Chapter 158
The change of publicity before the movie was released would not pay attention to the outside world, but inside Hanbo, it caused a lot of trouble.
"Have you already promised to Li Che?"
Zhang Bo asked after hearing what Chen Xi said.
"The key is not Li Che. His job is not good enough. The production cost of "Wu Shuang" is 2 million, and he dared to directly report nearly 8000 million for the promotional expenses. What's the use of those old Hong Kong stars to come to the platform? The variety shows on the Internet are too abrupt, and the audience feedback data is very poor. I went to take the subway yesterday, and the promotional posters have only laid out a few lines, and this is still in the capital."
Hearing what Chen Xi said, Zhang Bo didn't speak immediately.
"Their eating looks are too ugly, and the rumors from above are getting tighter and tighter. We'd better prepare early." Chen Xi hesitated before continuing, "We, Hanbo, don't have to sacrifice for the Hong Kong entertainment industry."
Hanbo, which started out as a distributor of Hong Kong films, had Hong Kong City Capital behind it from the beginning. Over the years, it has taken all the last dividends from the Hong Kong entertainment industry. But now, Hanbo is no longer the Hanbo of yesterday, and neither is Hong Kong City. In Hong Kong City yesterday, the cooperation attitude between each other should have changed a long time ago.
It’s enough to squeeze out the useful value. Cheap actors continue to use them, and capable directors are brought in. For the rest, is Zhang Bo really naive to reshape the glory of Hong Kong movies?
Chen Xi stopped talking.
Zhang Bo finally nodded slightly.
After leaving the office, Chen Xi breathed a sigh of relief.
In the early hours of the morning, the trending search for the Slipper Running Contest was removed, and the official Weibo of "Wu Shuang" posted an article, apologizing to Li Che for the "excessive" publicity, and also mentioned that the film's publicity director had been replaced for this reason, and stated that in the future, it would Will focus on the quality of the film and refuse excessive marketing.
Interestingly, this apologetic Weibo did not contact Weibo to limit the flow.
So, even in the early hours of the morning, the Weibo post of the apology was still trending.
After seeing the apology on the official Weibo account, netizens who were baffled by the one-day craze for slipper running all gave positive comments. What’s so exciting about running?
Netizens who follow the entertainment industry are thinking, "Is Li Che so big now? Can the official apologize?"
Fans who are disgusted with the film's bottomless hype echoed it one after another, praising "Wu Shuang" for its responsibility, the courage to take responsibility, and knowing what fans value most.
Those weird behaviors that pull half of the entertainment industry to praise the movie against their will, sell badly to netizens, fight with netizens intensively, and post their own movies on all popular Weibo... Movie fans really want to see it!
Of course, there is also the consistent sober party, looking at the hot search terms and sneering, ""Wu Shuang" refuses to over-market", isn't your apology also marketing?
The big momentum in the early stage of my film has spread all the heat, and now I turn my head and say what to say about refusing to over-market the establishment of the memorial archway, pushing other films, and choosing myself?
After all, the sober party is in the minority. When Hanbo's film is released next time, the marketing will have to be overdone, and the marketing should be vulgar. After all, it was "Warrior" that was rejected, not Hanbo.
Moreover, who will remember what happened today?
"Wu Shuang" has finished apologizing, but Li Che's matter is not over yet.
Li Che has to apologize to the celebrities who have been sent private messages one by one. If necessary in the future, he will have to return this "favor".
However, since Li Che runs his own studio, he will need a lot of people in the future. As long as the film and television dramas produced by the studio are of high quality and have high ratings, they will not be the ones to help when using them.
"Should I not have posted that video..."
Qi Qi still believes that it was the words "better than you" on his Weibo that inspired others to initiate the competition.
"You actually have such an idea, are you still the Qi Qi I know?"
Li Che smiled while putting on his clothes.
"Okay, okay, I admit it, I am Qi Ba, I have traveled over and occupied Qi Qi's body!"
As Qi Qi said, he raised his hand and slapped Li Che hard on the back.
It's loud and doesn't hurt at all.
"Okay, you sleep a little longer."
Li Che is flying to Beijing again to meet up with the promotion team and the production crew, and they are about to start a road show together.
After arriving, the team atmosphere was weird, and there was something else in the eyes of Li Che.
"Are all young people so angry?"
Huo Wen'an muttered.
The previous publicity director was originally a person from Hong Kong City, but because Li Che was suddenly replaced, it was normal for others to be dissatisfied with him.
Huo Wen'an has been getting better and better in the mainland these years, and Li Che can also predict that he wants to be the big brother when he comes out.
