fish out a entertainer

Chapter 219 Likes from the old professor
"I believe that everyone must have come to the school with a passion for helping Chinese animation. Everyone wants to make the most powerful animation in China, so that Chinese animation can spread to the world, and Chinese culture can also be exported to the world. .” Li Yi said with a smile.

The students in the audience looked at the people on the stage and were a little excited, because what Li Yi said was exactly their goal.

"But I'm telling everyone now, if you want to continue in the animation industry, you have to think about how to make money first." Li Yi laughed.

As soon as these words came out, the students in the whole classroom were stunned.

Isn't it talking about feelings and pouring chicken soup?

Why are you talking about reality all of a sudden?
"The lower-level economy determines the upper-level structure. First of all, everyone must have enough food before they can work.

Today's Chinese animation industry is really going to starve if it uses love to generate electricity.

There is no such thing as sunshine and white snow, and there is no such thing as highbrow and low-key.

A real animation person must think about the cost and income of a project, must carefully calculate every penny in the project, and think about how to achieve the best effect with the smallest cost.Acting like a housekeeper, this is the first quality that an excellent animation director must possess. "

After Li Yi finished speaking, some students in the classroom couldn't help smiling.

"Okay, now that we've talked about the prerequisites, let's get back to the topic, the impact of the general environment of the times on animation." Li Yi said with a smile. "In fact, no matter what form of cultural work it is, it is essentially about telling a story. I believe everyone can understand this. But what everyone needs to think about is that some stories are completely out of touch with the general environment of the current era, so we This should be taken into consideration when making.

As an animation director, he actually produces products that the public likes, and then promotes his own products.

For example, Nezha makes trouble in the sea.This is a classic Chinese manga movie from Magic City Studios, I believe everyone here must have seen it. "

Speaking of this, the old professor in the audience couldn't help but raise his head, because he used to work in Modu Studio, and later due to poor capital turnover, Modu Studio finally closed down.Since then, the quality of Chinese animation has taken a sharp turn for the worse. It can be said that it was a turning point for Chinese animation.

As a big studio that has won numerous awards in the world and enjoys a good reputation, it is on par with many western animation companies and far surpasses the contemporary neon animation.But in the end, it died of resistance to modern changes and refused to accept new forms of animation production. In the end, it was run over by rolling wheels and became a piece of debris.

Those in the know can only sigh, not surprised, because with the practices of the Modu Studios at the time, in an environment where state-owned enterprises across the country have lost government subsidies, there is no other way but to make changes to survive, but this is impossible .

The final demise is doomed, but also helpless.

The old professor recalled the past at the Modu Studio. He used to be a staunch reformer in the factory.It's a pity that Modu Studio is a place that pays attention to ranking seniority. They, the juniors, speak lightly in front of the older generation, and can only watch Modu Studio step by step into the abyss.Even if they discovered the problem later, they wanted to remedy it, but it was too late to fix it.

Thinking of this turbulent time, I can't help but let out a long sigh.

The old professor raised his head and continued to look at Li Yi, who was eloquent on the podium, and kept writing with his hands.

"The image in the mind of the old version of Nezha is very classic, and everyone has reviewed it countless times in textbooks. But I want everyone to think about it, is this version of animation still suitable for today's environment?

As a commodity, "Nezha Naohai" may not be satisfactory at the moment, at least it does not meet my expectations for the commodity.

If placed in the current environment, this work would look strange to everyone.This is actually a portrayal of that era, because the family education of that era was like this, and this work is in line with the concepts of that era.

But now, we no longer feel this way at all.In other words, times have changed, and cultural works must also change accordingly. "After Li Yi said this, he paused briefly and gave the students sitting below some time to accept.

The same Li Yi also found that some people were fascinated by what they heard, but some people didn't seem to be fully aware of it.

In this regard, Li Yi has nothing to do, after all, there is no point of view in the world that satisfies everyone.

"If it were placed now, how should this story be told? Have you ever thought about it? What is the family like now?" Li Yi continued.

At this moment, Li Yi suddenly noticed that someone in the audience raised his hand.

"Please tell me." Li Yi smiled.

"I want to ask, if you do this, isn't it tampering with the classics?" The man asked suspiciously.

As soon as these words came out, the old professor in the audience and Li Yi on the stage showed meaningful smiles at the same time.

Li Yi looked at the person in front of him and said with a smile: "I don't know if you have read the original "Fengshen Yanyi". Nezha in Zha Nao Hai is completely different, so from your point of view, Nezha Nao Hai actually tampers with traditional classics to a certain extent.”

Immediately, the person standing under the stage sat down as red as a monkey's butt.

The old professor smiled while sitting under the stage.

He participated in the creation of "Nezha Naohai" throughout, so he couldn't be more clear about the details.

When they created "Nezha Nao Hai", they made some changes to fit the current era.Because they found that if they created Nezha according to the original work, no one would like such a Nezha, because Nezha in Fengshen Romance is really unlikable.

Li Yi glanced at the audience and continued his lecture.

The time of a class is fleeting, and the students in the audience are fascinated by it. Li Yi's words have indeed opened a new door in their minds, making them seem to have come into contact with a whole new world. world.

And because of Li Yi's young age, he speaks humorously, which is far more interesting than those old teachers' classes.

'Clap clap clap'

The old professor took the lead and stood up to applaud.

Seeing this, He Chang and Sun Hao applauded quickly, and the others also applauded quickly when they saw this, and suddenly there was continuous applause in the classroom.

"It's very comprehensive, and it's an eye-opener for an old man like me." The old professor stood up, looked at Li Yi and smiled.

"It's a shame if you keep saying that. I still have to learn a lot from you." Li Yi said humbly.

"Haha, you can always come to me if you have any questions. As an old man, I am not as good as you young people in terms of innovation. The only thing left is the accumulation of decades of experience." The old professor laughed, and then sandwiched the teaching plan The teacher walked out.

Li Yi kept bowing slightly, and didn't straighten up until the old professor left.

"Brother Yi, you speak so well!"

"Why don't we make a Nezha movie next step!"

Sun Hao and He Chang approached Li Yi.

"Go, I want to learn to run before I can walk. How is the progress of "Assassin Wu Liuqi" now?"

"It's steadily advancing, just watch it, old man."

Li Yi glanced at the excited two and shook his head helplessly.

At this time, a group of students in the classroom also surrounded them.

"Li Yiju, I have a question, can you answer it for me?"

"Li Yiju, can I join your group? Serving tea and water is fine too!"

"."

Facing the turbulent crowd, He Chang and Sun Hao were immediately pushed aside.

Li Yi, who was surrounded, also faced the enthusiastic crowd with a wry smile.

(End of this chapter)