yuan and paid taxes of 24 billion yuan.
Compared with Semir and Smith Barney, the profit margins of mid-range clothing brands are much higher.
(End of this chapter)
Wang Youcai congratulated Fang Zhiguo and Chen Shi at the right time: "Congratulations to Mr. Fang, I have found a new home. I will be called Mr. Fang in the future, and Meibang will have to look after Mr. Fang. Congratulations to Mr. Chen for finding a good talent."
Fang Zhiyuan quickly entered the role, and he had to politely say to him even if he was a little upset: "President Wang, you are polite."
It used to be a competitive relationship with Smith Barney, but now it is a cooperative relationship. Of course, the mentality has to change.
Wang Youcai asked curiously: "However, Mr. Fang, why did you leave Semir? Last month in Rongcheng, I heard that Semir bought the storefront of the Meibang store and asked Shenshi Company to withdraw the lease. This is a ruthless move."
Fang Zhiyuan replied: "It was the masterpiece of the vice president of Semir's marketing department. I tried to persuade him, but he refused to listen to it.
In the end, the business was not good, and I lost several million. If it was my fault, I couldn't stay any longer, so I was fired. "
Wang Youcai smiled and said, "Hehe, you will definitely be blamed for the normal operation. You are so lucky to meet Mr. Chen."
The three chatted for a while, and Chen Shi knew that the cancellation of the lease of the company's No. [-] store turned out to be a trick by the vice president of Semir's marketing department.
It's a pity that Semir's business is even worse now.
Speaking of this, Wang Youcai laughed happily, and when he met the senior executives of Semir, he would talk about it as a joke.
Chen Shi said to Fang Zhiyuan:
"Mr. Fang, please go back and take care of things first, and then report to the company."
"Okay, I can report to work normally in five days."
Fang Zhiyuan knew that Shenshi Company was very busy with business, so he couldn't stay idle, five days was enough, he went home, put his luggage in the car, and drove over.
Even if the distance is long, it will take two days to drive.
He had talked about this with his wife before he came to Rongcheng, and his daughter-in-law also agreed, and it was enough to transfer jobs together, and the child transferred to Rongcheng.
"It's okay, don't be in such a hurry, just report within two weeks.
Wait a minute, I will ask the administrative staff to come over, I can help you find the accommodation, and arrange to pick you up by the way. "
Chen Shi called the administrative manager to explain the matter.
After a while, the matter was explained, and Fang Zhiyuan left.
When Wang Youcai saw Fang Zhiyuan's leaving figure, he had had enough tea. He flew here from Wenzhou, and it was not just as simple as giving gifts and drinking tea.
No matter what, he went to Sanbaodian and asked directly: "Mr. Chen, do you have any ideas to expand the store recently? Business in Chongqing City is booming, and the other three cities are about to open for business."
The business of Shenshi Company's Meibang store is booming, which is what the senior management and shareholders of Meibang are looking forward to seeing.
Now Smith Barney's stock has risen steadily, but Chen Shi, a new shareholder, has not yet been announced.
After the stockholders and institutions are clear about Chen Shi's Shenshi company, the new quarter's financial report has not yet been released, otherwise the stock will soar.
Wang Youcai believed that the stock would go up sharply, so he had no choice but to sell some to Chen Shi. The cooperation between Shenshi and Smith Barney was a condition, so he bought some from the secondary market or other shareholders.
"We won't be expanding our stores in the next year because we are too busy." Chen Shi replied.
Doupo finished the book with an estimated 600 million words, and he planned to write it for a year.
If the golden finger is not upgraded to level 11, there will be only five network radiation outlets.
Upgrading to level 11 requires an initial order of 200 million!
This is too much to ask, and the next book is not sure at all.
This can only rely on diehard fans. Without nearly 200 million diehard fans, he would not try to open a new book.
200 million diehard fans is to earn 100 billion net profit.
In a year, it is too difficult and too difficult to achieve.
Two years is quite certain.
This is also just right, let’s write slowly, and develop well in these five cities first.
Even if he had time to write a new book, he didn't plan to double-publish it.
In this year's time, it is already good to be able to open a mid-to-high-end clothing store and then develop its own high-end brand.
If he has time and energy, he plans to do other things. Anyway, there are too many things Chen Shi wants to do.
In the next year, the various departments will be reorganized and adjusted, and it will be almost the same.
"I want to act as an agent for one or two high-end clothing and shoes brands. Does Mr. Wang have any good recommendations?"
Chen Shi asked, and seeing that it was almost five o'clock, he suggested, "Let's eat first and talk while eating."
Wang Youcai was a little disappointed when he heard Chen Shi's answer that he would not expand the store for the time being.
It's been a year, and I don't plan to expand the store.
