The richest man starts from a street stall

Chapter 222 The Profit Points of Mobile Phone Stores

Fang Zhiyuan saw that the boss seemed to be hesitating, looked at the two ordinary employees who had not spoken, and reminded: "Boss, why don't you ask Zhang Ning and Liao Kai, they have done mobile phone business and also collect After reading the information, it is clearer, what I said may not be correct.

I have some points of view, which are also analyzed from the data they collected, and there may be some errors in the description. "

Chen Shi patted his head, smiled, looked at the two ordinary employees, saw that they were sitting a little stiffly, and said gently: "You two talk about it, talk casually, don't be nervous, just say what you have, Don't think about Mr. Fang and Manager Wu."

Zhang Ning was a little nervous. He looked at the young boss who kept smiling, looked at Liao Kai, and then said: "I think Mr. Fang and Manager Wu made a good analysis. The profit of the mobile phone itself is not as much as expected. On the contrary, it requires investment funds." The quantity is very large.

In addition to the profit from the mobile phone itself and protective accessories, you may also sell some mobile power supplies, wires, cars, chargers, earphones, etc. "

"I remember when I sold mobile phones last year, the store also offered mobile phone installment services, because mobile phones are generally more expensive now, and those who are short of funds and want to buy a good mobile phone will choose to pay by installments.

My store is a chain store, and the boss cooperates with financial institutions to make a sum, which can be divided into interest, which is quite considerable. "

"Well, well said."

Chen Shi saw that he seemed to have finished speaking, and his expressive ability was not bad, so he turned to another employee, Liao Kai, to see what he had to say.

Seeing the boss looking at him, Liao Kai was really nervous. He wiped his pants with sweaty hands, pondered for a while, and swallowed his throat before saying, "Boss, apart from what Mr. Fang, Manager Wu and Zhang Ning mentioned, I think the overall profit point of mobile phone retail is quite high. Of course, it cannot be compared with our clothing store.

Well, my ability to express is relatively poor, so I did a survey myself, you can read it, and Mr. Fang also read it. "

While speaking, at the same time, several printed investigation reports were distributed to the boss, Mr. Fang, Manager Wu and colleagues.

Chen Shi took a few pages of the report and felt that he was doing it seriously. He read it and said, "It's okay, don't be nervous, and it's not a war. There are fruits on the table, so you're welcome."

After speaking, he picked up a citrus from the tea table and peeled it. Fang Zhiyuan and Zhang Ning were more casual.

Seeing that they were still afraid to take them, Fang Zhiyuan picked up two and handed them to them before he dared to take them.

Fang Zhiyuan has a high emotional intelligence, knowing that the boss is trying to moderate the atmosphere, Zhang Ning is a young guy who is not afraid of anything.

As a manager, Wu Lei has a high EQ of course, but he is in awe of the boss, and he is also afraid of the boss. After all, he has seen the boss slap the table on the spot and fire the vice president of the company.

Therefore, he was very cautious in his words and deeds in front of the boss, for fear of leaving a bad impression.

Chen Shi peeled off a piece of orange pulp and put it into his mouth, chewing it slowly while reading Liao Kai's report.

Zhang Ning, who had never read Liao Kai's information, also looked at it.

About 10 minutes later, Chen Shi got a general understanding from Liao Kai's information.

There are quite a lot of profit stores in mobile phone retail stores. The first point is the profit of mobile phone hosts;

The second point is mobile phone protection accessories, which generally refer to mobile phone cases, mobile phone film, etc.;

The third point is the mobile phone functional accessories mentioned by Zhang Ning. There are a lot of functional accessories, such as mobile power, wires, vehicles, chargers, etc.

The fourth point is that mobile phones are strongly related to extended products, such as earphones and speakers. The value of each item is relatively high, so there are still huge profits, but sales are more difficult, and continuous training and customer guidance are required. Of course, the scene experience is also to promote sales. an important means.

Fifth point, regarding the group purchasing business of some small and medium-sized enterprises, some companies purchase relatively large quantities when they hold activities at the end of the year.

The sixth point is the installment business that Zhang Ning said is to earn interest.

The seventh point is mobile phone recycling business, but you have to find a professional company to cooperate.

Eighth point, mobile phone repair business.Chen Shi agrees with this, but to him it's useless, it consumes manpower and material resources, and it's just earning money for hard work.

Ninth point, rent subsidies for mobile phone manufacturers.However, in order to obtain subsidies, it is generally necessary to have a good location, occupy a certain place in the manufacturer, and have good personal connections. This is the way for many experience stores and flagship stores to survive. It not only meets the image needs of manufacturers, but also promotes own development.

The tenth point, operator cooperation subsidy, mainly mobile phone card sales and call charge commission.

No. 11, the store advertising revenue is mainly for chain stores, and I want to get it from the manufacturer, but it is not much, which is tasteless to Chen Shi.

No.12 points, APP promotion subsidy.

In addition to the above twelve points, there are also analysis such as store online purchasing, and some precautions for opening a mobile phone store.

Chen Shi thought for a while, if he was a mobile phone chain store, he would pay attention to points 1, 2, 3, 4, 6, and 10 of the above ten points, and he would not care about the profits of the others.

He makes money by using the popularity converter, which is based on retail sales.

I will not plan to do something that is too labor-intensive, material and time-consuming.

Also, low-end phones won't sell.

To sell, only sell mobile phones with high profits, and not limited to one mobile phone brand.

A mobile phone store may only sell mainstream mobile phones with a price of more than 3000 yuan, or even more than [-] yuan.

"Well, it's very well written and very careful." Chen Shi looked up at Liao Kai and praised him.

When Zhang Ning heard the boss praise Liao Kai, he was a little envious of him.

"I plan to open a mobile phone store, only sell high-end models, and open a few stores in a city." Chen Shi has long wanted to open a mobile phone store, and he can do it if he can make money. Looking at Zhang Ning and Liao Kai, he said,
"Zhang Ning, Liao Kai, you can transfer to a communication company. The monthly salary is [-] to [-] higher than your original salary. If you do well, you can get more. The principle is voluntary. If you can't do it in the communication company, you can do it. Go back to your original department."

Zhang Ning's face showed joy when he heard the boss's words: "Boss, I am willing."

Liao Kai, on the other hand, looked at Wu Lei and Mr. Fang and said hesitantly: "I feel a little reluctant to leave my old department."

"What are you reluctant to part with? Just go if you want, Zhang Ning is faster than you." Fang Zhiyuan glanced at Liao Kai and scolded with a smile.

Wu Lei also said: "Mr. Fang is right. If you go to a communication company to develop well, just go there. It's all the boss's company."

When Liao Kai heard what the former superior said, he stopped being entangled. He looked at the boss respectfully and said, "Well, then I'll go too. Thank you boss, and thank you Mr. Fang and Manager Wu for your training."

"I'd also like to thank the boss, Mr. Fang and Manager Wu." Zhang Ning also said the same thing after waking up.

Chen Shi smiled gently, took a glass of boiling water, took a sip, and looked at everyone: "Okay, let's decide this matter. You go back to work first, Mr. Fang will stay."

(End of this chapter)