"Brother An, it's not that I don't give face. If you let me know, it's not that I don't cooperate. If you can ask others to promote it for me this time, can you invite me to sleep with others next time?"
Naturally, Li Che would not continue to have a good temper.
It is very common for some small stars to have this kind of thing happen. The production crew directly arranges hype and marketing without communication.
Not to mention that even though Li Che is back to make movies, his popularity and celebrity status are actually not bad at all. Li Che is still one of the bosses of the crew and invested 4000 million, so he can still be ignored.
It can only be said that some people in the Hong Kong city circle should have been thrown into the trash can long ago. They still think highly of themselves at any age. If they don't leave today, they will not be able to eat in the mainland in two years.
"Okay, let's just work hard to promote "Wu Shuang". Li Che is from his own family, so it's unnecessary to make some small moves, so let's leave this matter here. When you come to Hong Kong City in the future, come and find me when you have time." Have tea.”
Zhou Bairong finally said to Li Che with a smile.
"Thank you, brother Rong."
Li Che also laughed.
If you really think about it, Li Che's Huajing and Hong Kong City Capital have quite a connection from the beginning. Now the studio's Mo Yaxian also has a certain reputation in Hong Kong City. The first movie he made was with Hong Kong City Capital. , Many rich kids from Hong Kong City also invested in the TV series I just made.
In the future, if Li Che can really grow up, and his development along the way can be related to Hong Kong City Capital, it is not unreasonable for Zhou Bairong to count Li Che as his own family.
And maybe many people in the Hong Kong city circle will beg for food from Li Che in the future, so why should such a trivial matter make everyone unhappy?
Zhou Bairong made a speech, and mentioned that Li Che would go to him for tea in the future, and the matter would stop here.
It was only then that the others realized that Zhou Bairong had a much higher opinion of Li Che than they did in their hearts, that's why he spoke like this.
In the evening, when everyone had dinner together, the publicity director at the dinner table came to Li Che to toast and apologize in person.
Li Che wet his mouth and the other party continued to do it to the end.
This matter is completely exposed.
In the entertainment industry, when it's time to lose your temper, you must not give in, or even make a big fuss. No matter how much you offend people, it is better than letting others feel that they can manipulate you at will.
(End of this chapter)
The change of publicity before the movie was released would not pay attention to the outside world, but inside Hanbo, it caused a lot of trouble.
"Have you already promised to Li Che?"
Zhang Bo asked after hearing what Chen Xi said.
"The key is not Li Che. His job is not good enough. The production cost of "Wu Shuang" is 2 million, and he dared to directly report nearly 8000 million for the promotional expenses. What's the use of those old Hong Kong stars to come to the platform? The variety shows on the Internet are too abrupt, and the audience feedback data is very poor. I went to take the subway yesterday, and the promotional posters have only laid out a few lines, and this is still in the capital."
Hearing what Chen Xi said, Zhang Bo didn't speak immediately.
"Their eating looks are too ugly, and the rumors from above are getting tighter and tighter. We'd better prepare early." Chen Xi hesitated before continuing, "We, Hanbo, don't have to sacrifice for the Hong Kong entertainment industry."
Hanbo, which started out as a distributor of Hong Kong films, had Hong Kong City Capital behind it from the beginning. Over the years, it has taken all the last dividends from the Hong Kong entertainment industry. But now, Hanbo is no longer the Hanbo of yesterday, and neither is Hong Kong City. In Hong Kong City yesterday, the cooperation attitude between each other should have changed a long time ago.
It’s enough to squeeze out the useful value. Cheap actors continue to use them, and capable directors are brought in. For the rest, is Zhang Bo really naive to reshape the glory of Hong Kong movies?
Chen Xi stopped talking.
Zhang Bo finally nodded slightly.
After leaving the office, Chen Xi breathed a sigh of relief.
In the early hours of the morning, the trending search for the Slipper Running Contest was removed, and the official Weibo of "Wu Shuang" posted an article, apologizing to Li Che for the "excessive" publicity, and also mentioned that the film's publicity director had been replaced for this reason, and stated that in the future, it would Will focus on the quality of the film and refuse excessive marketing.
Interestingly, this apologetic Weibo did not contact Weibo to limit the flow.
So, even in the early hours of the morning, the Weibo post of the apology was still trending.
After seeing the apology on the official Weibo account, netizens who were baffled by the one-day craze for slipper running all gave positive comments. What’s so exciting about running?
Netizens who follow the entertainment industry are thinking, "Is Li Che so big now? Can the official apologize?"
