magic city maker

Chapter 75 Membership Card System

"Sister Xue, the profit of the restaurant in the past two days has really exceeded expectations by a large margin."

On Monday morning, Wang Xue found Wang Xue again with the reports from the restaurant over the past two days.

Under normal circumstances, the reports do not need to be delivered every day, but are settled once a month.

But now is the first few days before the opening of the restaurant, both Wang Xue and Zhao Xiaole need data for analysis.

Especially Wang Xue, she still needs to analyze the feasibility of the branch based on the data of the past few days. Although Zhao Xiaole has already made a decision, based on these data, she can always draw some conclusions and make decisions for opening a branch in the future. Some corresponding preparation and experience.

"Yeah, earnings exceeded all of our expectations."

Wang Xue spoke with a smile on her face, flipping through the report sent by Liu Linlin, including which types of dishes were ordered by the most customers, which ingredients were consumed the most, etc. These were all specially collected to prepare for the next branch. Material.

The consumption of these ingredients is actually a preference for taste, etc. After all, even if branches are opened in the future, it is impossible to open across provinces, so the changes in customer tastes will not be too big. These are still of some reference value.

Even if no branch is opened, some taste preferences can be inferred from these data alone, and several types of set meals can be combined.

"The commercial building just opened two days ago, and it happened to be the weekend, so the profit must not be based on this. Today is Monday, and most people have started to go to work. Starting today, the profit in the next week or two should be will gradually stabilize.”

"However, a lot of vouchers were given out yesterday, so there should be some repeat customers."

Wang Xue took a rough look at the materials sent by Liu Linlin and put them next to them. The current data are all available in electronic and paper versions.

When it’s time to use it, just count the information on the big data on the computer. You don’t need to compare it carefully, including the material Liu Linlin sent just now. Except for the fact that the consumption of ingredients is an accident of the back kitchen’s statistics, the customer’s order The types of meals, etc., are all independently analyzed after the big data statistics in the computer software at the ordering counter.

"There should be a lot of repeat customers, and there were quite a lot of members who consulted yesterday."

Liu Linlin said: "It's just that our restaurant has not opened the membership system for the time being, and it will gradually open up next week. Otherwise, many people must have directly registered for membership yesterday."

There are actually some reasons for not doing membership. The speed of membership is already slow, and the past two days have been very busy. If you are doing membership, the ordering counter is simply too busy.

"For members, our boss has spoken, and there are too many things that cannot be opened."

Wang Xue smiled and said, "Our boss's business acumen is indeed good. Although our restaurant is positioned as an interrupted restaurant, once the membership card is issued indiscriminately, the membership card will not be attractive."

"Raising the membership card threshold, even if we are a mid-end restaurant, can also improve customers' awareness of our restaurant to a higher level."

"This is actually another form of publicity."

Wang Xue still agrees with Zhao Xiaole's approach, and has no objection, because many restaurants don't actually have membership cards, and even if they do, it's the so-called points system, etc., which is not much different from those without.

If Yurun Restaurant does the same, then membership cards will not be so attractive to customers. Therefore, it is actually necessary to increase the difficulty of obtaining membership cards. Membership card, it's nothing.

"The boss told me how to get the membership card before, and I remember it."

Liu Linlin nodded quickly, expressing that she was not dazzled by the restaurant's profits, and said, "My plan is to use a novel method for our restaurant's membership card."

"Recharge a certain amount at one time, and give a membership card, but this card only contains the recharge amount, no gifts, and no discounts. When this membership card has accumulated a certain amount of consumption, a certain discount will be given. discount."

"Of course, if you do this, although it will be difficult to obtain a membership card, it's scary that not many people are willing to do it."

After saying these words, Liu Linlin couldn't help laughing bitterly, but there was no way, Zhao Xiaole's request was there.

"It's okay, whether to push or not to launch the membership card has little effect. Since the boss wants to try this way, then try it like this. You can explain your thoughts just now and send it to the boss officially today."

"It depends on the mood of the boss."

Wang Xue giggled, it wasn't important anyway, Zhao Xiaole, the boss, could do whatever she wanted, and she would never express any opinion.

Of course, in Wang Xue's heart, she was also looking forward to whether Zhao Xiaole could create something that would shock her. After all, the situation in the restaurant really shocked her.

"Well, I'm going to print out the membership card rules today and send them to the boss."

Liu Linlin nodded, with a smile on her delicate and cute face: "The software programs in the computer can be adjusted, and it's very simple, as long as we formulate the rules."

"And the membership cards have already been customized. More than 1000 of them were made in one go. These are all made in batches."

"But the current membership card is actually not very useful. In many places, you can find the membership card information by reporting your mobile phone number."

Liu Linlin blinked her eyes, and her eyes were full of smiles. After all, the mobile phone can be said to be a communication tool for everyone, and the membership card can also be found on the mobile phone number, which is very convenient.

Otherwise, when many people go out, they may not remember to bring their membership cards.

"This system is hard to say, and some large clubs only recognize cards, not people."

Wang Xue pondered for a while, then laughed, and said, "Our boss has a wild and unconstrained mind. Although it's just a restaurant, it's up to him to think about it."

In fact, there is a sentence that Wang Xue did not say, that is, Zhao Xiaole mentioned it once before, there are two types of membership cards for restaurants and hotels, one is not universal, and it can only be used within a certain series of categories, for example, Yurun Restaurant and The membership cards of branches and so on are universal, but there is another kind, as long as all the consumption items under Yurun Group are universal membership cards.

It's just that Zhao Xiaole just mentioned this matter, and didn't say anything specifically, so Wang Xue is still not sure what Zhao Xiaole meant, whether he just said it casually or really had this idea.

(End of this chapter)