A year later, there is no plan to expand the store or not.
Why do you not do such a profitable thing, but want to be a mid-to-high-end brand?
Opening more Smith Barney stores will not affect the opening of mid-to-high-end brand stores, right?too busy?
However, it’s okay to chat while eating, saying: “Okay, it’s been a long time since I tasted the food here.”
Chen Shi called the marketing manager Wu Lei, plus two bodyguards, so there were five people.
A Rolls-Royce and a G63 set off like this.
Sitting in the Rolls-Royce, Wang Youcai patted the leather beside the seat, feeling a lot of emotion: "To be honest, this is really the first time for me to ride in this car. It is comfortable and domineering."
He has no shortage of money, but buying tens of millions of cars is too stressful, unless he sells more than half of the shares.
The last time I sold 1% of the shares to Chen Shi, the price was more than 3000 million, of which the tax was not much, and I had the money to buy it.
Chen Shi smiled and said, "Why don't you buy one too?"
Wang Youcai shook his head: "Forget it, our boss's car is a million-dollar S450. I bought this car to ride on his head. A6 is suitable for me. Besides, I really don't have that money."
Chatting and chatting, two luxury cars came to a hot pot restaurant.
Considering the older Wang Youcai, Chen Shi ordered clear soup hot pot.
It is said to be a clear soup, but the base ingredients are very particular. The waiter said that the soup is made from old hens, pork ribs, pork bones, chicken breasts, pork ribs and other ingredients.
It's interesting to hear the waiter talk about it. After listening to it for a while, it feels amazing. When you eat, you will have more appetite. This is called food culture.
The Chinese people are even more remarkable. They regard three meals a day as a conscientious homework, and they take great pains to pursue that amazing artistic effect.
I heard that the authentic Manchu-Han banquet lasted for three days and three nights, and the dishes were not repeated.
Now that Chen Shi is rich, he doesn't pursue abalone fishbone, nor does he buy it specifically.
Here in Chengdu, there are strange special dishes with strange names, such as Ants on the Tree, Lion's Head, and Three Fresh Grounds.
Just like many companies sell products, let me tell you about the complicated manufacturing process of this thing.
They are all considered to be their own people, and a few of them didn't drink liquor, they only ate and chatted, and drank some beer.
While eating hot pot, Wang Youcai continued Chen Shi's topic: "Mr. Chen, there are many domestic mid-end brands, such as men's clothing, Septwolves, Playboy, Haizhijia, Youngor, and Cabbeen. The competition is too fierce, and there are also impacts from foreign brands, such as Jack Jones, Camels, HAZZYS, etc.”
Wang Youcai eloquently said that various brands are readily available. He can name twenty or thirty domestic and foreign men's clothing brands suitable for young people. He knows the general situation of each brand, and he is worthy of being a clothing manufacturer.
Chen Shi can search and memorize, but the things on the Internet are supplemented by netizens, which are not as clear and credible as insiders.
After saying this, Wang Youcai thought of luxury brands, sighed and said, "Hey, the high-end brand market is dominated by foreigners, and it is too difficult for us to go abroad.
As for international luxury brands, none of them exist in our country, which is sad.
Luxury brands are the ones that make the most money, such as LV's handbags, travel supplies, small leather goods, accessories, shoes, ready-to-wear, watches, high-end jewelry and personalized customization services, with annual revenue of more than 400 billion euros. slot, equivalent to dozens of U.S. dollars.
The total profit after tax is also 40 billion euros, tsk tsk, it's incomparable. "
Chen Shi also felt a lot of emotion. He wanted to build his own high-end and luxury brand, just to compete with foreigners.
Just using popular converters is not enough, and it is difficult to gain recognition from consumers.
So, there must be one thing that is very famous.
After much deliberation, that is himself.
Only by becoming famous all over the world in several fields can the brand you create be recognized by foreigners.
If you create a sportswear brand, if the founder is a sports champion, the brand you create will be easily recognized, such as Lning Sports.
It may not be successful if it is founded by a rich man. Even if it is successful, the price will definitely be higher. The public will only say that it was made with money.
If Chen Shi wants to create a luxury brand, then he should find a way to get the approval of the royal families and dignitaries of various countries and use this brand, then the brand will be more easily recognized by the public.
This is not just a matter of money and product quality, but also of all aspects.
There is a long way to go!
When it comes to domestic mid-end brands, it may be Cabbeen, which was founded by Hong Kong people and has become a large-scale clothing designer brand in China.
Mid-end brands should not be underestimated. For Youngor just now, sales revenue reached 600 billion yuan last year, with a total profit of 45 billion yuan and paid taxes of 24 billion yuan.
Compared with Semir and Smith Barney, the profit margins of mid-range clothing brands are much higher.
(End of this chapter)
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