Fans who are disgusted with the film's bottomless hype echoed it one after another, praising "Wu Shuang" for its responsibility, the courage to take responsibility, and knowing what fans value most.
Those weird behaviors that pull half of the entertainment industry to praise the movie against their will, sell badly to netizens, fight with netizens intensively, and post their own movies on all popular Weibo... Movie fans really want to see it!
Of course, there is also the consistent sober party, looking at the hot search terms and sneering, ""Wu Shuang" refuses to over-market", isn't your apology also marketing?
The big momentum in the early stage of my film has spread all the heat, and now I turn my head and say what to say about refusing to over-market the establishment of the memorial archway, pushing other films, and choosing myself?
After all, the sober party is in the minority. When Hanbo's film is released next time, the marketing will have to be overdone, and the marketing should be vulgar. After all, it was "Warrior" that was rejected, not Hanbo.
Moreover, who will remember what happened today?
"Wu Shuang" has finished apologizing, but Li Che's matter is not over yet.
Li Che has to apologize to the celebrities who have been sent private messages one by one. If necessary in the future, he will have to return this "favor".
However, since Li Che runs his own studio, he will need a lot of people in the future. As long as the film and television dramas produced by the studio are of high quality and have high ratings, they will not be the ones to help when using them.
"Should I not have posted that video..."
Qi Qi still believes that it was the words "better than you" on his Weibo that inspired others to initiate the competition.
"You actually have such an idea, are you still the Qi Qi I know?"
Li Che smiled while putting on his clothes.
"Okay, okay, I admit it, I am Qi Ba, I have traveled over and occupied Qi Qi's body!"
As Qi Qi said, he raised his hand and slapped Li Che hard on the back.
It's loud and doesn't hurt at all.
"Okay, you sleep a little longer."
Li Che is flying to Beijing again to meet up with the promotion team and the production crew, and they are about to start a road show together.
After arriving, the team atmosphere was weird, and there was something else in the eyes of Li Che.
"Are all young people so angry?"
Huo Wen'an muttered.
The previous publicity director was originally a person from Hong Kong City, but because Li Che was suddenly replaced, it was normal for others to be dissatisfied with him.
Huo Wen'an has been getting better and better in the mainland these years, and Li Che can also predict that he wants to be the big brother when he comes out.
"Brother An, it's not that I don't give face. If you let me know, it's not that I don't cooperate. If you can ask others to promote it for me this time, can you invite me to sleep with others next time?"
Naturally, Li Che would not continue to have a good temper.
It is very common for some small stars to have this kind of thing happen. The production crew directly arranges hype and marketing without communication.
Not to mention that even though Li Che is back to make movies, his popularity and celebrity status are actually not bad at all. Li Che is still one of the bosses of the crew and invested 4000 million, so he can still be ignored.
It can only be said that some people in the Hong Kong city circle should have been thrown into the trash can long ago. They still think highly of themselves at any age. If they don't leave today, they will not be able to eat in the mainland in two years.
"Okay, let's just work hard to promote "Wu Shuang". Li Che is from his own family, so it's unnecessary to make some small moves, so let's leave this matter here. When you come to Hong Kong City in the future, come and find me when you have time." Have tea.”
Zhou Bairong finally said to Li Che with a smile.
"Thank you, brother Rong."
Li Che also laughed.
If you really think about it, Li Che's Huajing and Hong Kong City Capital have quite a connection from the beginning. Now the studio's Mo Yaxian also has a certain reputation in Hong Kong City. The first movie he made was with Hong Kong City Capital. , Many rich kids from Hong Kong City also invested in the TV series I just made.
In the future, if Li Che can really grow up, and his development along the way can be related to Hong Kong City Capital, it is not unreasonable for Zhou Bairong to count Li Che as his own family.
And maybe many people in the Hong Kong city circle will beg for food from Li Che in the future, so why should such a trivial matter make everyone unhappy?
Zhou Bairong made a speech, and mentioned that Li Che would go to him for tea in the future, and the matter would stop here.
It was only then that the others realized that Zhou Bairong had a much higher opinion of Li Che than they did in their hearts, that's why he spoke like this.
In the evening, when everyone had dinner together, the publicity director at the dinner table came to Li Che to toast and apologize in person.
Li Che wet his mouth and the other party continued to do it to the end.
This matter is completely exposed.
In the entertainment industry, when it's time to lose your temper, you must not give in, or even make a big fuss. No matter how much you offend people, it is better than letting others feel that they can manipulate you at will.
(End of this chapter)
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